INSPIRED KONCEPTS 2015 ABOUT INSPIRED KONCEPTS // Inspired Koncepts is a targeted media company that provides local positive and inspiring information to over 100,000 readers monthly in the Wichita area. This strategically aligned organization delivers a targeted media solution for businesses through print publications, websites, event marketing and custom publishing. SPLURGE! MAGAZINE // SPLURGE! is the premier lifestyle, people and fashion magazine in Wichita. It publishes on the first of every month. We distribute 20,000 copies to over 200 strategic locations throughout Wichita including all of the area Dillon’s stores with a readership of 70,000 people. SPLURGE! primarily targets the female and reaches an educated and upscale audience. There is something for everyone in Splurge as we cover living, shopping, dining, playing and the home in Wichita. SPLURGE! is committed to quality content and design and enjoys featuring local and positive information about the Wichita community. Our 148-page magazine provides an excellent environment to serve our advertisers needs. WICHITA HI-LIGHTER // The Hi-Lighter is a story-telling publication that has featured businesses in Wichita for over 20 years. This bi-monthly publication is direct mailed to 25,000 upper income households and 2000 copies are distributed to area Dillon’s stores. This high quality publication provides a great environment to tell your story and invite new customers to try your service or product. You may also place a full-color ad in addition to your story or as a stand-alone ad. ADDITIONAL OPPORTUNITIES// Inspired Koncepts also offers Custom Publishing services, opportunities to highlight your business or event on SplurgeMag.com and Splurge Facebook as well as providing turnkey Event Marketing for your upcoming event. Call today to take advantage of our unique resources, partnerships and expertise. 12950 EAST 13TH ST. N., WICHITA, KS 67230 316.267.3678 | INFO@INSPIREDKONCEPTS.COM SPLURGE! EDITORIAL CALENDAR 2015 JANUARY JULY FEBRUARY AUGUST •Wichita Weddings •Lives Well Lived •What’s New in 2015 •Go Red For Women •Valentine Gift Guide •Love Is In The Air MARCH •March Madness •Gardening Guide •Weather Awareness APRIL •Spring Fashion •Spring Essentials •Autism Awareness MAY •Summertime Fun •Mother’s Day Gift Guide •Special Kids JUNE •All About Him •Summer Nights •Father’s Day Gift Guide •Trends In Higher Education •Proud To Be An American •A Spark of Kindness •Women In Business •Trends In Primary and Secondary Education •Staycations SEPTEMBER •Fall Fashion •Autumn & Art •Dining from A-Z OCTOBER •Ghost Hunters •OCTO-BRRR! •Coats For Kids NOVEMBER •I Am Thankful •Holiday Gift Guide – Part I •Give Back DECEMBER •Naughty or Nice •Holiday Gift Guide – Part II •Our Cover, Your Kid Winner 12950 EAST 13TH ST. N., WICHITA, KS 67230 316.267.3678 | INFO@INSPIREDKONCEPTS.COM SPLURGEMAG.COM SPLURGE! ADVERTISING RATES 2015 AD SIZE // MONTHLY RATE // SIX MONTH RATE // ANNUAL RATE Back Cover Inside Front Inside Back Full Page *2/3 Page 1/2 Page *1/3 Page 1/4 Page 1/8 Page ISSUE $2,000.00 $1,800.00 $1,500.00 $1,100.00 $780.00 $570.00 $450.00 $250.00 $1,600.00 $1,400.00 $1,375.00 $1,000.00 $705.00 $510.00 $405.00 $225.00 $1,800.00 $1,400.00 $1,300.00 $1,250.00 $900.00 $650.00 $475.00 $375.00 $200.00 MATERIALS DUE January February March April May June July August September October November December January 2016 12-17 01-20 02-18 03-18 04-21 05-18 06-17 07-21 08-19 09-18 10-20 11-17 12-15 All issues will be fully distributed by the 1st of every month. 12950 EAST 13TH ST. N., WICHITA, KS 67230 316.267.3678 | INFO@INSPIREDKONCEPTS.COM SPLURGEMAG.COM SPLURGE! ADVERTISING SPECIFICATIONS 2015 Whether ads are made by SPLURGE! or by our advertisers they must follow specifications to meet printing requirements. Any questions about ad specifications can be directed to our design/production staff at splurgewichita@gmail.com. SUBMITTED ADS/IMAGES - All Ads should have a minimum resolution of 300 dpi (dots per inch) at final output size. - All fonts should be converted to art/paths. Ads must be in CMYK color format. - Ads will only be accepted in .pdf, .jpg, or .tif formats. - For Full Page Ads, all live content intended to print must be kept at least .25” inside Trim size. MATERIALS FOR ADS/IMAGES - All high-resolution images must be included. Accepted formats are .tiff and .jpg at 300dpi of output size. - Do not embed images in MS Word or any other files. - Art and logos should be vector based files. 3.5 Wide 2.25 Tall 1/3 Square 1/8 Page 1.75 Wide 10Tall 4.75 Wide 4.75 Tall Corner 3.5 Wide 4.75 Tall Horizontal 7.5 Wide 4.75 Tall 1/4 Page Vertical 3.5 Wide 10 Tall 7.5 Wide 2.25 Tall 1/2 Page 2.25 Wide 10 Tall 4.75 Wide 10 Tall Full Page BLEED: 8.625 x 11.125 TRIM: 8.375 x 10.875 1/3 Page 2/3 Page LIVE AREA: 7.875 x 10.375 12950 EAST 13TH ST. N., WICHITA, KS 67230 316.267.3678 | INFO@INSPIREDKONCEPTS.COM SPLURGEMAG.COM HI-LIGHTER ADVERTISING RATES 2015 The Hi-Lighter is a story-telling publication that has featured businesses in Wichita for over 20 years. This bi-monthly publication is direct mailed to 25,000 upper income households and 2000 copies are distributed to area Dillon’s stores. This high quality publication provides a great environment to tell your story and invite new customers to try your service or product. You may also place a full-color ad in addition to your story or as a stand-alone ad. AD SIZE // 1X // 2X // 4X // 6X Full Page 3/4 Page 1/2 Page 1/4 Page $2190 $1705 $1250 $770 $2090 $1660 $1220 $750 $1900 $1635 $1155 $710 PREMIUM CHARGES Front Page Top Front Page Bottom Back Page Top Back Page Bottom Inside Front Top Inside Front Bottom Detached Card 25,000 printed cards one per issue 25% fee 25% fee 20% fee 20% fee 15% fee 15% fee AD SPECS FULL PAGE 3/4 PAGE 9.84 Wide 12.5 Tall $2500 ISSUES/DISTRIBUTION January / February March / April May / June July / August September / October November / December DISTRIBUTION: Wichita, Derby, Augusta, Maize, Valley Center, Goddard including area Dillons stores $1750 $1495 $1090 $670 9.84 Wide 9.375 Tall 1/4 PAGE HORIZONTAL 9.84 Wide 3.125 Tall 1/4 PAGE SQUARE 4.92 Wide 6.25 Tall 1/2 PAGE HORIZONTAL 9.84 Wide 6.25 Tall 12950 EAST 13TH ST. N., WICHITA, KS 67230 316.267.3678 | INFO@INSPIREDKONCEPTS.COM SPLURGEMAG.COM SPLURGE! ADDITIONAL OPPORTUNITIES WATC WRITTEN BY KAREN LONG TRANSFERRING GEN ED CREDITS FROM WATC? Simple as 1-2-3 Before Kiera Brown had even graduated from WATC also offers basic skills courses in reading, high school, she knew she wanted to pursue a writing and math “for students who are not yet double major in college. Brown had a dream of ready for the college-level course,” says Doyle. GEN ED CLASSES AT WATC HUMANITIES becoming a forensic psychologist and started These courses don’t count as credit towards a Art Appreciation* planning early to get some general education degree, nor are they transferable, but are part of Composition I* and II* courses under her belt. She spent two summers a robust developmental program for students Introduction to Literature* taking psychology, public speaking, college who need help with pre-university prep. Spanish I* and II* United States History to 1877* algebra and biology at WATC and transferred In addition, many other courses over and United States History Since 1865* above the KBOR list may be transferable, and World History I* WATC advisors work closely with students on Ethics* I went to a university,” she says. “I had already a case-by-case basis to identify them. Most Logic* taken general psych so now I’m actually in the business and Allied Health courses fall into this Public Speaking* category. A special partnership with Wichita Interpersonal Communication* her hours to K-State last year. “I did it just to get credits out of the way before classes for my major.“ State University further smoothes this process Pam Doyle, Dean of General Education at thanks to a special website and assistance WATC explains, “Many people don’t think from an advisor on the WSU side of things. classes, although the word is starting to spread. Another high school student earning College Algebra* Elementary Statistics* The cost of our tuition for gen ed courses transferable gen. ed. credits is Hannah-Grace Pre-Calculus is comparable to that of area community Gorman. She’s a 16-year-old home-schooled Calculus I* and II colleges, so students save a great deal senior who’ll graduate in May with 11 college- compared to tuition at four-year universities.” level classes and 32 college credit hours from NATURAL SCIENCE WATC on her transcript — a fine start to her Principles of Biology* And transferring those credits to any public goal of becoming a registered nurse. is accredited through the Higher Learning Environmental Biology Human Anatomy & Physiology* college or university is no sweat, since WATC Whether she pursues a certificate through WATC Microbiology Commission, the body that accredits public or transfers to a four-year college, as far as gen General Chemistry postsecondary institutions in the Midwest. ed goes, Gorman’s options are wide open. “I was Chemistry I* and II really surprised that I could actually transfer my Physical Science* From Spanish to statistics to public speaking, general education courses to a university,” she General Physics I* over 25 WATC gen ed courses are transferable. says. “That was one of the first questions I asked This core list is aligned with the Kansas Board of before enrolling.” SOCIAL SCIENCE Regents (KBOR) standards for competencies Introduction to Criminal Justice and are readily transferred with Principles of Macroeconomics* “no hassle” says Doyle. This was Kiera Brown’s experience: Her four classes transferred to K-State, showing up as the same number of credit hours and “You get all the benefits of taking gen ed at a four-year school at less cost, and typically in a smaller classroom with smaller student-teacher ratios. You get more individualized attention.” similarly weighted towards her — Pam Doyle, Dean, General Education she changed her mind about which school she Principles of Microeconomics* American Government* General Psychology* Developmental Psychology* Principles of Sociology* *Kansas System-Wide Transfer Courses (Approved by Kansas Board of Regents for transfer as direct equivalents at all degree — and this was even after KIERA BROWN MATH Trigonometry of WATC when they are looking for gen ed This seamless transfer of gen ed credits, in public postsecondary institutions) wanted to attend. “I did a complete turn,” she addition to reasonable tuition, makes WATC a says, switching from KU to K-State at the last great choice for launching a college career, says Other classes may transfer. Please inquire minute (sorry Jayhawk fans). But since both Pam Doyle. “Basically a student can get the first for more information. are public universities she didn’t have to spare a two years of a four-year degree at WATC.” second thought for her credits transferring. HANNAH-GRACE GORMAN For more information go to kansasregents.org/transfer_articulation 86 SPLURGE! MAGAZINE SPLURGE! MAGAZINE 87 CUSTOM PUBLISHING // Because we have excellent designers, writers, photographers, printing relationships and publishing expertise we can offer a well-priced, customized solution to any of your publishing needs. SPLURGEMAG.COM // Ask your account executive about opportunities to advertise and directly link to your website on our home page or on the Live, Shop, Dine, Play or Home channels. We also have premium sponsorships of high-traffic features such as Local Faces and Fashion. SPLURGE FACEBOOK FAN PAGE // Our Facebook Fan Page offers weekly posts, event information, event photos and video and much more for our partners. EVENT MARKETING // We offer a customized, turnkey approach to your event through combining our food, beverage and venue partners along with strong promotion utilizing our advertising products and advertising partners. 12950 EAST 13TH ST. N., WICHITA, KS 67230 316.267.3678 | INFO@INSPIREDKONCEPTS.COM SPLURGEMAG.COM
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