Internationalization @ IMC University of Applied Sciences Krems http://www.fh-krems.ac.at/de/international/ Prof.(FH) Dr. Maximilian Schachner Basic Facts & Figures Foundation: 1994 Legal Status: Limited Company Public Private Partnership Managing Directors: Dr. h.c. Mag. Heinz Boyer Mag.a Ulrike Prommer Rector: Prof. (FH) Mag.a Eva Werner Vice-Rector: Prof. (FH) Dr. Karl C. Ennsfellner 2 Guiding Principles VISION It is our vision, as an internationally recognized university, to develop innovative solutions in the areas of our core competences. 3 Guiding Principles We are an Austrian university with an international focus. We offer practice-oriented degree programmes according to the needs of the industry which fulfil international university standards, thereby ensuring that our students are fully qualified to assume positions of responsibility in the industry and society. 4 Accreditation 5 Student Numbers 6 Our Fields Department of Business  Export-Oriented Management  International Business and Export Management  Tourism & Leisure Management  Business Administration & E-Business Management  Health Management  Management  Management of Health Institutions  Marketing & Sales  Environmental and Sustainability Management  Management of SME 7 Our Fields Department of Health  Physiotherapy  Midwifery  Advanced Nursing Practice  General Nursing  Music Therapy  Occupational Therapy 8 Our Fields Department of Life Science  Medical & Pharmaceutical Biotechnology 9 Internationalisation  Academic mobility programmes  http://www.fh-krems.ac.at/en/international/incoming-outgoing-academicmobility/  Student Mobility (Incoming & Outgoing)  Teaching Staff Mobility  Staff Mobility  Transnational programmes & projects  http://www.fh-krems.ac.at/en/international/transnational-programmes-andprojects/  Exporting Educational Know-How 10 Internationalisation  40 % of our programmes is conducted in English  7 foreign languages offered  Over 100 partner universities in 50 countries  150 outgoing students and 150 incoming students per academic year  790 internships per year  10 Transnational Programmes based on IMC’s curricula 11 Transnational Programmes & Projects Research and development in connection with all degree programmes 12 Transnational Education 13 Educational Export - China Qingdao Transnational Bachelor Programme in Tourism and Leisure Management 14 Educational Export - Vietnam Hue Transnational Bachelor/Master Programme in Tourism and Leisure Management Hanoi Transnational Master Programme in Business Administration (part-time) 15 Educational Export, Azerbaijan Baku Bachelor Programme in Tourism and Leisure Management Master Programme in Tourism and Leisure Management Starting Fall 2012 16 More Educational Export Belgrade, Serbia Transnational Bachelor Programme in Tourism and Leisure Management. (starting Fall 2012) Kiev, Ukraine Transnational Bachelor/Master Programme in Export-Oriented Management 17 Inter-Cultural Communication in Practice Concepts, Challenges & Useful Hints Prof.(FH) Dr. Maximilian Schachner Inter-Cultural Communication www.respect.at Aspects of inter-cultural communication • • • • • • Management styles Clichés & stereotypes Time perception Space perception Human interaction Language(s) Management Styles Aspects of inter-cultural communication • Clichés & stereotypes – «national» characteristics – countries & their images Aspects of inter-cultural communication • Time perception – «physical» time: punctuality – «meta-physical» time: religion («life & death & eternity») – seasonality: four distinct seasons or « permanent » sunshine – work & leisure time Aspects of inter-cultural communication • Space perception – «physical» space: urban & rural (mobility, long distances – US, Russia, China) – «personal» space: intimacy & body contact – «social» space: (individual) freedom & rights Aspects of inter-cultural communication • Human Interaction ("sociability") – High vs. low context cultures – High vs. low face-saving cultures – Individualism & hierarchies – http://www.slideshare.net/Fred09/doing-business-in-japan-communicating-with-thejapanese?from=email&type=share_slideshow&subtype=slideshow Aspects of inter-cultural communication • Language(s) – Rules (grammar, syntax) – Dialects (regional differences) – «Sociolects» & jargon Social & professional differences Thank you for your attention and all the best for your own international projects! For further information: www.fh-krems.ac.at Tel.: +43 (0)2732-802-0 Email: office@fh-krems.ac.at 36