Jelly Belly Candy Company Introduces New 19 HOLIDAY UPDATE

HOLIDAY UPDATE
GOURMET NEWS AUGUST 2013 www.gourmetnews.com
Jelly Belly Candy Company Introduces New
Sweets and Gifts for the 2013 Holiday Season
A host of new gifts and time-honored
gourmet confections from Jelly Belly
Candy Company are ready to bring merriment to the holidays, all designed with the
specialty retailer in mind.
The new Classic Jelly Belly® Glass Jar
was designed with contemporary lines
and a timeless design and is filled with
14.5 oz. of Jelly Belly jelly beans. The glass
jar is an elegant and generous gift for corporate giving, family, friends and just
about anyone on the holiday list—all at an
excellent price point. The Jelly Belly Classic Jar includes a hangtag to guide fans
through their discovery of all 49 flavors
packed inside.
Passage To Europe
Cooking Sauces
Passage Foods keeps cooking with the
launch of Creamy Beef Stroganoff Simmer
Sauce, Spanish Chicken Casserole Simmer Sauce and French Beef Burgundy
Simmer Sauce. Each of these European
classic dishes is made with all fresh ingredients to ensure the full flavors are captured for a true restaurant quality meal
served at home. Originating in the haute
cuisine of the 19th century, these Passage
to Europe™ simmer sauces are certified
gluten-free, all-natural and preservativefree. Each sauce is added to a choice of
meat or vegetables and simmered to be
ready in less than twenty minutes.
There has been such a focus on nouvelle and fusion cuisine that sometimes we
fail to give justice to traditional dishes prepared in traditional ways, but they are always a huge success at the dinner table.
Restaurant trends tend to dictate what
consumers want at home and traditional,
comfort foods have stepped out as one of
the leading food growth areas of the last
few years.
More than 74 percent of American consumers believe comfort foods are a rising
trend, outdistancing health food (61 percent) and organic food (59 percent) according to a recent Bon Appetit survey.
Overall retail sales of comfort foods have
been rising since 2008 and show no signs
of slowing as consumers have rediscovered cooking more at home and look to
find indulgence in products that are known
and less complicated. The Passage to Europe Simmer Sauce recipes start with the
very best stocks and are blended with
simple quality ingredients for perfect
everyday meals.
All Passage Foods cooking sauces are
part of a simple, timesaving, three-step
meal solution that satisfies the needs of
the time-starved consumer. Each sauce is
added to meat, seafood or vegetables and
simmered for 15 to 20 minutes. Passage
Foods also produces Passage to India,
Passage to Mexico, Passage to Thailand,
Passage to China and Passage to Morocco cooking sauces. Passage Foods
USA is an affiliate of Flavour Makers Pty.
Ltd., the second largest seasoning manufacturer in Australia.
For additional product and consumer
market information, call 800.860.1045
or visit Passage Foods online at www
.passagefoods.com.
Also debuting this season is the whimsical Jelly Belly Countdown to Christmas
Calendar, filled with Jelly Belly jelly beans
in the flavors kids love most, packed into
24 small bags, one for each day leading
up to Christmas. The generous 14.5-in. tall
Advent calendar is poised to be a very
popular gift for the holidays.
Jelly Belly also makes a large array of
gourmet confections specifically for the
holiday season, available in bulk or packaged in beautiful shimmering gift bags.
New Gummi Christmas Lights, for example, are reminiscent of old-fashioned tree
lights. The shape alone makes these gummies stand out among other holiday can-
dies. Gummi Christmas Lights come in a
mix of four fun flavors: blueberry, cherry,
green apple and orange. The colorful confections will brighten parties and holiday
gifts this winter.
Additional seasonal sweets from Jelly
Belly include Reindeer Corn, a seasonal
take on traditional candy corn, one of the
most popular confections in the line, as
well as the highly sought-after Sugar
Plums, plump and chewy jells made in an
elegant and fragrant plum flavor. Also,
Sour Gummi Santas have the perfect
blend of sweet and tangy cherry flavor.
The perfect gifting options, seasonal
confections from Jelly Belly are packaged
in Christmas Gift Bags, and Jelly Belly
beans are packaged in holiday wrap that
brings Christmas pizzazz to the 10-Flavor,
20-Flavor and 40-Flavor Gift Boxes. The
gift boxes even include a space to write a
19
personal greeting.
And don’t forget to hit all the Christmas bases with stocking stuffers from
Jelly Belly. These small gifts have been
top seasonal sellers for the company for
the last few years. The Jelly Belly
TABASCO ® Jelly Bean Bottles are the
perfect way for customers to add a kick
to stockings come Christmas morning
and the new Jelly Belly Buttered Popcorn Jelly Bean Box makes filling stockings a breeze.
Jelly Belly Candy Company makes more
than 100 flavors of Jelly Belly jelly beans,
the largest selection on the market, plus
70 other gourmet candies, including jells,
gummies, chocolate-covered treats and
seasonal sweets for major holidays. For
additional information, contact Jelly Belly
Candy Customer Service at 800.323.9380,
or email specialty.sales@jellybelly.com.