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I-D Foods
From: Claire Lamoureux
Spokesperson/spokesperson availability at the show (April 13, 14):
Booth number:
508
Contact name for media:
Claire Lamoureux
Email:
sdelia@idfoods.com
Telephone:
450-687-2680
Company name:
I-D Foods
Name of Product launching/innovation at the show:
Tipiak Express Pearls and Gourmet Couscous
What’s innovative about the product (packaging, ingredients, new category,…etc) in
150 words or less:
Tipiak is THE couscous and cereals specialist, a French family-owned manufacturer
of premium quality couscous since 1850.
Tipiak is currently #2 brand with 19% market share and growing at +5%, the only
brand showing growth in the category. (Source : ACNielsen – all channels – 52 weeks
ending Feb 8, 2014)
The Express Pearls and Gourmet Couscous are the latest addition to the brand. A
leader in innovation, Tipiak is the only brand to offer couscous in express boil-inbags. A quick and convenient solution, the boil-in-bag cook in a few minutes and the
couscous is always perfectly cooked and fluffy. Couscous Gourmet: original mix of
couscous, dry vegetables and lentils with light seasoning; quick and easy to cook;
boil-in-bag format; unique blend on the market combining wheat & corn; trendy
product.
Samples available to media (during show):
NO
From: Dian Lesage
Spokesperson/spokesperson availability at the show (April 13, 14):
Booth number:
508 – I-D Foods
Contact name for media:
Dian Lesage
Email:
sdelia@idfoods.com
Telephone:
450-687-2680
Company name:
Stash Tea
Name of Product launching/innovation at the show:
Stash Premium Teas
What’s innovative about the product (packaging, ingredients, new category,…etc) in
150 words or less:
4 NEW PREMIUM TEAS, all natural, foil wrapped to preserve flavour
Super Mint: Made with Wild mint from Pacific Northwest, an area known for the
world's finest mint, this tea is a blast of refreshment with a lingering cooling effect.
Exclusively cultivated and planted for Stash Tea, this mint has higher levels of
menthol, making it mintier than others currently available.
Organic Gold Cup Chai: Aromatic chai spices combined with turmeric make this tea
deliciously different and unique. Interest in turmeric as an ingredient in many
products has been on the rise. Using turmeric in tea is unique.
Sunny Orange Ginger: Zesty orange combined with hibiscus and ginger: a tea perfect
for all-day sipping.
Power Breakfast: The bold, rich flavor of premium black tea complemented by the
smoothness of yerba mate. The blending of black tea with South American yerba mate
is unique and different, delivering a more robust beverage.
Samples available to media (during show):
YES
From: Daniel Bergeron
Spokesperson/spokesperson availability at the show (April 13, 14):
YES
Booth number:
508
Contact name for media:
Daniel Bergeron
Email:
sdelia@idfoods.com
Telephone:
778-229-8568
Company name:
I-D Foods
Name of Product launching/innovation at the show:
St. Regis Sparkling Brut and Sparkling Royal Kyr
What’s innovative about the product (packaging, ingredients, new category,…etc) in
150 words or less:
I-D Foods introduced two new additions to their family of de-alcoholized premium
wines St.Regis: the Sparkling Brut and Sparkling Royal Kyr.
St.Regis Sparkling BRUT is made from selected Chardonnay grapes and prepared
exquisitely by our master wine makers. It is fresh, crisp and dry, bringing a full and
wonderful taste experience to the consumer. They can now appreciate this alcohol
removed option without any compromise on taste.
The Sparkling Royal Kyr is truly an innovation in the market of de-alcoholized wines.
The only of its kind, it combines the fresh taste of BRUT with a hint of cassis.
Samples available to media (during show):
YES
Preferred method of contact:
Email
Social handles :
Twitter:
Facebook: https://www.facebook.com/VinsStRegis
From: Sonia D'Elia
Spokesperson/spokesperson availability at the show (April 13, 14):
NO
Booth number:
Contact name for media:
Sonia D'Elia
Email:
sdelia@idfoods.com
Telephone:
450-687-2680
Company name:
I-D Foods
Name of Product launching/innovation at the show:
Puddin’ Squeez by Materne
What’s innovative about the product (packaging, ingredients, new category,…etc) in
150 words or less:
Pudding on the go, in a squeezable pouch, ready to eat. Puddin’ Squeez is the first of
its kind in the pudding category in Canada. Puddin’ Squeez is made with milk and
contains less sugar than other pudding brands on the market. It’s preservatives free
and contains no artificial flavours or colouring.
Available in 4 flavours: chocolate, vanilla, caramel and butterscotch.
Samples available to media (during show):
NO
Preferred method of contact:
Email
Social handles :
Twitter: https://twitter.com/puddinsqueez