24 Irish Examiner Friday, 5.06.2015 Money & Jobs Any other business... Ireland needs better income tax relief to attract ‘hot skills’ workers I Jon Slattery and Ciara Whelan from TV3 Holiday Show, among the speakers at the ‘Learn From The Best’ conference in Tralee. Top tourism event in Tralee Leaders from a number of thriving tourism enterprises will share their experiences in the Ballygarry House Hotel, Tralee, Co Ker ry, next Thursday, June 11. The talk is organised by Tralee Chamber Alliance. The ‘Learn From The Best’ conference will appeal to those in tourism, marketing, planning and d eve l o p m e n t . “ C o u n t y Council staff, Chambers of Commerce, tourism groups, volunteers, hotel and attraction managers will all learn from this con- ference,” say the conference organisers. Speakers from Ireland’s three top tourism towns — Killarney, Kilkenny and We s t p o r t — w i l l t a l k . These include: David McNulty, Tourism Development International; Jon Slattery and Ciara Whelan, TV3 Holiday Show; Raymond Keaney; Simon Wa l l , We s t p o r t ; M i k e Buckley, Killarney; and Colin Ahern, of Destination Kilkenny. Contact Tralee Chamber Alliance; Tel: 0667121472; info@tralee.ie Tax self-employed fairly, says Coghlan Fairer income tax for the self-employed and competitiveness are critical issues for small Irish firms, says incoming ISME chairman, James Coghlan. The CEO of International Sports Activities, in Dublin, Mr Coghlan has been named chairman of the national council of the Irish Small & Medium Enterprises Association for the next two years. He has been ISME’s vice-chairman for the past two years. “Ireland’s decreasing Reducing cost based is vital for SMEs, says James Coghlan. cost competitiveness is a huge concern for SMEs and, just yesterday, the IMD reported a further decrease in our ranking, to 16th place,” he says. “Our open economy relies far too heavily on exports, and global competition, for us to allow our competitiveness to be eroded. Government must act to address this issue and reduce the unsustainable cost base that is crippling SMEs. “In recent months, ISME has been championing a campaign to end the tax discrimination against the self-employed and proprietary directors who can, in some cases, pay up to eight times more tax than their PAYE counterparts on similar incomes. Our message is simple: those on the same income should pay the same tax. The Taoiseach has indicated that Government will address this inherently unfair system in the next budget, and ensuring that he keeps this promise will be a priority item on the ISME agenda,” Mr Coghlan says. Launching the second annual Harnessing Our Ocean Wealth Conference to be held in Cork on July 10 are: Lt Cdr Anthony Geraghty, officer commanding LE Samuel Beckett, Minister Simon Coveney, Conor Healy, CEO Cork Chamber, and Kieran Calnan, chairman of Bord Iascaigh Mhara. RELAND could boost its appeal as a location for multinationals by creating a more benevolent income-tax environment to draw in key ‘hot skills’ workers. Last year, the Government decided to enhance the appeal of the Special Assignee Relief Programme (SARP), but many feel we have not gone far enough. The main changes would be the removal of existing income thresholds and the requirement to have previously worked overseas for the same employer. The latter requirement has been reduced from 12 months to six, but some employers believe it should be lifted altogether. In 2012, just 12 people entered Ireland using SARP, and 30 in 2013. Employers want to bring in people with skills that are just not available here, people whose arrival safeguards countless lower-level roles. The money in question indicates as much. In 2012, 2013 and 2014, SARP workers paid tax on 30% of income between €75,000 (lower threshold) and €500,000 (upper threshold). From 2015, the taxable proportion is determined as 30% of an employee’s income over €75,000 (i.e. without any upper threshold). Even this level may be driving these key workers to more taxfriendly environments, thus also influencing the location choices of major employers. This was the core message in PwC’s recent ‘Employee Mobility and Employment Tax Forum’ in Dublin. Forum delegates heard findings from PwC’s report, ‘Moving People With Purpose’, which showed that 89% of global firms plan to increase their number of internationally mobile workers in the coming two years. “The changes to SARP are a welcome step in the right direction, but more is needed,” said Jean Coleman, PwC director for employee mobility and HR services. “We’d like to see the sixmonth restriction removed, Bob Hoffman, CEO Sales Institute, Nicola De Beer, chief operating officer, FMI Ltd, and David Smith, country director, Diageo. Training holds key to selling in ‘new’ recovering economy Jean Coleman, director, PwC employee mobility and HR services; Fiona Flood, head of economic migration policy and employment permits, Department of Jobs, Enterprise and Innovation; and Aoife Kilmurray, manager, PwC employee mobility and HR services, at the PwC Employee Mobility Forum. and the complete removal of the income-tax caps. The tax relief should also cover bonuses, share awards, and other benefits to the employee. Some companies who bring in workers under SARP promise to keep the employee on the same net amount as if they had never left their previous country. “The UK has done more to reduce the cost to the employer of bringing in ‘hot skills’ workers. In other jurisdictions, companies find it easier to bring in key business units. Our department of finance is listening to industries who want to bring in these key people. We’re still looking at ways that we can make it more attractive to these key people. There is an opportunity here for Ireland, but I am not sure the political will is there to make it work.” Employers are increasingly aware of the role employee mobility will play in how their company will evolve. Companies are expanding and moving location for a myriad of reasons, and their ability to move key staff is central to these choices. Key technology skills are the most easily understood example, but the same is true across an array of skills and sectors. Our current tax regime falls short for those employers seeking to attract ‘hot skills’ into Ireland. Meanwhile, PwC’s mobility forum also advised employers that they needed to review how they looked at mobility. Most companies seem to be ad hoc in their approach. Almost a third (31%) don’t know how many of their employees work internationally. Just 8% of firms can quantify the costs of their mobility programmes, with Ireland at 16%. Just 9% of global firms measure the return on investment from mobility; 8% for Ireland. Employees are not only willing to move countries, they now expect this to be part of the experience. Delivering on this expectation is becoming increasingly important for global companies. Companies also need to devote more thought to how they manage the costs, and develop mobility policies that retain top talent. Mary O’Hara, employee mobility and HR services partner, PwC Ireland, said: “Apart from Government initiatives, we believe that companies also need to take a fresh, systematic look at what needs to be done in relation to their own mobility policies and practices, and prioritise accordingly. “The front-runners are going to be in a stronger position to attract talent and move quickly to capitalise on market opportunities. Their mobility teams are also going to be able to make a stronger contribution to business development and success, which will enhance their role, and influence, within the organisation. “Measuring and reporting on the return on investment the organisation gets from mobility will drive continuous improvement, and help the business make sure its global talent workforce is truly fit for the future.” Skilled, trained sales staff will enhance a company’s ability to capitalise on the upturn in the economy, says Bob Hoffman, CEO of The Sales Institute. More than 400 of Ireland’s leading commercial and sales people attended The Sales Institute’s recent 20th anniversary ‘National Sales Leadership Conference’ at The O’Reilly Hall, UCD, Dublin. They were updated on the changing digital patterns of consumers; on maximising customer engagement through channel alignment; and on the sales leadership qualities needed to be effective in the new economy. “With the economy in rebound and future prospects looking much brighter, it’s vital that Irish business seizes the opportunity to build one of the best commercial sales forces in the world,” said Bob Hoffman. “The Sales Institute is all about training and development of commercial leaders — giving our members an added edge in people talent development that creates leaders, building sales and driving market growth.” Sponsored by Topaz Energy, the event was chaired by entrepreneur Bobby Kerr, of Dragon’s Den. Cork City to dine al fresco As part of the Cork Midsummer Festival, businesses and restaurants in Cork have organised ‘Our Table’, an outdoor, three-course banquet for 400 people. The banquet will take place on Oliver Plunkett Street, from 6.30pm to 9pm on Sunday, June 14, with 12 top restaurants participating. Tickets are €45, plus a booking fee. This clever idea is the initiative of Cork City Centre Forum, a Cork Chamber group made up of retailers and business owners from across the city, as well as Cork City Council, An Garda Síochána, and Cork Business Association (CBA). Its aim is to identify and advance new and innovative opportunities to drive footfall and business in the city centre. Alpha Wealth appointees Catherine O’Sullivan. Clare Maxwell. Lorna Rumley. Financial services company, Alpha Wealth, has made a number of key appointments in its Cork office. Catherine O’Sullivan has been appointed financial advisor; Clare Maxwell has been named senior financial services administrator; while Lorna Rumley takes on a new marketing co-ordinator and business development role. C a t h e r i n e O ’ S u l l i va n joined Alpha Wealth in February, 2015. She is a graduate of the Cork College of Commerce (financial management diploma, 2008). She has a strong background in accounts, administration and customer service, working for large financial com- panies, such as Fexco and SWS Energy. Catherine has also worked abroad and this experience has been valuable. She provides advice to people in all types of professions, from the self-employed to PAYE workers and company directors, with respect to protection, retirement planning and savings. Clare Maxwell has worked in Alpha Wealth since May, 2015. She has 16 years’ financial services experience, having worked in both the UK and Ireland. She will support the financial advisory team and fulfil all aspects of the administrative functions to ensure clients receive a first-class service. Clare has completed a number of the qualified financial advisor modules (both in the UK and Ireland) and is working to soon complete the remaining modules. Lorna Rumley is a graduate from UCC, with a degree in international business/ trade/commerce and Italian, having majored in marketing. She has experience in hospitality, retail, advertising and promotional work. Lorna has responsibility for all aspects of marketing, social media and advertising for Alpha Wealth, bringing creative experience to the financial services industry. She will develop the brand throughout Ireland. David Bagnall has been appointed to the board of retail and wholesale company, BWG Foods, and as chief operating officer of its property division, Triode Newhill Management Services. He will manage the franchised retail and property estate across the Spar, Mace and Eurospar retail brands. He has been with BWG for the past 18 years. John O’Driscoll has been appointed head of global communications in the business division of telecomms group, BT Ireland. He was director of sales and marketing at G4S Secure Solutions Group Ireland. He also worked at eircom for 12 years. He holds a masters in strategic sales management from UCD Smurfit and a diploma in mentoring. Simon Collins has been appointed business development manager with information security service provider, Ward Solutions. He has 15 years’ experience in sales, IT solutions and security solutions and services. Previously, he was account manager in Datapac. He holds a diploma in management and an honours psychology BA. Gonzalo Restrepo has joined the board of paper-based packaging products group, Smurfit Kappa, as a non-executive director. He is the former CEO of Almacenes Exito, a retail company in Latin America and a subsidiary of the French company, Casino Group. He was CEO of Almacenes Exito, from 1990 until he retired in 2013. During his tenure, the Colombian group grew from four stores, in 1990, to 500. Gary Conroy has been appointed managing director of financial services company, Realex Payments. He joined the company in 2005 and most recently was chief operating officer and deputy CEO. The company had 14 employees when he joined; it now has 170. It had 500 customers; it now has 12,500. Mr Conroy is a graduate of UCD Michael Smurfit Graduate Business School. Shane Doyle has been promoted to strategic partner at MCCP. Mr Doyle joined the planning agency five years ago, from McCann, and previously he worked at Ogilvy & Mather. Mr Doyle currently heads up the strategy for Heineken, Rabo, Tourism Ireland, as well as leading insight training and innovation planning across a number of local and international clients.
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