Whatever the size and style of your business, we’re specialists in creating powerful, practical and effective online solutions. Responding to your budget, expectations and market niche, we work with you in a proactive, transparent way and give you a dedicated point of contact to ensure we capture all elements of your business and its brand. Get in Touch 804 Grosvenor Business Tower Tecom, Dubai, UAE P.O. Box 13700 t +9714 440 9100 f +9714 447 2409 i www.cpi.digital e info@cpi.digital Welcome to CPI Digital... We’re dedicated to creating your business’ online presence - leveraging sales and supercharging contact with customers and stakeholders. We deliver a complete, one-stop service for your online needs - working across projects large and small, from web development to online marketing, from search engine optimisation to App design and the most powerful and user-friendly mobile solutions. Perhaps you want to refresh web presentation and architecture; create copy that’s fresh, inspirational and aligned with your customers’ needs; or execute a challenging online campaign to a segmented market. Or perhaps simply keep at the forefront of the customer’s mind. We can work with you exactly as you prefer - no more and no less. 3 The power of you As you can see, we’re experts in the world of online media. Our mission is to combine that expertise with the way your business works. We pride ourselves on getting to know your company and your preferred working practices; understanding the messages you want to project, and the media you’re most comfortable with. This commitment to client research and friendly, unassuming interaction results in a seamless delivery and a close working partnership. Simply put, we become your own online resource. An extra department that empowers your business in preferred and unexpected ways. 4 Bursting with knowledge! CPI Digital is an innovative and client-focused media & marketing agency, based in Dubai. We take a creative and strategic approach to provide your business with the tailored solutions necessary to succeed in this fast-changing medium. Just to let you know: we’re not just a collection of developers, designers and account managers. We’re strategists, problemsolvers and innovators, bursting with knowledge. Within our own four walls, we’ve created an environment that positively cultivates free-thinking - resulting in nothing short of outstanding work. All of which means that CPI Digital creates unique and exceptional online experiences for a raft of highly valued client brands. 5 What we do... We’re a cross-disciplined collective of industry veterans who bring passion and purpose to creating brand experiences and digital products that matter. 6 WEB DEVELOPMENT DESIGN SEO & Online Marketing From an initial design concept, to a final masterpiece of custom work, we create websites that entice, excite, capture an audience and provide robust performance for your business. Our visual designers and UX specialists work together to create elegant, useful, unique solutions to a wide variety of business challenges. Website Development Web Applications Content Management Systems E-Commerce Solutions Web Design Corporate Branding & Identity Design consulting Marketing Collateral Retail Design Event branding Newsletters & EDMs Building an online presence extends far beyond launching your new website. With so much competition in the market, success rests upon being able to attract the right kind of visitors. We deliver results through Search Engine Optimisation, Pay Per Click, email marketing and social media engagement. Email Marketing Social Media SEO Online / Print Advertising Content Creation Mobile Solutions Support & Maintenance We provide the high-quality online content that helps your customers understand your business value, increases your online reputation - and generates more leads. We work with you to develop a content creation strategy, selecting the most relevant content type and delivering it to the most appropriate channels. We can take your concept and turn it into a reality. From conceptualisation to completion - App design and development for iPhone, iPad, Android and other smart phones / tablets. Websites never truly stop growing they’re always in flux, adapting to market conditions and business strategy. We’re here to help and support you along your journey in any way we can. Mobile Applications Mobile Websites Technical Support Training & Consultation Help & Advice Copy & Translation Infographics Corporate Videos & Time-lapse Scan to view online portfolio 7 PortfoliO Some ‘touchstone’ projects and what they’re about SME Advisor 100th Issue Microsite SME Advisor has built its peerless reputation on the ability to get in front of SME decision-makers, speaking frankly and directly to the movers and shakers and the aspirational senior managers. Providing a trustworthy conduit that’s evolved for nearly a decade and created one of the region’s best-known ‘how to’ blueprints for everyone looking to build a prosperous SME agenda. http://smeadvisor.com/sme100/ 8 9 PORTFOLIO SME Beyond borders Making business history in the UAE, it’s the first time an event has looked at how global economics impacts the local SME sector. Set in the glamorous and elite setting of the Madinat Arena, Dubai, attendees heard the world’s top experts discuss the topics that supercharge the path to excellence and growth. http://www.smebeyondborders.com/ 10 11 PORTFOLIO The Stars of Business Awards A glittering annual gala and the largest business awards in the GCC. It recognizes the very best SMEs across 22 business categories. http://www.starsofbusinessawards.com/ 12 13 PORTFOLIO Oasis Investment Company The holding company for the Al Shirawi Group of Companies, founded by self-made billionaire Mohan Valrani. The Group embraces 19 member companies, often regarded as the technical leaders in their sector, This web project necessitated creating a onestop site that simultaneously provided an open ‘shop window’ across the activities and engagements of al member companies. http://alshirawi.com/ 14 15 PORTFOLIO SME Roadmap for Growth A large-scale, landmark event - one of the biggest one-day SME occasions ever hosted in the region. It was hosted by two of the most significant corporate entities in the UAE: Presenting Partner National Bank of Abu Dhabi (NBAD) and SME Strategic Partner, Etisalat. http://smeadvisor.com/events/smeroadmap/ 16 17 PORTFOLIO BBC Good Food Middle East The regional edition of one of the world’s most popular food magazines. It is the definitive foodie read in the Middle East, with tried & tested recipes, the latest food news and views, chef interviews, restaurant updates and lots more. http://bbcgoodfoodme.com/ 18 19 A commitment to SMEs... In the UAE, 95 per cent of all businesses are SMEs, accounting for 62 per cent of the nation’s GDP. SMEs are the powerhouse delivering economic change and the diversification of the economy - and they’re a key part of the government’s economic focus and agenda. Yet SMEs don’t have money to waste: they have to be resourceful, nimble and work within a tight budget. This is the remit that CPI Digital works to, delivering tailored services for SMEs that offer high quality and terrific value for money. Giving no-nonsense effectiveness without committing to big costs or hidden service loopholes. We’ve created a number of ‘modular’ packages designed to meet business;’ needs head-on. Whether that means getting an online presence up and running or making existing activities more sophisticated and contemporary. So you can choose from... 20 SME PACKAGES: • Customised template design • CMS Included • No Support included, but can avail paid maintenance 02 SMEs • Unique, customised template design 03 TIER PERSONAL TIER TIER 01 Ecommerce WEBSITES • Unique, customised template design • CMS Included • CMS Included • 6 months free support • 3 months free support • Free Domain Name • Free Domain Name • Free Hosting • Free Hosting • Monthly Analytic Reports • Monthly Analytic Reports • SEO Optimisation • SEO Optimisation • Social Media set up • Social Media set up • Ecommerce integrated (Paypal if required, Payment Gateway costs additional) 21 workflow... Working across so many sectors with a variety of clients, we’ve built up a unique, ‘patented’ way of working that ensures a timely and effective delivery across every aspect of the project. When you work with us, here’s the process we’ll follow to keep things fresh, inspirational and always on-track - 22 RESEARCH PROPOSE EXECUTE Launch EVOLVE We love learning about your business. Through the research phase we analyse your preferences, align with your goals and define your requirements. We define the extent of the project, identify engagement opportunities, analyse information, make recommendations and provide you with a roadmap of the work ahead of us. We deliver this commitment by focusing on the user experience (UX), developing sketches and wireframes to communicate the experiences we’ve created and then critically - refining and polishing, based on your feedback, and feedback from real users. When it’s time to go live, we use a series of checklists that cover best practice processes and mitigate all possible risk scenarios we’ve experienced over the years. We’re confident that your launch experience will be one to celebrate! We use our data and analysis to recommend new engagements and improve performance. Statistics... 6,006,300 100+ EDM reach Online projects delivered 25+ Number of years since CPI Media Group was founded 1,500,000+ EDM database 150 500,000+ Videos produced 100+ 120,000+ CPI Events per year 17,000+ Visitors - all CPI websites Twitter followers 220,000+ Facebook fans 800,000 Facebook campaigns reach Page views - all CPI websites 17,000 Average attendees per year 25 Infographics 7,500 Highest number of attendees 104 17,500 SMS database Satisfied clients 23 CREDENTIALS The industries we’ve served... • Advertising • Business • Banking • Consumer Products • Fashion • Healthcare • Hospitality • IT & Technology • Logistics, Trading & Manufacturing • Retail & Wholesale • SMEs 25 CONTACT Mark O’Hara Commercial Director t: +971 4 440 9139 m: +971 52 677 1715 mark.ohara@cpi.digital Abey Mascreen Project Director t: +971 4 440 9107 m: +971 55 347 8475 abey.mascreen@cpi.digital Dominic Desousa Chairman Nadeem Hood Group CEO Georgina O’Hara Group COO Head Office PO Box 13700, Dubai, UAE Tel: +971 (0) 4 440 9100 | Fax: +971 (0) 4 447 2409 Work Hours Sunday - Thursday : 9 am - 6 pm