SEPTEMBER 5, 2015 // EPICVIRGINIA.COM that e festival so unique in w d an od fo a e ur Pict e ite fit. A food and win no existing name qu n it fact, that we’ve give experience so epic, in icurience Virginia. a name all its own: Ep , premier wine region t’s as Co st Ea e th in Held s ’s Wine Country®. It’ Loudoun, Virginia: DC ng to savor award-winni where insiders come ble noteworthy farm-to-ta wines and seek out , est in Virginia wines fin e th e st Ta . ne isi cu akers, s and master winem er ak em st ta p to t ee m efs ared by celebrated ch sample cuisine prep try. from around the coun tion is at More informaia om EpicVirgin .c ars in d food festival 200 ye an ne wi “a a, ini rg Vi sts Epicurience d Virginia, end, Visit Loudoun ho r Loudoun County an fo t en ev ne wi d Over Labor Day week an signature food ture event in ding to a need for a ls for creating a signa de mo as ts the making.” Respon en ev ne and wi Aspen Food and Wine ched noteworthy food Napa Valley, and the r vo Fla Visit Loudoun resear l, va sti Fe ine &W one-day the Charleston Food The main event is a t. en ev y da e re th a Loudoun. Looking at e Virginia to be orted by n created Epicurienc esburg, Virginia, supp Le in ty er op pr Festival, Visit Loudou ric to n Park, a his on the lawn of Morve of the weekend. grand tasting event ctions over the course tra at s n’ ou ud Lo at age the publication’s culinary experiences nce Virginia and lever rie icu Ep t rke ma to azine ng at Morven Park on ed with Saveur Mag nded the grand tasti te at le Visit Loudoun partner op pe nd sa ou Th nce. More than Two luded: reputation and audie the grand tasting inc of s ht lig gh Hi . y 14 20 th, Magazine Editor Betse Saturday, August 30 c Opened by Saveur c more urant Supply Chef linary Village where s, the Sterling Resta ew dr cc The Virginia Cu An ge atured some of the fered food and bevera monstration Tent fe than 30 exhibitors of De , ies er ew off their kitchen a wineries, craft br n’s best chefs showing gio samples from Virgini re d tricks for ts and producers from d sharing their tips an an s es ow foods from restauran pr rience ieces. The schedule o featured the Epicu ing culinary masterp at Virginia. The tent als cre ing monstrations from a ef book signings includ e day featured four de th r Marketplace and ch fo ef Nathalie Dupree. chefs. an appearance by Ch variety of well known atured ine Education Tent fe cc The Virginia W rs, sommeliers, and celebrated winemake e presenting informativ local food producers perts ex for wine novices to educational sessions pics on Virginia wine covering a range of to ary terroir, varietals, culin including geographic pairings, and more. Profile Couples 97% Median Age 45 College Degrees 90% Executives & Professionals 34% Out-of-Towners Spending $1,040 (avg) Local Spending $240 (avg) 29% Neighbors 70% 4.07 82% Female Guests Avg. Guest Rating (scale of 1-5) of Guests Visited Because of Epicurience 30% 95% 76% Male Guests of Guests Plan to Return in 2014 Used EpicVirginia.com to Plan Their Trip Top States 46% Neighbors 23% Visitors perience-not “It was a high end exle to talk to ab s wa so , crowded er vendors.” wine makers and oth Virginia Maryland Washington, DC Florida Massachussetts 25% 75% Overnight Stays Day Trips Top 5 Likes Quality and Variety of Wine 4.4 Quality of Food 4.3 Wine education 4.2 Chefs and Chef Demonstrations 4.1 Location and Venue 4.1 “All the to the close p name chefs and The wine contact with the of Virginiatasting and histom. ry ” Average Guest Rating on a 5pt Scale “Interesting presentations and speakers — opportunities to learn. Wonderful corollary events” Marketing Leverage $100k + regional marketing campaign including partnerships with major media brands 2015 resulted in > than $2 million in organic media coverage GRAND TASTING SATURDAY, AUG 30TH | MORVEN PARK, LEESBURG, VIRGINIA GRA ND TAS TING SAT URD AY, AUGUST 30TH | Now Get Tickets MORVEN PAR K, LEESBUR G, VIRGINIA rginia.com at EpicVi Event Poster OS CHEF DEM TINGS WINE TAS MP FOOD SA Nathalie Dupree LINGS ION EDUCAT Event Postcard RE! AND MO VAL Enter Epic oCo for $10 Community off Partner nia.com EpicVirgi Event Website Map Mansion Nathalie Dupr ee Enter EpicVALoCo for $10 off through August 15th EpicVirginia.com VE LO SATURDAY AUGUST 30TH VIP Tent Thanks to Our Sponsors Virginia Wine Education Tent Main Gate RV Airstream Wine Bottle Sculpture Picnic Tables Speed Blending Competition Registration Butcher Tent Chef Demos Grand Tasting Pavilion First Aid Misting Tent PAGE 6 Advertising ADVERTISEMENT PAGE 7 Nathalie LOUDOUN LOCALE Restrooms Dupree Event Program The people, plates, and pours you will only find at Epicurience Virginia, a festival taking place August 29 – September 1, 2014, featuring local purveyors and regional wines. Community Partner PAGE 1 Get Carried Away PAGE 2 IN DC’S WINE COUNTRY® Direct Email COMMUNITY APPROVED LOCAL, SEASONAL, ORGANIC Ayrshire Farm in Upperville, the first Virginia farm to be Certified Organic and Certified Humane®, provides meats for local restaurants and markets, including its own Hunter’s Head Tavern, and Home Farm Store. This famous chicken pot pie from Hunter’s Head Tavern is made with Ayrshire’s Certified Organic, Certified Humane® chicken. At the Wine Kitchen Leesburg, the seasonal American bistro menu uses local and organic ingredients raised by Loudoun County’s farmers to create dishes like this warm spring vegetable salad. Wine Kitchen’s sister restaurant, WK Hearth is about fresh, creative Italian cuisine using seasonal ingredients, like this spring flatbread with marinated artichokes, asparagus, housemade mozzarella, and arugula-mint pesto. “At their root, wine and food are simple pleasures to be enjoyed among friends and family over the sound of happy, hearty laughter.” Executive Chef, Justin Garrison, the Wine Kitchen PALATE PLEASER WINES WITH A SENSE OF PLACE Tarara Winery specializes in single-vineyard blends, showcasing the essence of Virginia wine. Their Nevaeh Red is based on Syrah, Merlot, and small portions of Cabernet Sauvignon, and Cabernet Franc. VISIT EPICVIRGINIA.COM FOR MORE INFORMATION AND TO PURCHASE TICKETS. © 2012 Robb Sharetg. All Rights Reserved. The 300 acre Early Mountain Vineyards at the foot of the Blue Ridge Mountains features a tasting room and picturesque views, inviting guests to a palate pleasing experience. Local food and wine offerings are served daily at the vineyard’s Market Place. LOUDOUN IS DC‘S WINE COUNTRY® Just 26 miles from Washington, D.C. lies the home of more than 35 award-winning wineries and exquisite culinary experiences. Enjoy farm-to-table dining, local breweries and distilleries, farm-fresh berry pies, and sweets. Toss in a few hours antiquing in one of our charming towns and villages — the perfect pairing to your DC getaway. VISITLOUDOUN.ORG Volunteer Tshirts Loudoun County and D.C. Metropolitan Region Demographics Loudoun County, Virginia cc cc cc Loudoun population: 312,311 as of 2010 census (estimated at 336,898 for 2012) 84.1% increase from 2000 According to Forbes magazine, Loudoun County is the richest county in the nation, with a media annual household income of $115,574. Washington D.C. Metropolitan Region cc cc cc cc Population: 5.58 million as of 2010 census 16.4% increase from 2000 Fairfax County is Virginia’s most populous county with 1.1 million residents, and has the second highest household income in the country at $105,416. DC area income is $72,800. It has overtaken the San Francisco Bay Area as the highest-income metropolitan area in the nation. cc cc cc According to Forbes magazine, four of the top ten richest counties in the nation are in Washington, D.C.’s suburbs. The DC region is also the highesteducation area in the country with 42.5% of residents having a bachelor’s degree, and 19% having a graduate degree. Forbes magazine stated in its 2008 “America’s Best- And Worst-Educated Cities” report: “The D.C. area is less than half the size of L.A., but both cities have around 100,000 Ph.D.’s.” There are categories of sponsorship, as well as other sponsorship opportunities available for companies and individuals who want to reach these affluent markets. Epicurience Virginia strives to create partnerships and will customize opportunities based on specific needs. Platinum Sponsorship $35,000 Package Includes: cc cc cc cc cc cc cc cc cc cc cc $20,000 Package Includes: cc cc cc cc cc cc cc cc $10,000 Package Includes: Naming rights to the Grand Tasting Event Prominent 20’ x 20’ space for a commercial exhibit Prominent listing as lead sponsor with logo placement on all printed material, including invitations, postcards, advertisements and promotional posters Two-page color ad in the event program Mention or visual in all media and marketing materials including radio spots, press releases, and TV spots Prominent Logo and listing on event website with link to company website Full page company profile and ad on Epicurience website Prominent signage at Grand Tasting Logo on volunteer T-shirts Invitation to VIP Sponsor Events leading up to the Festival 50 VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating areas Gold Sponsorship Silver Sponsorship 20’ x 10’ space for a commercial exhibit Listing as sponsor with logo placement on all printed material including invitations, postcards, advertisements and promotional posters Full-page color ad in the event program Logo and listing on event website with link to company website Logo on volunteer T-shirts Invitation to VIP Sponsor events leading up to the Festival 20 VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating areas 10 General Admission Tickets cc cc cc cc cc cc cc 10’ x 10’ space for a commercial exhibit Listing as sponsor with logo placement on all printed material including invitations, postcards, advertisements and promotional posters Full-page color ad in the event program Logo and listing on event website with link to company website Logo on volunteer T-shirts 16 VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating 6 General Admission Tickets Bronze Sponsorship $7,500 Package Includes: cc cc cc cc cc cc cc 10’ x 10’ space for a commercial exhibit Listing as sponsor with logo placement on all printed material including invitations, postcards, advertisements and promotional posters Half-page color ad in the event program Logo and listing on event website with link to company website Logo listed on volunteer T-shirts 8 VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating 4 General Admission Tickets Partner/Friend Sponsorship Package Includes: cc cc cc cc cc cc cc 10’ x 10’ space for a commercial exhibit Listing as sponsor with logo placement on printed material including invitations, postcards, advertisements and promotional posters Quarter-page color ad in the event program book Logo and listing on event website Logo on volunteer T-shirts 6 VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating 2 General Admission tickets $5,000 Epicurience Virginia offers sponsors the opportunity to have one-on-one interaction with both local and visiting high-end food and wine connoisseurs, guest celebrity chefs, noted authors, the media, beverage professionals, restaurant and hotel owners, culinary establishment owners, and more. Unique Sponsorship Opportunities VIP Tent cc cc cc cc cc cc cc cc cc Wine Education Tent $20,000 Naming rights to the VIP Pavilion Company Logo on Festival Maps Company Logo on vendor signage within VIP pavilion Opportunity to contribute to VIP Gift Bag (Count TBD) Listing as sponsor with logo placement on all printed material including invitations, postcards, advertisements and promotional posters Full-page color ad in the event program book Logo and listing on event website with link to company website Logo listed on volunteer T-shirts 20 VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating Demonstration Stage $17,500 Benefits of a Silver Sponsor plus; Benefits of a Silver Sponsor plus; cc cc cc cc cc Naming rights to the Wine Education Tent Company Name and Logo on stage back drop and Festival program Contribute to content of sessions 6 Additional VIP Tickets which includes tickets to Grand Tasting, VIP access and special seating Opportunity to contribute to VIP Gift Bag (Count TBD) Title Sponsorship Opportunities $2,500 Your choice of one of the following for naming rights w/benefits: cc cc cc cc cc cc Wrist Band Sponsor Water Sponsor Bistro Tables Golf Cart Sponsor Entertainment Sponsor Comfort Station Sponsor cc Naming rights to the Chef Demonstration Stage Benefits cc Company Name and Logo on stage back drop and Festival Maps cc cc Demonstration Stage product display cc cc Logo and listing on event website with link to company website cc cc 10 Additional VIP Tickets which includes tickets to the Grand Tasting, VIP access and special seating cc Opportunity to contribute to VIP Gift Bag (Count TBD) Sponsors benefit from a robust marketing and advertising effort by Visit Loudoun and, depending on the level of their support, receive exhibit space at the event, are featured on the event’s website, the official program, signage, advertisements, video presentations, tickets to the event, and much more. $15,000 cc cc Prominent Signage on your chosen Title Sponsorship Company Name in Program Opportunity to contribute to VIP Gift Bag 2 VIP Tickets which includes tickets to Grand Tasting, VIP access and special seating 2 General Admission tickets FOR ADDITIONAL SPONSORSHIP DETAILS, PLEASE CONTACT: Tina Johnson email: TJohnson@jpevents.biz phone: 703.777.8577 ugh t of the Journey Thro Situated at the hear l Heritage Area, and na io at N ® nd ou Gr ed Hallow oun, ashington, D.C., Loud W m fro s ile m 25 st ju isite untry®, with its exqu Virginia: DC’s Wine Co perfect e experiences, is the culinary and heritag g 35+ award-winning destination. Featurin ith six clusters, paired w to in d pe ou gr s ie er in w eries, , breweries and distill farm-to-table dining . Add local flavor and tastes Loudoun bursts with , l towns, country inns al sm d an s ta vis ic scen the premium shopping to d an s, te ta es ic or st hi nce. ble getaway experie mix for an unforgetta too, ar-round destination And Loudoun is a ye d se races and farm an ha ec pl ee st g lin ril th with ring, music and wine garden tours in the sp d , and country fairs an events in the summer the fall. festivals throughout doun.org Go to VisitLourmation for more info
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