FOR IMMEDIATE RELEASE Contact: Truth Be Told Alana Signor-Curren / alana@tbtpr.com Calee Fussell / calee@tbtpr.com 212.477.8090 House Foods America and BCD Tofu House Partner to Create New Product: BCD SOON TOFU Soup Starter Garden Gove, CA (August 2013) - House Foods America, the premium tofu purveyor since 1983, is pleased to announce their partnership with BCD Tofu House to introduce BCD SOON TOFU Soup Starter, available to consumers beginning fall 2013. This brand new product combines House Foods Tofu and BCD Tofu House’s soon tofu sauce in one convenient package, making it extremely simple for consumers to make this authentic tofu soup right at home. BCD SOON TOFU Soup Starter will be available in two levels of spiciness, Medium and Hot; both contain no preservatives or added MSG. From a single shop in 1996 to 14 restaurant branches in the US and Korea today, BCD Tofu House has a passion for sharing the exceptional taste and health benefits of Korea's wonderful cuisine around the world. In 2009, they began featuring House Foods Tofu in their most popular menu item, soon tofu soup, a spicy Korean stew that is both hearty and healthy. The key to this wildly popular dish is a combination of BCD Tofu House’s special sauce and House Foods Tofu, creating the base broth. From here, diners can pick a spice level and then add seafood or meat of their choice, or vegetables. Among BCD customers, the most popular soon tofu soups are seafood and vegetable, however, the “mixed” menu option is also ordered frequently, which combines beef, shrimp and clam. “House Foods Tofu product quality surpasses any other tofu manufacturers,” says Edward Han, Director of Operations & Sales for BCD Tofu House. “We have been working with them for over 17 years and now with their high quality tofu and our BCD Tofu House secret sauce recipe, we are excited to combine forces to bring delicious and convenient food to consumers in the comfort of their own home.” (More) Han Min Lee, Regional Director of Operations for BCD Tofu House located in NY & NJ, echoes this excitement as well. “At BCD we pride ourselves on listening to what our customers like and want more of; this way we can continue to create innovative menu options and now products that can be customized and enjoyed right at home,” he says. The broth base for this popular soup takes a few hours for BCD to make from scratch but with BCD SOON TOFU Soup Starter, everything is ready to go, taking no more than ten minutes from start to finish. Now, consumers can make their favorite soup in their own kitchen; saving time, energy and money. Each BCD SOON TOFU Soup Starter kit contains a one ounce packet of BCD Tofu House special sauce and twelve ounces of House Foods Extra Soft Tofu. This kit has endless possibilities for at home combinations and personalized recipes. “We are thrilled to team up with BCD Tofu House to bring this popular Korean dish to home kitchens across the country,” says Yoko DiFrancia, House Foods’ PR and Marketing Manager. “BCD SOON TOFU Soup Starter takes healthy at home cooking to another level by making it quick and easy while delivering a delicious restaurant-style dish that the whole family will love.” House Foods America’s entire line of tofu includes their Premium Tofu, Organic Tofu, Bulk Tofu and Tofu Shirataki noodle substitute. Made exclusively with 100% US grown soybeans, all products are Non-GMO Project Verified and gluten-free certified. For more information about House Foods America and their products, visit www.housefoods.com. ### House Foods America & BCD Tofu House BCD SOON TOFU Soup Starter (Net Weight 13 oz.) Suggested Retail Price: $1.99 (West Coast) ~ $2.49 (East Coast) Available beginning fall 2013 At most major Asian grocery stores About House Foods America Tofu specialists since 1983, House Foods America Corporation (HFAC) is dedicated to providing the most affordable, highest quality and widest range of the freshest Tofu products. In a taste test conducted by the San Francisco Chronicle, House Foods Tofu was rated #1 among its competitors and described as “creamy,” “tender” and “fresh-tasting.” The company uses only non-genetically modified (non-GMO) soybeans grown in the USA. All House Foods Tofu products are Non-GMO Project verified and certified gluten-free. House Foods’ commitment to protecting the environment is evidenced by its solar-powered California facility. For more information visit www.house-foods.com.
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