THE SIGNAL

THE SIGNAL
RSL magazine for
South Australia, Northern Territory & Broken Hill
BOOKINGS
To book advertising in The Signal fill out the advertising booking form and fax to (08) 8232 0377.
For more information contact Christopher Luong on (08) 8100 7311.
ABOUT THE SIGNAL
The Signal is a glossy, full colour, A4 publication with quality articles read by an avid readership.
PUBLISHED
Quarterly - 4 editions per year.
CIRCULATION
Approximately 11,000 copies of each issue are printed and circulated to approximately 13,000
members across South Australia, Northern Territory and Broken Hill.
SCHEDULE
Issue
79
80
81
82
Ad Booking
12 Mar 2015
8 Jun 2015
4 Sep 2015
8 Nov 2015
Artwork Deadline
19 Mar 2015
15 Jun 2015
11 Sep 2015
15 Nov 2015
Distribution
13 Apr 2015
13 Jul 2015
2 Oct 2015
18 Dec 2015
Insert delivery
1 Apr 2015
1 Jul 2015
21 Sep 2015
4 Dec 2015
INSERTS (11,500 required as a minimum - Ring 8100 7311 for updated numbers)
Rate per thousand - $151 per 1000 (plus GST)
(Standard rate and subject to change. Non standard inserts POA).
Plastic shrink wrap covers used by The Signal offer all weather protection for the magazine.
Leaflets or catalogues can be inserted into the plastic wrap, along with the magazine, to effectively
reach your target market.
If you require it to be placed for specific regions, additional costs may be inccured.
ARTWORK MATERIAL
All artwork is to be supplied to RSL SA in the specified format (see advertising specifications on
following page for more information).
Mail artwork with a print out to: RSL SA, ANZAC House, Victoria Drive, Adelaide SA 5000.
Phone: 8100 7311 or email: christopher@rslsa.org.au
ARTWORK DESIGN
Artwork can be designed by our experienced graphic designer. Rates are based on time and are
available upon request.
ADVERTISING ENQUIRIES: Phone (08) 8100 7311 or email: christopher@rslsa.org.au
THE SIGNAL
ADVERTISING DIMENSIONS
Advertising rates are full colour and PLUS GST.
FULL PAGE
210mm wide x 297mm high
(plus 3mm bleed)
HALF PAGE
188mm wide x 130mm high
HALF PAGE
280mm high x 94mm wide
QUARTER PAGE
92mm wide x 130mm high
QUARTER PAGE
188mm wide x 65mm high
EIGHTH PAGE
92mm wide x 65mm high
PRODUCTION REQUIREMENTS
• Finished artwork must be submitted in print ready PDF format.
• Adobe Acrobat PDF files are preferred, however, please remember that images should be CMYK and 300dpi. Fonts should be embedded. Dimensions should be correct.
• Please remember the ability to edit or modify content in supplied PDFs is limited, and if changes are required, the advertiser will be asked to send a new, corrected file.
• Other acceptable file formats include Adobe Illustrator, InDesign and Photoshop (layers).
• If you prefer, you can supply us with images and copy separately and we can put your advertisement together for you.
• JPG, TIFF or EPS format. CMYK at 300dpi (no copy in images).
• Text in Word document of email.
No embedded images in Word document.
• Your cooperation in supplying artwork to the correct size will be greatly appreciated.
• Where bleed is required on artwork, it should extend 3mm from page edge for a full page.
• Artwork must be supplied on time.
If you require further information, please contact:
Christopher Luong
RSL SA, ANZAC House
Torrens Training Depot
Victoria Drive, Adelaide SA 5000
Phone: 08 8100 7311
christopher@rslsa.org.au
www.rslsa.org.au
THE SIGNAL
BOOKING FORM - THE SIGNAL
Complete this form and fax to (08) 8232 0377.
For further information please contact our Meida & Appeals Manager
Christopher Luong on (08) 8100 7311 or email: christopher@rslsa.org.au
Organisation Name
Street Address
Suburb
State
Phone
Fax
Contact Name
Email
Contact Signature
Date
AGENCY DETAILS (if applicable)
Agency Name
Street Address
Suburb/State
Phone
Fax
Contact Name
Email
BOOKING DETAILS
Issue
79 80
81
82
Advertising Size:
Full page
$2500
Quarter page horizontal
$ 725
Half page horizontal
$1450
Quarter page vertical
$ 725
Half page vertical
$1450
Eighth page
$ 425
Inserts (per 1,000)
$ 151
Pricing exclusive of GST
Special Instructions
Client Signature
Disclaimer: Although care will be taken in preparing this publication, the publisher, author, consultants and editors are not responsible for the results
of any actions taken on the basis of information in this publication, nor for any error in or omission from this publication.
Cancellations must be made in writing 14 days prior to the booking deadline or the publisher reserves the right to charge in full.
Please note: All new advertisers are required to fill out a Credit Application form.
THE SIGNAL
CONDITIONS OF ACCEPTANCE OF ADVERTISEMENTS
RSL South Australia reserves the right to refuse any
advertisement or change position without prior notice or
provide any reason for doing so.
While every care is taken in compiling the advertisements,
neither RSL South Australia nor their agents accept the
responsibility for any inaccuracies or omissions or for
any consequences arising from the publication of any
advertisement. The advertiser agrees to indemnify RSL
South Australia, its servants or agents against damages,
losses or claims by third parties from publication of the
advertisement.
All advertisements must comply with government
regulations and laws. It is the sole responsibility of the
advertisers or their representatives and or advertising
agencies to indemnify the publisher, its servants and agents
against all liability claims or proceedings whatsoever
arising from the publication and without limiting the
aforementioned to indemnify all of them in relation to
defamation, slander of all types, breach of copyright,
infringement of trademarks or titles, trade practices, or
unfair competition, royalties or privacy laws. Any discounts,
commissions or contract rates offered are subject to
payments being received by the publisher within the
stipulated credit period last announced by the publisher.
RSL South Australia reserves the right to charge the casual
rate and levy a surcharge in the event of payments not
being received within the stipulated credit period.
Booking and cancellation deadlines must be adhered to.
The publisher reserves the right to charge the full rate for
advertisements cancelled beyond these deadlines.
Trading Terms
Advertising space accounts net 30 days from date of
invoice/publication.
Confirmation of Bookings
Responsibility cannot be accepted for advertisements
or instructions received by telephone unless they are
confirmed in writing prior to publication.
Cancellation of Bookings
Must be made in writing 14 days prior to the booking
deadline or the publisher reserves the right to charge in
full.
Contract Bookings
Contract bookings protect the advertiser, allowing them the
rate at which the booking was made for the chosen number
of issues booked over a maximum period of one year. Should
an advertiser elect to cancel one advertisement within
this block, all advertisements concerned in this booking
will be billed at the lower appropriate discount rate (still
protected). Should, however, the advertiser cancel more
than one of the advertisements booked, rate protection will
be nullified and the current casual rate will apply.
Trade Practices Act 1974 Section 52 of the Act imposes
a General Duty on anyone (individuals and corporations
alike) not to engage in, trade or commerce in conduct
that is misleading or deceptive. It is suggested that in the
case of doubt, advertisers and advertising agencies should
seek legal advice. The advertiser agrees to indemnify
the publisher for any demands, claims, damages or
liability whatsoever arising directly out of or caused by or
connected with the printing publication or display of the
advertiser’s message.
Copyright
Clients are responsible for copyright approval for material
supplied to RSL South Australia.