Meeting broadcasters’ requirements with future access networks Roland Beutler ETSI/EBU Workshop ‘Wireless Media Distribution Beyond 2020’ Broadcasters’ requirements and access networks Once upon a time ... Linear TV and Radio Shared Experience Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Once upon a time ... Fixed Reception Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks And Today ? Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks linear radio / TV live time-shifted catch-up Content Diversity cross media on-demand 3DTV & UHDTV hybrid Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks smartphones large screen TV sets car radio portable TV sets Devices, Devices,… tablets PCs & Laptops HiFi stereo systems Dr. Roland Beutler kitchen radio / TV ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks at home / at work on the move Users want it all … technology agnostic affordable easy to use in company (shared experience) in private (personal experience) being connected Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks The Trends Devices • • • • Dr. Roland Beutler Bigger screens Better displays More processing power Bigger storage • Increased user expectations on quality and availability • Increasing demand for network resources ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks The Trends Services • • • • Dr. Roland Beutler Increasing content offer Innovative services Evolving market models Global competition • Multiple distribution platform will continue to coexist • Important to ensure sustainability of • free-to-air access • the local content production ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks The Trends User behaviour • • • Dr. Roland Beutler Linear viewing dominant, other services complementary Overall media consumption is likely to further increase Most media consumption occurs in the home • The available personal time will always be limited. ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks General Requirements of Broadcasters for Distribution Free-to-air Emergency situations Prominence Low barriers for access Dr. Roland Beutler No gate keeping Service integrity QoS defined by the broadcasters Ease of use Reach and availability Independence of the size of audience ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Assessment of Distribution Options Technical capability • Is the technology fit for the purpose? … QoS, capacity, signal integrity, scalability,… Reach • • • • Geographical reach (coverage) and access (e.g. free-to-air) Target user devices Indoors / outdoors; Fixed / portable / mobile Audience size Costs • • How much will it cost? Are there alternatives? Prominence Dr. Roland Beutler • • Can prominence of PSM be ensured? Who are the gatekeepers? ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Distribution Today: Users Terrestrial (DTT) Broadcasters Broadcast Satellite Cable Broadband Fixed networks * IPTV (multicast) * OTT (unicast) Mobile networks (unicast) Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Distribution Tomorrow: Users Broadcasters 5G? Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks 5G Visions ‘One network – multiple industries’ Ericsson Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks 5G Visions ‘One network – multiple industries’ Ericsson Traffic Buildings One-fits-all will not work! Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Is 5G relevant for Broadcasters? Yes, if it enables distribution of our content subject to our constraints! Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Thank you for your attention! Questions? Dr. Roland Beutler ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Use Cases UC1 • linear TV • permanent • stationary TV set Dr. Roland Beutler UC2 • on-demand TV • transient • tablet ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks Use Cases UC3 • linear radio • transient • smartphone Dr. Roland Beutler UC4 • catch-up TV • permanent • portable TV ETSI/EBU Workshop 2015 Broadcasters’ requirements and access networks System Requirements for 5G Adaptable (needs & reqs) Flexible (different tasks) 5G Must Have Features Reconfigurable (change of conditions) Dr. Roland Beutler Modular (sub set of capabilities) ETSI/EBU Workshop 2015
© Copyright 2024