The Spirit of Innovation

 The Spirit
of Innovation
Vision
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Table of Contents
Vision
About Somerset
History
The Offering
Leasing & Space
A Convenient Location
Site & Floor Plans
Our Community
Test Fits by Industry
Building Facts
Sustainability
News & Culture
Contacts
News & Culture
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Vision
Bell Works is the transformation of the Bell Labs
building, once considered a hub for innovation,
into a dynamic mixed-use environment.
Over fifty years ago, Bell Labs opened a cutting edge
We’re giving the building more than a facelift; it’s a
research and development facility in suburban Holmdel,
complete transformation. Our plan for Bell Works
New Jersey. The building – spanning a length of three
has become a model for “adaptive reuse” – that is,
football fields with vast open spaces – spurred a culture
repurposing space by injecting it with new uses and
of collaboration and imagination rarely seen in today’s
vitality – earning praise from around the globe. This
business world.
renowned innovation hub will become the region’s
In 2013, Somerset Development purchased this historic
building to reanimate the once booming research
facility. Our vision for the Bell Labs building is not just
to create office and retail space, but to create a truly
unique destination for businesses – one that embodies
the creative freedoms and diversities of Bell Labs, but
also something that is decidedly new.
foremost live-work-play community, seamlessly joining
offices, retail, arts, and culture, all contained in one of
the world’s great architectural icons.
This is the spirit of innovation.
This is Bell Works.
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A live-work-play community, seamlessly joining
offices, retail, arts, and culture.
M i d d l e tow n Roa d Entr a nc e
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Ro b e rts Roa d Entr a nc e
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The Spirit of Innovation
Once home to some of the twentieth century’s
most significant technological advancements,
Bell Works is the new identity for this iconic
building, inspired by the spirit of innovation.
Our approach to forging a new identity for the former
that continue to shape our day-to-day life, not the least
Bell Labs echoes the ambition and aspirations of
of which included development of cell phone and fiber
researchers who once occupied this building. In order to
optic technology.
fully understand the magnitude of this building’s revival,
one must first appreciate its vast historical significance.
It is with this prevailing spirit of creation and innovation
that we have repurposed the former Bell Labs building.
Designed and constructed between 1959 and 1982,
Bell Works will retain the character of Bell Labs – the
the enormous mirrored glass-enclosed structure was
breathtaking esplanades, majestic glass exterior, and
once home to Bell Laboratories. Within these walls
timeless lobby areas – while opening the building to a
researchers made countless technological discoveries
broader population for a new era of invention.
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Bell’s new function comes with a new
logo: a fresh identity to introduce
Bell Works to the world. The series of
carefully woven, interconnected dots
embodies the spirit of collaboration that
once fostered some of the world’s most
influential discoveries within Bell Labs.
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At Bell Works, this principle takes on a new
meaning, as it will build deep connections
between each of its uses, from office space
to retail to dining and culture, fostering a new
kind of collective environment that ‘Works’
for all of its community.
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About Somerset
Somerset Development is one of the region’s
preeminent real estate firms specializing in
transit-oriented, adaptive reuse, and large-scale
redevelopment projects.
Somerset Development is led by a senior executive
redevelopment initiatives as the 50-acre Anchor Glass
team, the members of which have more than 60 years
site in Aberdeen, New Jersey and Wesmont Station,
of collective development experience. Somerset
the award-winning transit oriented New Urbanist
is highly regarded for its expertise in the planning
redevelopment and new train station in Wood-Ridge,
and development of innovative and environmentally
New Jersey.
conscious communities that evoke a strong sense of
place and reflect a distinctive character. In addition
to its experienced in-house staff of professionals,
Somerset teams with world-class architects, planners
and other consultants to work with owners, responsible
parties, town officials and residents to create dynamic,
sustainable communities.
Somerset is renowned for its keen ability to capture
the hearts and minds of the communities in which
they work, both residents and elected officials alike.
The company conveys a unique imagination not only
in physically transforming ordinary buildings, but also
in creating a distinguishing narrative rooted in culture
and historical context. This results in developments
Somerset’s propensity for genuine “placemaking”
that are crafted to blend walkable urban design with the
permeates each of its innovative development
character of the communities that they comprise.
endeavors. Its reputation for complex, ambitious, and
sustainable projects is on display in such landmark
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History
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History
The former Bell Labs building was home to the
brightest minds that contributed to some of the
most monumental technological advancements,
from the first development of cellular technology
to the Nobel Prize-winning transistor.
From its conception, Bell Labs has embodied the spirit
What Saarinen would create in bucolic Holmdel,
of imagination and discovery. Bell Works is carrying this
however, had arguably the greatest societal impact
tradition, reenergizing a community within the same
of any of his creations. Bell Labs’ unique open design
walls that inspired past generations.
enabled researchers to roam, collaborate, and converse,
In 1959, architect Eero Saarinen set into motion one of
the most culturally transformative designs of his career.
And that’s saying something. Saarinen was one of the
most sought-after architects of his time, responsible for
some of the nation’s most tantalizing cultural landmarks
including St. Louis’ Gateway Arch, the Miller House in
Columbus, IN, and the stunning TWA Terminal at JFK
Airport in New York City.
fostered by the facility’s creative landscape and
explorative ambiance. In a space where ideas were
imagined and shared with unprecedented efficiency,
researchers unearthed technologies that were once
unimaginable, including: the transistor; high-fidelity
sound recording; silicon solar cells; theories for
the laser; confirmation of the Big Bang theory; and,
eventually, the first cellular technology.
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Timeline
1924
1927
1933
1939
1947
1954
1956
1958
1959
Telephotography
Machine sends
political convention photos long
distance for newspaper publication
Long Distance
Television
Machine sends
images of Herbert
Hoover via phone
lines from Washington to New York
Cosmic Radio
Waves Karl Jansky
discovers three
types of static:
nearby thunderstorms, distant
thunderstorms,
and the center of
the Milky Way; at
current Holmdel
site
Binary Digital
Computer George
Stibitz designs the
Complex Number
Calculator,
which performs
mathematical operations in binary
form using on-off
relays and finds
the quotient of two
8-digit numbers in
30 seconds
Transistor
invented by John
Bardeen, Walter
Brattain, and
William Shockley
this first solid
state vacuum tube
resulted in the
transistor: a fundamental building
block of modern
electronic devices
winning the Nobel
Prize in 1956
Microwave Tower
Stations 400
stations are scattered across the
country, by 1958
the microwave
carrier made up
13,000,000 miles
of American telephone circuits
First Transatlantic
Telephone Cable
connects the US
with Europe by
carrying up to 36
simultaneous calls
Laser ‘Light
Amplification by
Stimulated Emission Radiation’,
harnessed excited
molecules and atoms to make light
in an extremely
pure form which
led to all digital
laser technologies
Horn Antenna &
Transmission Dish
picks up a static
noise providing
the strongest evidence to date that
the universe was
created in a ‘Big
Bang’ explosion
1959 – 1962
1960 – 1964
1961
1962
1962
1963
1969 – 1972
1978 – 1980
1988
Construction of
Bell Laboratory in
Holmdel, NJ, it was
said that connection and collaboration between
researchers within
this building was
the fabric of Bell
Project Echo,
Experimental
Balloon Satellite
first indication of
world wide satellite
communication
system; a coast to
coast (Crawford
Hill at Holmdel, NJ
to Goldstone, CA)
voice transmission
bounced off a man
made satellite
Continuously
Operated Laser
Beam leads to
fiber optic communications
Bellboy Pager one
of the first consumer applications
of the transistor,
this personal pager alerts sounds
upon incoming
calls thus keeping Bellboys and
Doctors alike in
constant contact
Telstar I
first orbiting
communications
satellite to receive,
amplify, and transmit voice and data
Touch-tone
Telephone
enables voice mail
and call centers
UNIX Operating
System became
the ‘Gold standard
of operating
systems’ and the
Internet’s foundation, developed by
Ken Thompson,
Dennis Ritchie
Commercial
Cellular Network
and Digital
Cellular Phone
connects the
country wirelessly
and makes us all
the more hip
Fiber Optic
Cable Laid Across
Atlantic leads to
global connectivity and would not
have been possible if Bell Labs
had not developed
the technology to
make optical fiber
practical
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The Offering
Bell Works offers tenants a slice of urbanity
in an iconic suburban locale, complete with
a vast array of retail, public amenities and
tailored office space.
Bell Works offers a truly unique opportunity for the
Bell’s renaissance is centered around is a new
modern business.
pedestrian friendly public “street” in the building’s
The building’s immense size and flexible layout allow
for a one-of-a-kind dynamic, mixed-use environment,
and a complete rebirth that will serve the needs of a
new generation of workers, residents, and visitors from
around the globe.
Much like a lively urban downtown, Bell Works
will provide workers and visitors with a decidedly
metropolitan backdrop that affords access to an
abundance of services and amenities, all in a single
walkable locale.
existing esplanade, incorporating an amalgam of
exciting uses, including retail and dining; health
and wellness uses; a hotel and conference center;
spas and a public library.
Outside of the building, Somerset is collaborating with
leading homebuilder Toll Brothers to develop new luxury
residences on-site. Indoor and outdoor sports facilities
are planned as well.
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An Historic Building with
a Modern Twist
Bell Works isn’t just a building. It isn’t an office
park. It’s a complete community, teeming with
culture, collaboration, and vitality.
In New Jersey, office space is abundant. Yet in the sea
imitate its vast public corridors and communal feel. Now,
gathering space for Bell’s research staff. Without setting
of antiquated business parks and uninspired office
trends in the office marketplace have aligned perfectly
foot outside of the building, employees will be able to
complexes, companies are rightfully seeking a departure
with Bell Works’ unique design and atmosphere.
step out of their offices and into a vibrant public piazza
from the tedium of the workplaces of yesteryear. Bell
Works, with its adventurous, pioneering spirit, is fulfilling
that need. The reinvented space is unique to any other
office experience in New Jersey and the surrounding
region.
Occupying approximately two million square feet
– but only six stories tall at its highest point – Bell
filled with cafes, retail, communal gathering space, and
much more.
Works is ideally configured to facilitate collaboration,
At Bell Works, we’ve created an enthralling self-
conversation, and communication among its entire
contained ecosystem that will capture the minds of
community. Its horizontal orientation exposes the space
workers, visitors, and residents.
Its architectural layout has been sought-after
to open hallways and a mesmerizing public esplanade
throughout the world, as others have attempted to
– or “street” – that historically served as a central
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A Convenient Location
Bell Works is located in Holmdel, New Jersey in
Monmouth County, easily accessible by a number
of highways and public transportation via NJ
Transit. Nearby airports include JFK, Newark
Liberty and Philadelphia, allowing for easy travel
beyond the East Coast.
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A Convenient Location
Location
Workforce
Incentives
The State conveniently adjoins New York City and
New Jersey has one of the nation’s most well-educated
Bell Works qualifies for a number of Grow New Jersey
Philadelphia and is halfway between Boston and
and diverse workforces. More than 1.7 million residents
incentives, significantly offsetting move-in and rent
Washington, D.C. In fact, New Jersey is within a 24-hour
hold college degrees, and the State is home to 57
costs.
drive of over 100 million consumers with a collective
colleges, universities and technology schools. New
purchasing power of $2 trillion.
Jersey is committed to continually strengthening this
workforce, evidenced by over $225 million awarded to
Transportation
State businesses to train their workers between 2003
and 2010.
To reach markets across the State, the nation and the
world quickly and efficiently, New Jersey businesses
take advantage of one of the best transportation,
Quality of Life
warehousing and highway connectivity networks in the
The State offers exceptional variety for all who live and
United States. New Jersey, a gateway for international
work here. One of the top-ranked states on a number
trade, boasts two ports: the South Jersey Port on
of educational measures, New Jersey possesses a
the Delaware River and the Port of New York and New
world-class healthcare system and an extraordinary
Jersey, which is the largest facility of its kind on the
range of cultural institutions. Factor in 127 miles of
Eastern Seaboard.
beach, Atlantic City’s casinos, great shopping and an
outstanding park and forest system, and it’s no wonder
New Jersey tops quality of life rankings.
To learn more about the specific incentives you are
eligible for at Bell Works, please contact one of our
leasing agents.
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Site Plan
L ege n d
S ports fac i l i t y
4 0 e x ec u t i v e h om es
3,900–5,100 sf
1 8 5 Ca rri age h om es
2,700–3,500 sf
C lu b h o u s e & a m e n i t i es
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Stacking Plan
Leg end
O ffi c e
R eta i l
Li b r a ry
Hot el
H e a lt h & welln ess
Con fer ence c enter
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Floor Plans
Conference
BUILDING 3
BUILDING 4
BUILDING 2
BUILDING 1
L eg e n d
Of f i ce
BELL WORKS
101 CRAWFORDS CORNER RD
H e a lth & w e llness
Confe re nce ce nte r
ALTERNATE BLOCK - CONCOURSE ● 09/02/14
Contacts
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Floor Plans
Esplanade
BUILDING 3
BUILDING 4
STAIR
3-A
HEALTH CLUB
8301 SF
RETAIL
3282 SF
STAIR
3-B
STAIR
4-B
STAIR
4-A
OFFICE
10905 SF
OFFICE
5741 SF
CHA
31968 SF
SPA
2546 SF
PHARMACY
5343 SF
MARKET CAFE
6400 SF
RESTAURANT
3162 SF
STAIR
3-C
RETAIL
1414 SF
RETAIL
1414 SF
RETAIL
2804 SF
RETAIL
1390 SF
RETAIL
1390 SF
RETAIL
2805 SF
RETAIL
2891 SF
RETAIL
2647 SF
RETAIL
1935 SF
RETAIL
7095 SF
STAIR
4-C
UP
STAIR
5-B
STAIR
5-A
STAIR
2-C
?
RETAIL
? SF
1887
RETAIL
2992 SF
?
RETAIL
? SF
2300
?
RETAIL
? SF
2259
RETAIL
3992 SF
RETAIL
1552 SF
RETAIL
2787 SF
RETAIL
2787 SF
RETAIL
1357 SF
RETAIL
1357 SF
RESTAURANT
4572 SF
RECEPTION
5088 SF
LIBRARY
17759 SF
STAIR
2-A
STAIR
2-B
STAIR
1-B
DN
PLAYGROUND
RETAIL
1232 SF
SUPPORT
1966 SF
OFFICE
8528 SF
OFFICE
5679 SF
STAIR
1-A
BUILDING 1
BUILDING 2
LEGEND
OFFICE
RETAIL
L eg e n d
Of f i ce
Re tail
L i br a ry
Hote l
H e a lth & w e llness
RESTAURANT
7586 SF
STAIR
1-C
MARKETING CENTER
11090 SF
OUTDOOR SEATING
3942 SF
CHILD CARE
13022 SF
LIBRARY
BELL WORKS
HOTEL
1ST FLOOR PLAN ● 10/21/14
MEDICAL
101 CRAWFORDS CORNER RD
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Floor Plans
Second Floor
BUILDING 3
BUILDING 4
STAIR
3-A
STAIR
3-B
STAIR
4-A
STAIR
4-B
CHA
OFFICE
OFFICE
STAIR
4-C
STAIR
3-C
STAIR
5-B
STAIR
5-A
STAIR
2-C
KEY
KEY
KEY
571 SF 622 SF 618 SF
KEY
KEY
KEY
618 SF 623 SF 618 SF
KEY
KEY
KEY
618 SF 623 SF 592 SF
KEY
KEY
KEY
KEY
KEY
KEY
592 SF 622 SF 618 SF 618 SF 622 SF 618 SF
STAIR
1-C
KEY
KEY
KEY
618 SF 622 SF 571 SF
OFFICE
OFFICE
OFFICE
OFFICE
OFFICE
559 SF
723 SF
BAR AREA
3670 SF
OFFICE
652 SF
DN
OFFICE
STAIR
2-A
KEY
KEY
KEY
616 SF 620 SF 616 SF
KEY
KEY
KEY
616 SF 620 SF 616 SF
STAIR
1-B
KEY
KEY
KEY STAIR
617 SF 620 SF 602 SF 2-B
KEY
KEY
KEY
616 SF 620 SF 616 SF
STAIR
1-A
KEY
KEY
KEY
616 SF 620 SF 616 SF
BUILDING 1
BUILDING 2
LEGEND
OFFICE
L eg e n d
Of f i ce
Hote l
RETAIL
KEY COUNT:
1ST FLOOR - 0
2ND FLOOR - 33
3RD FLOOR - 36
4TH FLOOR - 36
5TH FLOOR - 36
TOTAL
- 141
H e a lth & w e llness
BELL WORKS
101 CRAWFORDS CORNER RD
2ND FLOOR HOTEL ● 09/25/14
LIBRARY
HOTEL
MEDICAL
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Floor Plans
Third Floor
BUILDING 3
BUILDING 4
STAIR
3-A
STAIR
3-B
STAIR
4-A
STAIR
4-B
CHA
OFFICE
OFFICE
STAIR
3-C
STAIR
4-C
STAIR
5-B
STAIR
5-A
STAIR
2-C
KEY
KEY
KEY
KEY
KEY
KEY
KEY
KEY
655 SF 622 SF 618 SF 618 SF 622 SF 618 SF 618 SF 622 SF
KEY
KEY
KEY
KEY
KEY
KEY
KEY
KEY
KEY
571 SF 622 SF 618 SF 618 SF 623 SF 618 SF 618 SF 623 SF 655 SF
OFFICE
OFFICE
STAIR
2-A
551 SF
602 SF
KEY
KEY
KEY
KEY
KEY
KEY
KEY
KEY
KEY
616 SF 620 SF 616 SF 616 SF 620 SF 616 SF 617 SF 620 SF 638 SF
STAIR
1-B
KEY
KEY
KEY
KEY
KEY
KEY
KEY
KEY
653 SF 620 SF 616 SF 616 SF 620 SF 616 SF 616 SF 620 SF
OFFICE
OFFICE
602 SF
STAIR
2-B
STAIR
1-C
KEY
571 SF
STAIR
1-A
KEY
616 SF
BUILDING 1
BUILDING 2
LEGEND
OFFICE
L eg e n d
Of f i ce
Hote l
RETAIL
KEY COUNT:
1ST FLOOR - 0
2ND FLOOR - 33
3RD FLOOR - 36
4TH FLOOR - 36
5TH FLOOR - 36
TOTAL
- 141
H e a lth & w e llness
BELL WORKS
101 CRAWFORDS CORNER RD
3RD FLOOR HOTEL ● 09/25/14
LIBRARY
HOTEL
MEDICAL
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Floor Plans
Fourth Floor
BUILDING 3
BUILDING 4
STAIR
3-A
STAIR
3-B
STAIR
4-A
STAIR
4-B
CHA
OFFICE
OFFICE
STAIR
3-C
STAIR
4-C
STAIR
5-B
STAIR
5-A
STAIR
2-C
KEY
KEY
KEY
571 SF 622 SF 618 SF
OFFICE
OFFICE
STAIR
2-A
551 SF
KEY
KEY
KEY
616 SF 620 SF 616 SF
KEY
KEY
KEY
618 SF 623 SF 618 SF
KEY
KEY
618 SF 623 SF
KEY
660 SF
KEY
KEY
KEY
655 SF 622 SF 618 SF
602 SF
KEY
KEY
KEY
616 SF 620 SF 616 SF
KEY
KEY
KEY
KEY
618 SF 622 SF 618 SF 618 SF
602 SF
KEY
KEY
624 SF 620 SF
KEY STAIR
632 SF 2-B
STAIR KEY
KEY
KEY
1-B 652 SF 620 SF 616 SF
KEY
KEY
KEY
KEY
616 SF 620 SF 616 SF 616 SF
STAIR
1-C
KEY KEY
622 SF 571 SF
OFFICE
OFFICE
STAIR
1-A
KEY KEY
620 SF 616 SF
BUILDING 1
BUILDING 2
LEGEND
L eg e n d
Of f i ce
Hote l
OFFICE
RETAIL
KEY COUNT:
1ST FLOOR - 0
2ND FLOOR - 33
3RD FLOOR - 36
4TH FLOOR - 36
5TH FLOOR - 36
TOTAL
- 141
H e a lth & w e llness
BELL WORKS
101 CRAWFORDS CORNER RD
4TH FLOOR HOTEL ● 09/25/14
LIBRARY
HOTEL
MEDICAL
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Floor Plans
Fifth Floor
BUILDING 3
BUILDING 4
STAIR
3-A
STAIR
3-B
STAIR
4-A
STAIR
4-B
CHA
OFFICE
OFFICE
STAIR
3-C
STAIR
4-C
STAIR
5-B
STAIR
5-A
STAIR
2-C
KEY
KEY
KEY
KEY
KEY
KEY
571 SF 622 SF 618 SF 618 SF 623 SF 618 SF
OFFICE
OFFICE
STAIR
2-A
551 SF
KEY
KEY
KEY
656 SF 622 SF 618 SF
KEY
KEY
KEY
618 SF 623 SF 655 SF
602 SF
KEY
KEY
KEY
KEY
KEY
KEY
KEY
616 SF 620 SF 616 SF 616 SF 620 SF 616 SF 616 SF
602 SF
KEY
KEY STAIR
620 SF 640 SF 2-B
STAIR KEY
KEY
KEY
1-B
654 SF 620 SF 616 SF
STAIR
1-C
KEY
KEY
KEY
KEY
KEY
KEY
618 SF 622 SF 618 SF 618 SF 622 SF 571 SF
OFFICE
OFFICE
STAIR
1-A
KEY
KEY
KEY
KEY
KEY
KEY
616 SF 620 SF 616 SF 616 SF 620 SF 616 SF
BUILDING 1
BUILDING 2
LEGEND
OFFICE
L eg e n d
RETAIL
KEY COUNT:
Of f i ce
Hote l
1ST FLOOR - 0
2ND FLOOR - 33
3RD FLOOR - 36
4TH FLOOR - 36
5TH FLOOR - 36
TOTAL
- 141
H e a lth & w e llness
BELL WORKS
101 CRAWFORDS CORNER RD
5TH FLOOR HOTEL ● 09/25/14
LIBRARY
HOTEL
MEDICAL
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Our Community
From visiting the local coffee shops to viewing art
installations and attending galas, Bell Works offers
a host of premium amenities for both businesses
and visitors alike.
Bell Works is a mixed-use destination unlike any other space in the region. Its unique
suburban location – with close proximity to the Garden State Parkway and other major
Tri-State transit lines – makes it an inimitably accessible destination, packed with
amenities not found in even the most enviable city locales, including:
P u bl i c pe destria n
es pl a n ad e , line d w ith
s ho p s, ca fes, restau r a nts,
c u lt u r al e xhibits a nd more
Hotel with conf erenc e
cent er
F u ll au d i tor i u m a n d
pr es entat i on ha ll
Stat e- o f-t he-a rt fi tness
fac i l i t y
Also ava il a ble :
Public libr ary
O ns i t e he a lt hca r e
fac i l i t i es
D ed i cat ed dayca r e, o pen
d u r i n g b u s i n ess ho u rs
O u t d oor “gr e e n ” roo f d ec k
In d oor a n d O u t d oor
S ports Com pl e x
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Creative Office Space
Solutions, Large & Small
Bell Works offers the seamless ability to scale
offices based on the personalized needs of its
business tenants.
At Bell Works, great thought went into the design of
communities for businesses large and small. This unique
the physical environment to create collaborative and
flexibility will foster a diverse environment of established
productive workspaces. The distinctively expansive
multinational firms to startups in their early stages, each
layout, complete with large, flexible floor plates
benefitting from Bell’s cooperative work setting.
provides seamless scalability to create work teams and
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The Perfect Venue
With its glass-enclosed jewelbox, mesmerizing
esplanade and variety of conference spaces,
our clients can find the right space for their event,
whatever the budget.
Bell Works is home to a huge array of event venues. The
plans include an onsite hotel, conference center and full
auditorium, along with scenic outdoor accommodations,
making it an ideal destination for nearly any occasion.
And with a convenient centralized location only minutes
from the Garden State Parkway, Bell Works is perfectly
located for New Jersey and Tri State-centric events.
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Vision
History
Th e offering
Le asing & Space
News & Culture
Test Fits by Industry
Law Office: Single Tenant
B u i l d i n g 4 , Floor 4
L aw f i rm combine d
Se at co unts
Pa rtn e r Office
28
Assoc iate Office
56
S ecre ta ry Station
20
S u pport sta ff
workstation /Office
62
Pa r a leg a l
12
Total
178
Confe re nce
16
S u pport
Contacts
35
Vision
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Th e offering
Le asing & Space
News & Culture
Test Fits by Industry
Law Office: Multiple Tenants
B u i l d i n g 4 , Floor 4
L aw f i rm Se pa r ate T e na nts
W est Office
Se at co unts
L aw fi rm S epa r at e T en a nts
E a st O ffi c e
S e at co u nts
Pa rtn e r Office
22
Pa rtner O ffi c e
7
Assoc iate Office
29
Assoc i at e O ffi c e
22
S ecre ta ry Station
12
S ecreta ry Stat i on
8
S u pport sta ff
workstation /Office
34
S u pport sta ff
wor kstat i on /O ffi c e
24
Pa r a leg a l
8
Pa r a l eg a l
4
Total
105
Tota l
65
Confe re nce
7
Con fer ence
9
S u pport
S u pport
Contacts
36
Vision
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Le asing & Space
News & Culture
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Contacts
Test Fits by Industry
Law Office: Lobby View
Building 4
Vision
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Le asing & Space
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Test Fits by Industry
Tech Office: Single Tenant
B u i l d i n g 4 , floor 4
T ec h Office combine d
Se at co unts
Pri vate Office
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Workstation
296
Total
330
Confe re nce
22
S u pport
52
Contacts
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Contacts
Test Fits by Industry
Tech Office: Workstations View
Building 4
BUILDING 4
STAIR
4-A
STAIR
4-B
COPY
IT
IT
COPY
MAIL ROOM
SUPPORT
IT
STAIR
5-B
BELL WORKS
101 CRAWFORDS CORNER RD
TECH OFFICE - INTERIOR VIEW ● 09/25/14
GAME ROOM
STAIR
4-C
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40
Building Facts
General Information
Construction
Mechanical Systems
Acres: 472
Structural System: Poured reinforced concrete and
Cooling: Two 1,200 Trane centrifugal heat recovery
steel construction
chillers, Two electric centrifugal chillers and one 850
Year Built: 1962-1964 Main Building / 1982 Expansion
Number of Floors: Six
Rentable Square Feet: 1,600,000
Parking Provisions: 4,263 parking spaces
Park Amenities: Retail shops, restaurants, medical
services, professional services, day care, sports
complex, gym
Building Hours: 24/7 secured access
Office Operating Hours: M-F 8am-6pm, Sat 8am-3pm
Retail Operating Hours: M-S 10am-8pm, Sun 12n-5pm
Security System: State of art electronic security to
Floors: 6”-8” poured reinforce concrete
Roof: Carlisle ballasted EPDM
vehicle patrols.
Irrigation System: Main lawn areas and flower beds
cooling tower.
Heating: Two Cleaver Brooks 600 BHP low pressure
Window Mullion Spacing: Six feet
steam boilers and one Cleaver Brooks 200 BHP low
Typical Column Space: Fourteen feet, Thirty in Phase 3
pressure steam boiler. All boilers are dual fuel, natural
Maximum Finished Ceiling Height: Nine feet
Slab-to-Bottom of “Rib“: Ten feet eight inches
Slab-to-Slab: Twelve feet seven inches
gas (primary), #2 Oil (secondary).
Distribution: Thirty six VFD driven air handler units with
duel duct mixing boxes and VAV distribution
Controls: Procos for chillers and heating, Johnson
Number of Fire Stairs: Twelve
Metysis Controls for Cooling Tower
Loading Area: Four bay loading enclosed loading dock
Elevators: Otis cars and controls. Twelve traction
with levelers and lift
passenger cars, 3,500 pound capacity. Two traction
include CCTV surveillance, card access and after hours
elevator “lock out”, plus 24/7 manned security with
electric centrifugal chiller. Five cell forced draft BAC
freight cars, 8,000 pound capacity, four hydraulic mini
ADA Compliance
Parking: Yes
Entry Doors/Ramps: Yes
Existing Hardware: Yes
Restrooms: Yes
Elevators: Yes
freight servicing floors 1 & 2 only.
Temperature Control Method: Procos and Johnson
Controls integrated BMS
Zones Per Floor: 4-6
After Hours HVAC: Available at tenant’s request
Fire Alarm System: Yes
Supplemental HVAC: Tenant provided
Signage: Yes
Wet Column Locations: Multiple locations per floors
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Le asing & Space
Building Facts
Restrooms
Location: All floors
Number of Fixtures (Ladies): Forty-four ladies’ rooms
with 136 toilets
Number of Fixtures (Men): Fifty-one mens’ rooms with
221 toilets and 202 urinals
Electrical System
Voltage/Phase Delivery: Supplied by JCPL, four 34.5kV
feeders into a main substation
Lighting Watts PSF: Excess of 10 Watts
Power Watts PSF: Excess of 10 Watts
Distribution System Description: Forty two supplied
by six 15kV feeders
UPS Systems: Tenant provided
Generator: Three 600kw CAT powered Magna Max
generators (diesel)
Transfer Sw: Transfer switches
Telecommunications: Verizon, Comcast. Risers
available for tenant use
News & Culture
Contacts
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Sustainability
Bell Works plans to utilize a host of energy
efficient materials and green techniques,
harnessing the latest in sustainable technologies.
Reinventing a building of Bell Works’ scope requires a
hawkish eye on its efficiency and ecological footprint.
With this in mind, we are planning an entirely new
energy efficient design reconsidering every one of the
structure’s functions, from its building materials to the
natural resources surrounding it. With a wide range of
cutting-edge green technologies, we’re proposing new
ways to harness the land around us, like integrating
existing ponds into our cooling system.
In total, our goal is to reduce energy use by up to 30% at
the building, drastically cutting costs and consumption
for all of the Bell Works community.
Proposed Features:
ǰǰ Onsite solar farm to supply 10-30% of the main
building’s energy needs
ǰǰ Cogeneration availability, allowing the building to
operate “off the grid”
ǰǰ Low-consumption LED lighting
ǰǰ New energy-efficient HVAC system
ǰǰ Advanced energy control and monitoring system
ǰǰ “Low-e” window coating, slashing cooling needs by 30%
ǰǰ Coil condensate recovery mechanism for
dehumidification
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News &
Culture
Vision
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Le asing & Space
News & culture
News & Culture
Drawing on its global reputation for innovation,
the groundbreaking Bell Works redevelopment
plan has turned the heads of media throughout
the world.
A global architectural icon, Bell Works has been the
subject of media curiosity since its infancy. When initial
concepts for the monumental reinvention of the building
were unveiled, some were skeptical of the plans. Others
were enthusiastic. But nearly all were captivated.
Now, Bell Works has become a flagship for imaginative
redevelopment, earning praise from national
newspapers, architectural trade publications, lifestyle
magazines, and seemingly everything in between. Bell
Works doesn’t just represent a massive construction
project; it’s a glimpse into how we can reimagine
buildings to create exciting, transformative, and
sustainable places for a new, contemporary workforce.
Contacts
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Press Links
“Seven Years Later, Reuse Plan for Bell Labs
Building Gets Local Approval”
“New Life for the Bell Labs Building
where Cellphones were Born”
– Joshua Burd, 7/31/13, NJBiz
– John Gertner, 2/10/14, Fast Company
“Future Takes Shape for Bell Labs Site”
“Holmdel Could See $71M in Bell Deal”
– Ronda Kaysen, 9/10/13, The New York Times
– Larry Higgs, 6/6/14, Asbury Park Press
“Eero Saarinen’s Bell Labs, Now Devoid of Life”
“Belle Époque: Repurposing the Iconic Bell Labs
Building for a Residence/Retail/Entertainment
Complex Promises a Beautiful New Era for Holmdel”
– Samuel Medina, 1/3/14, Metropolis
“A New Experiment for the Eero SaarinenDesigned Bell Labs Building”
– 1/30/14, PreservationNation Blog
“Bell Place A Model For Mixed-Use Projects”
– 6/10/14, Industry Magazine
“Diamonds to Dinosaurs: NJ Towns Struggle
Under Weight of Massive Office Park Vacancies”
– Stephan Stirling, 6/29/14, The Star-Ledger
– 2/9/14, The Star Ledger
“Restoration Work Begins On Bell Labs”
– 8/1/14, Asbury Park Press
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Contacts
Contacts
Office inquiries
Retail inquiries
Press inquiries
Developer
The Garibaldi Group
M.Wilk Consulting
Beckerman
Somerset Development
Jeff Garibaldi
Michele Wilk
Christa Segalini
jeffg@garibaldi.com
michelewilk@verizon.net
csegalini@beckermanpr.com
+1 (732) 528 8509
+1 (201) 465 8021​
Tara Keating
keating@garibaldi.com
Kyle Mahoney
mahoney@garibaldi.com
+1 (973) 507 0369
Event inquiries
Bell Works
events@bell.works
+1 (732) 367 2828
info@bell.works
+1 (732) 367 2828