AccuWeather Digital Place

AccuWeather
Digital Place-Based
Platform
AccuWeather Digital Place-Based Platform
allows advertisers and agencies to:
• Utilize technology to effectively target the active consumer
• Reach consumers at the Moment of Maximum Influence
• Create prominent brand recall and awareness
AccuWeather Digital Place-Based Platform
Platform Overview
Ad Space Mall Network reaches a large audience by touching the
consumer along the purchase path. Weather has been noted as
the Top 2 content items that viewers want to see on the Mall TVs.
Monthly Viewers
52 MM
Reach
54%
Locations
•2
13 Class A malls throughout Top 10 DMAs
Advertising Opportunity Details
22 minute dwell time with 4 minute loops:
• :15-:30 advertisement
• Custom Forecast Sponsorship :15-:30 commercial
before weather forecast
Platform Overview
On Campus Media is in Barnes & Noble campus bookstores on
over 400 campuses from coast to coast—vibrant, bustling stores
that bring everything from coffee to university gear to textbooks
under one roof.
Monthly Viewers
4 MM
Reach
4%
Locations
• 400 colleges across 39 states
Advertising Opportunity Details
60 minute loop with 20 minute dwell time:
• Full motion video or static integration
Mobile Capabilities
• 1/4 screen within forecast
• NFC capable
Mobile Capabilities
• QR code integration available
• NFC capable
• QR code integration available
For questions regarding AccuWeather Digital Place-Based Platform contact George.Dennis@accuweather.com@accuweather.com.
AccuWeather Digital Place-Based Platform
Platform Overview
Pharmacy Health Network (PHN) is a digital signage network that
provides advertisers access to millions of consumers each month
at retail pharmacies nationwide. Customized, dynamic media is
delivered on flat panel LCD screens placed in strategic areas in
the pharmacy. Content is provided by NBC Digital Health Network®
(a division of NBC Universal®) and other content contributors.
Platform Overview
Health Media Network (HMN’s) platform of specialty-health
networks is an effective and efficient vehicle to reach active,
health-minded consumers, caregivers and healthcare professionals,
at the point-of-care.
Monthly Viewers
2.7 MM
Reach
14%+
Reach
3%
Locations
• 11,000 locations in 185 U.S. DMAs
Locations
• 950 pharmacies throughout US
Advertising Opportunity Details
47 minute dwell time:
Advertising Opportunity Details
9.5 minute dwell time:
• :10 to :120 commercials
• Dynamic ads appear on the main window of the screen
and are typically :15 to :90 spots consisting of broadcast
quality video or animated graphics
Monthly Viewers
14 MM+
Mobile Capabilities
• NFC capable
• QR code integration available
• Static ads appear on the right side of the screen and are
made up of images, graphics, and text, and typically appear
on screen for :15
Mobile Capabilities
• NFC capable
• QR code integration available
For questions regarding AccuWeather Digital Place-Based Platform contact George.Dennis@accuweather.com@accuweather.com.
AccuWeather Digital Place-Based Platform
Platform Overview
ClearVISION is partnered with the most
watched network television programming
today, delivering a short form strategy
that is designed to provide viewers access
to shows currently airing on the highestrated television networks in the industry.
In Partnership with Clear Channel
Airports, we deliver Top Network
Programming to business travelers
in airports across the United States.
Monthly Viewers
2.9 MM across 75+ screens
Reach
3%
Locations
• Cleveland Hopkins International
•N
ew Orleans Louis Armstrong
International
• Raleigh-Durham International
• Dallas Love Field International
• Denver International
Advertising Opportunity Details
• :20-:30 per commercial
Platform Overview
ProDIGIQ Airport Advertising has an
immense power to reach an elusive and
upscale audience. Airline travelers are 80%
more likely to have an annual household
income of $100,000 or more. ProDIGIQ
targets and reaches 15 million+ corporate
executives and frequent flyers with digital
out of home programs. ProDIGIQ is the
most innovative airport advertising
company in the US with programs
executed at over 20 US airports.
Platform Overview
City Explorer TV is the world’s leading
television network for travelers, airing on
a dedicated TV channel in over 100,000
high-end hotel rooms across the United
States as well as visitor information
centers, cruise ships and airports. The
traveler benefits from our network quality
programming which gives them an insider’s
tour of some of the best attractions, arts,
shopping, dining, and nightlife in each
of our destination cities.
Monthly Viewers
1 MM
Monthly Viewers
2.2 MM
Reach
<1%
Reach
2%
Locations
• 113 digital locations located at the
airport entrances, airline check-in counters,
departure gates, car rentals, baggage
claims, walkways, and courtyards
Locations
•C
urrently serves in 12 markets across
USA including: Los Angeles, San Francisco,
Chicago, Washington, DC, Orange
County, San Diego and New York
Advertising Opportunity Details
Loop time is 5 mins or less depending
on the airport. Dwell time is 45 to 75
minutes depending on the airport
and flight departure time.
Advertising Opportunity Details
• :15-:60 commercial
• Airport Network TV :30 commercial
For questions regarding AccuWeather Digital Place-Based Platform contact George.Dennis@accuweather.com@accuweather.com.