Media Kit 2014

Media Kit 2014
About Inspired Living
Content
Stylish and sophisticated, Inspired Living is a glossy
magazine for those who appreciate beautiful spaces.
Showcasing inspirational ideas and homes, it brings
together a well-edited selection of products that reflect
seasonal trends and will appeal to the discerned con.
Every issue of Inspired Living has a unifying
theme, reflected in the editorial content; starting
with the first issue of 2012, themed on Spring.
Whiten the pages of Inspired Living, you will meet
today’s hottest interiors designers and architects,
people with a passion for beautiful spaces and
celebrities sharing their favorite design and spaces.
Published six times in a year, each issue is packed with
fresh ideas, exquisite furnishing, tours of the Middle
East’s best-kept gardens and gorgeous homes and
swanky offices and hotels from around the world.
Whiten the pages of Inspired Living you will find
○ The hottest fashion trends for the home
○ Gorgeous furnishings for outdoors and indoors
○ Advice from design experts
○ Pictorial tours of stunning spaces
○ Ideas for entertaining
○ Recommended retailers and suppliers
○ DIY projects, quick fixes and more.
Key Section
○ Design Tours; ○ New Products; ○ Chic Homes;
○ Outdoors; ○ Offices; ○ Hotels
Readership
Distributed together with Khaleej Times
and also to decision making executives in
the industry- interior designers,
consultants and project managers.
Available at high visibility areas like
coffee shops, restaurants, airport lounges
and fitness centre's.
Readers Age Group
Over 75% of Khaleej Times daily readers
are in the age group of 25-44 years.
Therefore it is expected that Inspired
Living readers will also be in the same
age group since the magazine is
distributed with the newspaper.
Circulation
Inspired Living is distributed to Khaleej
Times subscribers which means 60 000
copies.
Readers Income
Inspired Living readers belong to the
AED 10,000-35,000 income group-the
most popular income group with
reasonable to high disposable income and
high consumption.
Readers Nationality
Expat
Europeans 12%
Expat
Arabs 14%
Expat
Asians 58%
UAE
Nationals 17%
Circulation
Al Ain 3%
UAQ & Ajman 3%
Fujairah 2%
RAK 3%
Others 12%
Dubai 48%
Sharjah 12%
Abu Dhabi 58%
Our Advertisers
○ A A Sons;
○ Alpha Crystal;
○ Ambiance Furniture;
○ Arc Line Décor;
○ Arte;
○ Avant;
○ Avenue Interiors;
○ Bagno Design;
○ Bosch;
○ Danube Buildmart;
○ Hitachi;
○ Eurocucina;
○ Exotica;
○ Grand Stores;
○ Hadi;
○ Home Centre;
○ Homes R Us;
○ House of Zunn;
○ ID Design
○ Ikea;
○ Indigo Living;
○ Jaguar;
○ Jashanmal;
○ King Koil;
○ Landscape Mart;
○ Laura Ashley;
○ LG;
○ Marina Home;
○ Mudo City;
○ Natuzzi;
○ OOD Life;
○ Pan Emirates;
○ Pottery Barn;
○ Q Home Décor;
○ Red Tag;
○ Rhythm Cosmos;
○ Ru’a Home;
○ Safetex
○ Safita Furniture;
○ Samsung;
○ Serta;
○ Siemens;
○ Solico;
○ Somfy;
○ Teka;
○ United Furniture;
○ United Office;
○ West Elm;
○ Western Furniture.
TECH SPECS
Dimensions
DPS Bleed
W461 x H305 mm
Full Page Bleed
W238 x H305 mm
Half Page Bleed
W238 x H155 mm
DPS Trim
W456 x H299 mm
Full Page Trim
W228 x H299 mm
Half Page Trim
W228 x H150 mm
DPS Print Area
W436 x H279 mm
Full Page Print Area
W208 x H279 mm
Half Page Print Area
W216 x H145 mm
ISSUE DATES
Jan/Feb | Mar/Apr | May/Jun | Jul/Aug | Sep/Oct | Nov/Dec
Booking: 12 days prior to publication
Material: 10 days prior to publication
RATES
TECHNICAL SPECIFICATIONS
GENERAL GUIDELINES
PDF ESPECIFICATIONS
• Any and all supplied materials are presumed to be correct and
in accordance with Khaleej Times stated requirements.
• Khaleej Times will not be held liable for printing complications
which may arise due to receipt of non-conforming materials.
• Resolution: 300dpi.
• Mode: CMYK.
• All Fonts Embedded.
the Asura system will not check this. Khaleej Times will not
transparencies.
• Khaleej Times cannot guarantee legibility of -4colour reverse
type below 10 point and black & white reverse type below 6
point.
• Disks must only include advertisement related materials. Khaleej
Times is not responsible for any non-pertinent information on
disks supplied.
HANDLING AND POSITION
OF ADVERTISING MATERIALS
Please follow material deadlines for sending materials. All
advertising materials should be provided securely packed and
with a covering note specifying details regarding the publication
& date of insertion, advertiser, agency and special instructions, if
any. Materials received for insertion will not be released until after
publication of issue. Requests for return of materials must be sent
in writing. All materials will be kept on hand by publisher for 15
days following the original date of insertion, after which, these will
be destroyed.
FILE NAMING
space.
or any other information.
• Information regarding crop marks.
The minimum standard values for screens in highlight areas (e.g. water
marks) is 2٪ + 5٪ extra in all colours for printing on Newspaper web.
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NOT ACCEPTED IN ANY STAGE
• DCS, Multitone, Multichannel (more than 4 channel i.e. CMYK).
• Advertisements fully done in Photoshop containing text with only raster
data.
Keep live matter 5mm from trim edges—head, lef, right and bottom. If you
you acquire a double page spread, we recommend consider 5mm in the
center for the spine juncture.
RECOMMENDATIONS
special characters such as: / : # ?
MATERIAL FORMAT
Digital material is required in all popular software like Adobe Illus trator CS, Adobe Photoshop CS, InDesign, Freehand MX. Preferably
fonts converted into paths/curve with CMYK photographs of pixel
data. Media must be on CD/DVD along with a hi-res proof.
• Separate CD/DVD to be provided for separate advertisements to avoid
confusion.
• Use disinfectant software before sending your disk or uploading your
advertisement.
• Advertisers should ensure that they have a duplicate copy of all electron
ic materials.
CONDITIONS FOR ACCEPTANCE OF ADVERTISMENTS. The publisher reserves the rights to refuse or alter any advertisement without prior notice and without providing any reason
omission/commission or for any effect arising from the publication of any advertisement.
ion datewill be charged ٪50 of the ad cost.
FOR MORE DETAILS PLEASE CONTACT:
REKHA D’SOUZA
Senior Advertisment Manager
Account Group Manager
RINKEY GUPTA
Sr. Advertisement Executive
TANJA TASHEVSKI
Sr. Advertisement Executive
+971 55 271 5614
EDITORIAL QUERIES — SHALAKA PARADKAR: inspiredliving@khaleejtimes.com
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