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National School Leadership Conference 2015
Preconference 104-LD – Monday June 15
Jeffrey C. Lemke
Marketing on a Budget
Leaders will receive 10 to 20 ideas that can be used to recruit
new families. These ideas will be prioritized based on an
organization’s budget, time, market, philosophy, and
relevancy. Attendees will develop an understanding of how
to create a marketing plan, nurture community partnerships,
build key communication points, manage data effectively,
identify trends that affect recruitment, sustain an
organizational philosophy that supports outreach, negotiate
partnerships with marketing organizations, brand services in
an appealing manner, optimize web sites for increased
exposure, and influence word of mouth connections through
direct mail, billboards, emailing, social media and video.
Dr. Jeffrey Lemke
Director of Admissions Marketing and International Programs - West St. Paul MN
Dr. Jeffrey C. Lemke, the Admissions Director for St. Croix Lutheran High School, specializes in community
outreach, marketing, and international recruitment for St. Croix Lutheran High School. Before St. Croix,
Lemke directed a St. Paul Family Center program that assisted new immigrants with the transition to life
in America, a role that included extensive grant writing and community partnership development. Lemke
attended Grace in Prairie Du Chien and Atonement in Milwaukee before attending St. Croix in the Twin
Cities. He studied psychology, theology, and communications at Wisconsin Lutheran College, graduating
in 2003. Lemke earned a Master’s in Organizational Leadership and a Doctoral Degree in Education
Administration, graduating in 2011 from Bethel University. Jeff met his wife Erika, an Appleton native,
when she was an Admissions Coordinator for an elite Minneapolis private school. Erika earned her
Master’s degree in Philanthropy and Development and works with the Children’s Hospital Foundation.
They enjoy time with their three children.