The 7th 17 TH - 20 TH SEPTEMBER 2015 KINTEX, KOREA Host Organizers The largest, most recognized beauty show In Korea with the record-breaking participants ALL THAT SHOW OVERVIEW WHY K-BEAUTY EXPO EXHIBITOR GUIDE SHOW REVIEW SHOW OVERVIEW The 7th 2015. 9. 17(Thu) ~ 20(Sun), 4 days Venue Host Organizers Scale 40,000sqm Exhibitors 500 companies / 700 booths Visitors 60,000 attendees Exhibits Cosmetics, Hair, Nail, Aesthetic, Body care, Raw materials, Packing, Inner-beauty food, Perfumery, Fashion items International - 1:1 ex/import business meetings (Pre-matching program) Events - Consulting for the advance into B2B network (local/oversea MD invited) - K-BEAUTY 2015 Editor’s Choice Awards - Talk concerts with beauty mentors - Seminars on how to advance into the Southeast Asian market - Beauty Demonstration : K-POP star make-up, Hair styling - LIVE Beauty shopping Con-Current Beauty festival and contest, Fitness convention, Hygiene Education WHY K-BEAUTY EXPO 1. Specialized Industrial Tradeshow at the right center of Asia Beauty Industry, K-Beauty •Enormous Export/Import amount(nearly 165 million USD, 2014) •Sturdy platform for effective marketing of Asian Pacific region •Neighboring nations’ rapidly growing interest in Korean Cosmetics •Unsparing support from local/central government(Subsidy, Administrative support) •Nation’s strategic item for stimulating/boosting economy 2. The No. 1 Tradeshow chosen by the most Korean beauty companies •Strategic business matchmaking/consulting for oversea markets •Various programs assisting with SMEs’ aggressive sales promotional effort •Wide exhibit coverage over nearly all beauty sectors (Aesthetic, Nail, Hair, Body, Toiletry, Perfumery, Spa, Wellness, etc) •Many usable promotion channel(Blog, Facebook, Youtube, Website, Foreign Media, etc) 3. Skyrocketing volume of international visitor year by year •Highly recognized exhibition in Asian region •Soaring interest in Korean cosmetics of premium quality •Vast media coverage throughout the whole globe(Bloomberg, Yahoo, Elle Asia, etc) •Beauty talk concert with Korean top celebrities’ appearance 4. Chance to witness the hottest & latest items in local/Asian beauty industry •Asian/Korean Beauty Giants’ Presence •Trendsetting / Industry-leading themes / issues to be discussed at the show •Expertise / Erudition of invited buyers / press / governmental officials •Relevant Organizations’(Korean Beauty Cosmetologists’ Asso. Korea Fitness Asso., Korea Beauty Education Vocational Institute, etc.) active participation to present their business objectives and focuses EXHIBITOR GUIDE STEP1 STEP2 STEP3 Online Registration Down Payment (50%) Balance Payment Additional Facility Payment www.k-beautyexpo.co.kr Within 1 wk of reg. General by Jul.31, 2015 Early-bird by May 31, 2015 Booth Package Shell Scheme •$2,500 •Shell Scheme, Name Panel, Lighting, Flooring •1 pair of Information Desk / Chair per company •1kW Electricity (220V power outlet) •Facilities other than the above are available at additional charge Space Only ※ Above image is an subject to change. •$2,100 3m •Only contracted space provided •Booth installation shall be carried out by KINTEX Official Contractor selected by Exhibitor •Available only when applying for 2 booths or more Early Bird Benefit Accommodation Assistance for Early Bird Entry (~May .31) - Room type : 1 x Twin room / company - Length of Stay : Preparation and Exhibition Period (Sep. 16 ~ 20 / 5 nights) Register Online Now at www.k-beautyexpo.co.kr 3m SHOW REVIEW 2014.10. 30 Thu - 11. 2 Sun Host Organizers Supporters KOCOA(Korean Cosmetologists' Association), KCA(Korea Cosmetic Association) KPMA(Korea Packaging Machinery Association) Media Partner 350 companies 540 booths de 39,476 es from 28 nations (Foreigners : 19,890) Pu gio n nations ten 110 buyers From 28 (Oversea 60 companies 72 booths) At 1 Bu :1 Ex sin ess /Imp Me ort eti ng Exhibitors Re rpo by se it Vis V is ito rs of Ex/Import Consulting Result 13.6% 7.7% 11.9% 73.9% 0.7% 33.3% 1.2% 1.6% 1.2% 54.8% General / Sub-event participation 33.3% B2B purposes Etc. 54.8% 11.9% Ex/Import Amount(Consulted) Ex/Import Amount(Contracted) $164,373,833 $48,134,079 Asia Africa 1.2% Europe 73.9% 13.6% North America 7.7% Mid/South America 1.6% Oceania 1.2% Middle East 0.7% Ready to get inspired by Asia’s most evolving beauty show Contact Us Organizer 408 Hallyuworld-ro, Ilsanseo-gu, Goyang-si, Gyeonggi-do, Korea Jay YOON T. +82-31-995-8044 F. +82-31-995-8049 E. kbeautyexpo@kintex.com 13 Heolleungro, Seocho-gu, Seoul, South Korea Myung Kyung CHO T. +82-2-3460-7748 F. +82-2-3460-7918 E. mkcho@kotra.or.kr Official Agent Rm.610, Digital-ro 242, Guro-gu, Seoul, Korea Ellen SHIN T. +82-2-2621-2095~8 F. +82-2-2621-2099 E. ellen.s@ienc.co.kr 3F Woo-Young B/D, Yanghae-dong, 7-14, Baumoe-ro 33-gil, Seocho-Gu, Seoul, Korea Rina KIM T. +82-2-577-4927/5927 F. +82-2-577-5928 E. info@thekoeco.com
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