C A S E S T U D Y

CA S E
S T U DY
Customer financial relationship is a vital element
of our business. We required a solution to help us
to manage our large volumes considering 80 000
invoices per year and growing
Justin Tromans
Finance Director of KEY INDUSTRIAL Equipment Ltd
CHALLENGES
• Improve customer financial
relationship for business
• Manage large invoice volumes
• Increase productivity
• Gain better visibility on cash
SOLUTIONS
Implemented in 2010
Sidetrade Network for managing
customer accounts associated
to collaborative and advanced
processes and for its fast
deployment with no investment
required
BENEFITS
" We had also chosen Sidetrade
Network following the good
performance on Working Capital
from one of our sister companies
in Europe. Sidetrade will provide us
excellent value for cash generation,
a quick implementation time and
the ability to scale along with the
company’s rapid growth
"
Justin Tromans,
Finance Director
KEY INDUSTRIAL Equipment Ltd
INCREASING COLLECTIONS TEAM PRODUCTIVITY
KEY INDUSTRIAL Equipment LTD is a subsidiary of the Manutan Group,
alongside sister companies located within 20 European countries.
"
Customer financial relationship is a vital element of our business.
We required a solution to help us to manage our large volumes considering
80,000 invoices per year and growing. Previously, we managed our
Accounts Receivable with Excel based on extractions from our ERP
Dynamics AX. We needed a tool to increase productivity for our collection
team and we wanted to improve the level of cash visibility, " explains
Justin Tromans, Finance Director of KEY INDUSTRIAL Equipment Ltd.
SIDETRADE: WHY DID YOU CHOOSE
SIDETRADE NETWORK?
Clare Quinn, Credit Control Manager of KEY INDUSTRIAL Equipment Ltd:
" We wanted a transition to a Credit Management solution which is userfriendly, intuitive and has a rich set of features in terms of collection, Queries
and Risk management. "
Justin Tromans, Finance Director of KEY INDUSTRIAL Equipment Ltd:
" We conducted a detailed evaluation of Accounts Receivable solutions
and narrowed it down to two vendors in the final round. We then looked
at all aspects: functionality, usability and support team. Finally, we choose
Sidetrade Network as the most appropriate technology and the most
cost-effective option. Sidetrade Network is provided as SaaS model with
Sidetrade responsible for the management of upgrades and ongoing
maintenance of its web-based solution. "
ABOUT SIDETRADE
Sidetrade, a public company, provides business solutions dedicated to Financial Customer
Relationship Management. Sidetrade’s market-leading solutions are complimentary to ERPs,
accelerate cash-flow generation and enhance profitability by reducing overdue payments
and securing customer risk management. With sales in 65 countries, the group brings value
to over 44,000 users in companies of all sizes and industries to collaborate effectively through
the Sidetrade Cloud.
contact@sidetrade.com
T +44(0) 20 3427 3240
www.sidetrade.co.uk
T ÉAMSOEI GSNTAU
GD
E YC L I E N T
C
" Since working with
Sidetrade we have been
really pleased with their
professional services.
Sidetrade Network fully
supports our objectives
to improve operational
efficiencies and to share
information in real-time "
Claire Quinn
Credit Control Manager
KEY INDUSTRIAL Equipment Ltd
SIDETRADE: WHAT ARE THE BENEFITS OF USING
SIDETRADE NETWORK?
Clare Quinn, Credit Control Manager of KEY INDUSTRIAL Equipment Ltd:
" Since working with Sidetrade we have been really pleased with their
professional services. Sidetrade Network fully supports our objectives
to improve operational efficiencies and to share information in real-time.
We will optimize our collections and Sidetrade Network functionalities will
help us automate many of these processes which are currently manual. "
Justin Tromans, Finance Director of KEY INDUSTRIAL Equipment Ltd:
" For the operational staff, Sidetrade Network offers less manual work, more
activity-based calling. Collectors will know their exact workload each day.
We will all benefit from more visibility on our customers payment trends,
quicker dunning… Sidetrade Network will offer me quicker views on
financial operations & KPIs. "
ABOUT SIDETRADE
Sidetrade, a public company, provides business solutions dedicated to Financial Customer
Relationship Management. Sidetrade’s market-leading solutions are complimentary to ERPs,
accelerate cash-flow generation and enhance profitability by reducing overdue payments
and securing customer risk management. With sales in 65 countries, the group brings value
to over 44,000 users in companies of all sizes and industries to collaborate effectively through
the Sidetrade Cloud.
contact@sidetrade.com
T +44(0) 20 3427 3240
www.sidetrade.co.uk