Press-release

Milestone: version 10 of the successful Claro
automatic image enhancement solution
More than a decade after the initial release, Elpical introduces v10
of Claro
Giesbeek, The Netherlands, March 31st, 2015 - Elpical Software, a leading
provider of automatic image enhancement and image workflow solutions,
announces the availability of the latest version of its Claro automatic image
enhancement solution.
Over the years, Claro has become the automatic enhancement solution of
choice for customers around the globe offering the best value for money in its
category. Renowned publishers rely on Claro to automate retouching of
images, ready for production. They enjoy consistent, high quality results for
their print editions as well as their electronic publications.
Elpical consistently focuses on bringing improved image analysis and quality
enhancement. Claro 10 is also a major step forward in user-experience.
New user-interface
Truly a milestone for Elpical and its customers; version 10 features a completely new
user-interface as the most visible change. The answer to the question what makes a
good user-interface is not a constant. Expectations are changing as new technologies are
adopted. What was intuitive 5 years ago isn’t necessarily today. Hence the new userinterface for Claro, designed to be easy on the eye and intuitive. With version 10 Elpical
now has a user-interface that is in line with the great technology inside, a core
technology that has never stopped evolving.
New intelligent color filter
Although Claro 10 focuses on user-experience, we haven’t forgotten about our roots and
core technology!
Each publication has a look & feel. Some use warm and soft images (i.e. a fashion
magazine) some use hard and colorful (i.e. motorsport magazine). Customers always
have been able to customize settings to accommodate these different styles. But in
version 10 we go a step further. Customers are able to apply a new intelligent color filter
that allows for warmer or cooler images using any color they please. Applying a color
filter on a complete image is great for the colors in an image but not so great on the
neutrals (i.e. white clothing becoming yellowish). The new Claro color filter allows
keeping the neutrals neutral while enhancing the colors in images. And, as with all Claro
image enhancement features, completely automatic!
Online, real-time license activation
Claro 10 features a complete license overview, and ability to activate a new license
online, in real-time. Licenses can also be de-activated, if they need to be moved to
another machine.
Rental option with automated invoicing, payments and license renewals
Claro has been available in a rental model for a while, avoiding the initial investment of a
purchase. Now you can rent Claro by the month, with the option of automatic renewals.
Automated invoicing, credit-card payments and license renewals ensure smooth
uninterrupted Claro usage.
Extended user management
Claro 10 offers the ability to create multiple user accounts and assign privileges to those
accounts. This leads to better application management.
Online documentation on elearning.elpical.com
On this new site, clients have access to the full documentation of Claro 10, as well as tips
& tricks and a Claro forum where users can interact with other Claro users.
Availability
Claro 10 is immediately available. Trial versions can be downloaded on the Elpical
website (www.elpical.com).
Press Contact:
Elpical
Jessica Brinkert
jessica.brinkert@elpical.com / +31 313 633156