FEBRUARY 2010 How to Persist and Not Give Up - Getting to the “YES”! Laura Gross Speaks at Chamber’s February 11th Breakfast P resident and sales trainer of no, no, no YES! Inc., Laura Gross is the featured speaker at the Calabasas Chamber’s Good Morning, Calabasas! Networking Breakfast on February 11th starting at 7:15 a.m. at Hilton Garden Inn – Calabasas. Laura has the persistence, determination, energy and drive to go above and beyond people’s expectations. As an award-winning sales rep and athlete, Laura brings skills and techniques to clients in order to ensure success. Laura offers sales training for teams and small business owners so they can achieve the results they want. Because of her background in sports, she is able to understand and value the competitive negotiation skills, when mixed with persistence, achieve winning results. Sales can be very rewarding, but also challenging and filled with massive amounts of rejection. That is why her main focus is showing sales people how to persist and not give up... therefore getting to the “YES.” With over ten years working in different types of sales environments such as automotive, telecommunications, business solutions, service, advertising, athletics, the music industry and pharmaceuticals, Laura’s business team can relate to many sales people. They show sales people how the power of persistence can make them wealthier then they ever imagined. Laura has received over 13 full ride tennis athletic scholarship offers; Athlete of the year Nominee; Top 25% of President Club Members; National Speakers Association Member; Cold Calling Master; Top ranked state, national and international tennis player; Tennis instructor and mentor, and Childhood “baseball” star pitcher. To make a reservation, please call Cheryl at the Chamber at 818.222.5680, or email: info@calabasaschamber.com. Admission: $15 Members; $18 Non-Members. Calabasas Mayor Salutes Community Volunteers at Annual Address City of Calabasas Mayor Jonathon Wolfson presented the State of the City Address 2010 at the Calabasas Civic Center on January 20. Residents, city staff and civic leaders including the Calabasas Chamber of Commerce who hosted the pre-program reception, came together to hear the Mayor’s speech. The Mayor reflected on the many successful City accomplishments from the past year and concluded with the presentation of the “Volunteers of the Year” awards to Boys in Action and the Calabasas Relay for Life. The City Media Department staged the program in Founders Hall and recorded it for viewing on CTV. To view the State of the City Address, visit: www.cityofcalabasas.com. See additional photos of the event on Page 3 The CALABASAS POST is a publication of the Calabasas Chamber of Commerce, 23564 Calabasas Road, Suite 101 Calabasas, CA 91302 818.222.5680 / Fax 818.222.5690 E-mail: info@calabasaschamber.com Office Hours: 9:00 a.m. to 5:00 p.m., M - F www.calabasaschamber.com 2010 Board Of Directors Chairman of the Board Kimberly Bordonaro (2006) ProStyle Image, 818.468.4670 First Vice Chair Elena Yasno (2008) Ticket to Travel, 818.222.0252 Vice Chair Finance Matthew Pime (2006) New England Financial, 818.999.2800 Vice Chair Governmental Affairs Martin Seda (2005) AXA Advisors, LLC, 818.587.4297 Vice Chair Chamber Development Jeff Blum (2007) Raymond James & Associates, Inc. 805.218.8914 Vice Chair Membership Trevis Rucci (2008) Wells Fargo Advisors 310.288.5447 Immediate Past Chair Doug Ridley (2006) Anthem Digital, 818.597.2344 Brenda Johnson (2006) Calabasas Pharmacy 818.223.8656 Rick Lemmo (2008) Caruso Affiliated, 323.900.8122 Don Lucove, CPA (2008) Lucove, Say & Company 818.224.4411 Barbara McDaniel (2005) Prudential California Realty – Calabasas 818.425.1502 Jeff Morton (2007) AmeriFund Lending Group 818.564.4127 Michelle Paquette (2009) All Ways Consulting, 310.429.7117 Jami Taguchi (2009) Certified Clinical Hypnotherapist 818.585.4403 Chamber Staff Carol Washburn, President/CEO Tinalyn Firestone, Account Executive Joni Samuels, Account Executive Cheryl Frotton, Administrative Assistant Newsletter Design Diana LaPointe DJW Design, 818.730.7215 2 • www.calabasaschamber.com CHAIRMAN’S MESSAGE By Kimberly Bordonaro, ProStyle Image 4 Free (and often Overlooked!) Ways to Promote Yourself Through Your Chamber Membership T he year is off to a terrific start and many of us are focusing on our goals and aspirations for business success in 2010. One of the more popular goals on everyone’s list is publicize their business without incurring a huge advertising bill. With that in mind, I thought I’d key you in on a few overlooked opportunities to do through your Calabasas Chamber membership… 1. Website Link Building Program – Have you “Googled” yourself lately? Are you ranking as high as you’d like to? The Link-Building program is a member-only benefit designed to enhance the PageRank and search engine rankings for your website and ours. It’s a simple way to increase online visibility as well as being identified as a member of one of the most active, vital and productive Chambers in the area. 2. Expert Advice Articles – The Chamber offers you the ability to publish your business-specific articles on our website. This is an excellent member-only opportunity to inform and educate the public about the topics that matter in your industry while contributing to your reputation as an expert. I suggest that when the article is published, promote it through your Facebook/Twitter/LinkedIn pages by announcing it to your friends and posting a link. 3. Chamber Member News – Have you launched a new product? Hired a new executive? Received a top award? Promote your business happenings in the Calabasas Post. When you send out your press releases, make sure to send a copy to us! We love to brag about our members! 4. Coffee with Carol – Join Carol for a conversation that will transform the way you utilize your Chamber membership and help you succeed with your business goals. Space is limited on this monthly meeting, so be sure to RSVP in advance. I look forward to seeing you during our many fabulous February events! LEGISLATIVE UPDATE By Martin Seda, Economic & Governmental Affairs Committee Chair The Committee held its first meeting in 2010 on January 11th. It opened with an invited speaker, Theresa Acosta, from the League of California Cities. She discussed an initiative the League seeks to qualify for the November 2010 general election. The initiative’s primary purpose is to protect municipal revenue sources by prohibiting the state from taking funds used for transportation or local government projects and services, particularly during the lean economic period we currently face. In addition, our public representatives discussed a number of key points affecting their jurisdictions and stakeholders: 1. State Legislature Update – Jesse Switzer, representing Assembly Member Julia Brownley’s Office, reported that the assembly member’s recent focus has been on the gaining California’s share of the $4.3 billion in federal funds allotted for educational improvement – the state may qualify for $700 million of that total. Two bills have already been passed to make California eligible for these funds. See Legislative Update, page 5 February 25 Luncheon Business Mixer Thursday, February 18 Networking Luncheon & 5:30 - 7:30 p.m. Presentation of the Bill Van Gieson “Spirit of Calabasas” Award Honoring ~Free Admission ~ Refreshments ~ ~ Networking ~ James Bozajian, City Council Member Location Announced Soon To make a reservation, call the Chamber Office at 818.222.5680 11:30 a.m. to 1:30 p.m. Calabasas Civic Center - Founders Hall 200 Civic Center Way, Calabasas You can become a Website Contributor and share your expertise by providing business-specific articles aimed at informing and educating our site visitors. Your article and contact information will be prominently displayed on our website. This is another FREE service to members of the Calabasas Chamber of Commerce. Please visit www.calabasaschamber.com and go to the Quick Links on the Home Page and click on Expert Advice from Members. Make the most of your exposure to potential clients! Admission: Members $25; Non-Members $30 RSVP to Cheryl at 818.222.5680 12th Annual State of the City Address Continued from page 1 Photos by City of Calabasas Mayor Jonathon Wolfson honored two deserving volunteer organizations for the City’s annual “Community Service Award.” Boys in Action is a dedicated group of young men from the Calabasas community. Mayor Jonathon Wolfson is shown with the volunteer leaders from Calabasas Relay for Life. Standing (l-r) with Jonathon are Sharon Boucher, Jennifer Bercy and Shari Gillis. February 2010 • 3 GOOD MORNING, CALABASAS! Marcey Verity-Viner from the American Cancer Society will moderate the February Good Morning Calabasas! Breakfast on Thursday, February 11, starting at 7:15 a.m. at the Hilton Garden Inn – Calabasas. The theme for discussion will be will be “How to Persist and Not Give Up – Getting to the “YES”!” Bring plenty of business cards to share, literature for the marketing display table, and rehearse your 30-second business introduction. Thank you to Bob J. Epstein, Attorney at Law for moderating the January Breakfast program. And, special thanks to the following people for their generous door prizes at the January Breakfast: Bob J. Epstein, Attorney at Law; Elegance Hippolyte, All Saints Home Care; Saleem Saleem, RMS Direct, Inc.; Jacqueline Souza, Souza & Associates, Inc.; Launa Stone, R.N., Medical Aesthetics; Ronald Supancic, The Law Collaborative, Los Angeles; Jami Taguchi, Certified Clinical Hypnotherapist. Bringing a door prize to the breakfast is a great way to publicize your business! Chamber members and the general public are invited to attend the monthly Breakfast. The cost is $15 for members and $18 for non-members. Please call Cheryl Frotton at 818.222.5680 to make your reservation. No shows will be charged. RIBBON CUTTINGS Chamber Board Members and Deputies welcome Wayne Levine from BetterMen.org (shown holding scissors) at their ribbon cutting ceremony following the January Breakfast program. Wayne coaches men to be the best men, husbands and fathers they can be. For more information, contact Wayne at 818.879.1600 and visit his website: www.bettermen.org. Did you know Home-Based Businesses can book a ribbon cutting ceremony by the Calabasas Chamber of Commerce? Please call Carol Washburn at 818.222.5680 for more details and to set up an appointment. Networking Breakfast Sponsorship Opportunity For a $150 sponsorship, you and your employees will be the “Host” of the morning breakfast and receive a premiere marketing table to display your company’s goods and services. For more information, call Carol Washburn at the Chamber Office at 818.222.5680. Chairman of the Board Kimberly Bordonaro cuts the ribbon for Dylette Davis from Loving Home Hospice, Inc. (shown next to Kimberly) and accompanied by Chamber board members and deputies. Loving Home Hospice, Inc. provides loving care to children in need of hospice services. For more information, contact Dylette at 805.578.2450 and visit the website at www.lovehomehospice.org Advertising Opportunities! Three great ways to reach the local community: ✓ Place a flyer in our monthly newsletter ✓ Place an ad in the newsletter ✓ Advertise online on the Chamber website Call the Calabasas Chamber Office at 818.222.5680. 4 • www.calabasaschamber.com WELCOME, NEW MEMBERS MASTERPIECE DANCE THEATRE The “Calabasas Learning Center” offers “Kirov” ballet training instruction and the company is available for hire. We also instruct Tango, Modern Dance and Tai Chi. Golden Koscuik 3561 Gladiola Drive Calabasas, CA 91302 (818) 257-2001 www.balletla.com Legislative Update BLUSH BOUTIQUE Contemporary and affordable current trends for a variety of age groups. Nothing is over $100 and we receive 30-40 new styles every week. Sherry Thomas-Blaka 23671-A Calabasas Road Calabasas, CA 91302 (818) 222-5874 www.myblushboutique.com Continued from page 2 2. County Update – Cynthia Scott, representing County Supervisor Zev Yaroslavsky, discussed how the State has impacted the County’s budget woes. In particular, a portion of the property tax revenue expected to fund the County’s budget was borrowed by the state, increasing the County’s budget shortfall. 3. Water Conservation – Jeff Reinhardt, from the Las Virgenes Municipal Water District (LVMWD), updated us on a number of developments: a. The district has initiated a $1.8M project for a recycled water pipeline that will enhance the district’s ability to extend usage. b. Despite the recent rainfall, drought conditions are still with us since the snow pack measures are only 80% normal. c. Ratepayers are still above allocated water usage levels by 1% to 2%. ?? LOVING HOME HOSPICE, INC. Will provide loving care to the children in need for hospice services. The future home will be located in Calabasas opening in spring 2010. Dylette Davis P.O. Box 940531 Simi Valley, CA 93094 (805) 578-2450 www.lovinghomehospice.org Did You Know? d. The District’s overall budget is running about $7 million to the positive. 4. Public Safety – Richard Woolard, Calabasas Public Safety Commissioner, stated that he would like renewed attention on the Youth Driving Program that is supported by the City. The program informs youths of common safety issues in driving and re-enacts accident scenes as a means to reinforce its key messages. The committee meets on the first Monday of the month at Fins Creekside Restaurant at 12 noon. Please join us to learn about the issues that affect your business community. ?? For each business referred to the Chamber, you will receive a $25 discount on your membership dues Remember-A-Member Congratulations to Amanda Beck, Ogilvy Hill Insurance and Catherine Cobb, Fido Fitness and Shaklee, for winning the Remember-AMember drawing this past month. Both won a free admission to the February Luncheon. Order Your Personal Magnetic Name Badge For the low price of $12, receive a distinctive green magnetic badge with engraved white lettering to publicize your business at functions you attend. You may place your badge order through the Chamber office at 818.222.5680. The Calabasas Chamber welcomes Joyce Wilmes-Reitz, Ph.D. of Wilmes-Reitz Psychological (center). Joyce, and her husband Marc and staff provide couple and individual psychotherapy for teens, adults and seniors. Specialties include couple counseling, stress, coping with chronic illness and grief. Contact Joyce at 818.591.8270; visit their website: www.wrpsych.com. February 2010 • 5 MEMBER NEWS Sagebrush Cantina announces that chef Salvador Morales is the restaurant’s new head chef. Morales specializes in traditional and gourmet Mexican cuisine and will be adding new dishes to the cantina’s award-winning menu. Morales culinary style will enhance the Sagebrush Cantina menu with a variety of open-flame grilled and roasted meats along with traditional Mexican dishes using authentic cheeses, creams, and freshly made salsas. New to the menu are a variety of vegetarian selections with specialty dishes featuring cactus. The Sagebrush Cantina is located in Old Town Calabasas at 23527 Calabasas Road, Calabasas. For more information call (818) 2226062 or visit www.sagebrushcantina.com. Thanks for the Memory, Part 2: Recognizing, Diagnosing and Managing Its Loss. Senior Congress VI presented by the Conejo/Las Virgenes Future Foundation. Wednesday, February 3, 2010 at St. Maximilian Kolbe Catholic Church (O’Reilly Hall Community Center), 5801 Kanan Road, Westlake Village, from 9:00 a.m. – 2:30 p.m. The 12th annual Method Fest Film Festival, scheduled for March 25 – April 1, 2010 in Calabasas is looking for character and storydriven films featuring strong acting performances. The Method Fest features American and foreign feature films and short films and is named after “The Method” school of acting, which revolutionized the approach in acting, particularly in film. The Method Fest will feature tributes to actors and top filmmakers, acting workshops, panels and seminars. A variety of other activities will complement the Method Fest screenings including filmmaking seminars, daily/ nightly parties and receptions, industry events, a variety of Indie Music events, a Lifetime Achievement Tribute, and the Awards Ceremony. The Method Fest’s Youth Program includes a short film and screenplay competition for middle school and high school students and awards for filmmaking and acting. The final deadline for film submissions for the 12th annual Method Fest Film Festival is February 1, 2010. For more information, please call (310) 535-9230 or visit the festival web site at www.methodfest.com. Leonis Adobe Museum – Mid January, 9 baby goats and sheep were born at the Leonis Adobe farm. Shown in the photo are two newborn Merino sheep. CITY NEWS The City of Calabasas has adopted the California Green Building Standards Code, which went into effect on January 1, 2010. California is the first state to publish a green building code, and Calabasas is the first city in the state to adopt the new state code. As a leader in environmental consciousness and action, Calabasas aims to conserve resources and build more efficient homes. The Green Building Code identifies areas of construction that can be more environmentally friendly, including energy efficiency and water conservation. Each area has Green Building Measures that are assigned point values. Projects presented to the City must achieve the appropriate amount of Green Building Points, as determined by the size of the project. There are many ways to accumulate points and innovation is highly encouraged. The Green Building Standards code is scalable to projects of all sizes and expands the previous building code targets of fire and safety to include occupant health and environmental efficiency and sustainability. The Calabasas Building and Safety department has created a checklist that applies to projects of all sizes within the City and includes a “menu” of voluntary options allowing contractors and builders to simply pick and choose from a list of green building standards in order to meet the City’s requirements. Many of the requirements are as simple as selecting an Energy Star branded appliance. The full text of the 2008 California Green Building Standards Code is available at www.cityofcalabasas.com. Calabasas Weather Cam offers an eye on Calabasas Conditions. Heading out to the Commons at Calabasas and wondering if a jacket is necessary? Want to share the warm weather with cold relatives back east? Is it really 109 degrees outside? Internet users looking for accurate, local, and real-time Calabasas weather information can now visit the City of Calabasas website for an eye on local weather with the Calabasas Weather Cam. The camera offers a live, streaming view of the Calabasas Civic Center along with current weather conditions including temperature, humidity, wind speed and direction, heat index, current and total rainfall, and many other weather statistics. Visit the Calabasas Weather Cam today at www.cityofcalabasas.com. Help make Calabasas a cleaner & safer place to live by properly recycling! Accepted wastes: Antifreeze, Automobile Batteries, Used Oil, Oil Filters, and Latex Paint. On Saturday, February 6, 2010, there will be an E-Waste Collection at Albertson’s Market (parking lot), 26521 Agoura Road in Calabasas. A second monthly electronic waste event will take place on the 3rd Saturday of the month, February 20, 2010, in the Vons Shopping Center parking lot at 23381 Mulholland Drive in Woodland Hills from 10:00 a.m. to 3:00 p.m. On Saturday, February 13, 2010, from 10:00 a.m. – 2:00 p.m., there will be a Water Base Paint and Used Oil Round-Up at the Calabasas Civic Center, 100 Civic Center Way in Calabasas. 6 • www.calabasaschamber.com THANK YOU, RENEWING MEMBERS 1987 Torgan-Beard-Fernandez Dental Group 1989 Tri-County Insurance 1992 Pacific Lodge Youth Services 1995 The Acorn Newspapers 1997 S O I Aviation 1999 Courtyard Salon Bob Smith BMW 2001 Microcom Technologies, Inc. 2003 Trillium Sports Medicine 2004 The Auto Gallery Pests “R” Us The Method Fest Film Festival Prudential California Realty – Renee Lamkay 2005 Jonathon Wolfson 2006 D2 Development & Construction, Inc. Thomas Safran & Associates Team Play Events 2007 SusieCakes Trilogy Financial Services 2008 Susan Sommers & Associates, Inc. Calabasas Chiropractic & Sports Medicine Launa Stone, R.N. Medical Aesthetics 2009 Willner & Heller, LLC Calabasas Chamber Honors James Bozajian with the “Spirit of Calabasas” Award Each year, the Calabasas Chamber of Commerce proudly bestows the Bill Van Gieson “Spirit of Calabasas” Award to reflect the pioneering spirit, exceptional initiative and outstanding contributions to the Calabasas community in memory of Bill Van Gieson, who is remembered for his creative leadership in developing Chamber activities. This year’s award goes to James Bozajian, 3-term Council Member and twice Mayor of the City of Calabasas. James is a 15-year Calabasas Chamber member and has built a career as a Los Angeles County District Attorney. His interest in teen justice serves our young people through Teen Court. His respect for history helped create the Historic Preservation Ordinance and Commission. His appreciation for the natural environment of our area led to an important open space and public lands preservation ordinance and major land acquisition efforts by the city. James demonstrates the best of public service and support of business community development through Chamber and City initiatives. James is a native Californian and has lived and volunteered in the Calabasas community for many years. Chamber President and CEO, Carol Washburn, has described James by saying, “James’s greatest attributes are his devotion to the people of Calabasas, knowledge of the needs and interests of the many constituent groups in the region and his engagement in the operations of the city.” It is with great pride that the Calabasas Chamber of Commerce awards James Bozajian with the Bill Van Gieson “Spirit of Calabasas” Award. The presentation of the Award will take place at the Chamber’s February 25th Luncheon program at the Calabasas Civic Center, Founders Hall. To make your reservation, call the Chamber Office at 818.222.5680. Sponsor a Chamber Networking Luncheon For a $150 Sponsorship, you and Sponsor your employees will be the “Host” of the a Lunch! luncheon,greeting fellow Chamber Members and their guests. The sponsorship also includes • a 5-minute presentation about your company and an introduction of your employees, • a premiere marketing table to display your company’s goods and services, • your company and logo posted on the Chamber’s website home page with the luncheon article and a link to your website, • a business card ad in the Calabasas Post, and • a complimentary lunch. Call Carol at the Chamber Office: 818.222.5680. February 2010 • 7 PRESORT STD. U.S. Postage PAID RMS Direct TM 23564 Calabasas Road, Suite 101 Calabasas, CA 91302 CALENDAR Printed on recycled paper P FEBRUARY 2010 1 Monday, 12 Noon EGAC Committee Meeting Fins Creekside 2 Tuesday, 5:00 p.m. Deputy Meeting Chamber Office 12 Thursday, 7:15 a.m. – 8:45 a.m. Good Morning Calabasas! Chamber Networking Breakfast Hilton Garden Inn – Calabasas 24150 Park Sorrento, Calabasas 15 Monday President’s Day Chamber Office closed 18 Thursday, 9:30 a.m. Education/Green Task Force Committee Meeting Chamber Office 18 Thursday, 5:30 – 7:00 p.m. Business Mixer TBD 23 Tuesday, 5:00 p.m. Board of Directors Meeting Acura 101 West 25 Thursday, 11:30 a.m. – 1:30 p.m. Chamber Luncheon Calabasas Civic Center – Founders Hall 200 Civic Center Way, Calabasas TM Visiting…with Huell Howser in Calabasas! opular television personality Huell Howser visited the Leonis Adobe Museum to film a segment of “Visiting…with Huell Howser.” The Sagebrush Cantina hosted the Premier Kickoff Party and showed the first segment of the show. Huell Howser Specials were served and the evening wrapped up with music by Graywolf’s award winning blues band. Photos by Lois Julien Broadcast hosts Wink Martindale and Ross Porter pose with Huell Howser. Leonis Adobe Museum veterinarian Dr. Michael Giacopuzzi and his wife Cheryl receive an autographed CD from Huell Howser.
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