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What is BB Cream?
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What is BB Cream?
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By Stephanie Huszar
80k
August 19th, 2011
Tags: Skincare, Sunscreen
What is BB Cream?
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BB Creams promise a flawless complexion with minimum effort. Do they live up to the
hype? We’ve got the scoop on this new skincare import.
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Beauty junkies have been eagerly anticipating the arrival of BB Creams stateside, and
no wonder.
Already a skincare staple in Asia, BB Creams promise to camouflage pores and
wrinkles, moisturize, reduce redness, even out skintone, keep oil in check, offer antiaging benefits, and shield skin from the sun.
If you think that sounds like the beauty equivalent of everything-but-the-kitchen-sink,
youʼre exactly right.
“The ʻBBʼ in BB Cream stands for blemish balm,” explains Alyssa Kobel, Marketing
Director for skincare company Boscia. “In Asia, a blemish is any skin imperfection—not
just pimples. It could be sunspots, blackheads, uneven skintone.”
Althought the creams are a hit in Asia, "BB cream was originally developed in Germany
http://www.youbeauty.com/skin/bb-cream[1/30/12 10:13:44 AM]
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What is BB Cream?
for post procedure coverage (i.e. face lift) to treat and conceal," explains Sephora
Director of Merchandising for Skincare, Carolyn Bojanowski. "In the U.S, our clients love
products that are multi-taskers. We absolutely think that their success and popularity
will continue to grow in the here."
Typically, BB Creams provide sheer, buildable, natural-looking color, much like a tinted
moisturizer. They also leave skin (temporarily) silky-feeling and poreless-looking,
thanks to silicone, which is often one of the first ingredients youʼll see if you check the
label. (Look for “cyclopentasiloxane” or “dimethicone.”)
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What is BB Cream?
http://www.youbeauty.com/skin/bb-cream[1/30/12 10:13:44 AM]