1. art and entertainment
2. shows and events
3. exhibition

MEET PURCHASING AGENTS
OF 40 RETAIL CHAINS
RIGHT AT YOUR STAND
XXIV International
Food Exhibition
“PETERFOOD”
November 18–20, 2015,
St. Petersburg, EXPOFORUM
How to make guaranteed
contacts with retail
chains purchasing agents
at Exhibition “Peterfood-2015”
The exhibition
is supported by:
• St. Petersburg Government
• Association of Retail Companies
• Union Of Russian Independent
Chains
• Consumer Association“Rost”
• St. Petersburg Quality Control Centre
• Association of Consumer
Goods Producers And Suppliers
“Rusprodsoiuz”
Provider:
“Peterfood” Exhibition is the main event in
the North-West Region of Russia in the sphere of
food retail. It's the best opportunity to establish
business contacts with retail chains and to present
food products on the growing market for more
than 20 years.
Congress and Exhibition
Company “IMPERIA”
Tel./Fax:: (812) 327 49 18, (495) 730 79 06
www.imperiaforum.ru
Formal opening session of the exhibition
Exhibition opening session is held by Victor Andreev, Chairman
of the Board of Directors of the “Imperia” Company
(from left to right: Andrey Karpov (AKORT), Sergey Kudinov
(O’Key), Ilya Shtrom (Land), Radion Lebedev (K-Ruoka)
The best way to establish business contacts with retail
networks in St. Petersburg and the Northwest of Russia!
3 of 4 Exhibitors of Peterfood’2014 plan to
book for 2015.
76% of participants of new and long-term
exhibitors established new business contacts.
Exhibitors summary
New participants
Over than 80% of exhibitors consider
Peterfood as an advanced promo-campaign for
target audience that provides real commercial
profit.
Achievement of identified goals by exhibitors
Were
undecided
14%
Achieved their goals
10%
76%
Haven't achieved
their goals
Client satisfaction and show effectiveness
Satisfied
Unsettled
10%
Had
no effect
86%
4%
XXIV International Food Exhibition
“PETERFOOD”
29%
2-3 years
Long-term Exhibitors
25%
46%
Peterfood Participants
since 2010:
Armenia
Belarus
Belgium
Bulgaria
Great Britain
Hungary
Germany
Greece
Iran
Spain
Italy
Kazakhstan
Latvia
Moldova
Netherlands
Poland
Portugal
Romania
USA
Tajikistan
Tunisia
Turkey
Ukraine
Finland
France
Czech Republic
Sweden
Estonia
Japan
www.peterfood.ru
XXIV International
Food Exhibition
“PETERFOOD”
November 18–20, 2015,
St. Petersburg, EXPOFORUM
Stand at Exhibition “PETERFOOD-2014”
Thematic areas of Exhibition “Peterfood-2015”
Meat and meat products.
Meat gastronomy
Fish and seafood
Confectionery and
bakery products.
Snacks, nuts, dried fruit
Dairy. Cheese
Frozen products.
Semi-processed
products
Fat and oil products
Alcoholic beverages
Healthy food.
Baby food
Provider:
Poultry. Eggs
Groceries
Tea. Coffee. Cocoa
Juices. Water.
Non-alcoholic beverages
Vegetables. Fruit
Canned foods. Sauces
Ready-made meals.
Salads
Tobacco
Saloon of auxiliary
equipment “PeterfoodTech”
Congress and Exhibition
Company “IMPERIA”
(grain products, alimentary
paste, flavours and spices)
Tel./Fax:: (812) 327 49 18, (495) 730 79 06
www.imperiaforum.ru
Plenary meeting of Forum "Big City Trade"
Discussion in presidium: Radion Lebedev (K-Ruoka),
Anna Tishchenko (X5 Retail Group N.V.)
Unique business program to enter
the retail networks of the Northwest of Russia
Special program for retail network suppliers at Exhibition “Peterfood-2015”:
• Active Chains Sales™ Program
Food tasting and negotiations on supplies with purchasing agents of 40 retail networks directly
at exhibitors’ stands. Guaranteed visit of purchasing agents greatly increases the efficiency of participation
in the exhibition.
• Big City Trade Food Forum
Main business event of the North-West region. New approaches and practical solutions will be presented
by food market experts, meanwhile top managers of the largest retail chains will provide information
on assortment policy and criteria for supplier selection.
• Chains Wholesale Center™ of the Northwest of Russia
Direct individual negotiations for supplies with purchasing agents and managers of 40 retail chains.
• Special Contest for food Manufactures –
“Chains’ Choice”, “Our Brand”, “Innovative Product”
Contests provide universal advertizing opportunities for improving company’s prestige and increasing
trust of consumers and purchasing agents of retail networks.
• Evening Performance and Afterparty for Chain's Director and Suppliers
Excellent opportunity to continue negotiations with top managers and retail purchasing agents
in an informal setting.
• Master Class Seminars on the strategy of work with Retailers
by experts of the Stars of Russian Consulting™.
XXIV International Food Exhibition
“PETERFOOD”
www.peterfood.ru
XXIV International
Food Exhibition
“PETERFOOD”
November 18–20, 2015,
St. Petersburg, EXPOFORUM
Negotiations with a retail network at exhibitor’s stand
Purchasing agents of 40 chains right at your booth!
Active Chains Sales™
"Peterfood" is the only exhibition in the world where the Exhibitors are provided with guaranteed
contacts with buyers of the retail chains right at their Booths.
The Active Chains Sales™ main advantages:
• Buyers of 40 leading federal and regional retail chains of the North West region of Russia will visit your
Booth to negotiate for delivery.
• The decision-makers of the retail chains will explain how they make their choice while performing assortment.
How the Active Chains Sales™ works:
1.You apply for participation in the Active Chains Sales™.
2.We consider your application and make a list of retail chains which are interested in your company’s products.
3.You examine the list of retail chains and make an appointment with retail chains you would like to cooperate.
4.At the appointed time the Buyers will visit your Booth to taste your company’s products and to negotiate for
delivery. The exhibition coordinator will accompany the agents.
List of networks:
Provider:
Vernyi
Vkusnyi Dom
Gastronom 811
Girlianda
Dixy GC
EurorosTH
Kvartal
Comandor
Kroshka-Kartoshka
K-Ruoka
LENOBLPOTREBSOIUZ
Lotus TH
LAND
Мetro C&C
Magnet
Mercury (Petrovich)
Minute Market
NETTO
O'Key
RIADY wholesale club
Petrovskii
Plovdiv
Polushka
Pchelka
Imperial
Congress and Exhibition
Company “IMPERIA”
Piatachiok
Rosneft
SantaMag
Season (TH Menakhem)
Setka
System TZS
Real TH
Fa-market (gas stations
Phaeton)
Good news
Chudoslavskiye
(corporate chain)
ACS
Semishagoff
7ia Family
X5 Retail Group
Adept (corporate chain)
Alphabet of Taste
Association of Trade
Companies “Soiuz”
Auchan
Borodinskii
Velikolukskii
meat-processing plant
(corporate chain)
Hurry up to book! There are only 40 Booths
for Active Chains Sales™ participants!
Tel./Fax:: (812) 327 49 18, (495) 730 79 06
www.imperiaforum.ru
Negotiations with METRO C&C network
in Network Wholesale Center ™
Negotiation hall in Network Wholesale Center ™
How to arrange deliveries with 40 retail buyers!
The Chains Wholesale Center™ of the North-West region
The Chains Wholesale Center™ is a unique project of the Congress and Exhibition Company
“Imperia”. For 12 years our company held more than 90 Wholesale Centers™.
How The Chains Wholesale Center™ works:
•
•
•
•
You apply for participation in the Chains Wholesale Center™.
We consider your application and make a list of networks which are interested in your company's products.
You examine the list of networks and make an appointment with networks you would like to cooperate.
At the appointed time you come to the Chains Wholesale Center™ to conduct negotiations for delivery with
the choosen networks.
• For 2 days of the Chains Wholesale Center™ you may have over 40 efficient negotiations.
CWC
Last year experience:
In 2014 in the Chains Wholesale Center™ a new record was established. More than
2000 negotiations for delivery with over 40 leading Retail Chains of the North-West
region of Russia were held in 2 days! All previous records were broken! Negotiations
continued even after Exhibition was closed for visitors.
XXIV International Food Exhibition
“PETERFOOD”
www.peterfood.ru
XXIV International
Food Exhibition
“PETERFOOD”
DON'T MISS A CHANCE TO SUCCEED ON
THE FOOD MARKET OF THE NORTHWEST
OF RUSSIA AND CIS!
November 18–20, 2015,
St. Petersburg, EXPOFORUM
Registration for participation
You can apply for participation
on the website
www.peterfood.ru
ADDRESS OF CONGRESS AND
EXHIBITION COMPANY “IMPERIA”:
St. Petersburg
Magnitogorskaya st., 51, letter G
Tel./Fax: (812) 327 49 18 (PBX)
E-mail: imperia@imperiaforum.ru
Exhibition Venue
ADDRESS:
St. Petersburg,
Peterburgskoye shosse, 64/1
Location data: 59.76351, 30.35746
59.76351, 30.35746
Provider:
Congress and Exhibition
Company “IMPERIA”
Tel./Fax:: (812) 327 49 18, (495) 730 79 06
www.imperiaforum.ru