1. technology and computing

1
CONTENTS
Get ready for a season of exciting sport events in Sydney. Below is just a sample of
what’s on. If it’s worth seeing, it’s on in Sydney!
1
2
3
2
1
Vivid Sydney
Australian Badminton Open
Various locations
across Sydney
22 May – 8 June 2015
Sydney Olympic Park
Sports Centre
26 – 31 May 2015
Sydney is transformed into a
creative canvas of lights, music
and creative forums.
Top players compete for the
largest Superseries prize
money in the world.
4
WELCOME MESSAGE
4
HOW TO GET THERE
5
WHAT TO EXPECT
6-7
EVENT MAP
8-9
EVENT TIMETABLE
11-13
SAE MAIN STAGE PROGRAM
14-15
THEATRE PROGRAM
16-27
INDUSTRY SPEAKER BIOS
29
WORKSHOPS SPONSORED BY AIE
30
COSPLAY LIVE WITH GAMETRADERS
31
AIT PLAYSPACE
31
INDIE ALLEY
33
E-SPORTS COMPETITION
POWERED BY TURTLE BEACH
34
REDBULL FREEPLAY ARCADE
36
TUBE HEROES
37
RUBIKS
38
ARTIST SCHEDULE
42
SPONSORS
3
Holden State of Origin – Game 1
See Rugby League’s greatest
rivalry: The NSW Blues v the
QLD Maroons.
ANZ Stadium,
Sydney Olympic Park
27 May 2015
..........................................................................................................................................................................................................................
If it’s on in Sydney, it’s on sydney.com
Please note that events are subject to change or cancellation (check relevant website for further details prior to the event). Destination NSW
acknowledges and appreciates all photographic images supplied by each event owner for use in this advertisement.
2
3
NSW GOVERNMENT WELCOME MESSAGE
HOW TO GET THERE
AUSTRALIAN TECHNOLOGY PARK,
LOCOMOTIVE STREET, EVELEIGH NSW 2015
Getting to Game ON is easy! Check out the information
below and we will see you at the best interactive games
and online video showcase in Sydney!
BY RAIL
CityRail operates frequent train services between Redfern
Station (adjacent to the Australian Technology Park)
and other major Sydney stations. For information about
travelling by rail, including timetable information, call the
Transport Infoline on 131 500 or visit www.131500.com.au
Welcome to Sydney and Game ON, an exciting new event
that dives into the converging world of games, e-sports
and online video content.
Game ON is the first event of its kind in Australia and over
three days, will explore the trends shaping interactive
gaming, game development and online video creation.
Held as part of Vivid Sydney, the world’s largest festival of
light, music and ideas, Game ON is a brand new area to be
explored during Vivid Ideas and is set to attract and wow
gamers of all levels.
The NSW Government, through its tourism and major
events agency Destination NSW, is proud to support this
event and I wish everyone all the best for this innovative
new event.
FROM REDFERN STATION
Exit via Platform 10 at Redfern Station. Walk past the
WaterTower apartment block and follow the walkway
through to the Australian Technology Park. Pedestrian
access to the Locomotive Workshops are through Bays
1, 4 and 8. For information relating to specific building
and tenant location, enter through the side door of Bay 1
and proceed to ATP Sydney Limited Management offices,
located on Level 2 Bay 4 Atrium or phone (02) 9209 4220
for further assistance.
BY BUS
There are frequent bus services to the Australian
Technology Park from the city and Sydney’s domestic and
international airport. The bus stop closest to the Australian
Technology Park is on the corner of Boundary and Regent
Street. For bus timetables call the Transport Infoline on
131 500 or visit www.131500.com.au
BY BICYCLE
Cycle facilities are located throughout ATP. Bike racks are
located at the top of Cornwallis St, Innovation Plaza, 8
Central Ave, two near the Biomedical Building and one at
the start of Mitchell Way.
BY CAR
The entrance to the Australian Technology Park car park is
from Henderson Road, Eveleigh. Collect a ticket from the
boom gate and drive through to the car park located on
ground floor of 8 Central Avenue (Media City Building).
Stuart Ayres MP
Minister for Trade, Tourism and Major Events
PARKING
Parking can be paid at either the pay station near the lift or
at the boom gate with a credit card.
DISABLED PARKING AREA
To gain access to the disabled parking area, please
contact the security office on 9209 4666 or advise security
at the boom gate when you first enter the Park.
BY TAXI/DELIVERIES/COACH
The entrance to the Australian Technology Park for taxis,
deliveries and coaches is from the corner of Garden and
Boundary Street
WHAT TO EXPECT?
The first event of its kind in Australia, Game ON unites the interactive and innovative industries together. Game
ON is for the casual gamers, developers and experts of the gaming industry as well as the creators, brands and
enthusiasts of the online video world.
Held over 2.5 exciting days, Game ON features industry thought leaders, trailblazers, educators and celebrity
online video creators committed to sharing their knowledge and secrets of success.
1 - THE SAE MAIN STAGE
Live Stage performances from some of the biggest online celebrities from around the world!
2 - JMC ACADEMY MUSIC PERFORMANCE
3 - GAME ON CONCERT
Jayesslee, Steph Micayle, The Blackbird Collective, Louna Maroun, Damielou Shavelle + MORE
E-SPORTS COMPETITION POWERED BY TURTLE BEACH
We have a range of competitions across multiple platforms and genres for all skill levels.
Test yourself against some of the best players in our region and win some awesome
prizes along the way. Product and cash prizes and several domestic and international
event invitations up for grabs! Cyber Gamer will be running competitions - professional
and casual.
INDIE ALLEY
Sit in on a workshop or meet some of Australia’s best indie developers at the AIE Indie
Arcade
THE RED BULL FREE PLAY ARCADE
Some of the games on offer include:
Minecraft, Plants vs. Zombies, World of Tanks Blitz for Mobile, Dragon Ball Xenoverse,
Project CARS, Trials Fusion, The Crew, Dark Souls II: Scholar of The First Sin
Final Fantasy XV – Episode Duscae, Far Cry 4: Valley of The Yells, Assassin’s Creed:
Chronicles and Metal Gear Solid V Ground Zeroes
THE ARTIST ALLEY
Play. Experience. Chillout.
Meet and greet your favourite YouTubers and grab an autograph.
THE ACTIVATION STATION
Fun games and activation including the likes of:
Cosplay Live
Game Traders
Rubiks + more!
4
5
MAIN
MAIN STAGE
STAGE
�� Live
Live Stage
Stage performances
performances
�� Keynotes,
Keynotes, panels
panels and
and interviews
interviews
�� Food
Food demonstrations.
demonstrations.
�� JMC
JMC Concert
Concert && Music
Music
competitions
competitions
�� Next
Next Online
Online Star
Star Presented
Presented By
By JMC
JMC
ESPORTS
ESPORTS COMP
COMP -- POWERED
POWERED BY
BY
TURTLE
TURTLE BEACH
BEACH (15+
(15+ AREA)
AREA)
Cybergamer
Cybergamer will
will be
be running
running
competitions
competitions (professional
(professional and
and
casual)
casual) across
across the
the following
following titles:
titles:
�� Counter
Counter Strike:
Strike:
Global
Global Offensive
Offensive (PC)
(PC)
�� Hearthstone
Hearthstone (PC)
(PC)
�� World
World of
of Tanks
Tanks (PC)
(PC)
�� Call
Call of
of Duty:
Duty: Advanced
Advanced Warfare
Warfare ––
4v4
4v4 (Xbox)
(Xbox)
�� Call
Call of
of Duty:
Duty: Advanced
Advanced Warfare
Warfare ––
5v5
5v5 (PS)
(PS)
�� FIFA
FIFA 15
15 (Xbox)
(Xbox)
�� Ultra
Ultra Street
Street Fighter
Fighter IV
IV (Xbox
(Xbox 360)
360)
�� Forza
Forza Motorsports
Motorsports (Xbox)
(Xbox)
�� Just
Just Dance
Dance (Xbox)
(Xbox)
DEVELOPER
DEVELOPER ZONE
ZONE
The
The country’s
country’s leading
leading educators
educators
present
present workshops.
workshops. Checkout
Checkout
some
some of
of Australia’s
Australia’s most
most creative
creative
Indie
Indie Developers
Developers at
at the
the AIE
AIE Indie
Indie
Arcade.
Arcade.
Some
Some participating
participating developers:
developers:
�� Quantum
Quantum Shade
Shade
�� Dungeon
Dungeon League
League
�� Big
Big Paw
Paw
�� Neuron
Neuron Spark
Spark
�� Daybreak
Daybreak Interactive
Interactive
�� Blue
Blue Team
Team Go
Go
�� Nine
Nine Slice
Slice
�� Pine
Pine Fire
Fire Studios
Studios
�� Siege
Siege Sloth
Sloth
�� Soap
Soap Creative
Creative
6
*subject
*subject to
to change
change
RED
RED BULL
BULL FREEPLAY
FREEPLAY ARCADE
ARCADE
Some
Some of
of the
the games
games on
on offer
offer include:
include:
�� Minecraft
Minecraft
�� Plants
Plants vs.
vs. Zombies
Zombies
�� World
World of
of Tanks
Tanks Blitz
Blitz for
for Mobile
Mobile
�� Dragon
Dragon Ball
Ball Xenoverse
Xenoverse
�� Project
Project CARS
CARS
�� Trials
Trials Fusion
Fusion
�� The
The Crew
Crew
�� Dark
Dark Souls
Souls II:
II:
Scholar
Scholar of
of The
The First
First Sin
Sin
�� Final
Final Fantasy
Fantasy XV
XV –– Episode
Episode Duscae
Duscae
�� Far
Far Cry
Cry 4:
4: Valley
Valley of
of The
The Yells
Yells
�� Assassin’s
Assassin’s Creed:
Creed: Chronicles
Chronicles
�� Metal
Metal Gear
Gear Solid
Solid VV Ground
Ground Zeroes
Zeroes
ARTIST
ARTIST ALLEY
ALLEY
Play.
Play. Experience.
Experience. Chillout
Chillout
Also
Also includes
includes the
the meet,
meet, greet
greet and
and
signings
signings section
section ++ grab
grab your
your
merchandise
merchandise from
from here
here
(15+
(15+ Area)
Area)
ACTIVATION
ACTIVATION STATION
STATION
Fun
Fun games
games and
and activations:
activations:
�� Cosplay
Cosplay Live
Live
�� Game
Game Traders
Traders
�� Rubiks
Rubiks
�� Mobile
Mobile Video
Video Games
Games
�� Silent
Silent Disco
Disco ++ more
more
COMMUNITY
COMMUNITY &
& INDUSTRY
INDUSTRY
LOUNGE
LOUNGE
An
An exclusive
exclusive lounge
lounge to
to chill
chill and
and
network
network for
for our
our industry
industry and
and
community
community
7
EVENT TIMETABLE
SUNDAY 24 MAY 2015
START
FRI 22 MAY 2015
PROGRAM
AREA
8:30
VIP ENTRY OPENS
BAY 8
ATRIUM
START
END
PROGRAM
8:30
LOUNGE OPENS
15:00 19:30 TWILIGHT NETWORKING EVENT
9:00
GAME ON DOORS OPEN
15:20 17:30
KEYNOTE PRESENTATIONS
9:00 18:00
EXPO HALL
EXPO HALL
17:30 19:30
ENTERTAINMENT
9:00 18:00
ESPORTS COMP
POWERED BY TURTLE BEACH
EXPO HALL
9:00 18:00
FREE PLAY
EXPO HALL
10:00 16:00
KEYNOTE PRESENTATIONS
EXPO HALL
10:00 17:30
PANEL PRESENTATIONS
THEATRE 6B
11:00 17:00
WORKSHOP PRESENTATIONS
DEVELOPER ZONE
12:45 13:45
MOVIE SCREENING
ACTIVATION STATION
16:00 17:00
MOVIE SCREENING
ACTIVATION STATION
17:00 18:00
GAME ON CONCERT
SAE MAIN STAGE
SATURDAY 23 MAY 2015
START
8
END
END
PROGRAM
AREA
8:30
VIP ENTRY OPENS
BAY 8
8:30
LOUNGE OPENS
ATRIUM
9:00
GAME ON DOORS OPEN
9:00 18:00
EXPO HALL
EXPO HALL
9:00 18:00
ESPORTS COMP
POWERED BY TURTLE BEACH
EXPO HALL
9:00 18:00
FREE PLAY
EXPO HALL
10:00 16:00
KEYNOTE PRESENTATIONS
EXPO HALL
10:00 17:30
PANEL PRESENTATIONS
THEATRE 6B
16:40 17:00
JMC ACADEMY MUSIC PERFORMANCE
SAE MAIN STAGE
17:00 18:00
GAME ON CONCERT
SAE MAIN STAGE
9
IMAGINE
A CAREER
WITHOUT
LIMITS
STUDYGAMES
ENROLNOW FOR JUNE
SAE MAIN STAGE PROGRAM
FRI 22 MAY 2015
TWILIGHT NETWORKING EVENT
START
END
TITLE
15:00
19:30
TWILIGHT NETWORKING EVENT OPEN
15:20
15:55
THE POWER OF PLAY
Presented by Ashley Ringrose, Founder, Soap Creative + SMG Studios
15:55
16:15
WEARABLE TECHNOLOGY
Presented by Sal Esposito, TM1 Technical Sales Specialist, IBM
16:20
16:40
GAMIFICATION - A PATH TO PURCHASE
Presented by
AJ Tennant (Moderator)
Andrew Banzas, Mobile Application and Services Specialist, Telstra
Colin Cardwell, Founder & CEO, 3RD SENSE, The Play Agency
Alex Marshal, Creative Director, circul8
Ashley Ringrose, Founder, Soap Creative
16:45
17:00
AUGMENTED REALITY AS AN OVERLAY TO REALITY
Presented by Scott O’Brien Founder, Augmented Reality OMG
17:05
17:20
GAMIFICATION, MOBILE & BEACONS
Presented by Aaron Stephenson, Founder, Bronron Apps
17:20
17:45
GAMIFICATION & MOBILE
Presented by
AJ Tennant (Moderator)
Henry Cho Lean UX Coach & Mobile UX Specialist - General Assembly
Damien Katris, Director, 3radical
Kristy Manson, Director, Mnet Mobile,
Ciarán Norris, Head of Strategy, Yahoo7
Anthony Mansour, Founder, Alias Life
17:45
NETWORKING
DK Kinetic, Momentum Worldwide
DJ Murat Kilic, SPICE
DJ MSG, Subsonic Music Festival
SAE CRICOS Provider Code 00312F - BRF11974 - BRF12076
SAE Creative Media Institute can give you the skills you
need to succeed locally and internationally.
COURSES AVAILABLE:
◗ BACHELOR OF GAMES DEVELOPMENT
(GAMES DESIGN)
(GAMES PROGRAMMING)
SAE is the world’s leading educator in creative media
industries with over 50 campuses across the globe. SAE
provides an exceptional hands-on learning environment
where students thrive. SAE’s focus on creative
media allows like-minded students to collaborate on
professional projects, providing the edge you need in
today’s competitive world.
ENROL NOW FOR JUNE, SEPTEMBER & FEBRUARY
sa e.e du.au o r ca ll 1 8 0 0 SA E E D U
10
Brisbane | Byron Bay | Sydney | Melbourne | Adelaide | Perth
11
12
SAE MAIN STAGE PROGRAM
SAE MAIN STAGE PROGRAM
SATURDAY 23 MAY 2015
SUNDAY 24 MAY 2015
START
END
TITLE
9:50
10:05
CREATING GEO FENCES FOR TARGETING
Presented by Morgan Lean, Owner, Epiphany Games
START
END
TITLE
10:00
10:35
GAMIFICATION.
How can brands market effectively in the games industry The state of the
industry and what companies need to know. Best practices for implementation
and what to consider.
Presented by:
Joel Van Daal, Publisher & Commercial Lead, MCV Pacific (Moderator)
Tima Anoshechkin, Co-Founder & Director, Quests End Games
Mark Cox, Marketing Director Oceania, Riot Games
Joseph Greathead, Partner, We Are Kinfolk
Jennifer Wilson, The Project Factory
10:10
10:25
DIGITAL TAKEOVER: PLAY IN HEALTH
Presented by Carolyn Mee, Founder, cmee4 Productions
10:30
10:50
SIX SECONDS - THE ART OF SHORT VIDEO WITH IMPACT.
Presented by:
Nikos Andronicos (Moderator)
Osvaldo Alfaro, Art Director Byron Bay Film Festival
Matt Barnett, CEO at Verbate & Vimily
Alex Grigg, Animation, Design, Direction, AlexGrigg.com
Michael Laverty, International Director, Tropfest
10:50
11:30
YOUTUBE CREATORS ON STAGE
11:35
11:55
MONETISE IT. HOW TO EFFECTIVELY MARKET YOUR BRAND ONLINE
How to convert attention to revenue and what models to use
Presented by: Jay Jay the Entertainer (Moderator), Cakes by ChoppA, Louna
Maroun
12:00
12:15
WHY VIDEO WORKS: THE EVOLUTION OF HUMAN EXPRESSION.
The social ape: The evolution of visual communication. How our brains interpret
human expression. Using the 6 key facets of audio visual communication.
Video as a tool to communicate and read emotion.
Presented by Matt Barnett, CEO Verbate & Vimily
12:15
12:35
TITLE TBC
Presented by: Jamie Conyngham, CEO & Co-Founder of Tapit
12:40
12:55
YOUTUBE CREATORS ON STAGE
12:55
13:20
MOBILE GAMIFICATION: HARNESSING MARKET TRENDS
Presented by Damien Katris, Director, 3radical
13:25 13:45
YOUTUBE CREATORS ON STAGE
13:45
14:15
ART OF INNOVATION
Presented by Guy Kawasaki, Chief Evangelist, Canva (pre-recorded)
14:15
14:55
YOUTUBE CREATORS ON STAGE
15:00
15:15
THE NEXT FRONTIER OF GAMING & ENTERTAINMENT
Presented by: Bachir El Khoury, Director, Limpid Logic
15:25
15:40 SMART SPACES. SMART EVOLUTION. FIVE TRENDS SIGNALLING SMART SPACES
Presented by: Jem Reis, Mobile Media Director / Agency Lead, MNET Mobile
15:50
WHAT’S NEXT IN TECH? GAMING TECHNOLOGICAL INNOVATIONS,
GAMING IN 4K AND WEARABLES VR/OCULUS/AR/BEACONS
Presented by
Sal Esposito, TM1 Technical Sales Specialist, IBM
Anuraj Gambhir, Chief of Strategy & Innovation, Impact Multimedia
Joe Millward, Co-Founder, Lifeable
Scott O’Brien Founder, Augmented Reality OMG
16:20
10:40
11:30
YOUTUBE CREATORS ON STAGE
11:35
11:55
THE FUTURE OF HEAD-UP DISPLAY
Presented by:
David Francis, Head of Interactive, Kalido
12:35
13:00
RUNNING A CREATIVE STUDIO
Presented by
Brad Russell, Senior Producer/Studio Manager, Tag Worldwide
Nic Watt, Founder and Creative Director, Nnooo
13:05
13:30
YOUTUBE CREATORS ON STAGE 13:30
14:00
THE FUTURE OF INTERACTIVE ADVERTISING.
The why and how behind modern online advertising methods. Are TV and
online becoming as one?
Presented by
Benjamin Pirrie, Managing Director, Organic Agency (Moderator)
Alex Hayes, Editor, Mumbrella
Bernie Johnson, Adrenalin Media
Rob Marston, Founder, Zeus Unwired
Dany Milham, Data@Ogilvy
Aryeh Sternberg, Ad Tech Innovation Manager, News Corp
14:00 14:15 BLURRING THE LINES BETWEEN GAMES & FILM
Presented by
Benjamin Richards, Creative Director, The Post Lounge
14:15
SPONSORS TIME ON STAGE
14:30
14:30
14:45
LATEST TECHNOLOGY IN FILM POST AND VFX
Presented by Brett Feeney, Line Producer VFX, Cheeky Little Media
15:00
VFX IN ART, GAMES & VIDEO.
The use of VFX as an art form with case studies. Various forms of art in games
and animation
Presented by
Benjamin Richards, Creative Director, The Post Lounge
Cuauhtemoc Moreno, Tutor of Game Design and Development, TAFE
Sean Callinan, Head of Department, Animation & Game Development, JMC
Academy
15:40
16:00
YOUTUBE CREATORS ON STAGE
16:00
16:30
COSPLAY COMP
15:35
16:30
1650
JMC ACADEMY MUSIC PERFORMANCE
16:40
16:50
FOOD CHALLENGE – Renae Smith & Byron Finnerty
17:00
18:00
GAME ON CONCERT
Featuring Damielou, Louna, The Blackbird Collective and Jayesslee.
Hosted by Logan Michael Byrnes (Logan’s Laundry) and Natasha Grace (The
Disney Channel)
1715:
18:00
GAME ON CONCERT FEATURING DJ RAVINE
Hosted by Logan Michael Byrnes (Logan’s Laundry) and Natasha Grace (The
Disney Channel)
13
THEATRE PROGRAM
THEATRE PROGRAM
SATURDAY 23 MAY 2015
SUNDAY 24 MAY 2015
START
END
TITLE
9:45
10:20
AUSTRALIAN YOUTUBE GROUP PANEL
Feat: Australian Youtube Community members for Q and A
START
END
TITLE
10:00
10:30
GET YOUR GAME OUT THERE
Have YOUR game pitch critiqued by Professionals
In this audience participation panel, you’ll be pitching your game concepts to
industry professionals. Jennifer Scheurle and Leigh Harris from the Academy
of Interactive Entertainment will hear out your idea and give you tips, tricks and
feedback for how to improve your pitch and get your game out there!
Prepare a one-page (no more) description of the game pitch idea you’ve got
and email it to jennifers@aie.edu.au / leighh@aie.edu.au before the day and
come along to the panel.
You may even have the opportunity to pitch your game live.
Presented by:
Leigh Harris, Director, Flat Earth Games
Jennifer Scheurle, Game Design Teacher AIE
10:30
11:10
11:20
11:50
DIVERSITY IN GAMING.
What is the impact on a minority that are always the target in games?
Presented by
Dr Helen Goritsas, Senior Lecturer, AiT (moderator)
Ana Tiwary, Producer/Director inDiVisual films, AiT
Samuel Jensen, Lead Design, Epiphany Games
Elizabeth Threlfo, Founder, Liz Threlfo
Nic Watt, Founder and Creative Director, Nnooo
Carlton Zu, Games Coordinator, AIT
HOT CONTENT - HOW TO GET CONTENT SEEN.
The alchemy of increasing your click- through rate. Jumping onto the
bandwagon of leading trends. Popular engagement methods
Presented by Benjamin Pirrie, Managing Director, Organic Agency
Rebecca Saunders, Head of Content, The Delicatessen
Simon Williams, National Head of Strategy & Products Columbus Australia
12:00
12:20
GAMING SECRETS FOR SUCCESS.
Get inside the minds of video game creators
Presented by
Ryan Alcock, Founder, Blunt Instrument
Leigh Harris, Director, Flat Earth Games
12:30
13:10
AUSTRALIAN YOUTUBE GROUP NETWORKING OPPORTUNITY
13:15
13:35
NEW PARADIGMS IN IMMERSIVE MEDIA EXPERIENCES
Presented by: Anuraj Gambhir, Chief of Strategy & Innovation, Impact
Multimedia
13:40
13:55
14:00
14:20
BECOMING A TEENAGE DEVELOPER
- Advice on where to start and the journey you will take
Presented by:
Cameron Lonsdale, Co-Founder, Outpost Software
Benjamin Schaaf, Co-Founder, Outpost Software
14:35
14:55
AN INTRODUCTION TO ESPORTS (POWERED BY TURTLE BEACH)”
- How to build a world champion eSports team. The rise of eSports and
competitive gaming.
Presented by:
Dino Strkljevic, Marketing Manager, GIGABYTE
Nick Vanzetti, Managing Director, VIMME
Daniel Ringland, eSports Manager, Riot Games
Zorine Te, Associate Editor at GameSpot
15:15
15:45
USING LEAN PRODUCTION TO BUILD BRAND LOYALTY WITH MORE
THAN 5 MILLION DIGITAL CREATIVES
Presented by:
Josh Jansenn, Content Lead, Envato
16:40
17:10
14
BEACONS, GEO-LOCATIONS AND MOBILE
Presented by:
Damien Katris, Director, 3radical
Dan Nolan, Engineering Lead, Proxima
Cameron Wall, DigitasLBi Paris
10:45
11:10
RAZER PANEL
11:30
12:15
BRANDING YOURSELF / MARKETING TIPS
Presented by: Australian YouTubers
12:20
12:40
FRAMING THE PLAYER – THE IMPORTANCE OF NARRATIVE DESIGN
Presented by Jennifer Wilson, Founder, The Project Factory
12:50
13:20
HOW TO USE YOUTUBE VIDEO ADS TO GROW YOUR BUSINESS
Presented by Gideon Shalwick, Co-Founder, Veeroll.com
13:30
13:50
THAT SOUNDS AWESOME - POWERED BY TURTLE BEACH
Tips on having great sound quality for your videos
Presented by:
Peret Von Sturmer, Kpow Audio
Michael Theiler, Kpow Audio
Tauese Tofa, Managing Director, Reveal Music
14:00
14:30
SOCIAL MEDIA & DESIGN
Presented by
Tim Hill, CEO/Co-Founder, Social Status
14:40
TITLE TBC
Presented by: Anet Redme, Head Of UX, Redmera
14:55
15:00
16:00
GIRLS ONLINE FOLLOWED BY SOCIAL MEDIA HOW TO
Presented by: Australian YouTubers
16:00
ROCKSTAR CREATORS.
A focus on the modern content creator, their mobile
work environment, the tools and skill set needed along with how to get started,
network and succeed.
Presented by Peter Moore for JMC Academy
16:40
ARE GAMES MAKING KIDS CRAZY?
Presented by:
Ron Curry, CEO, Interactive Games & Entertainment Association
Jonathan Nicholas, CEO, Reach Out
15
INDUSTRY SPEAKERS
Our presenters and panelists will cover game design and development, game playing,
online video channels, play and gamification, wearable technology, smart spaces, VFX
software for film & games, media divergence, augmented reality and virtual reality,
content marketing, YouTube marketing, Oculus Rift, Periscope, Vine, HoloLens, Verbate,
mobile & apps, monetisation, running a creative studio, social media and lot’s more.
AARON STEPHENSON
FOUNDER, BRONRON APPS
A mobile application developer with over 8 years experience across the IT industry
and developing for the iOS platform. Aaron is a very passionate iOS developer. Aaron
believes when developing for iOS that “just good enough” is not good enough and it
should be perfect.
ALEX HAYES
EDITOR, MUMBRELLA
Alex is a fascinated observer of the rapidly evolving worlds of media and marketing.
He took on the role of editor of Mumbrella in November 2013, with the team covering
the latest goings on of everything under the media and marketing umbrella in Australia
and overseas. He has reported from international events including the Cannes Lions
and South by Southwest. Before Mumbrella Alex was editor of trade mag B&T for
18-months, and has been working as a journalist for more than a decade.
ALEX GRIGG
ANIMATION, DESIGN, DIRECTION
Alex Grigg is a Sydney based animation director. He makes things for clients
including Tumblr, Cartoon Network and Converse. He is also a member of online
collective Late Night Work Club, co-hosts Sydney’s Loopdeloop and directs
commercials at Mighty Nice.
ALEX MARSHAL
CREATIVE DIRECTOR, CIRCUL8
ANET REDMER
PRODUCER/DIRECTOR, INDIVISUAL FILMS
Skilled as digital media engineer, product designer and architect, Anet works across
the disciplines of user experience design, design thinking and the lean startup
method. Before her emigration to Australia, Anet lived in Europe and the US where
she worked for international innovation platforms such as Living Tomorrow and
TomorrowLab, featured by BBC and Discovery Channel.
ANDREW BANZAS
MOBILE APPLICATION AND SERVICES SPECIALIST, TELSTRA
With over 15 years in mobile entertainment, product and marketing, Andrew Banzas
comes from a digital background of engaging with customers whether in a B2C or
B2B capacity. As part of the EA games mobile team, his experience in understanding
mobile technology and its application to consumer behaviour has seen him progress
on to more diverse mass market companies such as IPG Mediabrands in the digital
solution space and most recently, Telstra Enterprise as an application specialist.
ANTHONY MANSOUR
FOUNDER, ALIAS LIFE
Anthony provides the lifeblood & energy that sets Alias apart. His 20 year career
weaves from video games to ‘dotcom’ to having an acute focus on mobility in the
past 15+ years. Anth mobilised mobile carriers, universities, shopping malls, media
companies and enterprise solutions. If you have an idea for your business, Anthony is
best placed to make it better and to get it delivered
ANURAJ GAMBHIR
STRATEGIC ADVISOR AND INNOVATION EVANGELIST
As an Innovation catalyst Anuraj assists organisations (from mentoring startups to
consulting with mature entities) to spearhead their innovation agenda. He has over
23 yrs experience working across the mobile ecosystem spanning 5 continents. He
focuses his efforts on value creation via strategic business development and nurturing
breakthrough concepts leading to game changing and disruptive/radical innovation.
ARYEH STERNBERG
AD TECH INNOVATION MANAGER, NEWS CORP AUSTRALIA
By day, Alex is the driving force behind the creative output at award winning agency,
circul8, and by night he writes code, builds computers, produces indie mobile
games and writes about game theory.
Aryeh Sternberg has more than 20 years experience in digital innovation and
communication. He has been a web developer, Creative Director, and won numerous
campaign awards. He studied Economics at the University of Chicago and has
an MBA from the University of Hawaii and currently heads Ad-Tech Innovation at
NewsCorp in Sydney.
ANA TIWARY
ASHLEY RINGROSE
PRODUCER/DIRECTOR, INDIVISUAL FILMS
Ana is actively engaged with the screen industry in Australia. She has served as
the Vice President of Women in Film & TV NSW, founding committee member of
Screen Café and Screen Mosaics. In 2009, she was a finalist for the prestigious NSW
Woman of the Year Award. Ana is passionate about telling untold cross-cultural and
multicultural stories. She is presently developing documentary ideas based on the
games industry & culture in Australia.
16
INDUSTRY SPEAKERS
SOAP CREATIVE & SMG STUDIO
Ash is the co-founder of Soap Creative and SMG Studio and has been involved in
digital advertising and gaming since 2000.
17
INDUSTRY SPEAKERS
BACHIR EL KHOURY
CAMERON LONSDALE
DIRECTOR, LIMPID LOGIC
CO-FOUNDER OF OUTPOST SOFTWARE
Bachir is a big believer that technology is man’s greatest creation and a natural
evolution of the human race. He is a tech enthusiast, passionate about forefront
technologies, Internet of Things, wearables, virtual reality and games. Founder and
Managing Director of Limpid Logic, a team specialising in leading-edge software
applications & games for mobile, desktop and the web.
Cameron Lonsdale is the co-founder of Outpost Software and one of the youngest
developers to exhibit at EB Expo. He is currently studying Computer Science and is
passionate about computing education and equality in the tech industry
BENJAMIN LEE
CAMERON WALL
MANAGING DIRECTOR & CEO, BLOWFISH STUDIOS
Ben has over 16 years experience in the computer game and computer graphics
industry and has extensive knowledge with computer graphics engines and all other
aspects of game software development. With the creation of Blowfish Studios he has
successfully led teams of both artists and software developers in creating cutting
edge products that have appeared on the global market. Ben has a Bachelor of
Engineering in Computer Systems Engineering.
BENJAMIN PIRRIE
MANAGING DIRECTOR, ORGANIC AGENCY
Ben is the Managing Director of The Organic Agency, a new bread digital conversion
agency, pioneering data lead content marketing, social influencer communication, and
ASO Mobile strategies for tech start-ups, online games, and blue-chip companies.
Ben is also the co-founder of MediaSocial, a leading advertising & marketing thought
leadership event, based in Sydney.
BENJAMIN RICHARDS
CO-FOUNDER & CEO, RAINCHECK
Over the past several years Cameron has helped design and develop Mobile
platforms and applications for organisations such as Woolworths, MasterCard,
Kellogg’s, Kraft, TAB, SingTel, Sky Racing, Luxbet, StartTrack, MSD (Merck), Invisible
Zinc, TNS, Budget, State/Fed Govt. Today Cameron works with startups helping
younger people launch technology organisations while also being directly involved
with others.
CARLTON ZHU
GAMES DESIGN AND DEVELOPMENT, AIT
Carlton has been working in the digital industry for 9 years, having worked in various
fields of multimedia from web design, graphic design and 3D animations. He later
decided to fully dedicate himself to his passion, games development. After obtaining
his Masters in Animation at UTS, he started full-time teaching at AIT in games design
and development, eventually becoming the Coordinator for the Bachelor of Interactive
Media in Games. He has started up his own independent games studio 3 years ago,
creating mobile games for IOS and Android.
CAROLYN MEE
CREATIVE DIRECTOR, THE POST LOUNGE
FOUNDER & CO-CREATOR & DIRECTOR, CMEE4 PRODUCTIONS
Benjamin has worked in the Games and Film VFX industry for over 20 years. For 7
years he worked as a technical consultant for Autodesk, travelled to more than 40
countries and saw the inner workings of many leading games companies and film
projects including Avatar, LOTR and The Incredibles. At the forefront of technology,
he’s seeing the lines between games and film being blurred beyond distinction.
Carolyn Mee has been working in media production since 1986 when she won the role of
presenter on the popular children’s television show “Simon Townsend’s Wonder World”.
Carolyn now specialises in serious game development and content creation with a focus
on health. In 2011 Carolyn secured funding from the NSW Digital Media Initiative to develop
a serious game designed to detect hearing loss in pre-school children. Collaborating with
the National Acoustic Laboratories the game Sound Scouts was created.
BENJAMIN SCHAAF
CIARÁN NORRIS
CO-FOUNDER OF OUTPOST SOFTWARE
HEAD OF STRATEGY, YAHOO7
Benjamin Schaaf is the co-founder of Outpost Software and one of the youngest
developers to exhibit at EB Expo. He is currently studying at the University of Sydney
and is passionate about improving the world through FOSS.
Ciarán has been working online since getting a job in an internet café in 1999.
Following stints in B2B publishing as well as both advertising and media agencies,
he’s currently the Head of Strategy & Integration for Yahoo7. He’s worked in London,
Dublin & Sydney, is a regular speaker at events around the world and has contributed
to the likes of econsultancy, AdNews, Marketing Land & AdAge.com.
BERNIE JOHNSON
COLIN CARDWELL
DIRECTOR, ADRENALIN MEDIA
In 2004, armed with a passion for big brands and online marketing, Bernie Johnson
recognised the potential for Australian digital marketing to be at the forefront of the
world in terms of innovation, technology and customer engagement. He established
digital media agency Adrenalin Media in the same. Before this, Bernie held investment
banking positions at Credit Suisse and Deutsche Bank in the UK where he managed a
number of IT projects across London and New York.
18
INDUSTRY SPEAKERS
FOUNDER & CEO, 3RD SENSE, THE PLAY AGENCY
Colin is founder and CEO of Australia’s leading Play Agency, 3RD SENSE. Established in
2001, 3RD SENSE is a team of technology creatives who create games and gamification
projects for some of Australia’s and the World’s leading brands. For many years now,
Colin has been leading the conversation on Gamification in Australia, respected as an
expert in the space, he speaks regularly on the subject. He is also a trained hypnotist, a
children’s author and a self-confessed nerd.
19
INDUSTRY SPEAKERS
CUAUHTEMOC MORENO
DR HELEN GORITSAS
TUTOR OF GAME DESIGN AND DEVELOPMENT TAFE
DIRECTOR AND SENIOR LECTURER OF FILM AND DIGITAL MEDIA, AIT
DAMIEN KATRIS
ELIZABETH THRELFO
DIRECTOR, 3RADICAL
FOUNDER, LIZ THRELFO
DANY MILHAM
GIDEON SHALWICK
HEAD CREATIVE TECHNOLOGIST AT DATA@OGILVY
CO-FOUNDER, VEEROLL.COM
DANIEL RINGLAND
GUY KAWASAKI
Cuauhtemoc “oddgoo” Moreno is a creative coder and game designer with
experience in a wide range of digital award-winning projects. From web-based
Karaoke players, to physical installations involving full-body motion; from educational
ebooks, to multi-platform game franchises. He finds joy in continuously researching
and understanding frameworks, technologies, and art. Damien has a knack for picking trends in the market – after riding the Social Media wave
over the last 5 years and helping brands engage their customers by developing social
strategies using cutting edge social analytics technology – he is now helping brands
increase customer engagement, enhance customer experience and drive increased ROI
harnessing today’s two most important marketing trends: mobile and gamification.
Dany is a creative engineer with a wealth of experience working in various interdisciplinary
teams on the creative concept and technical implementation of web, mobile, and
desktop applications. While the Head Creative Technologist at Data@Ogilvy, Dany has
led technology projects for clients such as 7-Eleven, News Corp, and the Australian
Labor Party.
Dr Helen Goritsas is an award-winning Director and Senior Lecturer of Film and Digital
Media at AIT. Helen is also an experienced Film Reviewer, Critic and Judge; having
judged the 16th–20th WOW Film Festival & Tour, the 48 Hour Film Project, Dendy
Awards, Sydney Film Festival, the Kidz Flicks International Film Festival, and the IPAF
ATOM awards. Last year, Helen established Screen Mosaics, with the view of developing
screen craft and connecting screen practitioners, through creative collaborations.
Liz Threlfo is an indie game designer and developer based in Sydney Australia. She
holds a bachelors degree in the field, has been making games solo since 2012, and has
been a participant in One Game A Month since its inception. She endeavours to make
games that challenge our perceptions of the medium and their impact on the player.”
Gideon Shalwick is a self-confessed YouTube junkie and loves anything to do with
video marketing and building a global audience using video. He is co-founder of
Veeroll.com, the world’s first ever YouTube video ads management platform, to
completely automate and optimise the whole YouTube Video Ad creation process and
allow every day businesses to start leveraging incredibly affordable, but extremely
targeted traffic on YouTube.
HEAD OF COMPETITIVE, RIOT GAMES OCEANIA
CHIEF EVANGELIST, CANVA (PRE-RECORDED PRESENTATION)
Daniel Ringland is the head of competitive at Riot games Oceania where he works with
a diverse team to create opportunities at all levels - university, grass roots, amateur,
semi pro and professional. Daniel is an avid gamer with experience in community,
marketing and eSports as well as a love for grass sports such as Rugby League.
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. He is
on the board of trustees of the Wikimedia Foundation and an executive fellow of the
Haas School of Business (UC Berkeley). He is also the author of The Art of the Start
2.0, The Art of Social Media, Enchantment, and nine other books. Kawasaki has a BA
from Stanford University and an MBA from UCLA as well as an honorary doctorate
from Babson College.
DAVID FRANCIS
HENRY CHO
HEAD OF INTERACTIVE, KALIDO
LEAN UX COACH & MOBILE UX SPECIALIST - GENERAL ASSEMBLY
David has worked full-time as an Augmented and Virtual Reality professional since
2011. He has Created, producing and launching campaign platforms for such brands
as Stockland, 20th Century Fox, Target, NetApp, McGrath, Cisco and Toys R Us. As
Head of Interactive for KALIDO, David and his team hack hardware, software and social
to build innovation-centric products and platforms for major brands around the world.
Henry Cho is currently driving the adoption of Lean UX into the Commonwealth
Bank and is the Lean UX coach for the Slingshot Start-Up Incubator. A veteran User
Experience professional with over 17 years experience including 10 years in mobile
UX, he is constantly striving to deliver products to users that are not just innovative in
the way they solve your problems, but that will surprise and delight you along the way.
DINO STRKLJEVIC
JAMIE CONYNGHAM
MARKETING MANAGER, GIGABYTE
CEO & CO-FOUNDER OF TAPIT
Dino Strkljevic is “The Stig” of Australian technology industry and a marketing manager
for GIGABYTE. He regularly uses liquid nitrogen for computer testing, has appeared
on GoodGame TV show and represented Australia in overclocking competitions.
Dino now spends his time casually breaking fastest laps in car games and sponsors
Australian gaming communities and teams.
20
INDUSTRY SPEAKERS
CEO and Co-Founder of Tapit, connecting brands like Microsoft, Nestle, Coca Cola,
Google, J&J, P&G, Samsung, Sony, Telstra to The Internet of Things. Experienced
international startup CEO having founded and grown companies covering 11 countries.
A mobile visionary and veteran, having helped pioneer the mobile games and content
spaces.
21
INDUSTRY SPEAKERS
JEM REIS
JOSEPH GREATHEAD
MOBILE MEDIA DIRECTOR / AGENCY LEAD, MNET MOBILE
PARTNER, WE ARE KINFOLK
JENNIFER SCHEURLE
JOSH JANSSEN
GAME DESIGN, AIE
Jennifer Scheurle studied Game Design at SAE Berlin, becoming one of the institution’s
first ever graduates, supporting the academy ever since. After completing her Bachelor of
Arts (Hons.) in Interactive Entertainment she then spent time both designing games and
creating art for several studios within the thriving European indie scene. Now teaching
Game Design at AIE, Sydney, she is able to combine a lifelong goal of teaching with her
belief in games as both an art form and a way to build and explore communities.
CONTENT LEAD, ENVATO
JENNIFER WILSON
KRISTY MANSON
For the last 15 years Jem has been delivering media, advertising, strategy and sales
solutions on mobile and other emerging platforms for blue chip brands like Telstra,
Nokia, Microsoft and Turkcell (TeliaSonera). His passion is all things digital; things that
change the way we live our lives, interact with each other and do business.
THE PROJECT FACTORY
Jennifer is a Director of The Project Factory, a producer of creative multiplatform /
transmedia projects. Projects include Sherlock: The Network, the official app for the
popular BBC series; My QuitBuddy, a successful, gamified support for people who want
to quit smoking; Ringbalin, an exploration of the Murray-Darling through indigenous
ceremony; and Junior Storytellers, an app teaching storytelling skills to young children.
JOE MILLWARD
CO-FOUNDER, LIFEABLE
A digital futurist and business connector. Tasked with driving innovation within the
wearable tech start-up Lifeable. By exploring the limits of the technology potential and
marrying the digital and physical worlds. He has developed expertise in identifying
new trends in a wide range of digital media from gaming to social media and the rise
of mobile.
JOEL VAN DAAL
Creative Partner of We Are Kinfolk, Product Manager at The Versatile Gent.
Passionate about user experience that sells, business models that work and
marketing that costs nothing.
Josh Janssen is Content Lead at Envato, a platform for creative projects.
In recent years, Josh has worked as a Digital Content Producer for the Australian
national radio show ‘Fifi and Jules’, as well as being the Australian Community
Manager for the award winning documentary ‘Fat, Sick & Nearly Dead’. He hosts an
audio podcast, ‘Josh Speaking’, where he has interviewed entrepreneurs, filmmakers,
comedians and New York Times best selling authors.
DIRECTOR, MNET MOBILE
Kristy has covered the mobile evolution for the past years, specifically focused on
media platforms, both off-line and online, for some of the world’s leading consumer
brands.Since turning her focus to the mobile world, her knowledge and passion for
the space has her highly regarded as an international forward thinker, thus acquiring
the nick-name ‘Mobile Manson’ from many of her clients and peers.
LEIGH HARRIS
DIRECTOR, FLAT EARTH GAMES
Leigh Harris has worked in the Games Industry for over a decade. Currently he is
running Flat Earth Games as well as teaching Game Design at the Academy of Interactive
Entertainment. He has worked at Rockstar Games in PR, as a games journalist at various
publications (MCV Pacific, Develop Online, PC Powerplay, Good Game, The Guardian)
and founded Flat Earth Games in late 2011. He has released 2 games; TownCraft and
Metrocide. Flat Earth’s next release will be in June 2015.
MATT BARNETT
PUBLISHER & COMMERCIAL LEAD, MCV PACIFIC
CEO AT VERBATE & VIMILY
Joel Van Daal is the Publisher and Commercial Lead for Games Industry trade title, MCV
Pacific. Working in the Games and Youth Lifestyle industries for over a decade across
events and publishing, Joel has seen all the marketing strategies as they happened.
Matt Barnett is the CEO of Verbate.co, the video “survey monkey”, enabling brands
to gather research based on true human emotion, not just written words. A designer &
artist by trade, outside of changing the world one video at a time Matt still exhibits his
work globally.
JONATHAN NICHOLAS
MICHAEL LAVERTY
CEO, REACHOUT
Jono Nicholas has a background in child psychology and human rights, having
completed an Honours Degree in Psychology and a Masters in Public Health. In 1998
Jono helped build ReachOut.com and in 2009 Jono was pivotal in establishing Inspire
Ireland, since 2010 Jono has been the CEO of ReachOut Australia.
22
INDUSTRY SPEAKERS
INTERNATIONAL MANAGING DIRECTOR, TROPFEST
Michael Laverty is a highly experienced business leader and entrepreneur with over
28 years experience in the fields of accounting, financial management, marketing and
major event production. He is the International Managing Director of Tropfest, the
world’s largest short film festival where he has worked for over 13 years. Michael has
an extensive track record in next generational leadership development. 23
INDUSTRY SPEAKERS
MICHAEL THEILER
REBECCA SAUNDERS
KPOW AUDIO
HEAD OF CONTENT AT THE DELICATESSEN
MIKE JAY
ROB MARSTON
Michael was Senior Sound Designer on LA Noire before forming Kpow Audio with Peret
von Sturmer. Their first major game as Kpow Audio, The Banner Saga, won the G.A.N.G.
award for “Best Audio for an Indie Game” and was nominated for “Games: Audio
Achievement” at the 2015 BAFTA awards. He recently completed the Sound Design for
Alto’s Adventure, and is currently Lead Audio on the survival game The Forest.
GAME ON CO-HOST & CURATOR
Mike Jay is the Creative Director and Founder of Why Agency, an advertising and
marketing agency with a strong technology focus. As an irrepressible creative for
some 20+ years at lot’s of Sydney’s better known advertising agencies, design groups
and digital agencies. Mike has won multiple awards for his work across traditional
plus digital and now takes an totally agnostic view of media. Mike Jay is also the CoFounder of MediaSocial, a series of key note industry presentation, networking and
social events for marketing, PR, advertising and digital professionals.
Rebecca is the woman behind Sydney’s boutique content agency The Delicatessen and
budget professional video brand The Man That Can. Since leaving her London publishing
roots, Becca quickly identified a content marketing niche in the market and now heads
up two nation-wide video production focussed businesses that ensure every content
strategy has the necessary engaging video content to fulfil it.
FOUNDER, ZEUS UNWIRED
Rob Marston is Founder and CEO of Mobile Agency Zeus Unwired, who help businesses
connect with their audience on unwired devices across Consultancy, Creative, and
Advertising. Digital since dial up, Rob has always been involved with early stage digital
media. Starting in search in 2005, when Google only had 2 Australian employees, and
later launching a search capability for leading Media Agency Starcom, where he worked
with clients such as Holden, Samsung, BankWest and Mars.
NIC WATT
RON CURRY
FOUNDER AND CREATIVE DIRECTOR, NNOOO
CEO, INTERACTIVE GAMES & ENTERTAINMENT ASSOCIATION
NICK VANZETTI
RYAN ALCOCK
MANAGING DIRECTOR, AUSTRALIAN CYBER LEAGUE
FOUNDER, BLUNT INSTRUMENT
NIKOS ANDRONICOS
SAL ESPOSITO
DIRECTOR, BACKSEAT REBEL
TECHNICAL SPECIALIST, IBM
PERET VON STURMER
SAMUEL JENSEN
DIRECTOR, KPOW AUDIO
LEAD DESIGNER, EPIPHANY GAMES
Nic Watt is the Founder and Creative Director at Nnooo, an independent video games
developer and publisher based in Sydney, Australia. Nic has over 15 years experience
in the video games industry, working on over 15 titles across 13 platforms including
PlayStation 4, Nintendo 3DS and Xbox One. Nic is currently working on Blast ‘Em Bunnies
as well as furthering Nnooo’s publishing out-reach amongst Australian developers to
bring exciting new titles and experiences to consoles.
Nick launched Australia’s first traveling circuit for esports, hosting events in Brisbane,
Sydney, Melbourne and Adelaide in 2010. The Australian Cyber League continues today
as Australia’s most prolific esports league. Nick and his team head up the ACL in addition
to helping shape publishers’ own esports activations.
Nikos Andronicos of Backseat Rebel is a director, producer and writer of film, TV and
digital entertainment. His recent film Ad Nauseam, a white-knuckle black comedy
about the Sydney advertising industry, won Best Foreign Feature at the Los Angeles
Independent Film Festival. Nikos’ work has been commissioned by such entities as MTV,
Comedy Central, Mondo Media, Pedestrian, Naked Communications, Funny or Die, ABC
TV, SBS TV, Network 10, Screen Australia and Beavis and Butthead creator Mike Judge.
Peret von Sturmer is a composer, sound designer, games developer, mix engineer, dj,
live performer and educator based in Sydney. In early 2006 he took on the role of Audio
Design Lead for Team Bondi, overseeing the audio and musical development of the Rock
Star/Team Bondi interactive title, L.A. Noire. Peret is currently working on a data driven,
generative audio installation in collaboration called “Space Folding “ with Sydney artist
Zina Kaye and a team of technical developers for this years Vivid Festive.
24
INDUSTRY SPEAKERS
Ron Curry is the Chief Executive Officer of the Interactive Games & Entertainment
Association (IGEA), the industry body representing the business and public policy
interests of Australian and New Zealand companies that publish, develop, market and
distribute interactive games and entertainment content.
Ryan Alcock is a video game developer with over 10 years industry experience. He has
stubbornly remained in Sydney in spite of the lack of local big names studios and is
attempting to forge a path of independence and create something unique. Currently
working on titles for Virtual Reality with Oculus Rift and Sony Morpheus.
Sal has been an advocate for new technology for as long as he can remember and it
would be longer if he could get someone to put in a hardware implant.
The merger of humans and technology is so close. IoT, Blockchain and AR/VR will
accelerate us in a way never seen before and is every Sci Fi buff’s ultimate dream.
Samuel Jensen is the Lead Designer, and Writer for Sydney-based development
studio, Epiphany Games. He has designed, and/or written, a number of titles for PC,
mobile and also console, from Epiphany’s own ‘Frozen Hearth’, ‘Majestic Nights’, and
‘Runic Rumble’; to a range of outsource projects. He also has lectured for Qantm,
Billy Blue, and Macquarie University, and sits on Macquarie University’s ‘Industry
Advisory Board’ for their Department of Computing.
25
INDUSTRY SPEAKERS
SCOTT O’BRIEN
FOUNDER, AUGMENTED REALITY OMG
Scott works at the intersection of Augmented Reality (AR), Virtual Reality, Wearables,
the Internet of Things and human first user experiences. Having founded and
matured one of the early leading augmented reality software and hardware agencies
worldwide, he is now working with a range of industries to help improve human to
human visualisations and communications aka holograms.
SEAN CALLINAN
HEAD OF DEPARTMENT, ANIMATION & GAME DEVELOPMENT, JMC ACADEMY
The essence of Sean’s career has been a broad-ranging interest in all aspects of
design for film, television and other screen media. His career prior to teaching spans
a wealth of experience beginning as co-founder of his own Production company,
Meaningful Eye Contact, with Alex Proyas and Peter Miller. Sean developed a passion
for the disciplines of production design, art direction, graphics and animation that
would become instrumental in his future career.
TAUESE TOFA
MANAGING DIRECTOR – REVEAL MUSIC
A BIG THANK YOU TO ALL OUR
SPEAKERS TAKING PART AT
GAME ON.
Reveal Music design sound and music. Based at the world famous Studios 301 in
Alexandria, Sydney. Reveal has a team of music and sound designers, engineers and
producers focused on meeting the demand for premium quality sound and music design,
without hassle. Reveal also has a focus on the study of Psychoacoustics, working with
researchers and Universities to explore auditory science and its application in sound
design for our Gaming, Advertising and Music clients.
TIM HILL
CO-FOUNDER, SOCIAL STATUS
Tim is the co-founder of Social Status, a social media analytics platform that enables
marketers to quantify the impact of their social media marketing. His background is in digital
and advertising agencies with over six years experience in digital / social roles. During this
time he worked for internationally acclaimed digital agencies Hoodlum and Reading Room
and more recently with one of Australia’s leading full service advertising agencies, BMF.
TIMA ANOSHECHKIN
CO-FOUNDER & DIRECTOR, QUEST’S END GAMES
Tima Anoshechkin has worked as a game developer for more than eight years, on both sides
of the world. He began his career with Vivendi Games and Activision, working in design and
publishing on the award-winning strategy game World Of Conflicts. He joined Team Bondi to
work on the multi-million selling L.A. Noire. He is now lead producer at Quest’s End Games, a
studio founded with other Team Bondi alumni, working on multiple independent titles as well
as gamification solutions for eLearning and advertising industries.
ZORINE TE
ASSOCIATE EDITOR, GAMESPOT
Zorine Te serves as the associate editor at GameSpot, where she helps produce news,
features, previews and videos on a large variety of video games. She also liaises with
the community for events and competitions, and with an established background in
local competitive gaming circles she provides guidance for GameSpot’s foray into the
esports scene.
26
27
UNLOCK YOUR CAREER IN
&
X
F
V
,
S
E
M
A
G
3D ANIMATION
APPLY
NOW FOR
MID-YEAR
GAMES DEVELOPMENT WORKSHOPS
AIT PLAYSPACE WORKSHOPS
SATURDAY AND SUNDAY 24 MAY 2015
START
END
TITLE
11:00
11:40
CHARACTER ANIMATION USING MAYA
12:00
12:40
ROCKSTAR CREATORS
13:00
13:40
GAME LEVEL DESIGN
14:00
14:40
SHOWCASE/OVERVIEW OF UNITY5
15:00
15:40
3D CREATURE SCULPTING
16:00
16:40
IMMERSIVE GAME WORLDS
Presented by: Jessica Bull for AIE
Presented by: Peter Moore for JMC Academy
Presented by: Matt Barker & Salim Tighnavard for AIE
Presented by: Rus Scammell for Unity 3D
Presented by: Matt Barker & Salim Tighnavard for AIE
(Participants aged between 17 & 21)
Presented by: Salim Tighnavard (Saturday) & Matt Barker (Sunday)
aie.edu.au
academy of interactive entertainment
SYDNEY MELBOURNE CANBERRA ADELAIDE ONLINE
28
Student work (Mittens) by Matthew Gilchrist
Student work (environment) by Jayden Hopkins, Alex Geeves, Chris Bluff, Robyn Vu, Roy La-Toree
29
COSPLAY LIVE WITH GAMETRADERS
Cosplay Live with Gametraders will deliver a
Cosplay Competition that will not only present to the
pop culture community the intricate and passionate
details that go into making the costume and
character of your favourite pop culture idol; but also
deliver to the audience the warmth and support the
Cosplay Community gifts to everyone who has ever
wanted to dress up in costume.
SPONSORED BY AIE
SATURDAY AND SUNDAY 24 MAY 2015
START
END
TITLE
9:00
What’s to be expected?
»»
»»
»»
AIT WORKSHOPS
Cosplay Competition Pre-Judging
Cosplay Competition Fashion Parade
Cosplay Competition Winners
11:00
3D MODELLING USING ZBRUSH
Program:Pixologic, ZBrush
Learn how to create basic character design in 3D using industry leading
program
11:15
13:15
CHARACTER ANIMATION FOR GAMES
Program: 3DsMAX, Mixamo
Quickly create and animate 3D characters for game and level design
13:30
15:30
FILM: GREEN SCREEN COMPOSITING
Program: Adobe Premier
Intro class to special effects using a green screen and Adobe Premiere Pro
15:45
17:45
GAME DESIGN USING UDK
Program: Unreal Development Kit
Intro to level design for first person shooter games Create an environment and
characters to interact with it
INDIE ALLEY
Listen to and learn from some of the country’s leading indie developers as they
present keynotes and panel and check out some of Australia’s most creative
Indie Developers at the AIE Indie Arcade
SOME OF THE DEVELOPERS PARTICIPATING INCLUDE:
DAYBREAK
INTERACTIVE
DUNGEON
LEAGUE
PINE FIRE
STUDIOS
NEURON
SPARK
SIEGE SLOTH
BLUE TEAM GO
NINE SLICE
FREE
DIGITAL
WORKSHOP
FILM • GAMES
ANIMATION
FOR ALL YEAR 12+
FEE
HELP
Approved
30
BIG PAW
*Developers subject to change
31
E-SPORTS COMPETITION
POWERED BY TURTLE BEACH
(RESTRICTED 15+ AREA)
We have a range of competitions across
multiple platforms and genres for all skill
levels. Test yourself against some of the
best players in our region and win some
awesome prizes along the way. Product
and cash prizes and several domestic and
international event invitations up for grabs!
CYBERGAMER WILL BE RUNNING COMPETITIONS
(PROFESSIONAL OR CASUAL) ACROSS THE FOLLOWING TITLES:
»» Counter Strike: Global Offensive (PC)
»» Hearthstone (PC)
»» World of Tanks (PC)
»» Call of Duty: Advanced Warfare – 4v4 (Xbox)
»» Call of Duty: Advanced Warfare – 5v5 (PS)
»» FIFA 15 (Xbox)
»» Forza Motorsports (Xbox)
»» Just Dance (Xbox)
SATURDAY 23 MAY 2015
TIME
10:00 10:30
11:00
11:30
12:00 12:30
13:00
13:30
14:00
14:30
15:00
15:30
16:00
16:30 17:00 17:30
18:00 FIFA 1
OVERVIEW
Competitions Commence Round 1
Round 1
Round 2
Round 2
Casual Comps Commence Round 3
Round 3
Round 4
Round 4
Round 5
Round 5
Round 6
Round 6
Playoff
Casual Comps Conclude WBR1
WBR1
HS Concludes
WBR2 / LBR1
WBR2 / LBR1
Day 1 Comp Concludes
Venue Close
CS:GO
Round 1
Round 1
Round 1
Round 2
Round 2
Round 2
Round 3
Round 3
Round 3
Round 4
Round 4
Round 4
Round 5
Round 5
Round 6
Round 6
Round 6
CoD:AW 4v4
WBR1
WBR1
WBR1
WBR2 / LBR1
WBR2 / LBR1
WBR2 / LBR1
WBR3 / LBR2
WBR3 / LBR2
WBR3 / LBR2
WBF / LBR3
WBF / LBR3
WBF / LBR3
LBR4
LBR4
LBR4
HS
Round 1
Round 2
Round 3
Round 4
Round 5
Round 6
Playoff
WBR1
WBR2 / LBR1
WBR3 / LBR2
WBF / LBR3
LBF
GF
GF
GF
Casual #1
Casual #2
Street Fighter
Street Fighter
Street Fighter
Street Fighter
Forza
Forza Forza
Forza
Just Dance
Just Dance
Just Dance
Just Dance
Just Dance
Just Dance
CoD:AW FFA
CoD:AW FFA
CoD:AW S&D
CoD:AW S&D
CoD:AW 5v5
CoD:AW 5v5
Casual #1
CoD:AW 1v1
CoD:AW 1v1
CoD:AW 1v1
CoD:AW 1v1
Street Fighter
Street Fighter
Street Fighter
Street Fighter
CoD:AW 4v4
CoD:AW 4v4
CoD:AW 4v4
CoD:AW 4v4
CoD:AW 3v3
CoD:AW 3v3
CoD:AW 3v3
Casual #2
Forza
Forza
Forza
Forza
HS
HS
HS
HS
FIFA
FIFA
FIFA
FIFA
CS:GO
CS:GO
CS:GO
SUNDAY 24 MAY 2015
AVAILABLE AT
32
TIME
10:00 10:30
11:00
11:30
12:00 12:30
13:00
13:30
14:00
14:30
15:00
15:30
16:00
16:30 17:00 17:30
18:00 FIFA 15
OVERVIEW
Competitions Commence WBR3 / LBR2
WBR3 / LBR2
WBF / LBR3
WBF / LBR3
LBR4
LBR4
LBF
LBF
CoD:AW 5v5 Concludes GF
GF
GF
CS:GO Concludes
GF
GF
FIFA 15 Concludes
Casual Comps Conclude
CoD:AW 4v4 Concludes
Venue Close
CS:GO
Semi Final
Semi Final
Semi Final
Semi Final
Semi Final
Semi Final
Grand Final
Grand Final
Grand Final
Grand Final
Grand Final
CoD:AW 4v4
LBF
LBF
LBF
GF
GF
GF
GF
GF
CoD:AW 5v5
WBR1
WBR1
WBF / LBR1
WBF / LBR1
LBF
LBF
GF
GF
GF
33
INTERACTIVE GAMES
THE RED BULL FREE PLAY ARCADE
If you’re a gamer, we have everything to make your day at Game ON the best day
of your life! From games arcades to competitions and the chance to speak to your
favourite developers – head to our interactive games area and get lost in Game ON
(Also great for the kids if they want to get lost in Minecraft gameplay and see their
favourite Minecraft YouTube star)
SOME OF THE GAMES ON OFFER INCLUDE:
»» Minecraft
»» Plants vs. Zombies
»» World of Tanks Blitz for Mobile
»» Dragon Ball Xenoverse
»» Project CARS
»» Trials Fusion
»» The Crew
»» Dark Souls II: Scholar of The First Sin
»» Final Fantasy XV – Episode Duscae
»» Far Cry 4: Valley of The Yells
»» Assassin’s Creed: Chronicles
»» Metal Gear Solid V Ground Zeroes
»» Ultra Street Fighter
LOGITECH AD
Buy in-store or online from these retailers:
34
35
CHALLENGE YOURSELF AGAINST
SOME OF THE TOP RUBIKS
SOLVERS IN THE COUNTRY!
FIND US AT THE
RUBIKS STAND IN
THE ACTIVATION
STATION!
YOU CAN FIND THE
TUBE HEROES STAND
IN THE ARTIST ALLEY
HERE
Distributed in Australia by Crown & Andrews
36
© 1974 Rubik’s ® Used under licence Rubik’s Brand Ltd. All rights reserved.
37
ARTIST SCHEDULE
BYRON FINNERTY SUNDAY
P
4:30PM
FRENCHY (SUNGAATTACK)
SATURDAY SUNDAY
M 1:00PM
L
S
10:30AM
2:15AM
Game ON offers you the chance to come face to face with your
favourite YouTubers with exclusive meet and greet opportunities!
CHAMPCHONG
SATURDAY SUNDAY
P
P
S
M
C
MAIN STAGE
PRESENTATIONS
SIGNINGS
MEET AND GREETS
CONCERT
L
LE
LOUNGE MEET AND
GREETS
LOUNGE
ENTERTAINMENT
11:00AM
P
4:00PM
M 1:00PM
L
11:30AM
S
3:30PM
CAKESBYCHOPPA SATURDAY SUNDAY
P
L
2:25PM
M 1:00PM
11:05AM
P
11:00AM
O
L
OTHER
ANTVENOM
SATURDAY SUNDAY
P
11:05AM
P
M 2:00PM
S
10:30AM
O TUBE HEROES STAND: ARTIST ALLEY
L
11:20AM
1:25PM
M 2:20PM
L
11:00AM
P
1:05PM
M 2:20PM
L
11:30AM
JACQUELINE MURRAY SATURDAY SUNDAY
C
5:00PM
3:30AM
COOKING WITH KARMA (ANNA)
SATURDAY SUNDAY
5:00PM
P
P
M 2:20PM
P
11:20AM
11:30AM
JAKE RICH SATURDAY O HOST
O PANEL
ACHIEVEDGAMING
SAT
SUN
FRIGGINBOOM
SATURDAY SUNDAY
DAMIELOU SHAVELLE SATURDAY SUNDAY
S
1:35PM
S
1:35PM
C
5:20PM
C
11:30AM
L
11:30AM
L
2:00PM
S
3:30PM
L
12:45PM
SUNDAY
S
2:00PM
L
12:45PM
JAMES PENIATA
SATURDAY SUNDAY
C
5:00PM
M 4:00PM
ALPHACAT SAT
M 3:00PM
L
12:00PM
SUN
M 3:00PM
L
ALRIGHT HEY SATURDAY M 1:35PM
12:00PM
SUNDAY
M 1:35PM
L
3:30PM
L
11:30
P
2:20PM
S
3:00PM
ASHLEYMARIEEGAMING
SATURDAY SUNDAY
P
11:20AM
P
11:20AM
DJ RAVINE SATURDAY
C
JAY JAY SATURDAY SUNDAY
TBC
O TUBE HEROES STAND: ARTIST ALLEY
THE BLACKBIRD
COLLECTIVE
SATURDAY
C
6:05PM
EDGEZ GAMING SATURDAY SUNDAY
JAYESSLEE SATURDAY M
P 4:20PM
O ESPORTS AREA
C
6:20PM
*Artists subject to change
38
39
JOEL MICALLEF SATURDAY SUNDAY
LOUNA MAROUN SATURDAY SUNDAY
M 1:35PM
M
1:35PM
M 2:20PM
L
3:30PM
L
11:30AM
C
5:40PM
P
2:20PM
S
3:00PM
L
3:30PM
M 2:20PM
L
LE 10:30AM
S
JOSH LEYVA SATURDAY SUNDAY
P
1:30PM
P
1:10PM
S
11:20AM
S
11:20AM
M 3:30PM
L
L
P
12:40PM
P
10:50AM
S
11:40AM
S
11:40AM
L
M 1:35PM
L
11:30AM
2:15PM
M 3:00PM
L
KODI BROWN SATURDAY 12:00
SUNDAY
P
11:10AM
S
11:20AM
M 3:30PM
L
12:00PM
2:30PM
P
3:40PM
P
1:35PM
S
11:40AM
M 2:00PM
11:00PM
11:20AM
L
1:35PM
SUNDAY
P
3:30PM
L
12:45PM
2:35PM
P
4:00PM
P
10:50AM
P
10:40AM
S
3:30PM
S
3:30PM
S
1:35PM
S
1:35PM
M 4:00PM
M
M 1:15PM
L
11:20AM
SUNDAY
S
2:00PM
L
12:45PM
M 1:00PM
L
11:00AM
P
L
11:30PM
L
TARA FAVELL
SATURDAY LE 10:30
4:30PM
SUNDAY
P
10:50AM
S
11:20AM
M 3:30PM
L
12:00PM
SUNDAY
P
1:20PM
THE ROUNDABOUT CREW
SATURDAY SUNDAY
P
5:05PM
S
10:30PM
M 1:15PM
L
2:15PM
SUNDAY
LE 2:30
5:00PM
MYCHONNY
SATURDAY P
2:40PM
S
10:30AM
11:00AM
SUNDAY
P
4:15PM
11:20AM
SUNDAY
P
11:20AM
P
12:20PM
P
S
10:30PM
O TUBE HEROES STAND: ARTIST ALLEY
M 1:00PM
L
11:00AM
P
4:05PM
S
2:00PM
S
10:30AM
C
11:00AM
SILENTC0RE
SATURDAY L
11:00AM
5:00PM
RACHEL ANDERSON
SATURDAY SUNDAY
P
10:50PM
S
1:35PM
L
11:30AM
SUNDAY
O ESPORTS AREA
M 1:00PM
NATASHA GRACE
SATURDAY SUNDAY
M 4:00PM
*Artists subject to change
VIKKSTAR123
SATURDAY THE ROYAL STAMPEDE
SUNDAY
SMOSH GAMES
SATURDAY SUNDAY
P
2:10PM
P
3:45PM
S
12:20PM
S
12:20PM
M 2:50PM
LOGAN - THE LAUNDRY
SATURDAY SUNDAY
40
11:00AM
RENAE SMITH
SUNDAY
L
C
SUNDAY
P
L
L
LISA CLARK SATURDAY TAHNEE COOK
SATURDAY M 1:20PM
M 1:00PM
S
11:30AM
11:30AM
O TUBE HEROES STAND: ARTIST ALLEY
O HOST
L
M 2:20PM
LACHLAN SATURDAY P
1:35PM
MUSELK
SATURDAY P
L
M
MIKEY BOLTS
SATURDAY S
M 3:00PM
P
4:20PM
SUNDAY
12:00
JUSTIDDINGFILMS SATURDAY SUNDAY
M 3:00PM
3:30PM
MELISSA FLENTZERIS
SATURDAY SUNDAY
M 3:30PM
12:00
11:30AM
RACKA RACKA
SATURDAY P
10:40PM
S
1:35PM
1:20PM
M 2:50PM
L
1:20PM
STEPH MICAYLE
SATURDAY SUNDAY
C
5:00PM
M 2:20PM
L
11:30AM
*Artists subject to change
41
THANK YOU!
WITHOUT AWESOME SPONSORS, GAME ON WOULD NOT BE POSSIBLE!
A massive thank you to the companies that share our vision and are committed to making this showcase a
driving force in Australia. We’d also like to acknowledge our partnership with Destination NSW. It’s great to be a
collaborator for Vivid Sydney!
MAJOR SPONSORS
SPONSORS
STRATEGIC PARTNERS
SUPPORTERS
42
AVAILABLE AT
43
44