i-2 ba th y, 2 Ma On 8 5 01 Supply Chain Planning and Forecasting Du Master Class Continuous improvement in demand planning and forecasting is a must do for companies using supply chain as a source of competitive advantage. Somehow this recognition has not helped them perform better. This master class will look at why some firms do better than other firms in terms of demand planning and forecasting as prime mover of supply chain management. What are the basic tenets that are missing? What is required to make demand planning exercise successful? Master Class Leader Dr Rakesh Singh is distinguished professor of Supply chain strategy and Economics at great lakes Institute of management. He is a gold medallist in MA Economics from University of Mumbai and PhD in Demand Planning and Forecasting. He Teaches at INSEAD, Athens University of Economics and Business and IIM Kolkatta. His Research is in the area of Supply chain Management and he is widely published both internationally and nationally. He Has conducted numerous training programme on supply and demand planning for corporates like Nivea, Murugappa group, L&T, Syngenta, Rallis, Fiat, Mahindra Automotive, Dabur and John Deere Tractors. His Masterclasses on demand forecasting for Marcus Evans and Terrapin have been very popular. He writes frequently on demand planning and supply chain issues in SCM Pro. He is currently the chairman of Institute of Supply Chain Management and managing editor of SCM Pro. Learning objectives -Matching demand with supply: The Basic framework for demand planning -Supply chain complexities, uncertainty and forecasting -The Forecasting methods: Selection, estimation and assessment -Measuring the Forecast performance: Understanding Bias and Error -Understanding Variability in the supply chain. -Managing forecast by building an effective Operations and sales planning processes -Dealing with real time demand planning challenges: Simulation exercise -How to minimize politically motivated biases and reduce the bullwhips in supply chain. D-204, Riddhi Siddhi Complex, Prem Nagar, Goregaon (w), Mum. - 400 062. Ph.: 022 60020157/59. www.iscmindia.net, Contact Us: info@iscmindia.net -How to develop an effective and realistic baseline forecast that drives better planning. -What is the right forecasting model for your supply chain? -How do we deal with different kind of uncertainty while demand planning and forecasting. -How to analyse error and forecasting performances. -How to minimize politically motivated biases and reduce the bullwhips in supply chain. Mr. Praveen-Manager Professional Programs M-052 622 0333, Ms. Shalini Bedi - Coordinator|Corporate Relations M-055 557 5925, Birla Institute of Technology, Offshore Campus, RAK, UAE. Email: praveen.p@biticrak.ae, shalini@biticrak.ae Fee 2000 Master Class The agenda Dhm