Commercial Accommodation Monitor: October 2014 – Auckland Commercial Accommodation Monitor: October 2014 Auckland i Reproduction of material Material in this report may be reproduced and published, provided that it does not purport to be published under government authority and that acknowledgement is made of this source. Citation Statistics New Zealand (2014). Commercial Accommodation Monitor: October 2014– Auckland. Wellington: Statistics New Zealand. Published in December 2014 by Statistics New Zealand Tatauranga Aotearoa Wellington, New Zealand ii Commercial Accommodation Monitor: October 2014 – Auckland Preface Commercial Accommodation Monitor: October 2014 – Auckland presents comprehensive and impartial information on short-term commercial accommodation for the Auckland Regional Tourism Organisation (RTO) area, from the Accommodation Survey. This survey is run by Statistics New Zealand on behalf of the Ministry of Business, Innovation & Employment. The data relates to the areas covered by the following local authorities: Auckland Council Part of Waikato District Part of Hauraki District On 1 November 2010, the Auckland Council 'super city' area was formed by merging the former Auckland City with part of Franklin District and all of Manukau City, North Shore City, Papakura District, Rodney District, and Waitakere City. Part of the former Franklin District is now included in the Waikato and Hauraki Districts. Comparisons of monthly data with the same month of the previous year need to be treated with caution, as data for one period may be influenced by events for which there is no equivalent in the previous period (eg Chinese New Year, Easter). For further data and commentary, see the monthly Accommodation Survey Hot Off the Press, and the monthly pivot tables – with variables by RTO and local authority area – both available on the Statistics NZ website (www.stats.govt.nz). The November 2014 monitor will be released on 16 January 2015. Liz MacPherson Government Statistician iii Commercial Accommodation Monitor: October 2014 – Auckland Standards and further information Percentage changes Percentage movements are, in a number of cases, calculated using data of greater precision than that published. This could result in slight variations. Rounding procedures On occasion, figures are rounded to the nearest thousand or some other convenient unit. This may result in a total disagreeing slightly with the total of the individual items as shown in tables. Where figures are rounded the unit is in general expressed in words below the table headings, but where space does not allow this the unit may be shown as (000) for thousands, etc. Source All data is compiled by Statistics New Zealand, except where otherwise stated. Both administrative and survey data has been used in this report. Liability While all care and diligence has been used in processing, analysing and extracting data and information in this report, Statistics NZ gives no warranty it is error free and will not be liable for any loss or damage suffered as a result of the use, directly or indirectly, of information in this report. Statistics New Zealand Information Centre For help finding and using statistical information available on our website, contact the Information Centre: Email: Phone toll-free: Phone international: Fax: Post: Website: info@stats.govt.nz 0508 525 525 +64 4 931 4600 +64 4 931 4610 P O Box 2922, Wellington 6140, New Zealand www.stats.govt.nz Contact for the Commercial Accommodation Monitor John Gudgeon or Craig Liken Wellington 04 931 4600 Email: info@stats.govt.nz iv Commercial Accommodation Monitor: October 2014 – Auckland Contents List of tables and figures .............................................................................................................. vi 1 Highlights ................................................................................................................................. 1 2 Monthly highlights .................................................................................................................................. 1 Year ended highlights ........................................................................................................................... 2 Accommodation variables .................................................................................................. 4 3 Origin of guests ...................................................................................................................... 6 4 National results ...................................................................................................................... 8 5 Regional comparison ........................................................................................................... 9 6 Local authority area results .............................................................................................. 12 7 Accommodation Survey technical notes ...................................................................... 13 v Commercial Accommodation Monitor: October 2014 – Auckland List of tables and figures Tables by chapter 2 Accommodation variables 2.1 Auckland accommodation variables by accommodation type .............................................. 5 3 Origin of guests 3.1 Auckland and New Zealand monthly guest nights by origin of guest ................................ 7 4 National results 4.1 Auckland and New Zealand guest nights by accommodation type .................................... 8 5 Regional comparison 5.1 Regional tourism organisation areas’ monthly guest nights by origin of guests .......... 10 5.2 Regional tourism organisation areas’ monthly occupancy rates by accommodation type………………………………………………………………………………… ............. 11 6 Local authority results 6.1 Local authority and Auckland accommodation results........................................................... 12 Figures by chapter 1 Highlights 1.1 Auckland RTO area monthly guest nights ...................................................................................... 1 1 2 Auckland RTO area monthly guest nights, change from same month of previous year ........................................................................................................................................................................ 2 1.3 Auckland RTO area annual guest nights ......................................................................................... 3 1.4 Auckland RTO area annual guest nights, change from previous year ................................ 3 3 Origin of guests 3.1 Auckland RTO area monthly guest nights, by origin of guest................................................. 6 vi Commercial Accommodation Monitor: October 2014 – Auckland 1 Highlights Monthly highlights In October 2014 compared with October 2013: Guest nights rose 4.6 percent to 598,642 International guest nights rose 7.8 percent to 245,722 Domestic guest nights rose 2.5 percent to 352,920 The average length of stay rose from 2.05 nights to 2.08 nights The overall occupancy rate rose from 61.2 percent to 64.0 percent The occupancy rate, excluding holiday parks, was 70.8 percent in October 2014 Accommodation capacity, excluding holiday parks, fell 0.4 percent. Response rates for October 2014 The response rate for the Auckland RTO area was 87 percent for October 2014. The proportion of the origin-of-guest estimate from unadjusted data was 82 percent. Figure 1.1 Auckland RTO Area Monthly Guest Nights 700 Guest nights (000) 2011/12 2012/13 2013/14 600 500 400 300 N D J F M A Source: Statistics New Zealand 1 M J J A S O Commercial Accommodation Monitor: October 2014 – Auckland Figure 1.2 Auckland RTO Area Monthly Guest Nights Change from same month of previous year 15 Percent 2012/13 2013/14 10 5 0 -5 N D J F M A M J J A S Source: Statistics New Zealand Year ended highlights For the year ended October 2014 compared with the previous year: Guest nights rose 4.8 percent to 6,973,737 International guest nights rose 1.6 percent to 2,991,960 Domestic guest nights rose 7.3 percent to 3,981,778 The average length of stay rose from 2.05 nights to 2.09 nights The overall occupancy rate rose from 58.9 percent to 61.7 percent The occupancy rate, excluding holiday parks, was 68.1 percent for the year ended October 2014 Accommodation capacity, excluding holiday parks, fell 0.3 percent. 2 O Commercial Accommodation Monitor: October 2014 – Auckland Figure 1.3 Auckland RTO Area Annual Guest Nights Guest nights (000) 7,500 7,000 6,500 6,000 5,500 Jan-14 Apr-14 Jul-14 Oct-14 Jan-14 Apr-14 Jul-14 Oct-14 Oct-13 Jul-13 Apr-13 Jan-13 Oct-12 Jul-12 Apr-12 Jan-12 Oct-11 Jul-11 Apr-11 Jan-11 Oct-10 Jul-10 Apr-10 Oct-09 4,500 Jan-10 5,000 Year ended Source: Statistics New Zealand Figure 1.4 Auckland RTO Area Annual Guest Nights Change from previous year 15 Percent 10 5 Year ended Source: Statistics New Zealand 3 Oct-13 Jul-13 Apr-13 Jan-13 Oct-12 Jul-12 Apr-12 Jan-12 Oct-11 Jul-11 Apr-11 Jan-11 Oct-10 Jul-10 Apr-10 Oct-09 -5 Jan-10 0 Commercial Accommodation Monitor: October 2014 – Auckland 2 Accommodation variables In October 2014, compared with October 2013, there was an increase of 4.6 percent in total guest nights for the Auckland RTO area. Hotels had the largest increase, followed by holiday parks. Motels had the only decrease. For the year ended October 2014, compared with the previous October year, total guest nights for the Auckland RTO area increased 4.8 percent. Hotels had the largest increase, followed by backpackers. Motels had the only decrease. See table 2.1 for comparisons of data across the main accommodation variables. 4 Commercial Accommodation Monitor: October 2014 – Auckland Table 2.1 Auckland Accommodation Variables By accommodation type Monthly and year ended Annual(1) Monthly October Accommodation type 2013 Total guest nights International Domestic 572,276 227,927 344,349 Hotels Motels/apartments Backpackers Holiday parks 340,511 130,277 77,148 24,340 Percentage change Year ended Percentage change October 2013 October 2014 Guest nights 598,642 4.6 245,722 7.8 352,920 2.5 6,657,454 2,945,408 3,712,046 6,973,737 2,991,960 3,981,778 4.8 1.6 7.3 362,525 122,559 81,159 32,398 3,973,430 1,508,276 792,742 383,006 4,238,721 1,482,682 863,281 389,053 6.7 -1.7 8.9 1.6 74.9 59.1 63.0 14.9 61.2 68.6 Occupancy rates (2) (%) 77.8 4.0 60.1 1.7 63.9 1.5 19.6 31.5 64.0 4.7 70.8 3.2 73.0 58.2 53.1 19.0 58.9 65.2 76.5 59.7 55.8 20.5 61.7 68.1 4.9 2.5 5.1 8.0 4.8 4.5 Hotels Motels/apartments Backpackers Holiday parks Total 1.98 2.06 2.33 2.18 2.05 Average length of stay(4) 1.97 -0.3 1.96 -4.9 2.69 15.8 2.72 24.7 2.08 1.4 1.96 2.12 2.27 2.34 2.05 2.00 2.07 2.38 2.63 2.09 2.1 -2.3 4.6 12.3 1.8 Hotels Motels/apartments Backpackers Holiday parks Total 172,065 63,239 33,164 11,157 279,626 2,025,561 710,693 348,597 163,346 3,248,197 2,115,905 714,894 362,955 147,703 3,341,457 4.5 0.6 4.1 -9.6 2.9 Hotels Motels/apartments Backpackers Holiday parks Total 73 183 37 23 316 73 183 37 23 316 76 179 36 22 313 4.1 -2.2 -2.7 -4.3 -0.9 Hotels Motels/apartments Backpackers Holiday parks Total 280,333 116,963 114,421 82,150 593,867 3,317,677 1,377,343 1,369,813 945,975 7,010,808 3,323,582 1,326,247 1,395,923 924,968 6,970,720 0.2 -3.7 1.9 -2.2 -0.6 Hotels Motels/apartments Backpackers Holiday parks Total Total excluding holiday parks (3) 2014 6.5 -5.9 5.2 33.1 Guest arrivals 183,758 6.8 62,561 -1.1 30,124 -9.2 11,914 6.8 288,357 3.1 Establishm ents 76 4.1 179 -2.2 36 -2.7 22 -4.3 313 -0.9 Capacity 282,100 0.6 111,879 -4.3 115,940 1.3 77,252 -6.0 587,171 -1.1 (1) Comparing equivalent periods a year apart needs to be done w ith caution, as data for one period may be influenced by events for w hich there is no equivalent in the previous period (eg Chinese new year). (2) Occupancy rates are calculated as the ratio of stay unit nights to monthly capacity. (3) Occupancy rates excluding holiday parks are included because the capacity of holiday parks can distort total occupancy rates. (4) Average length of stay is the ratio of guest nights to guest arrivals. Sym bol: C confidential 5 Commercial Accommodation Monitor: October 2014 – Auckland 3 Origin of guests In October 2014, international guests accounted for 41 percent of all guest nights in the Auckland RTO area. When compared with October 2013, the number of international guest nights spent in the area in October 2014 was up 7.8 percent to 245,722. Domestic guest nights increased 2.5 percent, to 352,920, for the same period. The proportion of the origin-of-guest estimate from actual data was 82 percent for October 2014. Figure 3.1 Auckland RTO Area Monthly Guest Nights By origin of guest 400 Guest nights (000) Domestic 300 200 100 0 Source: Statistics New Zealand 6 International Commercial Accommodation Monitor: October 2014 – Auckland Table 3.1 Auckland and New Zealand Monthly Guest Nights By origin of guest Auckland RTO(1) area New Zealand Origin of guest Origin of guest Domestic International Total Domestic International Oct 344,349 227,927 572,276 1,652,088 913,549 2,565,637 Nov 332,930 283,772 616,702 1,551,518 1,253,146 2,804,664 Dec 333,242 271,595 604,837 1,932,205 1,454,301 3,386,505 Jan 354,393 318,594 672,987 2,707,867 1,689,947 4,397,814 Feb 342,987 312,584 655,571 1,854,567 1,660,343 3,514,910 Mar 351,683 290,924 642,607 1,834,257 1,469,808 3,304,066 Total Month 2013 2014 Apr 322,504 247,251 569,755 1,848,714 1,167,671 3,016,385 May 325,748 215,169 540,918 1,430,972 784,705 2,215,676 Jun 286,951 188,782 475,733 1,233,922 640,789 1,874,710 Jul 315,814 192,406 508,219 1,530,630 842,252 2,372,883 Aug 315,711 211,945 527,655 1,403,060 805,863 2,208,922 Sep 346,895 213,217 560,112 1,529,460 823,369 2,352,829 352,920 245,722 598,642 1,736,258 1,017,048 Percent change from the current month of the previous year 2,753,305 Oct 2.5 7.8 4.6 5.1 11.3 7.3 October 2013 3,712,046 2,945,408 October 2014 3,981,778 2,991,960 6,973,737 20,593,430 13,609,241 34,202,669 Percent change from previous year Year ended 7.3 6,657,454 19,518,277 12,906,799 32,425,075 1.6 4.8 (1) Regional tourism organisation 7 5.5 5.4 5.5 Commercial Accommodation Monitor: October 2014 – Auckland 4 National results In October 2014, a total of 2,753,000 guest nights were spent in short-term commercial accommodation in New Zealand, an increase of 188,000 nights (7.3 percent) from October 2013. All four accommodation types recorded an increase in guest nights in October 2014, compared with October 2013. Hotels had the largest increase in guest nights (up 81,000 or 8.4 percent), followed by holiday parks (up 42,000 or 10.9 percent), backpacker accommodation (up 39,000 or 11.7 percent), and motels (up 26,000 or 2.9 percent). For the year ended October 2014, there were 34,203,000 guest nights, an increase of 1,778,000 (5.5 percent) from the previous October year. Refer to Table 4.1 for comparisons of data. Table 4.1 Auckland and New Zealand Guest Nights By accommodation type Monthly and year ended Accommodation type Total guest nights 2012 2013 Percentage change 2014 2012 to 2013 2013 to 2014 October m onth Auckland RTO area Hotels 344,655 340,511 362,525 -1.2 6.5 Motels 130,040 130,277 122,559 0.2 -5.9 Backpackers 71,171 77,148 81,159 8.4 5.2 Holiday parks 28,252 24,340 32,398 -13.8 33.1 Total 574,118 572,276 598,642 -0.3 4.6 Hotels 937,225 960,727 1,041,532 2.5 8.4 Motels 870,009 887,005 912,705 2.0 2.9 Backpackers 316,990 335,365 374,677 5.8 11.7 Holiday parks 403,104 382,540 424,392 -5.1 10.9 2,527,327 2,565,637 2,753,305 1.5 7.3 New Zealand Total Year ended October Auckland RTO area Hotels 3,745,506 3,973,430 4,238,721 6.1 6.7 Motels 1,437,417 1,508,276 1,482,682 4.9 -1.7 Backpackers 773,519 792,742 863,281 2.5 8.9 Holiday parks 391,278 383,006 389,053 -2.1 1.6 Total 6,347,721 6,657,454 6,973,737 4.9 4.8 Hotels 10,694,754 11,342,733 12,007,195 6.1 5.9 Motels New Zealand 10,303,547 10,517,458 10,915,714 2.1 3.8 Backpackers 4,141,406 4,312,954 4,725,534 4.1 9.6 Holiday parks 6,262,431 6,251,930 6,554,226 -0.2 4.8 31,402,139 32,425,075 34,202,669 3.3 5.5 Total 8 Commercial Accommodation Monitor: October 2014 – Auckland 5 Regional comparison In October 2014, Auckland recorded the largest increase in guest nights (up 26,000 or 4.6 percent) from October 2013. This was followed by Queenstown (up 22,000 or 11.6 percent), Rotorua (up 20,000 or 13.2 percent), West Coast (up 16,000 or 21.2 percent), and Wellington (up 16,000 or 7.5 percent). Taranaki recorded the largest decrease (down 5,000 or 9.4 percent), followed by Waitaki (down 4,000 or 15.9 percent), Hawke's Bay (down 4,000 or 4.6 percent), Wairarapa (down 2,000 or 12.0 percent), and Central Otago (down 1,000 or 4.2 percent). 9 Commercial Accommodation Monitor: October 2014– Auckland Table 5.1 Regional Tourism Organisation Areas’ Monthly Guest Nights By origin of guest October guest nights Domestic 2013 International 2014 Percent age change RTO area 2013 Total 2014 Percent age change 2013 2014 Percent age change 11.0 Northland 69,046 74,636 8.1 38,943 45,186 16.0 107,990 119,823 Auckland 344,349 352,920 2.5 227,927 245,722 7.8 572,276 598,642 4.6 Coromandel 31,407 33,213 5.8 14,443 18,145 25.6 45,850 51,358 12.0 Waikato 79,698 83,420 4.7 20,145 21,683 7.6 99,843 105,103 5.3 Bay of Plenty 56,801 63,296 11.4 18,786 19,493 3.8 75,586 82,788 9.5 Rotorua 84,889 94,791 11.7 64,181 73,997 15.3 149,070 168,789 13.2 Taupo WhakataneKaw erau 55,210 59,477 7.7 21,308 21,941 3.0 76,519 81,418 6.4 11,864 13,628 14.9 2,394 2,278 -4.8 14,258 15,906 11.6 Gisborne 17,235 19,072 10.7 2,969 3,601 21.3 20,204 22,673 12.2 Taranaki 41,466 38,498 -7.2 7,101 5,507 -22.4 48,567 44,005 -9.4 Haw ke's Bay 62,375 58,479 -6.2 17,185 17,389 1.2 79,559 75,867 -4.6 Ruapehu 20,797 20,950 0.7 8,233 9,279 12.7 29,031 30,228 4.1 Manaw atu 36,765 42,575 15.8 4,428 4,146 -6.4 41,193 46,721 13.4 Wanganui 10,683 13,805 29.2 2,553 2,352 -7.9 13,236 16,157 22.1 Wairarapa 15,261 13,205 -13.5 1,581 1,618 2.3 16,842 14,823 -12.0 Kapiti-Horow henua 16,395 17,878 9.0 1,546 1,536 -0.7 17,941 19,414 8.2 150,387 154,130 2.5 59,015 71,002 20.3 209,402 225,132 7.5 27,329 29,011 6.2 16,958 19,806 16.8 44,287 48,817 10.2 Wellington Marlborough Nelson-Tasman 48,738 47,480 -2.6 23,276 24,914 7.0 72,014 72,394 0.5 171,098 167,391 -2.2 97,737 112,293 14.9 268,835 279,684 4.0 Hurunui 20,952 23,179 10.6 5,633 5,790 2.8 26,585 28,969 9.0 Mackenzie 12,715 12,459 -2.0 21,423 27,505 28.4 34,137 39,964 17.1 Timaru 22,101 22,738 2.9 4,783 4,930 3.1 26,884 27,668 2.9 West Coast 37,383 47,429 26.9 39,001 45,147 15.8 76,384 92,576 21.2 Wanaka 14,025 17,604 25.5 18,031 22,423 24.4 32,056 40,027 24.9 Queenstow n 70,722 76,283 7.9 115,004 131,067 14.0 185,726 207,350 11.6 Waitaki 20,914 16,524 -21.0 6,844 6,812 -0.5 27,758 23,336 -15.9 Central Otago 17,014 16,426 -3.5 2,787 2,536 -9.0 19,801 18,962 -4.2 Dunedin 49,128 61,868 25.9 24,387 20,828 -14.6 73,514 82,696 12.5 Canterbury Clutha Fiordland Southland Total 3,298 3,496 6.0 1,591 1,312 -17.6 4,889 4,808 -1.7 10,471 12,105 15.6 16,479 19,988 21.3 26,951 32,093 19.1 21,574 28,291 31.1 6,877 6,825 -0.8 28,450 35,116 23.4 1,652,088 1,736,258 5.1 913,549 1,017,048 11.3 2,565,637 2,753,305 7.3 10 Commercial Accommodation Monitor: October 2014– Auckland Table 5.2 Regional Tourism Organisation Areas’ Monthly Occupancy Rates(1) By accommodation type October 2014 occupancy rate Accommodation type Hotels Motels Backpackers RTO area Holiday parks Total Total excluding holiday parks (2) Percent Northland Auckland Coromandel Waikato Bay of Plenty Rotorua Taupo Whakatane-Kaw erau Gisborne Taranaki Haw ke's Bay Ruapehu Manaw atu Wanganui Wairarapa Kapiti-Horow henua Wellington Marlborough Nelson-Tasman Canterbury Hurunui Mackenzie Timaru West Coast Wanaka Queenstow n Waitaki Central Otago Dunedin Clutha Fiordland Southland 40.7 77.8 34.3 51.7 49.4 67.3 52.9 C C 43.9 44.7 33.9 36.7 C C C 79.4 42.7 39.1 65.1 C C C 32.5 40.7 65.1 23.4 25.6 74.5 C 38.8 39.6 43.9 60.1 38.9 55.6 57.1 56.2 55.1 52.7 42.6 55.9 53.4 21.1 56.5 53.1 39.3 51.6 63.7 51.0 40.6 64.7 51.3 40.8 63.9 45.7 36.8 45.2 57.3 43.1 72.4 34.6 30.9 55.1 34.2 63.9 24.1 36.9 39.0 41.0 35.8 C C 24.2 36.6 20.3 C 38.1 C C C 24.3 32.2 40.7 C C C 31.8 36.1 45.7 21.4 9.9 31.7 C 27.5 20.1 10.4 19.6 12.8 14.8 13.7 20.8 13.8 C 5.6 11.2 11.0 15.9 C C 4.4 8.5 C 14.1 7.1 20.6 15.3 18.6 12.4 19.9 10.5 19.8 3.7 5.9 30.1 11.9 15.3 9.0 22.4 64.0 19.0 37.4 29.9 47.6 36.4 16.7 16.7 30.9 32.3 22.5 37.9 31.5 18.3 22.1 66.2 28.8 20.5 43.7 27.1 36.8 29.0 30.8 23.5 49.8 10.5 11.0 58.0 17.1 26.5 30.3 40.1 70.8 31.6 50.0 48.3 54.9 47.5 C 37.9 44.4 46.5 23.8 C C 37.0 39.4 C 35.9 36.9 56.9 35.0 45.7 52.4 35.9 37.8 54.9 35.2 26.3 64.8 21.7 33.3 41.2 Total 62.1 53.2 39.8 12.6 37.6 52.2 (1) Occupancy rates are calculated as the ratio of stay unit nights to monthly capacity. (2) Occupancy rates excluding holiday parks are included because the capacity of holiday parks can distort the total occupancy rates. Sym bols: C confidential … not applicable 11 Commercial Accommodation Monitor: October 2014 – Auckland 6 Local authority area results Table 6.1 shows results for the individual local authority areas in the Auckland RTO area. Table 6.1 Local Authority and Auckland Accommodation Results(1) October 2014 results Establishments Guest Nights Capacity Average stay length Occupancy rate Days Percent Number Accommodation type Rodney District and North Shore City Hotels 10 11,470 C C C Motels 42 20,863 19,791 1.83 50.67 Backpackers 4 7,564 C C C Holiday parks 13 46,345 22,179 2.77 21.54 Total 69 86,242 57,085 2.14 35.48 Waitakere City Hotels 1 2,170 C C C Motels 8 4,216 4,717 2.19 56.43 Backpackers 1 1,240 C C C Holiday parks 1 3,782 C C C Total 11 11,408 7,899 2.50 37.92 Hotels 49 219,635 284,734 2.16 78.97 Motels 78 53,909 60,061 2.18 62.28 Backpackers 28 90,303 C C C Holiday parks 2 9,517 C C C 157 373,364 417,141 2.24 72.82 Auckland City Total Manukau City, Papakura District and Franklin District Hotels 16 48,825 63,083 1.42 76.51 Motels 51 32,891 37,991 1.73 63.14 Backpackers 3 16,833 C C C Holiday parks 6 17,608 C C C 76 116,157 116,517 1.62 59.59 Total Auckland Regional Tourism Organisation area Hotels 76 282,100 362,525 1.97 77.82 Motels 179 111,879 122,559 1.96 60.14 Backpackers 36 115,940 81,159 2.69 63.89 Holiday parks 22 77,252 32,398 2.72 19.62 313 587,171 598,642 2.08 64.04 Total (1) The Accommodation Survey is designed at the regional (RTO by accommodation type) level to meet data quality standards. Care should therefore be taken w ith data at the local authority level. Sym bol: C confidential … not applicable 12 Commercial Accommodation Monitor: October 2014 – Auckland 7 Accommodation Survey technical notes Population The target population for the Accommodation Survey is all 'geographic units' (called 'establishments' in this publication) that are classified as short-term (less than one month) commercial accommodation providers operating in New Zealand. In terms of the Australian and New Zealand Standard Industrial Classification 2006 (ANZSIC06), the target population is taken from class 4400 (accommodation), and the part of class 4520 (pubs, taverns, and bars) that also provides accommodation. The survey frame is all short-term commercial accommodation-providing geographic units belonging to an economically significant enterprise. Economic significance is generally determined as being GST registered and having a turnover of at least $30,000 per year. Any geographic unit classified as a hosted accommodation type is excluded from the survey. Confidentiality and suppression Data collected and information contained in this report must conform to the provisions of the Statistics Act 1975. This requires that published information maintains the confidentiality of respondents. Cell suppression has been used to prevent the disclosure of sensitive information and is represented by a ‘C’ in the tables. Rounding is applied to produce ‘confidentialised’ data. The rounding to ‘origin of guest’ data means that subtotals may not add up to the totals shown. Some data have been suppressed due to low response rates. These are represented by ‘S’ in the tables. Data reliability This survey aims for 100 percent coverage of the population (a full census). However, in practice an overall response rate of between 76 and 80 percent is usually achieved. The remaining units are given imputed values based on the characteristics of similar establishments in the same or similar regions. Imputation introduces unknown errors into the estimates, and users of the data should bear this in mind. The size of these unknown errors is difficult to quantify. Other errors occur for reasons such as respondent error, frame quality, and errors in processing. While every effort is made to minimise these errors, they will still occur. It is not possible to quantify their effect. 13 Commercial Accommodation Monitor: October 2014 – Auckland Comparison with other statistical sources Care should be used when comparing statistics from the Accommodation Survey with other sources. The target populations and methodologies may not be comparable. For example, ‘average length of stay’ figures from the Accommodation Survey combine international and domestic guests, whereas the average length of stay figures published from the International Visitor Survey cover only international guests. Classifications and definitions Accommodation type is determined by the type that contributes the majority of an establishment's capacity. For instance, if a business provides both motel and camping ground accommodation, but the majority of its stay units are motel rooms, then it would be classified as a motel. The classification system used is the New Zealand Accommodation Classification, broadly defined below: Hotels: includes both hotels and resorts Motels: includes motor inns, apartments, and motels Backpackers/hostels Caravan parks/camping grounds. Further information is available on the Tourism Research website, www.tourismresearch.govt.nz or on request from Statistics New Zealand. For definitions of other terms, please search for ‘survey participants accommodation survey’ on the Statistics NZ website (www.stats.govt.nz). 14
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