1. business and industrial

Dear Member, for 2014 please consider supporting GMDC’s Educational Leadership Council.
Here’s why your support is vitally important...
GMDC’s Education Leadership Council (ELC) is committed to the continual
enhancement and growth of our members’ businesses through the promotion
of industry thought leadership, marketing / merchandising best practices, and
top-of-mind research and insights. These primary objectives stand to generate
thought-provoking business sessions, whitepaper studies and live videocasts via
GMDC*Connect that are made available for members at our conferences or within the
myGMDC Member Area.
This year, we are taking GMDC membership benefits to the next level - by releasing whitepapers each month (minimally)
in synchronization with the GMDC*Connect Videocast calendar (available on the second sheet ). While the GMDC*Connect
Videocasts are made available for public viewing, whitepapers are exclusively available to GMDC members. With each whitepaper,
GMDC is sparking new ideas for companies to generate revenue, break into new markets, and rewarding business opportunities
that will fuel sales growth for members. More than ever, GMDC members are relying on GMDC education programs as a resource
to drive differentiation and stay competitive in today’s marketplace.
In order to continue this momentum as a nonprofit organization, GMDC needs your financial support to fund and provide
support for our planned insights and identifying business opportunities for our members. We hope you’ll complete the pledge
form and give generously in order to aid in building your business, building our industry and building a better, more
powerful GMDC.
There are a number of sponsorship opportunities and options available for participation. You can choose what works best for your
company, and budget, to spread commitment over various projects, or become an exclusive Sponsor to a specific event.
General Education Sponsorship Options
4 Thought Leader Sponsorship:
4 Foundation Underwriters Sponsorship:
4 Educational Support Sponsorship:
4 Contributing Sponsorship:
$20,000+ per year
$15,000+ per year
$10,000+ per year
$2,500+ per year
General Sponsors enjoy these benefits…
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Recognition to more than 300+ GMDC Retailer Member Executives and Category Managers who use GMDC Research to plan
their GM and HBW everyday and seasonal merchandising
Recognition with your company name/logo placement on all print and online insight materials (listed by your level of
sponsorship)
Special signage and recognition at all HBW and GM Conferences
Preferred status with respect to all social and market events tied to the education
Recognition on GMDC social media channels
Special Report included inside the GMDC Business Spotlight e-Newsletter, distributed to 11,000+ business subscriptions
See back for more options >>>
4
GMDC is the only Trade Association
focused on serving the unique and specific
needs of the General Merchandise and
Health, Beauty, Wellness Industry!
Exclusive Education Sponsorship Options
$5,000 per Whitepaper
4 Exclusive Whitepaper Sponsorship:
Please see the following page for a complete list of topics and education related to your business.
Benefits: your company as the “Title” sponsor on the front page, plus an opportunity to list your contact information, and a
special report in a major industry publication
4 Exclusive Videocast Sponsorship:
$7,500 per Videocast
Please see the following page for a complete list of topics and education related to your business.
Benefits: 2-3 minutes “air-time” to a targeted executive audience to address the application of topic according to your
business, and an opportunity to provide closing comments
$10,000 for both
4 Exclusive Videocast & Whitepaper Sponsorship:
Please see the following page for a complete list of topics and education related to your business.
Benefits: the benefits from both sponsorships listed above
4 GM Hierarchy Category Sponsor:
$5,000 annually
Please see the following page for a complete list of categories of products related to your business contained within the GMDC /
Nielsen GM Hierarchy.
Benefits: your company logo embedded into the Nielsen GM Hierarchy Data Charts that Retail Executives and Category
Managers print, reference and use to plan their GM product merchandising
Help us, make your business more successful. . . today!
By joining GMDC in launching important consumer and industry insights, you help
ensure that awareness is raised for the GM and HBW markets at all levels. More
importantly, as a GMDC Member, you ensure that the association continues to provide
benefit to your company! To make your pledge, please fill out the form below and
mail it back to GMDC. Or to receive more information on sponsorship opportunities,
please contact Mark Mechelse at markm@gmdc.org or 719.785.7364.
Joanne Leonardi
Ahold USA
Co-Chairman
Education Leadership Council
Sincerely, GMDC Educational Leadership Council
Bob Richardson
Clorox / Burt’s Bees
Co-Chairman
Education Leadership Council
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Global Market Development Center
1275 Lake Plaza Drive
Colorado Springs, CO 80906-3583
719.576.4260 tel 719.576.2661 fax
www.gmdc.org
The Association for GM and HBW Connectivity, Education, and Research