1. No category

Exhibition
&
Sponsorship
http://2013-iafptaiwan.tafp.org.tw/
Table of Contents
Word of Welcome ................................................................................................................................................................................................ 2
Conference Information ................................................................................................................................................................................... 3
Promotion of the Conference and Exhibition .......................................................................................................................................... 5
Conference Program .......................................................................................................................................................................................... 6
Agenda at a Glance .............................................................................................................................................................................................. 6
Preliminary Program Agenda ........................................................................................................................................................................ 7
Exhibition Highlight ........................................................................................................................................................................................... 8
Exhibition Specifications .................................................................................................................................................................................. 9
Exhibition Floor Plan ...................................................................................................................................................................................... 10
Exhibition Details ............................................................................................................................................................................................. 10
Ten Reasons to Exhibit................................................................................................................................................................................... 12
Sponsorship Opportunities .......................................................................................................................................................................... 13
Conference Secretariat ................................................................................................................................................................................... 18
Registration Form ............................................................................................................................................................................................ 19
The 3rd Asia Pacific International Conference on Food Safety
1
Word of Welcome
Dear Colleague：
Warmest greetings to all our guests of the 3rd Asia Pacific International Conference on Food Safety.
Following the
success of 2009 and 2011 in South Korea and Australia respectively, this IAFP meeting returns once again to the
Asia-Pacific.
This will be your best opportunity to meet and do business with experts from 26 countries and over 600
delegates in the international food safety community.
There are a number of exhibition stands available for people who attend the 3rd Asia Pacific International Conference
on Food Safety want to do business.
This three-day exhibition is expected to provide a platform on food safety and is
going to have a total of 14 exhibiting booths.
posters and the main refreshment area.
These exhibiting booths will be located right alongside the conference
All the exhibitors will have the opportunity to meet and do business with delegates
throughout the event.
In this prospectus you will find the information on the event and you may also have the option to sponsor the
conference.
With your participation, we have confidence on the joint effort will bring successful future to
Asia-Pacific
and Taiwan food safety industry and will give more future opportunities in this region.
We look forward to seeing you in in the conference in Taipei City, Taiwan.
Sincerely yours,
Lee-Yan Sheen
Chairman of the 3rd Asia Pacific International Conference on Food Safety
President of Taiwan Association for Food Protection
The 3rd Asia Pacific International Conference on Food Safety
2
Conference Information
rd
Title:
The 3 Asia Pacific International Conference on Food Safety
Date:
October 29 Tuesday –November 1 F 2013
Location:
Taipei, Taiwan
Venue:
International Convention Center
National Taiwan University Hospital
Language
English as the official language
Theme:
Food Safety to Preventive Medicine & Health
Other Issues:

NEW DEVELOPMENT OF FOOD SAFETY

FOOD SAFETY AND ADDITIVES
REGULATION

FOOD ALLERGEN MANAGEMENT IN FOOD

GLOBAL TREND IN FOOD SAFETY

GLOBAL COLLABORATIONS ON FOOD
MANUFACTURIN

"FOOD SAFETY" FOR CHRONIC DISEASE
SAFETY
PREVENTION THROUGH PRODUCT

FOOD LABELING
REFORMULATIONG

RISK ASSESSMENT

FOOD TRACEABILITY SYSTEM

RISK MANAGEMENT

FOOD SAFETY DURING A NATURAL DISASTER

RISK COMMUNICATION

ENVIRONMENTAL CONSIDERATIONS ON FOOD

FOOD CONTAMINATION

NOVEL DETECTION METHODS IN FOOD
SAFETY

SAFETY

EFFECT OF PACKAGE MATERIAL ON
GOOD FOOD SAFETY PRACTICES IN FOOD
PROCESSING

FOOD BORNE ILLNESS
FOOD SAFETY
Target Audience:

Mainly international domestic food, health and instrumental equipement for food related industries:

Food-related industries

Health related industries

Medical biotech industries

Food science books, instruments, equipment, research and development and also other related industries

Relevant departments of the government representatives

School/university related food safety professionals
The 3rd Asia Pacific International Conference on Food Safety
3

Research institutes

Association and NGO organizatios.
The 3rd Asia Pacific International Conference on Food Safety
4
Promotions of the Conference and Exhibition
There are advertisements and promotions in the conference as follows:

Direct mail – distribution of the conference announcements and registration brochure

ARS website sponsors will be acknowledged on the conference website

Advertisments within industry related journals and magazines

Promotions at other industry related conferences

Promotions at special interest group meetings
Benefits to your Company by Sponsoring and/or exhibiting

Global and regional dialogue on food safety management and regulations.

Strategic marketing opportunities to explore Asian markets.

Great publicity and reinforced brand images.

Multi-dimensional exchanges between industries, governments, academia, and the consumers.

A significant marketing advantage for Asia Pacific Area

Corporate good will from conference delegates

Build company image and networking opportunities for Chinese spoken region.

Creation of brand awareness and acceptance

Meeting potential customers

Product display and demonstrations

Increased business potential

Enhanced company profile

Direct access to the audience and get the poteatial clients.

Broadened exposure of product and services by acknowledgement in all print materials including the conference
registration brochure and the conference program/handbook, etc.

Promotion on the conference web site

Exposure at the conference through signage and announcements
The 3rd Asia Pacific International Conference on Food Safety
5
Conference Program
The conference will include:

Invited addresses

Plenary sessions

Two lunch symposiums

A welcome reception

A conference gala dinner, and

Product-booth exhibition
Agenda at a Glance
Tue. 29 October
Wed. 30 October
Thur. 31 November
1:00pm – 5:00pm
9:00am – 5:00pm
9:00am – 5:00pm
Program
Program
Program
6:00-pm – 9:00pm
Welcome
Reception
7:00pm – 9:00pm
Fri. 1 November
Tour
Tour
Gala Dinner
The 3rd Asia Pacific International Conference on Food Safety
6
Preliminary Program Agenda
Time
10/29 (Tue.)
0830-0900
10/30 (Wed.)
10/31 (Thur.)
Registration
Registration
0900-0930
11/1 (Fri.)
Parallel Sessions 5
Opening Ceremony
0930-1000
Plenary Lecture
1000-1040
1040-1100
1
Coffee Break
1100-1130
Plenary Lecture
Coffee Break
Food Industry
Parallel Sessions 6
Tour
2
1130-1200
1200-1240
Registration
1240-1250
1250-1300
1300-1400
Global Chinese
Food Safety
1400-1440
1440-1500
Lunch Symposium
Lunch Symposium
Parallel Sessions 3
Parallel Sessions 7
Coffee Break
Coffee Break
Opening of Ceremony
Parallel
Sessions
1
Symposium
Coffee Break
1500-1530
Global Chinese
Parallel
1530-1600
Food Safety
Sessions
1600-1640
Symposium
2
1640-1710
Taipei City Tour
Parallel Sessions 4
Parallel Sessions 8
Poster Session
1710-1730
1730-1800
1800-1830
1830-1900
1900-1930
Welcome Reception
1930-2100
Gala Dinner
The 3rd Asia Pacific International Conference on Food Safety
7
Exhibition Highlight
All exhibitors get encouraged to have the interactions with conference delegates and get the advantage from the meeting
to raise their profile expsure to the food safety community . The exhibition will be located next to conference main room
as the conference posters to maximize its value both to delegates and to exhibitors. The number of exhibit booths is
limited; therefore we recommend that interested parties contact Conference Secretariat as soon as possible.
We encourage exhibitors to be innovative: video presentations, giveaways, competition, stand design and creative signage
are ways to improve the appeal of your promotion.
Booth Layout

Enterprise image booth (3M × 2M)

Display Table (100CM*50CM*75CM) × 1

Seats × 2

Company Name × 1

Socket 110V (5A) × 1

Projection Lamp (100W) × 3
*There will be extra charges for additional request.
The 3rd Asia Pacific International Conference on Food Safety
8
Exhibition Specifications
Exhibition
A1 Blocks: USD $7,000
Booth
A2 Standard: USD $5,000
Dimensions
3M x 2M
Delegates Listing
Subject to privacy legislation, relevant details of all delegates attending
the conference will be made available to sponsors and exhibitors
Name Badge
Name badge for two (2) representatives
Promotion
Listing of company name in the conference program/handbook
Catering
Morning/afternoon teas and lunches for two (2) representatives each
day (morning tea and lunch only on the last day of conference)
Welcome reception
The committee would like to extend an invitation for two (2) tickets to
attend the Tuesday night evening welcome reception
The 3rd Asia Pacific International Conference on Food Safety
9
Exhibition Floor Plan
The floor plan has been designed to ensure good visibility and access to all booths.
Total: 14 booths
A1 No.6~10: 5 booths
A2 Standard: 9 booths
th
Location: 4 floor, International Convention Center, National Taiwan University
Early Bird Specials:
Applicants who apply and paid before February 28th 2013 will get a 20% off discount.
Applicants who apply and paid before April 30th 2013 will get a 10% off discount.
Exhibition Details
The trade exhibition will be held from October 29 - October 31 2013.
Lunch, morning and afternoon teas will be held in the exhibition area.
Move-in/Move-out Times
Move-in:
Tuesday
October 29
13:30-20:00
Move-out:
Thursday
October 31
from 16:00
Exhibition Dates and Times (To be confirmed)
Wednesday
October 30
09:00 – 17:00
Thursday
October 31
09:00 – 16:00 (may have activity in afternoon)
The 3rd Asia Pacific International Conference on Food Safety
10
To increase the number of delegates attending your exhibit, think about enhancing your booth stand, through a raffle or
giveaway, a colorful display or perhaps something interactive.
Please Note: All booths must be show-ready by 20:00 on Tuesday, October 29.
No installation will take place from this time through Thursday October 31.
All booths must remain in place until 16:00 on Thursday October 31.
The 3rd Asia Pacific International Conference on Food Safety
11
Ten Reasons to Exhibit at The 3rd Asia Pacific International Conference on Food Safety

Meet Official Representatives

Meet new buyers and develop a quality database

Develop a personal and direct relationship with your clients

Show your full product range in real life rather than a catalogue.

Live events provide the best possible interactive marketing platform

Let buyers use all five senses to gain a full appreciation of your product

Overcome objections and accelerate the buying process

Display your products and services to key decision makers

Raise your profile in the industry and add value to your brands

Locate new agents and distributors for your products

Launch a new product and generate media interest

Get immediate feedback on your product
The 3rd Asia Pacific International Conference on Food Safety
12
Sponsorship Opportunities
Depending on the nature and level of your partnership, you may want to be directly involved in the conference program
and thus reap the full benefits lined to being an active participant, or you may opt for a more traditional approach to
visibility in various media.
Sponsorship opportunities are offered on an “a al carte” basis, whereas one company can combine various sponsorship
items. You will obtain the direct benefits from each item sponsored. Furthermore, the total level of your sponsorship (all
items combined) will determine your additional “packaged” visibility, as summarized in following table:
Entitlement
Diamond
Platinum
Gold
Value
USD $30,000+
USD $15,000+
USD $ 10,000+
USD $5,000+
Running Page Ad in Program Book
Yes
Yes
Program/Website Listing
Yes
Yes
Yes
Yes
6Mx4M
6Mx4M
3Mx2M
3Mx2M
Welcome Reception (no. of guests)
4
3
2
1
Gala Dinner (no. of guests)
4
3
No
No
Free Admission (no. of guests)
4
3
2
1
Yes
Yes
Yes
Yes
4
3
No
No
1500 words
700 words
Exhibit Space
Certificate of Appreciation
Free Tour
News Release
The 3rd Asia Pacific International Conference on Food Safety
13
USD
$10,000
MAX
5
USD
$35,000
MAX
1
USD
$3,000
MAX
5
Welcome Reception:
Every delegate is welcome to participate in the Welcome
Reception. This evening deal gives you considerable exposure
and recognition, including the opportunity for you to give a 5-10
minute welcome address at the opening session.
Gala Dinner:
A sit-down dinner with entertainment and a unique opportunity
for high-visibility sponsorship, in an atmosphere in which
delegates will be most responsive to your messages.
Benefit:
*Your company name displayed on the entrance signage
*Opportunity to project an image(logo) on a wall
*Your company logo on Gala Banquet menus and invitations
*3 min introduction of sponsor from MC
*4 additional invitations by courtesy for your clients
Coffee Break:
A morning and afternoon coffee break will be offered in the daily
program each day.
Benefits:
*Tabletop display card on coffee break tables.
*2 self-standing signs of sponsor during coffee break.
The 3rd Asia Pacific International Conference on Food Safety
14
USD
$12,000
MAX
2
MAX
Open
USD
$3,500
MAX
10
Lunch Symposium:
Sponsors are given 30 minutes presentation slot during lunch
time.
*Opportunity to have roll up banners near the catering stations
during the sponsored Lunch
*Company logo as a holding slide in the session rooms during
lunch
*Company logo on symposium website
*Access to delegate list post the Symposium
Faculty Sponsorship:
Sponsors could either choose from the list of speakers proposed
by the organizing committee or suggest a speaker. Sponsorship
includes room and board of 1 Overseas Speaker from
*Europe/America $7000
*Asia-Pacific $4000
*Others TBA
Advertisement on Conference Website:
Sponsors are required to provide own artwork or Logo.
*Company Logo with hyperlink
The 3rd Asia Pacific International Conference on Food Safety
15
MAX
Open
USD
$100,000
MAX
1
Advertisement in Program Book:
Sponsors are required to provide own artwork or Logo.
Sponsors can choose to advertise on Programme book or on
other Publicity material.
Full Page Full Colored Back Cover (A4) USD$6,500
Full Page Full Colored Cross-page (A4x2) USD$6,000
Full Page Full Colored Running Pages (A4) USD$3,500
Delegate Bag:
The Delegate bag contains the conference materials given to
every delegate upon registration. This environment-friendly will
be printed with your company logo, together with organizers.
The bag will be reusable by participants after the conference,
giving continuous exposure and maximizing the longevity of your
investment.
*Your company name or logo printed on the bag will be highly
visible throughout the duration of conference.
The 3rd Asia Pacific International Conference on Food Safety
16
USD
$50,000
MAX
5
USD
$5,000
（each）
MAX
5
USD
$3,500
MAX
2
USD
$3,500
MAX
5
Insertion of door gift:
Sponsors will source and provide the door gift, subject to
approval by Organizing Committee.
Notepad / Pen:
Stationary will be distributed in the conference bag for each
registered participants. Company can print logo, 1 color on them.
Registration Counter:
Company’s name and logo will be displayed at registration
counter.
Media Station:
The sponsorship of the Media Station gives you considerable
exposure quality traffic and repeated exposure. The media
station will be accessibility to every delegates and exhibitors as
an essential component of the conference.
The 3rd Asia Pacific International Conference on Food Safety
17
Conference Secretariat
Willy Event Consultant is managing the exhibition and sponsorship.
Conference Secretariat reserves the right to modify the plan of the booth.
For more conference exhibition and sponsorship arrangements and exhibition info please contact:
Mr. Shirley Xue
Project Executive, Willy Event Consultants Co Ltd
14F-4, No. 230, Sec. 5, Nanjing E. Rd., Taipei, Taiwan 105
Phone: +886-2-2766-5367 ext. 26
Fax: +886-2-2756-3323
shirley@willypco.com.tw
Ms. Linda Lin
Project Executive, Willy Event Consultants Co Ltd
14F-4, No. 230, Sec. 5, Nanjing E. Rd., Taipei, Taiwan 105
Phone: +886-2-2766-5367 ext. 17
Fax: +886-2-2756-3323
linda_lin@willypco.com.tw
The 3rd Asia Pacific International Conference on Food Safety
18
Registration Form
Registration Date: _____________________
Registration Number:
(Assigned by Congress Secretariat)
Company
Address
Contact Person
E-Mail
Telephone
Fax
Website
US$
Sponsorships
US$
(Please specify)
US$
Total: US$
1.
Please make the payment in full by bank draft or wire transfer payable to:
Account Number：042-53-02354-1
Account Name：Willy Event Consultants Co., Ltd. PCO
Bank：Mega International Commercial Bank Co., Ltd.
Bank Address：No 234, Section 5, Nan Jing East Road, Taipei, 10570, Taiwan
Swift Code：ICBCTWTP042
2.
Please mail the registration form to Conference Secretariat
Ms. Shirley Xue
shirley@willypco.com.tw
Ms. Linda Lin
linda_lin@willypco.com.tw
Sponsor Signature
Representative Signature
Conference Secretariat
The 3rd Asia Pacific International Conference on Food Safety
19