Real Time Location System (RTLS) Market

Global
Real Time Location
System (RTLS)
Market
Share, Global Trends,
Analysis, Research, Report,
Opportunities,
Segmentation and Forecast,
2015-2025
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Report
Description
Report Description
RTLS Market Overview
Real time location system (RTLS) helps in identifying and tracking geographical location of
objects and people automatically, in real time. Generally, RTLS is used within building or facility
area. In RTLS system, wireless RTLS tags or badges are attached to objects or sometimes worn by
people and signals transmitted from this tags are received by one fixed reference points which
helps in finding the exact location of that particular tag. RTLS contains location sensors, location
readers, battery powered tags, application software and network infrastructure.
RTLS market share is growing rapidly because of enhanced capability of real time tracking in
different business processes. Advantages of RTLS are accuracy, increased productivity and
operational excellence. RTLS provide accurate tracking of desired objects which ultimately
results into increase in productivity. RTLS also provides some additional benefits, such as
improvement in safety and security of staff, efficient and effective logistic & supply chain
operations, and smooth process operations.
RTLS Market Dynamics
Global Real Time Location System (RTLS) market is expected show high growth in the near
future. The factors which are driving the growth of RTLS market are increasing government
initiatives, heavy investment in RTLS technology, increasing applications into various industries,
and advanced features of RTLS. On the other hand, factors which are restraining the market
growth are high cost involved in deployment, privacy & security concerns, and technical issues
with the system. Industrial manufacturing sector is expected to provide remarkable
opportunities to RTLS market during forecasted period. Market growth of RTLS is further fuelled
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RTLS Market Segmentation
Global RTLS market is segmented on the basis of verticals, technologies and regions. On
the basis of verticals, the market is sub-segmented into various industrial verticals, such
as Logistics & transportation, industrial manufacturing and processing, healthcare, retail,
government & defence, education, hospitality and others. Out of all these verticals,
industrial manufacturing and processing vertical is expected to dominate throughout
forecasting period.
On the basis of technology, the market is sub-segmented into various wireless
communication technologies such as WiFi, RFID, ultrasound, infrared and ZigBee
communication. Amongst all technologies RFID technology is leading the Global RTLS
market with highest market revenue. It is mainly because of enhanced features of RFID
technology, such as low maintenance cost, high accuracy and long battery life as
compared to other wireless communication technologies such as WiFi. However, WiFi
technology also provides some benefits, such as ease of deployment which is really
beneficial for organizations with existing WiFi network. Latest technologies like ZigBee,
are showing high market potential because of its extended battery life and high accuracy.
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On the basis of regions, the market is further sub-segmented into seven regions, North
America, Latin America, Asia – Pacific (excluding Japan), Japan as a separate region, Western
Europe, Eastern Europe and Middle East and Africa. Presently, North America region is
dominating the Global RTLS market with highest market share. North America RTLS market is
primarily driven by increasing applications in healthcare industry and government support
and initiatives. Asia – Pacific region is expected to be highest growing market for RTLS solution
during forecasted period because of rising demand of WiFi and RFID technology enabled RTLS.
RTLS Market: Key Players
Major key players in the global RTLS market are AeroScout Industrial, Zebra Technologies,
TeleTracking Technologies, Sonitor Technologies, Awarepoint, Ekahau, GE Healthcare and
Ubisense, Centrak, etc. Among these companies, AeroScout Industrial and Zebra
Technologies are major companies in terms of market share. It is mainly because of their
technologically advanced solutions, strong presence across all the geographies and extensive
product portfolio. All key market players are focusing more software and application
development as a part of their market growth strategy.
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