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Position Description
Well Made Coordinator
1.
Title of P osition
Well Made Coordinator
Type of Appoin tm en t
Salary
Full time, 38 hours per week,
12 Month contract with an option to extend
Commencement Date Monday 18 May 2015
$55,000 - $60,000 plus 9.5% Superannuation
Respon sible to
Executive Director
About Well Made
The focus of the current Guildhouse website is on our members, the services we provide and
our unique collaborative projects.
The Well Made marketing program will target the broader general public, local government
and commercial audiences both nationally and internationally.
As a marketing and potential sales platform, Well Made is designed to promote Guildhouse
members and provide an ongoing and dynamic marketing pathway for South Australian artists
and their work, which is essential in today’s information rich environment.
As a marketing platform for South Australian artists, Well Made will also increase the capacity
and effectiveness of the Guildhouse Referral Program, an existing yet under realised
commissioning program that targets individual collectors, education, curators, commissioning
agencies, the building industry, the corporate gift market, and local and state governments.
With an enhanced capacity to manage the program and greater promotion through the Well
Made platform, Guildhouse aims to increase sales for artists as well as the commissioning and
production of unique, handmade objects and services to a new online clientele.
2.
3.
Broad sum m a ry of th e position , a n d its respon sibilities/duties.
The Well Made Coordinator is responsible for managing the effective development, production
and delivery of Well Made, a new marketing and promotional platform by Guildhouse that
promotes the excellence of visual art, craft and design in South Australia. The person will
develop the website design brief in consultation with Guildhouse staff and marketing
consultant, coordinate the development of the website, mobile applications, printed materials,
generate content and solicit participants and advertisers for Well Made as well as maintain
the website and printed platforms.
This position will suit a motivated and well-organised person with a keen interest in and
excellent understanding of the visual art, craft and design sector in South Australia.
4.
5.
Reportin g a n d Workin g Rela tion sh ips
The Well Made coordinator reports to the Guildhouse Executive Director and liaises with the
Marketing consultant, Curator, Executive Assistant, Programs Manager, Program Officer and
Membership Manager, Finance Manager, project staff, volunteers and Guildhouse Members. The
person will:
•
•
•
Have a high level of autonomy in managing and prioritising their work schedule
Work collaboratively with Guildhouse staff and other project persons
Liaise with project partners, sponsors and creative professionals
Special Con dition s
Varying hours of work and intra/interstate travel may be required in the general delivery of
Well Made.
Well Made Coordination Position Description
2
Item
G uildh ouse Well
Ma de
coordin ation
D escription
Mea sure
•
Contribute to Well Made website design brief
• As required
•
Work with the Executive Director and staff on
the development of the new website, including
site construction, content and launch
• Constantly
•
Maintain website content, communicating with
creative professionals, sponsors and advertising
clients
• Constantly
•
Implement strategies to promote and grow Well
Made ensuring its success for Guildhouse and
participants
• Constantly
•
Meet all Key Performance Indicators for Well
Made outlined in the Business and Strategic
Plans
• Constantly
•
Initiate and maintain relationships with Well
Made clients, sponsors and creative professionals
• Constantly
•
Work with Guildhouse Marketing and
Communications coordinator to manage media
relationships including partnerships, advertising,
press releases and coordinate publicity, along
with seeking editorial opportunities through
these relationships
• Constantly
•
Work with Curator to develop the curatorial
premise and process applications for inclusion on
the website
• Constantly
•
Ensure the website is up-to-date
• Constantly
•
Work with the Executive Director to develop
budgets and manage the implementation of the
Well Made budget
• Constantly
•
Participate in Guildhouse strategic planning
events
• As required
•
Contribute to board reports, annual reports and
online analytics
• As required
•
Undertake general office duties
• As required
Well Made Coordination Position Description
3
Item
D escription
Reportin g a n d
Adm in istra tion
•
Collect and record data and statistics
• Constantly
•
In conjunction with the Executive Director set goals
and budgets for the ongoing Well Made delivery
• As required
•
Manage expenses to achieve forecasted budgets
• Constantly
•
Provide information for reports including, but not
limited to, Board Reports, Annual Reports and Grant
Acquittals
• As required
Corpora te
Culture
Custom er
Service
Mea sure
• Contribute to a positive, effective and safe work
environment
• Constantly
• Deal with all internal and external stakeholders in a
pleasant and professional manner
• Constantly
• Contribute to the development and achievement of
corporate goals
• Constantly
• Contribute to broader organisational planning and
strategy
• As required
• Operate as a team player actively encouraging and
participating in all areas of Guildhouse’s operations
• Constantly
• Maintain professional knowledge of the sector to
ensure the accuracy and currency of information,
products and services
• Constantly
• Ensure systems and procedures are maintained so
that work can be continued even when absent
• Constantly
• Ensure the principles of equal opportunity and
occupational health, safety, welfare and environment
are implemented at all times.
• Constantly
•
Ensure Customer Service and Policy and Procedures
are of a very high standard
• Constantly
•
Maintain high standards of presentation yourself
and within all areas of Well Made
• Constantly
•
Liaise with Guildhouse staff to promote and grow
Well Made
• As required
Well Made Coordination Position Description
4
SELECTIO N CRITERIA
1.
Experien ce
Essen tial
•
Demonstrated marketing and promotion experience, (preferably in the visual arts)
•
Demonstrated experience working with creative professionals
•
Experience using social media as a promotional tool
•
Demonstrated experience writing and distributing media releases and arranging interview
with media
•
Experience in developing relationships with media networks
•
Excellent oral and written communication skills
•
Strong proof reading skills and attention to detail
•
Sound time management skills and demonstrated ability to meet deadlines
•
Ability to work efficiently both independently and cooperatively as part of a small team
•
Ability to work on Apple computers
•
Understanding of sponsorship and philanthropy
2.
Kn owledge
Essen tial
•
Excellent knowledge of contemporary South Australian visual arts, craft and design
•
Sound knowledge of social media platforms including Facebook, Twitter and Instagram
•
Sound knowledge of WordPress or other website content management system
•
Sound knowledge of Adobe InDesign, Photoshop and Illustrator
•
Sound knowledge of Marketing and branding
•
Experience using MailChimp, Campaign Monitor, Survey Monkey and Eventbrite
•
Understanding a commitment to the principles and practices of Occupational Health and
Safety and Equal Opportunity
D esirable
•
A degree or diploma in marketing and communications or related industry experience
3.
P erson a l Skills a n d Aptitude
Essen tial
•
Excellent computer skills
•
Excellent time management skills to meet competing deadlines
•
Excellent communication and presentation skills
•
Aptitude for creative and innovative thinking
•
Current drivers licence
D esirable
•
A generous nature with a desire to share information and ideas
Well Made Coordination Position Description
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P erform a n ce Eva lua tion
The Executive Director and a Guildhouse Board Member conduct performance reviews annually.
Non-achievement of the position’s responsibilities and duties or failure to meet Key
Performance Indicators will result in a review of the position.
Applications close 9a m Tuesda y 28 April 2015 and require the following
Cover letter addressing the Selection Criteria (no more than two A4 pages)
Curriculum Vitae (no more than two A4 pages)
Three referees with their daytime telephone numbers
Emailed to Rae O'Connell Executive Director
rae.oconnell@guildhouse.org.au
For any questions relating to this position please contact Rae O'Connell Executive Director on
the rae.oconnell@guildhouse.org.au or 08 8410 1822 from Monday to Thursday, 9am to 5pm
Well Made Coordination Position Description
6