1. art and entertainment
2. shows and events
3. sports event

2015 Calendar of Events 212 Sponsorship Opportuni9es 2015 Partnership Programming Calendar: 212, NYC’s premiere digital media industry, offers a slate full of thought -­‐provoking panel events and signature programs catering to the top minds in the digital media industry. In addiAon to its many signature client panel events, 212 produces several seasonal tent-­‐poles including Winter Gala, Summer Beach Party and Agency Quiz Bowl. All of 212’s events cater to a digital media audience comprised of 60-­‐70% agency professionals. To kick off the year, we welcome the opportunity to explore ways we can build a custom sponsorship with our partners which maximizes your exposure to the digital community throughout the year. We look forward to building something unique and impacSul with you... 2015 Programming
Added Value – All Sponsorships Include With each sponsorship opportunity, your brand is also integrated into all of our pre-­‐ and post-­‐ event communicaAons: Pre-­‐Event Promo9on: Sponsor logo & link as event sponsor on outbound member communicaAons (email invites, promoAon, reminders , etc.) Sponsor logo & link as event sponsor on 212 Web site Promo9on at the Event: Dependent on sponsorship package Post-­‐Event Promo9on: Sponsor logo & link as Event sponsor on outbound member communicaAon thank you email 2015 Calendar / Available Sponsorships February 212 Annual Winter Gala – Sold Out May Video Panel Event -­‐ Sold June Cross PlaSorm Panel Event -­‐ Sold August Summer Beach Party – Sponsorships Available September Mobile Panel Event -­‐ Sold October Agency Quiz Bowl – Sponsorships Available ProgrammaAc Panel Event -­‐ Sold Big Data Panel Event – Sold November
212 NYC ANNUAL SUMMER BEACH PARTY Summer Beach Party Hosted at Governors Island Beach Club, the Summer Beach Party has become a 212 signature event. The event caters to close to 2,200 industry professionals, 75% of which are agency employees. With a live musical performance starHng at 9 pm, the “networking” doesn’t end unHl the wee hours of the night. Last year, Kevin Jonas hosted and Wu-­‐Tang Clan, DJ Cassidy and The Lox performed. This is the perfect event for connecHng with millennial agency/clients and publishers! Sold sponsorships to date: •  Title/Open Bar Sponsorship •  Title/Food Sponsorship •  Mixology Sponsorship •  Ice Luge Sponsorship •  Social Media Wall Sponsorship Custom Sponsorship are Available Private Cabana
Sponsorship
For illustraAve purposes only Cabana sponsorship offers an opportunity to entertain clients, staff and vendors and provides: • 10 x 12 private cabana to seat
10-­‐12
• (1) sofa, (2) Love Seats, (1)
Oeoman • (2) Branded Pillows • Boele service • 30 Ackets Sponsorship Value: $13,000 For illustraAve purposes only Registration
Sponsorship
•  Branding of the tables and space surrounding the registraAon area for the 212 Summer Beach Party •  The opportunity to distribute branded item to the aeendees at the event as they register •  Brand registraAon staff with t-­‐shirts •  Branded wristbands •  Value: $17,000 Welcome Bag
Sponsorship
•  Opportunity to distribute welcome bags to guests upon arrival •  Tent to distribute items •  (8) Ackets to the event •  Value: $8,000 Phone Charging Station
For illustraAve purposes only Phone charging staAon: •  (2) Branded phone charging staAons strategically located throughout venue • 
• 
Opportunity to leave collateral at staAons (8) Ackets to the event Sponsorship Value: $10,000 For illustraAve purposes only Games Sponsorship
For illustraAve purposes only Opportunity to brand two beach games: •  Branded Ping Pong Table • 
Branded Cornhole • 
Ping table and cornhole provided • 
4 Ackets Sponsorship Value: $5,000 For illustraAve purposes only Governors Island Ferry
Sponsorship
•  Branding of two ferries transporAng guests on and off the island •  Opportunity to brand the boat with banners and flags •  Opportunity to distribute items on boat •  15 Ackets •  Value: $10,000 Custom Sand Castle
Prominent custom sand sculpture popular backdrop of the event: •  Sand sculpture co-­‐
branded with 212 NYC greeAng guests on arrival at the Governor’s Island pier •  Approval of final artwork / sketch •  (8) Ackets to the event •  Value: $10,000 Branded Photo Booth
Sponsorship includes: •  Custom wrapped branded photo booth •  Branded photo print out •  Prop staAon •  Plasma TV •  Dedicated gallery •  (8) Ackets to the event •  Value: $10,000 212 NYC AGENCY QUIZ BOWL Agency Quiz Bowl
The Agency Quiz Bowl, previously hosted at the NY Times Theater and Stage48, pairs the top digital agencies against one another in a fun, compeHHve, winner-­‐take-­‐all tournament. Charter sponsorships allow key publishers to parHcipate in an exclusive agency only event that includes over 300 key players from the NYC Digital Ad community (80% agency/20% sponsor a`endance). Every year the event is hosted by a well-­‐known celebrity. Last year’s Quiz Bowl was hosted by comedian Jaleel White. Title Sponsorship
Title Sponsorship Includes: •  Opportunity to set-­‐up booth at registraAon and hand out collateral and premiums • 
Exclusive branded step & repeat at entrances • 
IntegraAon in run of show through interacAve live-­‐audience response quiz • 
VIP area • 
Opportunity to brand stage • 
(15) Tickers to agency only event • 
Quiz Bowl Team •  Custom acAvaAons available Title Sponsorship: $30K Prize / Challenge
Sponsorship
Prize Sponsorship Includes: •  IntegraAon in run of show through four fun interacAve challenges • 
Prominent branding on stage during challenges • 
RecogniAon as prize sponsor in sponsor loop • 
Custom raffle quesAons during cocktail hour •  Quiz Bowl Team of five Title Sponsorship: $15K Food & Open Bar
Sponsorship
Sponsorship includes: •  Opportunity to brand bar or food staAons • 
Prominent branding at staAons • 
Opportunity to distribute premiums at bars or during cocktail hour • 
RecogniAon as food or open bar sponsorship in sponsor loop Food Sponsorship: $15K Bar Sponsorship: $15K Team Sponsorship
Team Sponsorship Includes: •  Entry into agency only event •  Quiz Bowl Team of five • 
RecogniAon as team sponsor in sponsorship loop Team Sponsorship: $8,000 Quiz Bowl Sizzle Reel
Sponsorship
Team Sponsorship Includes: •  Entry into agency only event •  Quiz Bowl Team of five • 
Opportunity to display sizzle reel throughout the space Team Sponsorship: $8,000 If you are interested in further discussing a sponsorship opportunity please contact: sponsorship@212nyc.org!
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