Media Kit 2014 About Inspired Living Content Stylish and sophisticated, Inspired Living is a glossy magazine for those who appreciate beautiful spaces. Showcasing inspirational ideas and homes, it brings together a well-edited selection of products that reflect seasonal trends and will appeal to the discerned con. Every issue of Inspired Living has a unifying theme, reflected in the editorial content; starting with the first issue of 2012, themed on Spring. Whiten the pages of Inspired Living, you will meet today’s hottest interiors designers and architects, people with a passion for beautiful spaces and celebrities sharing their favorite design and spaces. Published six times in a year, each issue is packed with fresh ideas, exquisite furnishing, tours of the Middle East’s best-kept gardens and gorgeous homes and swanky offices and hotels from around the world. Whiten the pages of Inspired Living you will find ○ The hottest fashion trends for the home ○ Gorgeous furnishings for outdoors and indoors ○ Advice from design experts ○ Pictorial tours of stunning spaces ○ Ideas for entertaining ○ Recommended retailers and suppliers ○ DIY projects, quick fixes and more. Key Section ○ Design Tours; ○ New Products; ○ Chic Homes; ○ Outdoors; ○ Offices; ○ Hotels Readership Distributed together with Khaleej Times and also to decision making executives in the industry- interior designers, consultants and project managers. Available at high visibility areas like coffee shops, restaurants, airport lounges and fitness centre's. Readers Age Group Over 75% of Khaleej Times daily readers are in the age group of 25-44 years. Therefore it is expected that Inspired Living readers will also be in the same age group since the magazine is distributed with the newspaper. Circulation Inspired Living is distributed to Khaleej Times subscribers which means 60 000 copies. Readers Income Inspired Living readers belong to the AED 10,000-35,000 income group-the most popular income group with reasonable to high disposable income and high consumption. Readers Nationality Expat Europeans 12% Expat Arabs 14% Expat Asians 58% UAE Nationals 17% Circulation Al Ain 3% UAQ & Ajman 3% Fujairah 2% RAK 3% Others 12% Dubai 48% Sharjah 12% Abu Dhabi 58% Our Advertisers ○ A A Sons; ○ Alpha Crystal; ○ Ambiance Furniture; ○ Arc Line Décor; ○ Arte; ○ Avant; ○ Avenue Interiors; ○ Bagno Design; ○ Bosch; ○ Danube Buildmart; ○ Hitachi; ○ Eurocucina; ○ Exotica; ○ Grand Stores; ○ Hadi; ○ Home Centre; ○ Homes R Us; ○ House of Zunn; ○ ID Design ○ Ikea; ○ Indigo Living; ○ Jaguar; ○ Jashanmal; ○ King Koil; ○ Landscape Mart; ○ Laura Ashley; ○ LG; ○ Marina Home; ○ Mudo City; ○ Natuzzi; ○ OOD Life; ○ Pan Emirates; ○ Pottery Barn; ○ Q Home Décor; ○ Red Tag; ○ Rhythm Cosmos; ○ Ru’a Home; ○ Safetex ○ Safita Furniture; ○ Samsung; ○ Serta; ○ Siemens; ○ Solico; ○ Somfy; ○ Teka; ○ United Furniture; ○ United Office; ○ West Elm; ○ Western Furniture. TECH SPECS Dimensions DPS Bleed W461 x H305 mm Full Page Bleed W238 x H305 mm Half Page Bleed W238 x H155 mm DPS Trim W456 x H299 mm Full Page Trim W228 x H299 mm Half Page Trim W228 x H150 mm DPS Print Area W436 x H279 mm Full Page Print Area W208 x H279 mm Half Page Print Area W216 x H145 mm ISSUE DATES Jan/Feb | Mar/Apr | May/Jun | Jul/Aug | Sep/Oct | Nov/Dec Booking: 12 days prior to publication Material: 10 days prior to publication RATES TECHNICAL SPECIFICATIONS GENERAL GUIDELINES PDF ESPECIFICATIONS • Any and all supplied materials are presumed to be correct and in accordance with Khaleej Times stated requirements. • Khaleej Times will not be held liable for printing complications which may arise due to receipt of non-conforming materials. • Resolution: 300dpi. • Mode: CMYK. • All Fonts Embedded. the Asura system will not check this. Khaleej Times will not transparencies. • Khaleej Times cannot guarantee legibility of -4colour reverse type below 10 point and black & white reverse type below 6 point. • Disks must only include advertisement related materials. Khaleej Times is not responsible for any non-pertinent information on disks supplied. HANDLING AND POSITION OF ADVERTISING MATERIALS Please follow material deadlines for sending materials. All advertising materials should be provided securely packed and with a covering note specifying details regarding the publication & date of insertion, advertiser, agency and special instructions, if any. Materials received for insertion will not be released until after publication of issue. Requests for return of materials must be sent in writing. All materials will be kept on hand by publisher for 15 days following the original date of insertion, after which, these will be destroyed. FILE NAMING space. or any other information. • Information regarding crop marks. The minimum standard values for screens in highlight areas (e.g. water marks) is 2٪ + 5٪ extra in all colours for printing on Newspaper web. - NOT ACCEPTED IN ANY STAGE • DCS, Multitone, Multichannel (more than 4 channel i.e. CMYK). • Advertisements fully done in Photoshop containing text with only raster data. Keep live matter 5mm from trim edges—head, lef, right and bottom. If you you acquire a double page spread, we recommend consider 5mm in the center for the spine juncture. RECOMMENDATIONS special characters such as: / : # ? MATERIAL FORMAT Digital material is required in all popular software like Adobe Illus trator CS, Adobe Photoshop CS, InDesign, Freehand MX. Preferably fonts converted into paths/curve with CMYK photographs of pixel data. Media must be on CD/DVD along with a hi-res proof. • Separate CD/DVD to be provided for separate advertisements to avoid confusion. • Use disinfectant software before sending your disk or uploading your advertisement. • Advertisers should ensure that they have a duplicate copy of all electron ic materials. CONDITIONS FOR ACCEPTANCE OF ADVERTISMENTS. The publisher reserves the rights to refuse or alter any advertisement without prior notice and without providing any reason omission/commission or for any effect arising from the publication of any advertisement. ion datewill be charged ٪50 of the ad cost. FOR MORE DETAILS PLEASE CONTACT: REKHA D’SOUZA Senior Advertisment Manager Account Group Manager RINKEY GUPTA Sr. Advertisement Executive TANJA TASHEVSKI Sr. Advertisement Executive +971 55 271 5614 EDITORIAL QUERIES — SHALAKA PARADKAR: inspiredliving@khaleejtimes.com -
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