Captive audience – prime marketing opportunity Our purpose When attending a memorial service or a funeral service, one reflects on a number of issues ranging from grief, financial affairs, health, family disputes, the future, what to wear, food, inspiration etc. These thoughts often highlight shortfalls or areas of concern in our own lives that require attention. It is for this reason that Hlela Magazine was established, we aim to take leverage on this prime opportunity to share information that will not only provide solutions for shortfalls, but also spark dialog and empower communities to stand firm in the face of adversity. Content Our production team has an extensive experience in journalism and publication which enables us to produce quality editorial. In addition to our editorial we have also compiled a product and services directory which we consider to be a resource that will compel our readers to keep the magazine for future reference. Our publication speaks to the middle class who have aspirations for self-empowerment and security. The topics which we touch on include: • Professional advice on grief, health and finance • Inspiration through success stories and motivational speakers • Profiling key players (businessman, politicians and celebrities • Trends and lifestyle (food, fashion, books, leisure) • Social issues pertinent to our communities (e.g. education, relationships, family issues, etc.). Distribution We distribute our magazines in and around Gauteng townships to: • Attendees of memorial service and funeral service • Service providers in our directory listing • Stokvel and burial society members • Reception area of funeral parlours • Expositions. *Subscription fee: R100 per annum (4 issues) Hlela Magazine is owned and published by Hlela Media (Pty) Ltd, a 100% black owned and managed South African business established in 2012. PUBLICATION Size: Cover: Content: Finish: Circulation: Estimated readership: Frequency: WEBSITE (www.hlelafg.co.za) ADVERT SPACE 165mm x 245mm 150gsm, matt, vanished • 236px X 480px- R1 500.00 pm HOME PAGE 90gsm, gloss, vanished SIDE BANNER (STAGNATE) Perfect bound, square backed • 236px X 124px - R300.00 pm 10 000 HOME PAGE SIDE BANNER (FADE IN 6 sec per minute) 40 000 Quarterly (Jan/Apr/Jul/Oct) • 440px X 70px – R2 000.00 pm ADVERTISING RATES (exclude agency fee) Double Page Spread (IFC) Double Page Spread (STD) Outside Back Cover: Inner Front Cover: Inner Back Cover: Full page: Half page: Quarter page: Business card: Fee (Excl. VAT) R29 950 R24 950 R22 950 R19 950 R17 950 R14 950 R7 950 R3 950 R950 ALL PAGES TOP BAR (STAGANTE OR ANIMATED) • 236px X 300px – R400.00pm HOME PAGE SIDE BANNER (FLYER, 12 sec per minute) NOTE: Only stagnate adverts have the capability of linking/redirecting clients to another website. Please note that there is an additional cost of R1000pm for redirecting clients to other website. Details for files • 300Dpi • JPG, JPEG, PNG, GIF • 2MB max MATERIAL REQUIREMENTS - Adverts to be supplied in high resolution MATERIAL SPECIFICATIONS (W x H) Advert Space Trim (mm) Bleed (mm) Type (mm) FULL PAGE 165 x 245 185 x 256 145 x 225 - Logo to be supplied in high resolution EPS DPS 330 x 245 350 x 625 310 x 225 - Visuals to be in high resolution 300dpi min H/Page 165 x 120 185 x 140 145 x 100 Q/Page 165 x 60 185 x 80 145 x 40 B/Card 65 x 40 85 x 60 N/A Booking Material Distribution CONTACT US: Telephone: (011) 431 0566/7 Email: marketing@hlelamedia.co.za Physical address: Suite G5A MISA Centre, 12 Fir Drive, Northcliff Ext 2 Postal Address: PO Box 505, Northriding, 2162 Website: www.hlelamedia.co.za JAN – MAR 9 Jan 2015 16 Jan 2015 24 Jan 2015 APR – JUN 13 Mar 2015 20 Mar 2015 27 Mar 2015 JUL – SEP 12 Jun 2015 19 Jun 2015 26 Jun 2015 OCT – DEC 18 Sep 2015 25 Sep 2015 2 Oct 2015 DEADLINES ISSUE CMYK PDF files, X-1a:2001 compliant *Prices subject to change without notification