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The Purdue University Center for Animal Welfare Science Presents
Special Seminar
Animal Welfare and Society Concerns - Finding the Missing Link
Dr. Temple Grandin
Professor of Animal Sciences, Colorado State University
October 22, 2014 1:30-3:00pm
Lynn Hall Room 1136
Reception following outside Lynn 1136
Please RSVP to Melissa Schwartz lanem@purdue.edu if you plan to attend.
Photo by: Rosalie Winard
Abstract
Young adults in developed countries are distanced from agriculture and the meat industry needs
to do a better job of communicating with them. A major welfare concern is slaughter without
stunning. Other concerns, such as poor stunning or high levels of bruising, can be easily
corrected by management who is committed to maintaining high standards. Another concern is
biological system overload, occurring when animals are bred for more productivity. Researchers
and industry need to determine optimum production levels instead of maximums. Retailers are
major drivers of animal welfare standards enforcement and they respond to pressure from both
activists and consumers.