The Sunday - Greenspun Media Group

2015
G r e e n S P U n
M e D i A
G r O U P
The next Big Thing
in Media
THE SUNDAY is dynamic, exciting, forward looking,
fresh. It’s a powerful Sunday weekly news magazine,
backed by a 24/7 online news operation. It’s not tied to
old models that have failed.
THE SUNDAY is powered by the newsroom of the state’s
most honored news organization — the winner of the
nation’s most important prizes, including the Pulitzer.
We are the benchmark for quality journalism in Las Vegas
and the entire state. THE SUNDAY will be the benchmark
for forward thinking news products in the nation.
Available in More
Than 1,500 Convenient Locations
THE SUNDAY has a circulation of 65,000 copies and is found in more than 1,500 of the most
convenient pickup locations around the valley.
THE SUNDAY Distribution Map
– Southern nevada
THE SUNDAY Also Changes
The Face Of VEGAS INC
VEGAS INC is now the business section of the THE SUNDAY.
The same great, award-winning editorial content remains and with
a circulation increase to 65,000 weekly copies, VEGAS INC further
solidifies itself as the #1 source of business news in Nevada.
47
your Business-to-Business news
We want to hear from you. Send your business-related
information to news@vegasinc.com
the sunday
november 10-16
Debra Gorov, owner of Gorov Event Management, says telecommuting allows her “to live a well-balanced life” because she sets her own schedule. (LeiLa Navidi/staff)
COUCH SURFING
Employees who are allowed to work from home often are happier,
more productive and more loyal
I
By RichaRd N. Velotta
senior staff writer
t’s 10:30 a.m. on a workday. Most sales reps have donned suits, settled into their corporate offices and probably attended
a meeting or two. ¶ Not Julie Wilson. She is wearing casual clothes and just finished looking in on her infant son.
She has fewer than 10 minutes to jump on a conference call, which she’ll do from a sitting room/home office off her
bedroom. When the conference call ends, she’ll swap a load of laundry from the washer to the dryer.
THE SUNDAY will be distributed on Monday mornings to every
corporate center and office building in Southern Nevada.
¶ Wilson, a medical
management account executive at American Health Holding, is one of millions of Americans who telecommute. Working
from nontraditional settings offers them flexibility that normal 9-to-5 gigs don’t. They communicate with the outside world
via email, instant messaging and Skype and typically spend parts of their day dropping off spouses at work, going to the gym,
picking up children from school or starting dinner, knowing they can always work late at “the
52
Blame congress
Government shutdown hurts
tourism efforts in Nevada
55
high-speed rail
Harry Reid continues plea for
Las Vegas, California connection
64
data and records
Bankruptcies, bid opportunities,
brokered transactions and permits
TELECOMMUTE, page 60
66
the list
Trade, professional organizations
in the Las Vegas Valley
47_VEGAS INC SECTION COVER.indd 47
11/4/13 6:06 PM
Demographics
Who We reach
Buying Power and Reader Lifestyles
93% of readers make purchasing decisions
for their company. Products and services for
which they will consider a new provider:
VEGAS INC reaches thousands of readers
weekly of which 71% are in top or middle
management. These decision makers are
your potential client base.
Cellular Phones
Copier / Fax / Printer Supplies
Computers
Commercial Loans
Accountants
Office Furniture
Financial Planners
Computer / Software Support
Copier / Fax / Printer
Commercial Office (Lease)
23%
MIDDLE
MANAGEMENT
11%
OThERS
18%
18%
VP / TOP
MANAGEMENT
30%
PRESIDENT
/ CEO
SALES
MARKETING
Distribution is audited by Circulation Verification Council.
Source: The Media Audit, September-October 2013, readex research 2011
Average Age
Average household Income
Male
Female
College Graduate/Postgraduate
49
$187,000
58%
42%
75%
90%
77%
59%
58%
57%
36%
33%
29%
26%
21 %
Travel via airplane past 12 months
Avg number of business trips
Avg number of personal trips
Overnight hotel stays past 12 months
Avg number of nights on business trips
Avg number of nights on personal trips
6.5
3.5
10.2
9.9
VEGAS INC readers are:
VeGAS inC readers are 2x more likely to
have real estate investments other than their
primary residence.
VEGAS INC readers are also consumers.
in the past 12 months, VEGAS INC readers
spent:
$11.5 Million on clothing and accessories
$10.8 Million on internet purchases
$1.6 Million on cosmetics, perfumes
or other skin products
Source: Scarborough research release 2, 2013, readex research 2011,
Circulation Verification Council
THE SUNDAY/VEGAS INC
RETAIL ADVERTISING RATES
Ad Specifications
AD SIZE
Full Page
1/2 Page
1/4 Page
1/8 Page
Ad Submission
Upload your ad to our ad portal
as a PDF/X1-a:2003 file to:
greenspunmedia.sendmyad.com
OPEN $3,000 $1,600 $900 $550
26X
$2,700 $1,450 $825 $512 39x
$2,500 $1,350 $775 $487 1/4 pg
Box
52X
$2,200
$1,200
$700
$450
File Format
Single page PDF/X-1a:2003
PDF version 1.3 (Acrobat 4)
1/8 pg
Horz.
Resolution
300 dpi resolution recommended
for color and grayscale images.
1/2 pg
Vert.
full page
1/2 page
horz.
Color
Any non-process colors included
in the file will be converted to
CMYK. Greenspun Media Group
is not responsible for color shifts
due to color conversions.
AD DIMENSIONS
Full Page
Trim: 10.5” x 13.5”
Bleed: 11.5” x 14.5”
Live: 9.5” x 12.5”
Spread
Trim: 21” x 13.5”
Bleed: 22” x 14.5”
Live: 20” x 12.5”
1/2
1/2
1/4
1/8
Page
Page
Page
Page
Vert.
Horz.
Box
Horz.
4.67” x 12.5”
9.5” x 6”
4.67” x 6”
4.67” x 3”
Density
Total ink density should not
exceed 300%.
All rates are net.
Premium positions +15%.
Calendar and rates are subject to change.
All ad sizes include color.
Marks
Trim marks should be included
for bleed ads and must be offset
from trim and not invade the live
or bleed areas.
Deadlines:
Space - Thursdays - 10 days prior to issue date
Materials - Friday - 9 days prior to issue date
COUPON SECTION RATES
AD SIZE
OPEN
1/6 Coupon $400 1/12 Coupon $200 2 WKS
EARLY*
$340 $170 3 WKS
EARLY*
$300 $150 13X $350 $175 26X
$320 $160 39X
$300
$150
52X
$250
$125
*15% discount on open rate if all materials are received 2 weeks before deadline.
*25% discount on open rate if all materials are received 3 weeks before deadline.
1/6 HZ
COUPON
1/12 HZ
COUPON
COUPON DIMENSIONS
1/6 Coupon Horz.
4.67” x 4”
1/12 Coupon Horz.
4.67” x 2”
CONTACT INFORMATION
702.990.2414 • THESUNDAY.com or VEGASINC.com
Greenspun Media Group has more than 60 years of proven dedication to
journalism that informs, inspires and moves readers to action. Total distribution of
the many magazines and newspapers published, both print and digital, exceeds 27
million annually.
For more information on the influence your brand can achieve reaching
these responsive audiences check us out at GMGVEGAS.com
Proofs
SWOP proofs are not required,
but can be mailed to:
Greenspun Media Group
Attn: Traffic Department
2360 Corporate Circle,
Third Floor
Henderson, NV 89074
Traffic Contact:
gmgtraffic@gmgvegas.com
702.990.2470