our Client Pack

STRATEGY. CREATIVITY. TECHNOLOGY
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Digital Journey Experts
- We produce great customer experience that is digitally connected.
HANDSWRITING - Writing one word
simultaneously with 3 hands
credits : Maki Gallery, Tokyo 1982 - STELARC
Blue Baboon represents the digital hand
that helps you achieve what you want more
efficiently.
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WHO WE ARE
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The characteristics that differentiate our agency are combining the speed, agility,
understanding and creativity of a start-up, whilst striving to orchestrate delightful
holistic brand experiences across on and offline channels.
It’s not about creating what is useful or desirable but it’s about knowing what needs to
be done to elevate the client’s brand.
We are digital journey experts: We help get your digital presence right and transform
your business through converting connections into relationships.
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About us
We were founded in 2009 by Sean and Joseph
Conlon on the premise of delivering exceptional
digital products without the pain of high price, bad
communication and low quality output.
We have grown from two brothers creating websites
for SME’s in their Mum and Dad’s bedroom to a
team of eleven in an office in historic Richmond
that provide creative and technical solutions
to companies like National Rail, Sodexo and
Rossopomodoro. Our team is a mix of Consultants,
Designers, Developers and Project Managers. Our
focus these days is building long term relationships
with agencies of all types who need multiple projects
for multiple clients. We don’t like to brag, but if it is
digital, we can usually do it.
A SUMMARY
Founded in 2009
Setup by Joseph and Sean Conlon
Based in Richmond, London
Team of 11 (at time of writing)
We love working with agencies
We have designers, consultants & developers
Long term relationships are our thing!
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Why work with Blue Baboon?
Strategy Workshops
Strong Relationships
The digital landscape can sometimes be very
confusing, Blue Baboon knows its way around and
is able to guide you with strategy and consultancy.
The bonds we foster with our clients are always
top notch and we pride ourselves on maintaining
relationships long after the work is complete.
This stems from a can do attitude that is backed
up with talented yet friendly people who truly
understand how business works.
We strive to discover unmet human needs and we
unlock these opportunities through working closely
with clients and co-designing in collaborative and
playful workshops.
On trend & Innovative Solutions
Helpful and Reliable
We are up to date with the latest industry
landscape and we strengthen the customer journey
by enhancing the digital platform on every level.
We utilize human psychology to create solutions
that, when combined; activate a strong, steady pull
towards the brand.
We really DO deliver at every part of the project life
cycle. You’ll find our consultants knowledgeable
and our production team swift and efficient,
meaning you’ll be confident your company is in
safe hands throughout the whole process.
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How we deliver our work
With Speed and Agility
All projects, which use a systematic process to deploy,
are assigned an Account Manager and a Project Manager
to ensure a transparent, smooth delivery of your project.
When faced with a new opportunity we quickly adapt
and work fast because the industry expects it, but we
produce quality because we demand it of ourselves.
With Creativity
We understand that every brand is different, we help
clients celebrate their differences through strategic
and creative thinking.
Creativity is intertwined to our methodology from
the codesigning workshops with the client to the
production phase.
With Lots Of Communication
Throughout each project your Project Manager will
constantly be updating you on project progress and
quickly explain how any iterations you may need could
change the cost or delivery date. Your Account Manager
will be on hand if any change in strategy is required or
if a new requirement pops up.
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Lygia Pape’s 1968 performance “Divisor”
While people poke their heads out of the
fabric their bodies remain enveloped - the
movement of one affects the other. Blue
Baboon focuses on participation and hopes
to transform connections into relationships.
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OUR CLIENTS
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A Selection Of Our Own Clients
- Organisations
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A Selection Of Our Own Clients
- Agencies
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Who We Have Worked For
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Prepared Tree Suspension: Event For Obsolete
Body No.6, Black Mountain, Canberra,
10 October 1982
We stretch ourselves to help you get your
digital presence right.
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OUR TEAM
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Our Team
Joseph Conlon
Nicola de Ferry
Sean Conlon
Samy Mansour
Creative Director
Co-Founder
Project Manager
Kevin Cavilla
Digital Strategist
Account Manager
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Lea Munzer
Experience Planner
Joao Neves
Digital Designer
Peter Goring
Technical Director
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OUR SKILLS
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Our Skill Sets
We provide many services, but it’s our skill sets that enable them to creatively
come together. From websites to applications to banner ads, the digital product
you need are covered by the following skill sets:
STRATEGY AND CONSULTANCY
DIGITAL DESIGN
ONLINE MARKETING
FRONT END | BACK END
MOBILE
POST PRODUCTION
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DIGITAL DESIGN
UX & UI
We use data and human insight to drive our
design thinking. Our method of working keeps
guess-work to a minimum, exposing even our
earliest ideas to feedback from our clients and
their customers. Sometimes this is tough pill to
swallow, but it leads to better design outcomes.
Through sitemaps, wireframes and content
strategies we produce exceptional project
plans that deliver results.
Design
Our approach to design provides a clear and
concise experience for users. We design for the
internet - meaning our designs must be usable
but also look professional and cutting edge.
UX Design
Website Design
Online & Mobile Visual Design
Wireframe Design
Concept Design
Design Architecture
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FRONT END
Front end development is the development
of those elements of a website that the
customer sees and interacts with directly. It is
a combination of programming skills (knowing
which program to choose) and aesthetics
(understanding element arrangements on
the screen, the color and font choices). Blue
Baboon possesses the dark arts when it comes
to front end!
BACK END
We call back end code the ‘brain’ of any app
out there. The back end development is a
part of the application that is never visible
to the user. It is built with use of server-side
language and database. In simpler words,
front end code interacts with a user in real
time while back end code interacts with a
server to return user ready results.
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MOBILE
Mobile Design
Whether you need to extend an existing user
experience out onto mobile devices or create
an entirely new mobile service we can support
your expansion in this rapidly developing
channel. We help clients navigate ‘Web vs
Native vs Hybrid vs Responsive’ decisions, and
design useful, elegant mobile experiences
which create value for their brand.
Mobile Application development
We take pride in building the most awesome
apps that both create value for our clients and
users love to use. We have built hundreds of
bespoke apps that users love to use.
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ONLINE MARKETING
Search
Search marketing is about being there when
the consumer needs you. Every request is an
opportunity. Whether they’re looking for your
brand specifically, or a brand like yours, it pays
to get there first. But the way we get there
has changed. Mobile and social media have
established themselves as indispensable parts
of the mix. It’s important to have someone
in your corner that knows how to put these
elements to work. That someone is us.
Social
We help you understand the impact that social
media is having on your organisation and work
with you to implement the changes that need
to be made as a result. We help you listen to
conversations throughout social media relevant
to your brand, products, services, competitors
and sector. We help you engage in social media
by having meaningful conversations with
people and igniting positive word of mouth.
Local
Local SEO has become an increasingly
important digital marketing strategy. The
increase in mobile traffic has led to a direct
increase in location becoming an integral
part of the search landscape. We understand
and actively promote this trend to customers
of all sizes.
Email
Email marketing is an efficient way to stay
connected with your clients while also
promoting your business. With email marketing,
you can easily and quickly reach target
markets without the need for large quantities
of print space, television or radio time or high
production costs. We help you safely navigate
the email marketing minefield.
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POST PRODUCTION
Hosting
Our hosting is provided by UKFast, one of the
UK’s leading managed hosting and colocation
providers, supplying dedicated server hosting,
critical application hosting, and cloud hosting
solutions. We have an array of different hosting
platforms available and can work to create
custom solutions, with UKFast’s support at the
drop of a hat.
Support
With all projects we guarantee the code for a
4 week period. During this time you can call
us up 9am - 5pm Monday – Friday and we will
fix any bugs you come across as quickly as
possible. After this period we can support your
product with one of our dedicated support or
maintenance plans.
Analytics
Maintenance
We can be on hand to help update, fix and
upgrade applications, websites or any other
complex software solutions you need us to keep
fully operational at all times. Our maintenance
plans are flexible and offer varying levels of
support.
We use data to make smarter decisions. We use
onsite analytics tools like Google Analytics,
Adobe Site Catalyst and Webtrends Analytics.
Or more specialist tools, depending on your
needs.
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OTHER SERVICES
Video
Branding
Animation
Illustration
Our film, television and video production work
covers a wide range of branded content for
leading brands, creative agencies, financial
institutions, global charities and revered
universities.
We pride ourselves on creating high quality,
bespoke and customised animations. Each
of our videos is illustrated and animated
individually for each client. As we don’t use
stock images, animation templates or library
music, you can be sure all the content of your
animation is unique to you, and won’t be seen
anywhere else.
Although branding isn’t something we offer
directly, as our focus is mainly on improving
our digital offering, it is something we are darn
good at and are constantly being asked to help
clients position their company and illustrate
their brand identity. We help organisations with
brand strategy, logo design and brand toolkits.
With content becoming more and more
focused on images supporting textual content
– illustrations are as important as ever. From
infographics to hand drawn cartoons, Blue
Baboon are able to produce a wide range of
styles that suit any corporation’s brand identity.
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PORTFOLIO
Please note that this is not a fully inclusive list of our projects as
some of them are confidential and completed under our
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NDA’s
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Brief - Details
Newsweek looked to Blue Baboon for consultancy, digital design and best practice when it came to
online marketing. We worked with them on a campaign that spanned many months and produced
e-mails, banners, web pages, mobile responsive web layouts and landing pages. We also advised
them on their social media strategy, content delivery, where to place advertisements and which
audiences were likely to connect with them and in which location. Our work was distributed to
thousands of individuals across the UK and helped relaunch the Newsweek EMEA print edition.
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Brief - Details
Quill, one of the fastest growing companies in the UK, is a content marketing business based in
London. Quill approached us because we were able to take them on a journey from a simple brief
to a fully tested, mobile responsive website. Not only did we listen, but we advised - we ran a series
of workshops aimed at understanding their user personas and planning the user journeys. Once
the plans had been agreed it was then onto integrating their stunning brand within the website.
This required a highly complex graphic and technical solution to match their unique brand.
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Brief - Details
MF Comm are a telecommunications company that had 6 different websites - all called different
names - that were supporting hundreds of different products for different types of users. We worked
with MF Comm to combine their 6 websites into 2 distinct different companies. The first website MF Comm - had over 30,000 products which we helped them collate, plan and launch. The second
website, Office Phone Shop, had 5,000 products that they would sell directly within the UK Market
via an e-commerce website. Our approach helped us to understand their user groups, plan the
user journeys and deliver 2 highly functional yet easy to use websites that have so far generated
exceptional ROI.
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Brief - Details
We Make Footballers is a children’s football coaching company based in London. They train over
1500 children a week and are rapidly growing. Initially called ‘Sports Linx’ we rebranded them
to better suit their core beliefs and objectives. We then looked to digitalise their online payment
system and customer management facilities by developing their own bespoke software which
we named ‘Kids Register’ (see below). We have helped them achieve some of the highest ranking
keywords in their local areas and the company has grown by 200% in the past 3 years we have
worked with them.
At the time of writing we are supporting them during a franchise creation which will see them
launch throughout the UK.
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Kids Register
To support the growth of We Make Footballers (above) we advised on getting rid of their paper
system which relied on cash payments, insecure cheques and zero visibility on if they would have
any customers the next week. At this point they had 1 location with 2 classes once a week training
200 children. They now have 7 locations, training 4 days a week, with 20 separate classes training
over 1000 children a week. Our digital strategy allowed them to scale and take advantage of
online automated payments. This meant that instead of charging on a pay as you go system, the
software would automatically collect the payment every term time reducing admin and marketing
spend dramatically.
We made sure that Kids Register is scaleable enough that it has actually resulted in OTHER kids
sports businesses using Kids Register for their own businesses. Watch this space!
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Brief - Details
Good Deli Company is the consumer arm of Donatantonio - a national distributer of World food
products. Donatantonio approached Blue Baboon to help produce a new company name, brand,
tone of voice, industry position and digital marketing strategy. Our approach took us through a
variety of workshops and design sessions which led us to Good Deli Company. Once the Good
Deli Company branding was complete - we produced a highly functional yet user friendly product
catalogue of over 400 products. This was no small task while keeping to the strict brand guidelines
we had set. The result was a highly functional yet aesthetically pleasing digital product that the
client was delighted with.
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Website Design
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Wireframes
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Brochure
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Photography
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Brief - Details
Rossopomodoro are one of the largest Pizza companies... in Italy. They have around a dozen
locations here in the UK and are growing rapidly. Having launched a new UK brand with the highly
talented Mascot Creative (of Nando’s fame), Blue Baboon were approached to help create the new
website and digital marketing set.
This was a new, highly functional site with a huge focus on the creation of mobile optimised
content. We created a highly functional CMS system that powered the products, menus, restaurants
and promotions which has made the clients life so very much easier. Rossopomodoro loved the
website so much, they are using it over in the states where they are launching their next batch of
restaurants.
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Banner Ads
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Our Services
WEBSITES
DISPLAY ADVERTISING
- Microsites
- Landing Pages
- Portfolio Sites
- Parallax Scrolling Sites
- E-commerce Sites
- CMS Systems
- Secure login
BRANDING
- Brand strategy
- Logo identity
- Logo guidelines
- Brand guidelines
- Print Design
- Static Banners
- Flash Banners
- GIF Banners
- HTML5 Banners
MOBILE APPS
- iOS app’s
- Android Apps
- Window’s Apps
WEB APPLICATIONS
- Invoicing
- Automation
- Customer Support
- Login Areas
- Report Generation
SOCIAL
- Social Strategy
- Platform Setup
- Maintenance
- Engagement
- Analytics
CONTENT
- Animated Explainer videos
- Commercial Production
- Video Editing
- Infographics
- Email Templates
- Photography
MARKETING
- SEO Strategy
- Local Search
- CRM Integration
- Social Marketing
- Paid Search Campaigns
- Inbound Marketing
OTHER
- Hosting
- Email Hosting
- Web Maintenance
- Website Support
- Usability Reports
- Analytics
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