WAVES MAY 2012 Why select MW products? For further information on any products feature please contact us Marine Warehouse PO Box 13 3/32 Sway St Cooper Plains Qld 4108 P: 07 3272 7701 F: 07 3272 7702 sales@marinewarehouse.com.au www.marinewarehouse.com.au There are many generic marine products out there in the market and the range of sources of these products (dubious or otherwise) seems to increase daily. This can take its toll on the original purpose of some of these products - original design ideas can get lost in the manufacturing translation. Too much focus can be put upon cost cutting and clever processes to save money. At MW we are always working to reinstate marine purpose to products. We select our suppliers carefully. Importantly, we spend a lot of time training our suppliers and manufacturers – training them in the uses a product might be put to, in the context of the marine environment, and therefore explaining why MW always specifies more in materials and design. At MW we always select more for the marine industry and we always strive for improved product performance where we can specify input into the manufacturing of our products. You should always select MW products - there is more quality and specification in our products than meets the eye. Over the next few issues of WAVES we’ll highlight some of the improvements that MW has secured for you, even with products where quality and design may be taken for granted. WAVES WaterScreen Filters In the beginning, we looked at a well known and reliable American brand of water separating fuel filter and thought the price being asked by the Americans was way over the top. Delving a little deeper, we noted that these filters were manufactured in Mexico. We thought, “This can be done better!” and MW’s innovative heads were put to work. Research and development took time and involved multiple overseas trips to locate the right factory, with the right supply lines and the best quality control. This factory makes a huge range of filters – filters for Yamaha marine and filters for the US Defence department (for their massive Abraham’s tank filters). As always, we focussed on quality and marine environment performance features. The quality of the WaterScreen filter is unsurpassed. Through our detailed specifications in selecting materials, filter media and the manufacturing quality, we believe that with WaterScreen you are getting the best possible water separating fuel filter available. That is what MW wants you to have. Finally, the WaterScreen water separating fuel filter was born. Only WaterScreen gives you a special German made and sourced filter media Blade fuse holder MW has taken the standard water resistant blade fuse holder (originally an automotive part) and through careful selection, has made this a marine part. MW is always seeking to innovate for you, even in small ways. To do this properly, MW invested time and effort and started again by making our own blade fuse holder. We have given the water resistant fitting a great feel, worked on the quality of plastic and its sealing properties. It has a snug fitting cover with a nice firm operation. MW has chosen tinned wire for the wiring and while we were innovating, we decided to tin the blade fuse holder lugs as well. There isn’t a better marine water resistant blade fuse holder on the market. Don’t settle for a standard automotive blade fuse holder - get a proper marine water resistant blade fuse holder from MW. The best news is that they cost less as well! that keeps your fuel squeaky clean and repels water contaminants. WaterScreen’s comprehensive range gives you a filter for all outboard brands and also gives you the highest quality inline filters on the market. A MW innovation. WAVES Manson Anchors A n chors are compulsory equipment: you don’t get a choice about having one. You throw them overboard and then drag them through weeds, coral, sand, mud, rock, other geological formations and man-made obstacles. It doesn’t surprise us then that people begrudgingly choose the cheapest alternative available, and don’t place much stock into actively making a purchasing decision to get the right anchor. It is precisely because anchors are so abused that only Manson anchors should be used. Why do you get such reliable anchorage with Manson anchors? Why do they have a lifetime warranty? Why do they last so long? Most generic anchor manufacturers will make their anchors with the mindset of saving cost and therefore using minimum material. With a Manson anchor you get as much over-engineering as possible. Take the venerable plough anchor – yes, a Manson plough is dearer than the copies, but you do get a stronger shank, a bigger shank pin and knuckle, and better flukes. Manson is committed to only using Lloyd’s approved metal: you are going to get a better fluke and shank material every time with Manson and also have Lloyds-approved welders working on your anchor. If you are looking for reliability - you need to set anchor fast and hold on hard - then look no further than the Manson Supreme. It is the only anchor in Australia that is genuinely Lloyd’s certified with Super High Holding Power. The first feedback we usually receive from happy Supreme customers is about how fast and how hard they hold. Next, we often hear that when they woke up in the morning everyone else dragged anchor and they were in still in the same place. Try a Manson Supreme and be prepared for a jolt to a halt – reliable anchoring at its best. Because of the quality of engineering and materials, these anchors last. We have a customer who has used their same plough anchor for decades. Over time, the galvanising has worn off in a couple of areas through over-use. Our customer simply chooses to re-galvanise this heritage Manson and go again! Other anchors may be cheaper, and look relatively similar in shape and design, but the design, the materials, and the manufacturing process of each Manson anchor will give you a more reliable, more robust and longer lasting anchor. Marine tinned wire At MW we have expended much thought, time and effort to select the highest quality marine tinned wire for our customers. There is a lot to this product! We focussed on selecting the highest quality copper wire Our wire has the lowest possible O2 contamination levels we could obtain. You benefit from having extra copper per metre due to the proper twisting of the wire strands – this delivers the best performance for the electrics on your boat. MW specially selected the sheath material Most wire sheaths will only give you around 70OC insulation. The high quality of the sheath material we selected not only confers great durability and longer life, but also a higher temperature rating and wider range of operation (-20OC to 90OC). You always get more for your dollar at MW. Our choice of wire is designed to save you money MW has resolved to help with your fit out costs: another example of MW seeking to boost your margin. With the rollout of LEDs and the low current draw required for modern accessories, it made sense for MW to bring you 2mm tinned twin sheathed wire. Now, when running a wire loom for LED lighting, MW’s alternative of 2mm wire can save you 50% on using 3mm wire in your loom or 66% on running 4mm wire in your loom. Other advantages of our new MW 2mm wire are reduced weight and reduced loom size. This allows for a cleaner and more professional installation. WAVES 3 Core Bilge Wire While 2mm marine tinned wire is another exciting innovation by MW, our 3 core bilge wire is another MW product that was specially selected for our customers. As with our tinned wire, we again focussed on wiring and loom savings. Jaunt boat covers The Jaunt trailerable boat cover has been around for a few years now and they have proven to be a big favourite for the people who have relied on them. However, at MW we have trouble staying still. Innovation and tweaking is in our veins. The Jaunt trailerable cover has undergone an evolution. There’s a new outer material that will give your boat extra protection from the sun and the rain. The rear of the cover has been changed to make it easier to mount over the transom. All 3 corners of the cover have now been double lined for better anti-chafing and extra strength where you need it. We have even modified the tie downs to make it easier for you to just clip in the webbing and pull tight. The updated Jaunt trailerable boat cover is stronger, more durable and easier to use. MW has selected a specific tinned wire for those bilge installations that feature a float switch. Never again do you need to waste a whole section of twin sheath wire for wiring in the float switch - just use MW’s 3 core bilge wire. It already comes with MW selected high quality tinned copper wire, providing you with fully sheathed 3 cores to give you the cleanest bilge/float switch installation and the least materials waste. Jaunt Outboard Covers Here is another example of MW seeking to boost your margins while selecting the best features to make the sales process as easy as possible for you. MW has taken the standard, generic outboard cover and made it better. We have chosen more sales features, improved performance and most importantly, improved pricing. The Jaunt full outboard cover is the way to go. With extensive research in the best fitment of various cowls, gearboxes and short and long trunks – Jaunt has your outboard covered from 6hp to 250 hp. Our lining covers help protect the finish on your outboard. The gear box area effectively has 3 layers of protection down low where road travel can throw all sorts of nasties up into the outboard motor area. There is a harder vinyl outer layer here, protecting against the elements and for the mounting of your outboard motor support bracket. The cover ingeniously incorporates a red reflective strip at the furtherest rearward point, your propeller. A visual cue and warning providing extra protection. With all these additional features, these covers still cost less than many on the market. One thing is for sure - Jaunt covers will give you extra protection.
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