Outdoor Retailer Booth #30027E Contact: Catherine Kennedy/Erica Paton Litzky Public Relations 201.222.9118 ckennedy@litzkypr.com epaton@litzkypr.com KAMIK® FOOTWEAR EXPANDS PRODUCT DEVELOPMENT & MARKETING TEAMS Five New Employees Bring Abundance of Industry Experience to Established Footwear Brand MONTREAL – August 1, 2014 – Kamik®, a division of Genfoot Inc. and leading innovator in the footwear industry, announced the expansion of the product development team and marketing department to support the growth of the company in 2014 and beyond. The new additions are part of a broader expansion effort as Kamik looks to build out its footprint worldwide. A senior designer, product developer, and two product managers kick off the expansion of the product development department, creating a well-rounded team that will work closely to ensure seamless execution of all facets of the product development process. In addition, the marketing department is growing to support the increase of new business initiatives. The new hires include: Louis-Martin Tremblay, Senior Designer – coming from a position of footwear head designer at ALDO Group, Tremblay will create and execute innovative product and design solutions for Kamik’s upcoming footwear collections Charles Moffatt, Product Developer - brings seven years of shoe design and development experience at Sugi Canada Inc. to his new position at Kamik where he will guide industrial strategy, ensuring timely production completion and conducting manufacturing partners evaluation analysis Annie St-Denis, Product Manager - previously a product line developer with over seven years of experience at Wolverine Worldwide, St-Denis will analyze brand performance, brand competitiveness, and product trends in the marketplace and develop marketing strategies for Kamik based on research and analysis Davide Degano, Product Manager –previously an account manager and product developer at ALDO Group, Degano will work closely with Kamik product developers and designers to manage, develop, and implement marketing activities to maximize Kamik’s impact on the marketplace Caroline Piché, Communications Marketing Manager - previously account director at ZIP Communication, Piché will create, implement and oversee company-wide communications strategies surrounding new product launches and business initiatives “Our goal is to create a strong and cohesive product development team that is well-staffed, operates with the right level of support and produces superior work,” said Michel Benoit, Kamik CMO. “New product development is crucial to the growth of the business and these appointments further strengthen our team and enable us to maintain Kamik’s reputation as an innovator within the industry. We are positioned for another year of growth and excited to welcome the new members of the team.” Page 1 of 10 The new team members join Kamik in time for the introduction of the company’s 2015 collection, including patterned rain boots and three-season neoprene boots being previewed at the Outdoor Retailer Summer Market on August 6 – 9 in Salt Lake City, Utah (booth #30027E). ® ABOUT KAMIK Kamik, a division of Genfoot, Inc., is a privately held company headquartered in Montreal, Quebec, Canada, whose roots go back to 1898. Known for creating environmentally sustainable, dependable outdoor footwear for men, women and children, Kamik manufactures a majority of product in North America using cutting-edge technology and high quality materials. For more information about Kamik, please visit www.Kamik.com. Page 2 of 10 Outdoor Retailer Booth #30027E Contact: Catherine Kennedy/Erica Paton Litzky Public Relations 201.222.9118 ckennedy@litzkypr.com epaton@litzkypr.com KAMIK® FOOTWEAR LAUNCHES BUILT IN THE USA NEOPRENE BOOTS FOR MEN AND CHILDREN AT OUTDOOR RETAILER SUMMER MARKET Three-Season Neoprene Boots Feature Kamik’s Patented Technology MONTREAL – August 6, 2014 – Kamik®, a North American manufacturer and leader in outdoor footwear, launched its brand new Elements neoprene boot collection at the Outdoor Retailer Summer Market in Salt Lake City, Utah today. The three-season boots for men and children are built at the company’s Littleton, New Hampshire factory using Kamik’s patented technology. Initially previewed at the Outdoor Retailer Winter Market, the Elements Collection will be hitting retail in the coming weeks. Kamik’s new neoprene boots are 100% waterproof and feature the company’s exclusive RubberHe technology. RubberHe is a Kamik-developed, recyclable, PVC-free synthetic rubber that’s 50% lighter than natural rubber, up to 30% lighter than other synthetic rubbers and provides great traction and a light step in any weather, while also being flexible, comfortable, durable and abrasion-resistant. The all-weather outsoles grip snow, ice and mud, dispersing water and slush. Shoppers only need to purchase one boot to protect against fall, winter and spring’s elements. The Stormin’ and Bluster children’s neoprene boots feature weather handles that allow for easy on and off, adjustable weather collars that keep the elements out and lock in heat, and Kamik’s Easy Grab Lace Lock that makes it easy to adjust the boot with or without mittens. Designed to worn from September through April, kids only need one pair of boots for the entire school year. A variety of colors and bright patterns adorn the collection, available in kids sizes 10 – 7 for $77.99 to 79.99 (USD). Kamik’s men’s neoprene boots keep outdoorsmen comfortable from sunrise to sundown. The lightweight Coldcreek boot features an adjustable weather collar, fold down orange safety collar, oil and acid resistant shell, moisture-wicking air mesh and fleece lining, back heel kick, and anti-bacterial insole to help fight unwanted odors after long days. The men’s boots in this collection are available in sizes 7 to 14 in black, olive and camouflage for $119.99 to $189.99 (USD). At Outdoor Retailer Summer Market, Kamik will also be unveiling its new line of rain boots that are made in the company’s Montreal factory. The 2015 rain collection is as stylish and eye-catching as it is durable and protective. The upcoming women’s collection includes prints and colors inspired by nature yet designed for the urban jungle, making them perfect for the woman who knows that it doesn’t have to be a beautiful day out to look great. The children’s rain collection offers comfortable, protective, easy-to-wear boots with bright, fun color patterns that are sure to be kid favorites. Page 3 of 10 Outdoor Retailer Booth #30027E Contact: Catherine Kennedy/Erica Paton Litzky Public Relations (201) 222-9118 ckennedy@litzkypr.com epaton@litzkypr.com WOMEN’S SPRING/SUMMER 2015 COLLECTION DAISIES (KAMIK/Approx. Retail Price $64.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada 100% Recyclable Decorative Side Buckle High Definition Printed Lining Removable 6mm EVA Kamik Comfort Insole Kamik’s Rubber VOYAGE Outsole Height: 16 Inches/Weight: 3.04 lbs (per pair) Women’s Sizes 6-11; Available colors include: Navy, Purple, Blue, and Black MEDUSA (KAMIK/Approx. Retail Price $64.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada 100% Recyclable Decorative Side Buckle High Definition Printed Lining Removable 6mm EVA Kamik Comfort Insole Kamik’s Rubber VOYAGE Outsole Height: 16 Inches/Weight: 3.04 lbs (per pair) Women’s Sizes 6-11; Available colors include: Brown, Khaki, and Black EDEN (KAMIK/Approx. Retail Price $64.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada 100% Recyclable High Definition Printed Lining Removable EVA Kamik Comfort Insole Kamik’s RAIN Synthetic Rubber Outsole Height: 13.5 Inches/Weight: 3.15 lbs (per pair) Women’s Sizes 6-11; Available colors include: Green and Navy Page 4 of 10 JENNIFER (KAMIK/Approx. Retail Price $64.99/Available: Spring 2015) Waterproof RubberHe Rainboot Made in Canada 100% Recyclable Decorative Side Buckle & Patch Removable 6mm EVA Kamik Comfort Insole Kamik’s RubberHe VOYAGE Outsole Height: 16 Inches/Weight: 2.35 lbs (per pair) Women’s Sizes 6-11; Available colors include: Turquoise, Periwinkle, Light Grey, Viola, Blue, Charcoal, Burgundy, and Black JENNY LO (KAMIK/Approx. Retail Price $54.99/Available: Spring 2015) Waterproof RubberHe Rainboot Made in Canada 100% recyclable Removable 6mm EVA Kamik Comfort Insole Kamik’s RubberHe VOYAGE Outsole Height: 8 Inches/Weight: 1.6 lbs (per pair) Women’s Sizes 6-11; Available colors include: Turquoise, Periwinkle , Light Grey, Viola, Charcoal, and Black TIGER (KAMIK/Approx. Retail Price $54.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada 100% Recyclable High Definition Printed Lining Removable Kamik Comfort Insole Kamik’s ATRIUM Synthetic Rubber Outsole Height: 12 Inches/Weight: 2.66 lbs (per pair) Women’s Sizes 6-11; Available colors include: Grey and Brown WOMEN’S SANDALS MUSTIQUE (KAMIK/Approx. Retail Price $44.99/Available: Spring 2015) Waterproof Synthetic Leather Upper Quick Drying Moisture Wicking Lining Microfiber Lined EVA Footbed Kamik’s COASTAL Synthetic Rubber Outsole Height: 2.5 Inches/Weight: 0.66 lbs (per pair) Women’s Sizes 6-11; Available colors include: Light Green, Red, and Coffee Kamik Technologies He Rubber is a Kamik-developed, recyclable, PVC-free synthetic rubber that’s 50% lighter than natural rubber, 30% lighter than other synthetic rubbers and provides great traction and a light step in any weather, while also being flexible, comfortable, durable and He abrasion-resistant. Unlike other light-weight or natural rubber that can get hard and lose its traction in cold temperatures, Rubber stays flexible and keeps feet firmly grounded. Designed and developed in Kamik’s Montreal factory, this technology is only found in Kamik products. Page 5 of 10 Contact: Catherine Kennedy/Erica Paton Litzky Public Relations (201) 222-9118 ckennedy@litzkypr.com epaton@litzkypr.com Outdoor Retailer Booth #30027E MEN’S ELEMENTS COLLECTION COLDCREEK (KAMIK/Approx. Retail Price $179.99-189.99/Available: Fall 2014) 100% Waterproof Built in USA Waterproof 9mm 4-Way Stretch Neoprene Upper Waterproof Adjustable Weather Collar Fold Down Orange Safety Collar Moisture Wicking Air Mesh and Fleece Lining Aegis® Antibacterial Treatment Kamik FitLOCK Technology Back Heel Kick Removable EVA Antibacterial Insole X Shank Support Oil & Acid Resistant Shell Waterproof and Lightweight Synthetic RubberHe Shell Kamik’s RubberHe GUIDE 4-Season Outsole Height: 17.25 Inches/Weight: 4.22 lbs (per pair) Men’s Sizes 8-14; Available colors include: Black, Olive and Camouflage HUNTSMAN (KAMIK/Approx. Retail Price $159.99-169.99/Available: Fall 2014) 100% Waterproof Built in USA Waterproof 9mm 4-Way Stretch Neoprene Upper Moisture Wicking Air Mesh and Fleece Lining Fold Down Orange Safety Collar Aegis® Antibacterial Treatment Kamik FitLOCK Technology Back Heel Kick Removable EVA Antibacterial Insole X Shank Support Oil & Acid Resistant Shell Waterproof and Lightweight Synthetic RubberHe Shell Kamik’s RubberHe GUIDE 4-Season Outsole Height: 16 Inches/Weight: 4.28 lbs (per pair) Men’s Sizes 8-14; Available colors include: Black, Olive and Camouflage Page 6 of 10 SHELTER (KAMIK/Approx. Retail Price $119.99/Available: Fall 2014) 100% Waterproof Built in USA Waterproof 7mm 4-Way Stretch Neoprene Upper Moisture Wicking Air Mesh and Fleece Lining Fold Down Orange Safety Collar Aegis® Antibacterial Treatment Kamik FitLOCK Technology Back Heel Kick Removable EVA Antibacterial Insole X Shank Support Oil & Acid Resistant Shell Waterproof and Lightweight Synthetic RubberHe Shell Kamik’s RubberHe GUIDE 4-Season Outsole Height: 12 Inches/Weight: 3.8 lbs (per pair) Men’s Sizes 8-14; Available colors include Black and Olive Kamik Technologies He Rubber is a Kamik-developed, recyclable, PVC-free synthetic rubber that’s 50% lighter than natural rubber, 30% lighter than other synthetic rubbers and provides great traction and a light step in any weather, while also being flexible, comfortable, durable and He abrasion-resistant. Unlike other light-weight or natural rubber that can get hard and lose its traction in cold temperatures, Rubber stays flexible and keeps feet firmly grounded. Designed and developed in Kamik’s Montreal factory, this technology is only found in Kamik products. Page 7 of 10 Contact: Catherine Kennedy/Erica Paton Litzky Public Relations (201) 222-9118 ckennedy@litzkypr.com epaton@litzkypr.com Outdoor Retailer Booth #30027E CHILDREN’S 2015 COLLECTION ELEMENTS COLLECTION STORMIN (KAMIK/Approx. Retail Price: $77.99-79.99/Available: Fall 2014) 100% Waterproof 3-season boot Built in the USA Comfort Rated -30°C Waterproof 7mm 4-way stretch neoprene upper Waterproof and Lightweight Injected RubberHe shell Adjustable weather collar Antibacterial Removable Footbed Self cleaning three-season Zeus RubberHe outsole Height: 9.25 Inches/Weight: 1.84 lbs (per pair) Kids’ Sizes 10-7; Available colors include: Solid Black, Charcoal, Magenta, Navy Pixel Print, Black Pixel Print, Magenta Flower Print, Black Flower Print, Lavender Flower Print, and Camouflage BLUSTER (KAMIK/Approx. Retail Price: $77.99-79.99/Available: Fall 2014) 100% Waterproof Built in the USA Comfort Rated -30°C Waterproof 7mm 4-Way Stretch Neoprene Upper Weather Handles Antibacterial Removable Footbed Waterproof and Lightweight Injected RubberHe Shell Self Cleaning 3-Season ZEUS RubberHe Outsole Height: 11 Inches/Weight: 2.08 lbs (per pair) Kids’ Sizes 10-7; Available colors include: Black, Navy, Black/Magenta, Magenta Flower Print, Camouflage RAINBOOT COLLECTION DAISIES JR (KAMIK/Approx. Retail Price $39.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada Decorative Side Buckle Removable EVA Kamik Comfort Insole Kamik’s RAINDROPS Rubber Outsole 100% Recyclable Height: 9.25 Inches/Weight: 1.6 lbs (per pair) Kids’ Sizes 11-6; Available colors include: Blue, Pink, and Navy Page 8 of 10 ZEBRA (KAMIK/Approx. Retail Price $39.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada Decorative Side Buckle Removable EVA Kamik Comfort Insole Kamik’s RAINDROPS Rubber Outsole 100% Recyclable Height: 9.25 Inches/Weight: 1.6 lbs (per pair) Kids’ Sizes 11-6; Available colors include: Fuchsia and Black RAINDROPS (KAMIK/Approx. Retail Price $34.99/Available: Spring 2015) Lightweight & Waterproof Synthetic RubberHe Rainboot Made in Canada Decorative Side Buckle Removable EVA Kamik Comfort Insole Kamik’s RAINDROPS RubberHe Outsole 100% Recyclable Height: 9.25 Inches/Weight: 1.26 lbs (per pair) Kids’ Sizes 11-6; Available colors include: Turquoise, Periwinkle, Light Grey, Viola, Navy, and Black STOMP (KAMIK/Approx. Retail Price $29.99-39.99/Available: Spring 2015) Waterproof Synthetic Rubber Rainboot Made in Canada Removable Kamik Comfort Footbed Kamik’s BLAZER Rubber Outsole 100% Recyclable Height: 9.25 Inches/Weight: 1.73 lbs (per pair) Kids’ Sizes 1-6, Youth Sizes 5-13; Available colors include: Red, Yellow, Rose/Lilac, Navy/Pink, Navy, Black, and Camouflage SANDALS COLLECTION BELUGA (KAMIK/Approx. Retail Price $39.99/Available: Spring 2015) Waterproof Synthetic Leather Upper Quick Drying Moisture Wicking Lining Adjustable Forefoot & Instep Velcro Straps Adjustable Velcro Heel Strap Rubber Toe Guard Molded EVA Footbed Kamik’s SHORE Synthetic Rubber Outsole Height: 3 Inches/Weight: 0.78 lbs (per pair) Kids’ Sizes 11-7; Available colors include: Fuchsia, Navy, Purple, and Charcoal Page 9 of 10 SEATURTLE (KAMIK/Approx. Retail Price $34.99/Available: Spring 2015) Waterproof Synthetic Leather Upper Quick Drying Moisture Wicking Lining Adjustable Instep & Forefoot Velcro Straps Adjustable Velcro Heel Strap Abrasion Resistant Rubber Toe Guard Molded EVA Footbed Kamik’s SEABANK Synthetic Rubber Outsole Height: 2.5 Inches/Weight: 0.55 lbs (per pair) Kids’ Sizes 11-5, Toddlers’ Sizes 5-10; Available colors include: Green, Pink, Purple, and Blue KONNECT COLLECTION ABOARD (KAMIK/Approx. Retail Price $54.99/Available: Spring 2015) Air Mesh Upper w/ Microfiber Overlays Quick Drying & Breathable Seamless Lined Upper Adjustable Bungee Lace Kamik Comfort EVA Footbed w/Mesh Overlay Strobel Construction Flexible Non-Marking AQUATERRA Rubber Outsole Height: 2.5 Inches/Weight: 0.66 lbs (per pair) Kids’ Sizes 11-7, Toddlers’ Sizes 5-10; Available colors include: Blue, Beige, Navy, and White MARY JANE (KAMIK/Approx. Retail Price $49.99/Available: Spring 2015) Air Mesh Upper w/ Microfiber Overlays Quick Drying & Breathable Seamless Lined Upper Midfoot Adjustable Velcro Strap Kamik Comfort EVA Footbed w/Mesh Overlay Strobel Construction Flexible Non-Marking AQUATERRA Rubber Outsole Height: 2.5 Inches/Weight: 0.58 lbs (per pair) Kids’ Sizes 11-7, Toddles’ Sizes 5-10; Available colors include: Fuchsia, Blue, and Periwinkle TRAIL COLLECTION AVIATOR (KAMIK/Approx. Retail Price $59.99/Available: Spring 2015) Synthetic Leather & Breathable Mesh Upper Moisture Wicking Lining Padded Collar & Tongue Double Strap Velcro Closure Kamik Comfort EVA Footbed Thermoplastic Toe Box and Counter Kamik’s Rubber HIKE Outsole Height: 3.5 Inches/Weight: 0.92 lbs (per pair) Kids’ Sizes 11-7, Toddlers’ Sizes 5-10; Available colors include: Light Blue, Fuchsia, Navy, and Black Page 10 of 10
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