03302015 Save-a-life Saturday Press Release 2015 - FINAL

Robert Ozeroff
Premera Blue Cross
robert.ozeroff@premera.com
425-918-5634
Jacqueline Koch
American Red Cross
Jacqueline.Koch@redcross.org
206-687-8546
Save-a-Life Saturday 2015 Slated to Be Largest CPR Training Event
Ever in Snohomish County
The American Red Cross and Premera Blue Cross Collaborate
to tackle heart failure and save lives
Lynnwood, Wash. (March 30, 2015) –The American Red Cross and Premera Blue Cross have
teamed up to host Save-a-Life Saturday 2015, a hands-only CPR training event that is free to
the public. The event will provide people with the power to save lives, focusing on the skills and
know-how needed to help an individual survive heart failure. Save-a-Life Saturday 2015 will
build on the success of last year’s event—which hosted more than 400 people and was
Snohomish County’s largest CPR training event on record. Save-a-Life 2015 will be held on
April 18, 2015 at the Lynnwood Convention Center.
“Anyone can learn CPR and our aim is to empower our friends and neighbors from Snohomish
County with the skills they need to make our community safer, stronger and a better place to
live,” said Chuck Morrison, executive director, Snohomish County chapter of the Red Cross.
“We are fortunate to be working together with Premera, a partner that shares our mission and is
also committed to having a positive, lasting impact in our community.”
According to The American Heart Association, 70 percent of Americans feel helpless to act
during a cardiac emergency and only one-third of victims receive CPR right away.
Approximately 88 percent of all sudden heart attacks occur at home and receiving CPR quickly
can double a victim’s chances of survival. Save-a-Life Saturday 2015 is an ideal CPR training
event for families as hands-only CPR training is far more likely to be used on a loved one or coworker than on a perfect stranger.
“Snohomish County is our home,” said Jamie Williams, Premera’s vice president of strategic
operations and business continuity. “It’s a special community. Anything we can do to uphold and
protect the health of its families is extremely important to us. Save a Life Saturday is such a
great event because it empowers our community with a vital, potentially life-saving skill in a fun
and family-friendly atmosphere.”
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Event info:
Save-a-Life Saturday 2015
When: April 18, 2015, with three sessions offered at 8:00 a.m., 9:00 a.m. and 10:00 a.m.
Where: Lynwood Convention Center, 3711 196th Street Southwest, Lynnwood, WA 98036
What: 30 minute hands-only CPR lessons will be offered to up to 175 people at a time.
Participants can register online at redcross.org/savealifesaturday2015 or over the phone at 425740-2323.
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies
about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian
aid; and supports military members and their families. The Red Cross is a not-for-profit organization that
depends on volunteers and the generosity of the American public to perform its mission. For more
information, please visit redcross.org or visit us on Twitter at @RedCross.
About Premera Blue Cross:
Our mission is to provide peace of mind to our members about their healthcare coverage. We provide health
insurance and related services to over 1.8 million people in Washington and Alaska. Premera Blue Cross has
operated in Washington since 1933, and Alaska since 1952. Premera Blue Cross is an independent licensee of the
Blue Cross Blue Shield Association.
Premera Blue Cross is a member of a family of companies based in Mountlake Terrace,
Washington, that provide health, life, vision, dental, stop-loss, disability, and other related
products and services. For more information, visit www.premera.com.
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