1. travel
2. tourist destinations
3. africa

MEDIA KIT 2015/2016
MAFBE
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
MAFBE
MEDIA KIT 2015/2016
EDITORIAL MISSION
The mission of MAFBE is to INSPIRE participation in the AFRICAN FASHION AND BEAUTY industry through
coverage of the FASHION EVENTS,people,places,African adventure,trends,gear and apparel,events that define
active lifestyle, health and fitness, profiling of African designers and promotion of African prints and BEAUTY
PRODUCTS.
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
MAFBE
MEDIA KIT 2015/2016
COMPETITIVE
LANDSCAPE
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ACTIVE LIFESTYLE
AFRICAN PRINTS/DESIGNS
AFRICAN DESTINATIONS
WOMENS GENERAL INTEREST
OUR
SERVICE
EVERY ISSUE OF MAFBE IS A RESOURCE BIBLE FOR LIVING THE
ACTIVE AFRICAN LIFESTYLE.
WE PACK OUR FIVE DEPARTMENTS
Destinations; african style; bodywork; essentials; the guide with valuable
reader service, offering everything from health and nutrition secrets to
the coolest new trips and lodges to reviews of the africa’s best new gear
and style with profile of africa fashion designers.
LITERALLY
EXCELLENCE
MAFBE is committed to longform, literary journalism and epic.Our
creative writing brings legendary humor to our stories which have the
power to engage,inspire and change the lives of our audience.
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
MAFBE
MEDIA KIT 2015/2016
EDITORIAL
HIGHLIGHTS
JANUARY
The Complete Guide to Happiness
FEBRUARY
Perfect Things
MARCH
The Race Report
APRIL
The Outside Travel Awards Issue
MAY
The Adventure Issue
MAFBE
READER
Active; Adventurous; Affluent; Classic; Engaged; Fit & Healthy;
Quality Conscious; Sincere; Fashion & Beauty Enthusiasts;
Leisure Styles
DEMOGRAPHIC
PROFILE
MAFBE WILL DELIVER THE MOST SOUGHT-AFTER
DEMOGRAPHICS IN ALL OF PUBLISHING:
Active; Affluent, Educated Professionals; Female/Male-70/30;
College Educated; Prof/Managerial
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
MAFBE
MEDIA KIT 2015/2016
CIRCULATION
VITALITY
WE CURRENTLY HAVE A PRINT RUN OF 10,000.
South Africa; Nigeria; Ghana; Uganda; Zambia; Kenya; Tanzania; Botswana; Zimbabwe; Liberia; Sierraleone
BIMONTHLY
2015 & MONTHLY FROM 2016
ISSUE
CLOSING
ON-SALE
Jan/Feb 2015
3rd Dec
1st Jan
March/April
1st Feb
1st March
May/June
30th March
27th April
July/Aug
30th May
27th June
Sept/Oct
30th July
27th Aug
Nov/Dec
30th Sept
20th Oct
ISSUE
CLOSING
ON-SALE
January
Oct 25
Dec 17
February
Nov 15
Jan 14
March
Dec 20
Feb 18
April
Jan 24
Mar 18
May
Feb 21
Apr 15
June
Mar 21
May 13
July
Apr 18
Jun 10
August
May 16
Jul 8
September
Jun 20
Aug 12
October
Jul 18
Sep 9
November
Aug 15
Oct 9
December
Sep 19
Nov 11
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
MAFBE
MEDIA KIT 2015/2016
2015/2016
ADVERTISING
RATES
FREQUENCY RATES:
Frequency rates are allowed in advance only with signed contracts listing
specific issues and received by first closing date. Otherwise, frequency rates
are allowed as earned.
SPECIAL UNITS:
Prices upon request. Supplied inserts, gatefolds, business reply cards and other
special units are available on a limited basis.
CONDITIONS:
No cancellations accepted after space closing date. Covers, gatefolds and
contracts are non-cancelable. Advertisements not received by our advertising production department by material closing date will not be entitled to the
privilege of okay or revision by the advertiser or its agency. Publisher reserves
the right to reject or cancel any advertising for any reason at any time, and all
Item Cover Page Advert Back Page Advert Inside Front page advert Inside Back Page advert Double Spread PR Article with Photos Full Page Advert orders are subject to publisher’s approval. Advertiser and its agency 1) assume
liability for all contents (including text and/or illustrations) of advertisement
printed. 2) shall indemnify publisher against any damages and related expenses arising from publication of the advertisement. 3) shall be held jointly and
severally liable for monies due to publisher for advertising in the magazine.
4) will be presumed to have read this rate card and agreed to its conditions
without any further contract and notice.
COMMISSIONS AND CREDIT:
15% discount to accredited advertising agencies only for payment within 30
days of invoice date. Billing is rendered within two days following press date.
Carrying charge is 1.5% per month for invoices unpaid after 30 days. Terms:
Net 30 days. New advertisers must supply acceptable credit references
or cash with order. Agency commissions not allowed on production
charges.
1 edition 1 500 000 3 editions 2 900 000.00 6 editions 5 850 000 12 editions 11 800 000 400 000 450 000 870 000.00 1 015 000.00 1 755 000 2 047 500 3 540 000 4 130 000 700 000 500 000 225 000 1 740 000.00 1 160 000.00 675000 3 510 000 2 340 000 1350000 Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
7 080 000 4 720 000 2700000 MAFBE
MEDIA KIT 2015/2016
ARTWORK/
PRINTING
SPECIFICATIONS
FILE FORMAT
ARTWORK SPECIFICATIONS
PDF/X1-A, optimized, plate-ready (PDF version 1.3 Acrobat 4 compatible)
Single-page ads:
Trim size: 245 x 330mm
Type area: 217 x 300mm
Bleed area: 251 x 336mm
PROOF REQUIREMENTS
Digital color proofs of final composite files calibrated to SWOP specs are
required for each ad submitted. These proofs must be made from the final
files, and reproduced at 100% size.
ADVERTISERS SUBMITTING FILES WITHOUT PROOFS FORFEIT THE
RIGHT TO COMPLAIN FOR CONTENT OR QUALITY ISSUES. Outside
reserves the right to resize, re-crop or otherwise alter ads that are supplied
incorrectly.
Double-page ads:
Trim size: 490 x 330mm
Type area: 434 x 300mm
Bleed area: 502 x 336mm
PLEASE MAKE SURE ALL ARTWORK IS SUPPLIED TO THE
FOLLOWING SPECIFICATIONS
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•
•
•
If you choose to submit a proof or for further information
about rates including online opportunities, brand partnerships,
sponsorships, creative print/ production solutions, competitions,
inserts please contact:
Size of advertisement is exact
All text is converted to outlines
All files are supplied as CMYK process (no spot colours)
All images embedded in files are 300dpi correct size
All issues of MAFBE will include an enhanced supplement devoted exclusively to Men/women-specific fashion gear and African design prints ultimate guide for creating instant brand
recognition and direct demand for your hottest offerings. Including free online reader service
and an online ad at mafbe.com/fashion
We offer a unique advertising section devoted to companies that manufacture fabrics, beauty
and health products and top rated gear. The magazine offers an affordable opportunity for
companies to reach out to our affluent and highly fashion conscious, adventure travel and
active lifestyle enthusiasts.
ATT: Chiaka Orjiako
(e) Chiaka@mafbe.com
(e) advertising@mafbe.com
(t) Nigeria +234 810 447 5698
(t) S.Africa +27 83 756 3259
(w) www.mafbe.com
(a) 15 Lungi Street, Wuse 11, Abuja, FCT - Nigeria
(It is not necessary to submit a disk with the proof)
Please direct contracts, insertion orders and requests for
materials extensions to:
ATT: Nkiru Ajaguna
(a) 15 Lungi Street, Wuse 11, Abuja, FCT - Nigeria
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com
MAFBE
MAFBE
MEDIA KIT
2015/2016
EDITOR IN CHIEF
Chiaka Orjiako
EDITOR
Chikezie Victoria
FASHION EDITOR
Chinelo Ukwani
FEATURES EDITOR
Fortune Albert
CREATIVE ART DIRECTOR
Mark Terence Springer
PUBLISHER
Ogochukwu Ezeaku
MANAGING DIRECTOR
Nkiruka Ajaguna
EDITORIAL ASSISTANCE
Abenathi Mokoka
DIRECTOR FINANCE
Njideka Ezeaku
MARKETING MANAGER
Folake Arowobole
EVENTS MANAGER
Chrystalla Springer
(t) +234 810 447 5698
(t) +2348184751510
(t) +27837563259
(e) Chiaka@mafbe.com
(e) advertising@mafbe.com
(e) fashion@mafbe.com
(w) www.mafbe.com
(a) Montage Africa Media Ltd.15, Lungi Street off Cairo Street, Abuja
Montage Africa Media, 15 Lungi Street, Wuse 11, Abuja - Tel: +234 810 447 5698 - www.mafbe.com