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2015/16
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MARKET RESEARCH
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Bridgewater, NJ 08807
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agencies to develop
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VP/Publisher
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expertise to the iPad and other
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312-475-2500
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Leadership
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Brand Dominance:
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Fax: 646-428-6001
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treatment
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CAHG
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646-428-8955
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markets in the industry New York, Chicago, and San Francisco
A
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CAHG
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An Omnicom Group Company
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domestic and international clients.
Discover where CAHG can lead your brand at cahg.com/learn
Personalized Healthcare Practice
EVP, Strategic Planning and New Ventures
Suri Harris
suri.harris@cahg.com
646-428-8918
Leading Brands to the Future of Healthcare Communications:
Global Network
CAHG is the lead agency in the US within the TBWA\WorldHealth
36 countries. The network is built to help global and regional
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443diagnostics, OTC,
consumer healthcare brands, and health organizations achieve
success and sustained growth. International regional hubs
are located in Chicago, New York, Mexico City, London, Paris,
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network centers of excellence, providing comprehensive services
in all of the disciplines required to help our global clients from
prelaunch to post-patent of Rx drugs: brand strategy, creative
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Advertising, Branding and Promotion Practice
Leadership Ideas That Build Brand Dominance:
AccentHealth
212-763-5100
A full-service global healthcare agency delivering insightful
strategy,
award-winning
60 E. 42nd
Street,
Suite 1543 creative ideas, and multichannel
Fax 212-763-5200
deployment across the entire continuum of healthcare
New York,
NY 10165 Our integrated marketing campaigns include, but
professionals.
are not
limited to,
print advertising, sales representative
promotion,
Publishing
Company
.............AccentHealth/CNN
Programming
Web-based
initiatives,
multichannel
programming,
tablet
PC and
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iPad detailing, managed markets strategy and promotion, and
e-mail
info@accenthealth.com
direct-to-patient
promotion. Our unique blend of leadership talent
generates leadership ideas with the strength to catapult healthcare
Chief brands
Executive
Officerdominance.
......................Dan Stone
to market
MPR,
Urologists’
Edition
646-638-6000
EVP,
Sales
& Marketing
......................Kerry Ann Clawson ............212-763-5118
PRINT
Studio Services Practice
Robin Shapiro
robin.shapiro@cahg.com
312-475-2508
Alternative &
DTC Media
In the current economic climate, budgetary concerns, execution
time, and message consistency are all top-of-mind. By leveraging
technology and Six Sigma methodology, CAHG helps clients
develop innovative ways to reduce costs and add impact to
National
Patient
Services
(NPS)We have developed
480-477-6772
make every
marketing
dollarLLC
go further.
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proprietary approach to the creation and execution of marketing
AKclawson@accenthealth.com
Haymarket Medical publication
Fax 646-638-6119
Director,ofSales
& Business
Division
Triplefin
LLC
Fax 480-385-5799
communications,
including print, digital and 3D design, video
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Bahia Drive
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....................................Bill
114 W.
26th Street
Editorial Fax 646-638-6118
print
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EVP,
Business
& Product Dev. ...........John Curbishley
Suite
103
wkennedy@alphascrip.com
3rd
Floor
Jcurbishley@accenthealth.com
Scottsdale, AZ 85260
Director, Marketing .............................Raymond Esonis ...............623-755-7450
New York, NY 10001
Internet www.nationalpatientservices.com
AccentHealth
is the largest patient education
media company at the pointresonis@alphascrip.com
Publishing
Company ..............Haymarket
Media, Inc.
© HAYMARKET
MEDIA, INC.
2013/2014 PMD
AGENCIES / 373
President...............................................Rick
Randall.........................480-385-5780
of-care, located in over 30,000 physician waiting rooms and serving over
Director ................................................Peter
Burke ........................ 610-761-0078
Internet www.prescribingreference.com
rick@nationalpatientservices.com
70,000 practitioners nationwide. AccentHealth features an award-winning
pburke@alphascrip.com
e-mail prescrbingref@haymarketmedia.com
Director, Operations ............................Danita Florez .......................480-385-5787
waiting room television network with exclusive CNN programming, codflorez@nationalpatientservices.com
The
pioneer in the development of electronic processing of pharmacy
CEO, Haymarket
Medical
....................Lee
Maniscalco........................646386071
hosted
by Dr. Sanjay
Gupta,
and a companion
network of engaging Health
voucherPatient
claimsServices
over two
ago,Sampling
today AlphaScrip
continues
National
is decades
a Alternative
service provider
speciallmaniscalco@haymarketmedia.com
Panel
displays. With over 21 condition specific, specialty and demographic
to lead
themarketing
way in the
design
and administration
of pharmacy-based
izing
in the
and
fulfillment
of pharmaceutical
products for drug
President &
CEO, PRI...........................Mark
Bugnitargeting
.....................646-638-6072
networks,
AccentHealth
offers advertisers E.
precise
of patient popumanufacturers.
Services
includediscount
pharmacyvoucher
vouchers,
coupons,
rebates, web
sampling, rebate
and co-pay
and
card programs
that
mbugni@prescribingref.com
lations
by condition, specialty and demographics. AccentHealth has been
promotions
— General promotion
and fulfillment.
offer pharmaceutical
manufacturers
a variety of powerful, technologyVP/Publisher
.........................................James
R.
Pantaleo
..............646-638-6137
educating health-conscious consumers in a trusted environment since 1995.
based marketing tools to generate more prescriptions for their brands.
Triplefin LLC
800-841-3055
jim.pantaleo@prescribingref.com
AlphaScrip
combines an open pharmacy network that reaches
100%
Access
Response
800-458-0990
6000
Creek
Drive
Fax
513-794-0878
Editorial Director..................................James Burke, RPh ..............646-638-6087
of independent
and chain pharmacies in the U.S. with a secure, stateCincinnati,
OH 45226
29jburke@prescribingref.com
Seward Drive
Internet
of-the-artwww.triplefin.com
electronic claims processing system to deliver a wide range
Production
Manager............................Elizabeth Graham ...............646-638-6066
Ocean,
NJ 07712
e-mail
info@triplefin.com
of innovative,
cost-effective programs and services that are reliable,
elizabeth.graham@haymarketmedia.com
Internet
www.accessresponse.com
flexible
and
scalable.
These include Free
Starter
Vouchers and Sample
President...............................................Greg
LaLonde
.....................513-386-6432
National Sales Manager......................Scott Bugni..........................646-638-6095
glalonde@triplefin.com
Vouchers,
Patient Rebates, Co-Pay Discount Cards, e-Vouchers at
President ..............................................Jonathan H. Weiss
sbugni@prescribingref.com
General
Manager.................................Wendy
Ficke
........................513-386-6447
the point
of sale (i.e., Voucher on Demand),
Patient
Compliance
jweiss@accessresponse.com
National Account Manager .................Marlis Miller ........................610-454-0643
wficke@triplefin.com
and Loyalty Programs, Internet Voucher Delivery, Wireless Mobile
A full-service
medical marketing firm founded in 1982 to help companies
marlismiller3@comcast.net
Couponing,
e-prescribing platform
offerings
and provider
Patient Assistance
Triplefin
is a privately-owned,
order-to-cash
solutions
that is located
communicate
withManager
medical.................Frank
and allied healthcare
professionals
through
National Account
Karkowsky
................646-638-6044
in
Cincinnati,AlphaScrip
Ohio. We enable
companies
in the Consumer
Products
and
Programs.
also provides
production,
fulfillment,
database
mission-appropriate
media
and
services:
broadcast
e-mailing,
and
lead
Healthcare
industries
to
maximize
the
value
of
their
customer
relationships
frank.karkowsky@prescribingref.com
management and call center services, and AlphaScrip’s Client
Reporting
by offering superior levels of customer care, on-time and accurate order
generation
and fulfillment.
National Account
Manager .................Meg Ainley ..........................773-327-5917
System is a powerful, comprehensive tool that can be customized to
management and fulfillment services, sales and marketing support and
meg.ainley@prescribingref.com
meet the specific market research needs of its clients’ product managebilling and financial management services.
Sr. Account Manager...........................Don Bruccoleri ....................646-638-6007
ment and marketing teams.
Please see our banner ad below
don.bruccoleri@prescribingref.com
Black and white logo above company listing
Jumbo banner on same page as listing
■ 5 staff names, titles and e-mail addresses
■ 100-word company description
■ 2 free additional standard listings
■
■
Sr. Account Manager...........................Maureen Dwyer Liberti ......732-452-9090
brian.layden@prescribingref.com
Circulation Manager............................Carol Harms ........................646-638-6061
carol.harms@haymarketmedia.com
AlphaScrip, Inc.
602-840-9506
800-664-6864
A quarterly drug reference for all office and hospital based urologists. Contains
4647 N. 32nd Street, Suite 240
Fax 602-840-9508
information on more than 1,250 formulations with customized content, includPhoenix, AZ 85018
ing specific treatment charts and prescribing notes, urological drugs not in any
Internet www.alphascrip.com
other MPR editions and urogenital drugs moved to Section 1 for easy refere-mail info@alphascrip.com
ence. Product comparison is facilitated by organization of products into theraPresident
..............................................Richard
W. containing
Kennedy ........
peutic sections.
Product descriptions are concise,
only602-840-9506
essential
rkennedy@alphascrip.com
prescribing
data for ease of use at the point of prescription.
Please see our banner ad below
National
Rx Security™
AnswersMedia,
Inc.
maureen.liberti@prescribingref.com
Sr. Account Manager...........................Brian Layden .......................646-638-6132
772-563-9997
800-510-1050
312-421-0113
535
2nd
StreetAvenue,
S.W.
39 N.
Racine
#300
Vero Beach, FL 32962
Chicago, IL 60607
Internet www.nationalrx.net
Fax
Fax800-500-3060
312-421-1457
Internet www.answersmediainc.com
President...............................................Daniel
P. McCaffery .............800-510-1050
e-mail info@answersmediainc.com
dmccaffery@nationalrx.net
Customer
ServiceOfficer
Manager
................Crystal
Max
Chief Executive
......................Jeff
Bohnson
crystalmax@nationalrx.net
jeff@answersmediainc.com
Patient Rx Forms — a prescription sheet developed using recycled paper and
AnswersMedia makes it easy and cost effective for companies to conan exclusive hologram not available to any other manufacturer. This, in connect with their customers and employees – anytime and anywhere. Our
junction with unique design, screens, and security inks, makes these pre-
background
is broadcast
and interactive
We
are experts
scription
sheets
impossible TV
to reproduce.
This isproduction.
a prescription
pad
continued
ononnext
continued
nextpage
page
We Build Programs That Generate
More Prescriptions for Your Brand.
1.800.664.6864
© HAYMARKET
INC.
©
HAYMARKETMEDIA,
MEDIA,
INC.
2013/2014PMD
PMD
2008/2009
ALTERNATIVE
& DTCMEDIA/443
MEDIA / 457
ALTERNATIVE
& DTC
ONLINE
Color logo
Breadcrumb banner on same webpage as listing
■ 5 staff names, titles and e-mail addresses
■ 100 word company description
■ Clickable URL
■ Google Map detail
■
■
* PMD Listing Profile *
ADVERTISING OPPORTUNITIES
ehealth1011.qxp
5/21/10
2:57 PM
Page 671
www.ThePMD.com
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AXON
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New
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Specializes
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Internet
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ings.
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InterAlliance
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Chief Executive Officer ......................Jon
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tent into the knowledge that shapes medical practice. Core competencies
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Bob Kish,retail
VP, Sales, ext. 204
lishing,
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rsutton@axon-com.com
jon.bigelow@kp360group.com
include strategic publication support, product life cycle and marketing
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cpeterson@alertmarketing.com
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Internet www.intramedgroup.com
Chief Financial Officer ........................Chris
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support, and CME-CPD and training. Services include medical writing, conAXON
Jane Schall-Hamilin, VP, Media Svcs., ext. 203
Andy Snarski, Production Manager,
chris.stratton@kp360group.com
Managing
Partner ...............................Ruben
................212-614-3835
310 Front StreetGutierrez
West
sumer and practitioner
education, virtual conferences, and
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Inc
203-655-7714
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Floor
ruben.gutierrez@intramedgroup.com
Kook, Media Director,mark.fleischer@kp360group.com
ext. 202
25
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Fax
203-655-1448
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Toronto,
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M5V 3B5
Intensive
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............Alissa
....................212-614-3870
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06820
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3626 Fords Lane
416-848-1458
Network ..............Viv Adshead............011-44-1625-664110
kkingree@alertmarketing.com
Managing
..............................Bruce Gulick..................................
ext. 11
Medical marketing
services,Communications
including database
Baltimore,Director
MD 21215
416-848-9858
IntraMed
is one of the mostFax
established
names in medical education
viv.adshead@kp360group.com
Lynn Gale,
Advtg. Sales
Rep., 866-243-7996 Williams management. Complete nursing,
Director,
...........................Frances
physician, surInternetOperations
www.intensivecarecomm.com
Internet
worldwide. It is a full-service
agency,www.axon-com.com
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President,
Physicians
lgale@alertmarketing.com
Editorial
Director .................................Julia Malone
geon, dental, and allied medical
database.
e- World Chuck Johnston, Partner/Healthcare Practice
e-mail
altus@intensivecarecomm.com
of strategy, service, and content.
Over decades of operation, IntraMed
Speakers letter
Bureau
..............................Lynn
Alter...........................201-271-6053
Wendy Waerness,
Sales Rep.,
Production
DirectorAdvtg.
............................Pamela
Grodman mail broadcast fulfillment. Complete
Leader, 416-848-1458
shop
remains
at
the
forefront
of
innovative
educational
solutions, from develPresident
..............................................Michael
S. Altus,
PhD, LS
lynn.alter@kp360group.com
cjohnston@axon-com.com
Director,
Client
Services ....................Maria Sullivan
..............................
ext. 10
866-245-9621
services. TV, radio,
Customoping
video,
media proscientific
communications to positioning and disseminating them
443-742-3730
Medical
Director..................................Andrew Rice, DPMduction and placement.
continued
continuedon
onnext
nextpage
page
wwaerness@alertmarketing.com
to the most appropriate audience. IntraMed is proud of maintaining
Biomedical writing and editing. Specializing in preparing manuscripts to be
the highest educational and professional standards in its contacts with
suitable
for submission
for publication,
and in preparing meeting summa© HAYMARKET
MEDIA,
INC.
2013/2014 PMD and the healthcare community.
PROMOTIONAL
EDUCATION
/ 487
IntraMed
offers
a complete
spec© HAYMARKET MEDIA, INC.
2010/2011clients
PMD
DIGITAL
AGENCIES/671
ries. Scientifically trained (doctorate in cell biology; postdoctoral experience;
trum of medical education solutions, including: providing the highest
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assignments in clinical medicine and basic science). Have laptop, will travel.
message reach and impact using different vehicles such as print or other
media, and using innovative technology to bring science to life, whether
InterAlliance Group of Companies
203-869-2717
multimedia or online initiatives; building strong advocacy and relation9 River Road, Suite 411
Fax 203-869-3164
ships with KOLs and associations; expanding message opportunities
Cos Cob, CT 06807
through publication strategy and planning; and executing grassroots
ehealth1011.qxp 5/21/10 2:57 PM Page 696
e-mail bpritch887@aol.com
brand support through speakers bureau management. For more information on IntraMed Educational Group and on the latest trends in proDirector, US Operations .....................Barbara Pritchard
motional education: www.intramedgroup.com.
Specializes in the adaptation, translation, and distribution of medical edu201-271-6000
cation programs, journals, reprints, books, and self-assessment programs
E-HEALTH SITES
KnowledgePoint360 Group, LLC
800-223-8978
to support marketing efforts in Latin America and Spain. Also collaborates
with U.S.
companies,PUBLICATIONS
institutions and societies in organizing live meetFEATURED
125 Chubb Avenue
Fax 201-430-1000
challenging needs. Offers unparalleled netHealth Network has provided consumers and
SearchMedica.com
continued with major U.S. medical most
ings.
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SearchMedica.com is an innovative, powerful
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tisers, such as eBay, Visa, Wells Fargo, Nissan, Dell,
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of Companies
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Officer
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.......................
201-271-6122
HP and retail
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ogy with
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programs,
oping the most advancedjon.bigelow@kp360group.com
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InterMed
Inc PUBLICATIONS
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Speakers
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Production
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Internet www.voxmed.com
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Family Practice Management
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Director, Publications
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Manager,
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Watkins,
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industry advisory panels, collaborative content
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Manager
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Editor ....................................................Tanya
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tanya.gregory@haymarketmedia.com
Publisher ..............................................Donald W. Fisher, PhD
VP, Publications ...................................Fred Haag .......................... 703-842-0763
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ADVERTISEMENT ORDERS: Insertion orders are required
from all advertisers prior to insertion. Written confirmation of
copy, other instructions and cancellation is required. New advertisers must pay in advance by check, cash or American Express,
Visa, or MasterCard. Other advertisers will be billed the month
of publication. The account is payable within 30 days of issue.
CANCELLATION: Requests must be received in writing at
least 2 weeks prior to the copy/artwork deadline.
2015/16 Rates
AGENCY CREATIVE SHOWCASE
www.ThePMD.com
Full Creative Package
$1,395
One year online and print
• Enhanced logo listing
in print
• Full color logo online
• Agency contact information
• Agency staff, titles and
e-mail addresses
• ClicableAgency URL
• Agency capabilities profile
• Creative work showcased
• Google Map detail
2015/16 Rates
DIGITAL ADVERTISING RATES
www.ThePMD.com
Size
Placement
Annual Cost
Leaderboard (728 x 90)
ThePMD.com Home Page
$5,000
IMU (300 x 250)
ThePMD.com Home Page
$3,500
Featured Profile
ThePMD.com Home Page
$1,500
Featured on the navigation bar
$1,295
Leaderboard (728 x 90)
Marketplace Home Page
$2,500
IMU (300 x 250)
Marketplace Home Page
$2,100
Leaderboard
Business Category
$1,950
IMU
Business Category
$1,500
Agency Showcase