Vacancy Announcement Marketing and Communication Officer Adeso UK Organization Adeso - African Development Solutions www.adesoafrica.org Position Title Marketing and Communication Officer Adeso UK Reporting to Fundraising Manager (based in UK) Working with Adeso Fundraising Staff UK, Communication Team and Program staff at HQ in Nairobi Kenya, Adeso USA Programme /Duty station London Office Starting date ASAP Salary 25K-28K/per annum ORGANIZATIONAL CONTEXT Adeso is an expanding and vibrant African based international development and humanitarian organization. At Adeso, we work with African communities who are yet to realize their full potential; working inside these communities to create environments in which Africans can thrive. Our belief that economic, social and environmental security is the bedrock of a healthy community drives the nature and intent of our programming. We work to prevent and overcome situations that adversely affect community well-being by: reinvigorating the economy, developing skills for life and work, providing humanitarian aid, and influencing policy. For the past 20 years we have strengthened rural livelihoods through environmental awareness, training, technology transfer and innovative humanitarian projects in pursuit of a peaceful, selfreliant, and greener future. Currently, Adeso has programs in Somalia, Kenya and South Sudan. Adeso is an exciting and dynamic organization experiencing managed rapid growth. It offers sound employment conditions with opportunities for personal growth and development. POSITION SUMMARY Adeso’s communication team and the newly established fundraising department’s purpose is to raise the profile of the organisation and its causes amongst British and international audiences via social and electronic media to support integrated marketing and fundraising campaigns. The ideal candidate will work in a small and close knit team to support the delivery of the organization’s marketing and communication strategy, ensuring the focus remains on increasing brand awareness and reaching a wider target audience. In order to achieve this, the post holder will need to put together highly marketable content for distribution through various social and electronic media channels as well as to keep external stakeholders highly engaged. The candidate will be a mission-driven individual who will Adeso Headquarters – Kenya P.O. Box 70331-00400 Nairobi, Kenya M: +(254) 710 607 378 T: +(254) 20 800 0881 info@adesoafrica.org Adeso – USA 1250 24th Street NW, Suite 300 Washington, DC 20037 M: +1 (202) 510-4137 T: + 1 (202) 467-8348 info.usa@adesoafrica.org Adeso – UK CAN Mezzanine 49-51 East Road London E1 6AH T: + 442072508269 M: +44 7745 034395 info.uk@adesoafrica.org have at least 5 years’ experience of managing integrated marketing campaigns and communication across a range of marketing and communication disciplines and channels. ESSENTIAL DUTIES AND RESPONSIBILITIES Campaigns & Strategy  Support in planning, budgeting and delivering Adeso's marketing campaigns across the agreed marketing channels - within the approved budget.  Engage the Fundraising Department for the delivery of key campaigns.  Develop Communication, Marketing plans and budgets in line with Adeso's strategic objectives.  To plan, budget and deliver marketing events. Content Management and Distribution  Develop and edit marketing, communication and fundraising materials that appropriately target the intended audience.  Work with designers, producers and printers in the creation of marketing and communication materials.  Ensure that all communications and marketing materials are professional, courteous, accurate and consistent with the objectives of Adeso’s marketing and fundraising plans.  Communicate and market Adeso's core brand identity to all stakeholders through various social, electronic and print media channels.  Ensure that Adeso’s gets the best deal possible when negotiating space on desired marketing channels.  Build and manage relations with media organisations and other stakeholders.  Be responsible for organising Adeso's marketing activities and events in accordance with the Marketing, Communication and Fundraising plan.  Ensure all outgoing messages are consistent with the overall Communication and Marketing objectives.  Attract consistent and positive media coverage for Adeso's work. General  Contribute to the total effectiveness of the marketing and fundraising campaigns and Adeso’s brand development.  To solve problems proactively, offering creative ideas and working as a positive and engaged team member.  Develop key messages for all audiences including donors, volunteers, trustees, media, the general public and other stakeholders.  Assist in planning with Fundraising events and appeals.  Represent Adeso at marketing and fundraising events  Any other duties commensurate with the accountabilities of the post. QUALIFICATIONS AND SKILLS  A degree level education in the field of Marketing or Communications or at least 5 year experience in a similar capacity with an international non-governmental organization.  Solid experience in copywriting, proof reading and editing materials for web-site, social and electronic media and various communication channels.  Experience managing social media accounts for an international non-governmental organization.  Experience of delivering campaigns across a variety of marketing channels, including direct mail, websites, online campaigns (including SEO), emails, social media  Experience of print, production and electronic material design processes and techniques.  Strong communication and interpersonal skills along with creative writing.  Exceptional analytical, planning, IT and research skills. KNOWLEDGE AND ABILITIES         Thorough understanding of branding principles and tactics through social and electronic media including the Web. Strong knowledge of contemporary marketing techniques. Strong knowledge of delivering marketing campaigns across diverse marketing mediums. Passionate about East Africa Region and African Diaspora preferred. Ability to work in a systematic and methodical manner and to work effectively within a team environment. Ability and willingness to travel domestically and internationally as necessary. Commitment to Adeso’s mission, visions and values. A proven ability to work collaboratively and thoughtfully across the organization and as part of a committed, integrated team. APPLICATION PROCESS This is a challenging opportunity for a dedicated and highly motivated professional. If you would like to join this dynamic team, please submit your application to jobs@adesoafrica.org, quoting the position in the email subject matter, by 27th March, 2015. Kindly note that applications screening and interviews will be on a rolling basis. Each application should be addressed to the HR Director and include the following:   An updated CV; and An application letter which should include cover letter, remuneration requirements and contact information for three work-related referees. Applications not including all of the above information will not be reviewed. Only short-listed candidates will be contacted. Adeso is an equal opportunity employer and does not discriminate based on one's background, beliefs, gender or sexual orientation.