3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 Syllabus MNC Strategy 1155‐MAN4633PCA1155_bbaol‐53195 GENERAL INFORMATION | IMPORTANT INFORMATION | COURSE DETAIL | COURSE CALENDAR GENERAL INFORMATION PROFESSOR INFORMATION Instructor: Albert Razon Office Hours: By Appointment Phone: (954) 913‐5453 E‐mail: arazon@fiu.edu NOTE: 48 hour response time on emails, excluding weekends COURSE DESCRIPTION AND PURPOSE An analysis of corporate strategies in a rapidly developing and changing global environment. Emphasis will be placed on forecasting, planning and contingency strategies. This course is covered in part by case method and stresses the environmental and institutional constraints on decision making within the organization.The approach in the course is to build on and extend the principles learned in the International Business (MAN 4602). The course focuses on decision making in a global context and requires both analytical and quantitative skills to analyze problems. First, we will focus on strategic imperatives that face Multinational Corporations (MNC’s) each day. We will take a brief introductory look at the formulation and implementation of corporate and business level strategy with particular reference to the global competitive environment. This analysis will be given a global focus and the student will be asked to consider the development of alternative strategic configurations designed to exploit and defend global competitive advantage. In addition, we will deal with the organizational challenges and roadblocks encountered by MNC’s by focusing on the internationalization process. This refers to a firm's gradually increasing involvement in foreign operations, from fortuitous exports to the emergence of a truly global firm. This entails not only an examination of the process itself over a period of time, but also detailed discussion and analysis of the various forms of entry such as licensing, franchising, equity joint ventures, and the development of wholly‐owned subsidiaries. Attention is given to the formulation and implementation of these mode‐of‐entry strategies and the challenges that are typically encountered along the way. Lastly, we will address a series of implementation issues unique to international business strategy. This will include problems associated with parent‐subsidiary relationships, issues in formulating global organizational structures, strategies for managing political and economic risks, host country‐MNC relationships and management development in the global context. COURSE OBJECTIVES The course emphasizes analysis of problems in managing joint ventures, licensing, barter, and technology transfer. Its goal is to provide an overview of the strategic management and international business concepts that frame strategic activity within MNCs through the analysis of competitive business strategies in global and multi‐domestic industries. At the end of this course student should be able to: Explore and identify the development of alternative strategic configurations designed to exploit and defend global competitive advantage Describe the motivations, means, and mentalities involved in expanding abroad Analyze the pitfalls of global expansion Describe the importance of Multinational Corporations to the global economy Recognize the increasing involvement in foreign operations, from fortuitous exports to the emergence of a truly global firm. Recognize the importance of Developing Transnational Strategies and how they build layers of competitive advantages. Describe the traditional and emerging motivations to internationalize Examine the internal and external triggers of globalization Recognize the impact of worldwide innovation and learning Examine the different advantages, goals, and means to develop Transnational strategies Discuss the four types of strategies (International, Multinational, Global, Transnational) and how they differ http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 1/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 Analyze of the various forms of entry such as licensing, franchising, equity joint ventures, and the development of wholly‐ owned subsidiaries. Differentiate the challenges facing companies to maintain or achieve worldwide competitive advantage Recognize implementation issues unique to international business strategy Apply knowledge learned in this course to analyze and gain understandings of daily events in international marketplace. MAJOR & CURRICULUM OBJECTIVES TARGETED These objectives relate to Global Learning, International Business Major and General Curriculum Outcomes. In addition to the MAN 4633 course learning objectives, this course will address all six College Curriculum Learning Objectives, including Communications Ability, Use of Information Technology, Globalization Context for Business, Critical Thinking, Analytic Skills, and Ethical Reasoning Abilities. Students will be able to: Develop strategies for the challenges of doing business in a global environment Demonstrate appropriate responses to global conditions and cultural diversity Global ‐ students will be able to apply knowledge of political, legal, economic, and cultural country differences to develop competitive strategies in foreign, regional, and global markets. Assess the needs of and justify the advantages accruing from expanding into international markets Critical thinking ‐ students will be able to apply critical thinking skills to complex business problems. This includes: analyzing complex business problems with no "right answers", identifying and evaluating relevant issues and information, generating and evaluating possible solutions to the problems, recommending solutions based on well‐reasoned rationales, and communicating these thought processes to others in an effective manner. Explore the international integration of MNC’sand analyze implications for managers Use of information technology ‐ students will be able to use information technology as a tool to do essential business tasks. These include: the ability to create documents, presentations, databases and spreadsheets; the ability to use the web to find information and/or create, use webpages; and the ability to understand the information technology‐related terminology. Use quantitative tools to evaluate business problems TEACHING METHODOLOGY This course will proceed primarily through study, on‐line discussion and critical analysis of the text, cases, and other article readings that have been assigned for the course. Thus, it is imperative that you have read these materials IN ADVANCE and are well‐prepared to discuss them as they are assigned. PLEASE NOTE ‐ ALL items in each chapter of the text are your responsibility to read ‐ this includes ALL the readings, notes and cases. Any of these items are fair game for the tests. The ultimate goal of this course is to provide students with an in‐depth understanding of the nature and workings of the world's multinational corporations as they formulate their strategies and structures to meet the demands of a fast‐moving, ever‐changing global economy. This goal will be accomplished through exercises and readings on multinational firm strategy and structure as presented in theTransnational Management textbook and through the study, analysis and on‐line discussion of real‐world multinational strategic management cases assigned from the textbook and other sources. Case analysis will elaborate on basic issues in the field to ensure a breadth of understanding in the class. Reading assignments will offer more specific insights into particular areas of international business, providing depth of understanding. Suggested Readings, such as The New York Times, will provide up‐to‐date, real‐life examples of the abstract theories and generalizations of the textbook and lectures. Exams will afford students the opportunity to integrate everything they have learned in the course into a comprehensive framework, which will help make concepts seem more real, and aid in applying those concepts to everyday life. ASSURANCE OF LEARNING The College of Business cares about the quality of your education. For more information please visit the Assurance of Learning site to learn more on the College's commitment to this initiative. IMPORTANT INFORMATION POLICIES Please review the FIU policies page as it contains essential information regarding guidelines relevant to all courses at FIU and http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 2/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 additional information on the standards for acceptable netiquette important for online courses. TECHNICAL REQUIREMENTS & SKILLS One of the greatest barriers to taking an online course is a lack of basic computer literacy. By computer literacy we mean being able to manage and organize computer files efficiently, and learning to use your computer's operating system and software quickly and easily. Keep in mind that this is not a computer literacy course; but students enrolled in online courses are expected to have moderate proficiency using a computer. Please go to the "What's Required" page to find out more information on this subject. This course utilizes the following tools: 1. StudyMate Please visit our technical requirements page for additional information. ACCESSIBILITY AND ACCOMMODATION Obtain more detailed information about the specific limitations with the technologies used in this course. Review Blackboard's Accessibility Commitment for more information. For additional assistance please contact our Disability Resource Center. COURSE PREREQUISITES MAN4602 This course has a prerequisite(s). Review the Course Catalog webpage for prerequisites information. PROCTORED EXAM POLICY Please note that the information contained in this section applies only if your course requires a proctored exam. It is the student’s responsibility to determine whether this online course requires proctored exams by carefully reviewing this syllabus. For detailed instructions please visit our Student Proctored Exam Instructions page on the FIU Online website. This online section of the course does not require on‐campus, proctored exams; all exams are administered fully online. TEXTBOOK Transnational Management: Text, Cases and Readings in Cross‐Border Management Christopher Barlett and Paul Beamish Irwin/McGraw Hill, 7th Edition, 2013 ISBN‐10: 0078029392 ISBN‐13: 978‐0078029394 You may purchase your textbook online at the FIU Bookstore. Other Readings: Students are expected to keep up with current events as they affect international management throughout the course. This can be accomplished through independent readings from a variety of sources including The Wall Street Journal and The Economist, among others. EXPECTATIONS OF THIS COURSE This is an online course, meaning that most of the course work will be conducted online. Expectations for performance in an online course are the same as for a traditional course; in fact, online courses require a degree of self‐motivation, self‐discipline, and technology skills that can make them more demanding for some students. Students are expected to: http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 3/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 Review the how to get started information located in the course content Introduce yourself to the class during the first week by posting a self introduction in the appropriate discussion forum Take the practice quiz to ensure that your computer is compatible with Blackboard Interact online with instructor/s and peers Review and follow the course calendar Log in to the course two times per week Respond to discussion boards, blogs and journal postings within two days Respond to emails/messages within 2 days Submit assignments by the corresponding deadline The instructor will: Log in to the course four times per week Respond to discussion boards, blogs and journal postings within two days Respond to emails within two days If you are unsure about something, ask! COURSE DETAIL COURSE COMMUNICATION All students are expected to conduct themselves in a responsible, courteous, and professional manner in all course communications with both the professor and other class members. Communication in this course will take place via Email. When you do send an email (arazon@fiu.edu)‐ please enter "MAN4633‐ Your PantherID" in the subject field. The Email feature is an external communication tool that allows users to send emails to users enrolled within the course including the instructor and other students. Emails are sent to the students' FIU email on record. The Email tool is located on the left side Course Menu (Blackboard user interface). Visit our writing resources page for more information on professional writing and technical communication skills. DISCUSSION FORUMS Keep in mind that your discussion forum postings will likely be seen by other members of the course. Care should be taken when determining what to post. If you need to send a private message to an instructor or student, use Email. The instructor will review the discussion forums and will reply to students posts as needed. Students are encouraged to engage each other in course‐related discussions and debates. Class participation is highly important. As the Course Requirement/Grading chart below indicates, active participation is heavily weighted. The discussion boards will be used to submit the Introduce Yourself post, submit weekly Water Cooler Discussions & Debates and discuss specific cases. In addition to the general discussion forum on Blackboard, each group once organized, will have its own private discussion forum for group postings and other team‐only communications. You may also use the FIU email and Blackboard Course Messages and chat features to hold meetings and discuss items of relevance to the course with one another. ASSESSMENTS In order to mitigate any issues with your computer and online assessments, it is very important that you take the "Practice Quiz" from each computer you will be using to take your graded quizzes and exams. It is your responsibility to make sure your computer meets the minimum hardware requirements. Assessments in this course are not compatible with mobile devices and should not be taken through a mobile phone or a tablet. If you need further assistance please contact FIU Online Support Services. QUIZZES There will be a quizzes administered online through Blackboard after each two assigned chapters. You may (and you are encouraged to) retake the quiz one time if you are dissatisfied with your first performance. Quizzes will consist of multiple choice and/or True/False questions. The quizzes are “open book”. Review the Weekly Schedule for quiz availability and due dates. Quizzes will consist of the following: 20 questions in total (10 per chapter @ 2 chapters each quiz) 35 minutes http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 4/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 2 attempts (Receive highest grade) There will be absolutely NO exceptions for making up Quizzes. EXAMS There will also be two exams administered online during the time periods allotted for each exam noted on the Weekly Schedule below. Unlike the quizzes, the examination may NOT be repeated. Each exam will cover 4 chapters. While the material is not cumulative it is important to retain the knowledge and skills built throughout the course. The examination will consist of any combination of multiple choice and true‐false questions. Review the Weekly Schedule for exam availability and due dates. The exams will consist of following: 60 questions in total (15 per chapter @4 chapters each exam) 2 hours 1 attempt Make‐up Exam: Absence from exam will only be granted to you if you can provide official documentation of illness or personal emergency. You are responsible for informing me as soon as possible (and preferably in advance) regarding a missed exam. Otherwise, you will receive a score of zero for the missed exam. Please note that the following information only applies if your course requires the use of the Respondus LockDown Browser to take assessments. Review the Respondus LockDown Browser Instructions on how to install, access your assessments and view your grades. After installing the browser, please take the Practice Quiz to familiarize yourself with the testing environment and to ensure that you have downloaded the Respondus Lockdown Browser correctly. ASSIGNMENTS INTRODUCE YOURSELF POST This assignment will be submitted within the appropriate Discussion Board Forum. This assignment is due before Sunday by 11:59pm of the first week of class. Use these introductions to get to know your fellow classmates so that you may pick successful team members for your group assignment. More information on this assignment will be made available within Blackboard. WATER COOLER DISCUSSIONS This assignment will be submitted within the appropriate Discussion Board Forum. You are to follow current events to be aware of current and potential issues affecting international business. Also, you are required to subscribe online to the New York Times or to read the paper in its printed version. I want you to post articles, videos, pose questions and start debates that are relevant to the coursework. I would expect an average of one to two posts per week (for the weeks specified in the Weekly Schedule below) in the "Water Cooler Discussions & Debates" forum as a minimum. I will be adding posts as well. If you have not participated, you will not receive credit. CASE DISCUSSIONS This assignment will be submitted within the appropriate Discussion Board Forums. Throughout the semester, we will discuss two cases. More information on these cases and each assignment will be made available within Blackboard. Case Discussion posts are due before Sunday by 11:59pm of the week they are listed in the Weekly Schedule below. In order to encourage your classmates to respond to your postings, it is suggested to post earlier in the week than later. GROUP PROJECT: CASE ANALYSIS PAPER & PRESENTATION The group project requires students to explore various international strategic management issues through an analysis of the activities of a multinational corporation. This deliverable provides an opportunity for students to apply their knowledge from international management learned earlier in the course, such as techniques and strategies, weighing political risks, Organizational complexity and diversity, international capital markets and sources of financing of the multinational firm, foreign investment decision making, and implementation of strategical initiatives. Students will also develop the skills to identify and evaluate data, conduct a multi‐perspective analysis of the evidence to make logical decisions, engage in global problem solving and communicate his/her beliefs clearly and accurately. Groups will have a choice from several cases in the text to make a case analysis project. As a group, you will work together to deliver the following items: Written analysis of the case (approximately 5 double‐spaced pages minimum length) PowerPoint presentation of the case Please note, any student who does not perform his/her share of the work or remain in communication with his team members can be given notice by the team, a minimum of 48 hours in advance, that if he/she does not contact team/make arrangements http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 5/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 regarding work share, that the student will be "fired" from the team by the other members. YOU WILL HAVE TO WORK IN GROUPS‐ NO EXCEPTIONS WILL BE MADE. All teams are expected to manage their own interpersonal group dynamics and allocate the workload reasonably and equitably amongst all team members. While teams can arrange in‐person group meetings if they like, no team can force a team member in a fully‐online course section to attend face‐to‐face meetings. Students in online sections may not even be located in the same country as one another at the time of the course, so all teams must make arrangements to meet online if there are team members who cannot attend an in‐person group meeting. Working in groups is an essential part of this class. These groups create interaction between students which is even more important in an online class. To get around any issues I suggest you use the collaboration feature under My Groups, or Adobe Connect (see below). You can meet using chat rooms and virtual teams, never meeting in person. You can also use gotomeetings.com or Skype which works great too. More information about this assignment will be available in Blackboard. Review the Weekly Schedule below for due dates regarding the Group Case Analysis Project and Group Presentation. ADOBE CONNECT PRO MEETING Adobe Connect is an online meeting room where you can interact with your professor and fellow students by sharing screens or files, chat, broadcast live audio, and take part in other interactive online activities. We will be utilizing this tool to meet for group work, should you choose to do so. Please let the professor know if you choose to use Adobe Connect (one week in advance preferred) so that a meeting room can be set up for your group. Requirements for using Adobe Connect: Disable any window pop‐up blocker. Adobe Flash Player is required to successfully run your Adobe Connect meeting. You can test your computer to make sure your computer and network connections are properly configured to provide you with the best possible Adobe Connect meeting experience. Use of a combination headset and microphone with USB connection is recommended to ensure quality sound and reduce technical difficulties. Reference Adobe Connect (Tutorials & Help) for additional information. GRADING NOTE: Your professor retains the right to curve any grade component. The final grade in this course, once assigned, will not be changed except in the event of a grading error. Grading Rubrics for each assignment will be made available within Blackboard. Number of Items Points for Each Total Points Available Weight Introduce Yourself Discussion 1 5 5 5% Active Participation in Water Cooler Discussions 4 2.5 10 10% Active Participation in Case Discussions 2 7.5 15 15% Quizzes 4 3.75 15 15% Exam 1 & Exam 2 2 15 30 30% Group Case Analysis Paper, Group Presentation 2 10 20 20% Group Project Peer Evaluation 1 5 5 5% Course Requirements Letter Range (%) Letter Range (%) Letter Range (%) A Above 95 B‐ 80 ‐ 83 D+ 67 ‐ 69 A‐ 90 ‐ 94 C+ 77 ‐ 79 D 64 ‐ 66 B+ 87 ‐ 89 C 74 ‐ 76 D‐ 60 ‐ 63 http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 6/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 B 84 ‐ 86 C‐ 70 ‐ 73 F < 60 COURSE CALENDAR WEEKLY SCHEDULE DATE Module 1 05/11‐05/17 Module 2 05/18‐05/24 Module 3 05/25‐05/31 Module 4 06/01‐06/07 TOPICS AND READINGS TASKS Review Syllabus & Course Introduction Group Formation Chapter 1: Expanding Broad‐ Motivations, Means and Mentalities Submit Introduce Yourself Post Attempt Practice Quiz Form Your Group (5 persons or less per group) and select your case before Sunday by 11:59pm Read Chapter 1 Review Chapter PowerPoint Slides Submit Water Cooler Discussion Post(s) before Sunday by 11:59pm Chapter 2: Understanding the International Context‐Responding to Conflicting Environmental Forces Chapter 3: Developing Transnational Strategies‐ Building Layers of Competitive Advantage Case 3‐3: GE's Imagination Breakthroughs‐ The Evo Project StudyMate Review for Exam 1 becomes available starting 5/18 at 8:00am Read Chapter 2 Read Chapter 3 Review Chapter PowerPoint Slides Submit Case 3‐3 Discussion Posts before Sunday by 11:59pm Complete Quiz 1 covering Chapters 1‐2 (available 5/18, 12:00am‐05/24, 11:59pm) Chapter 4: Developing Transnational Organization‐ Managing Integration, Responsiveness, and Flexibility Chapter 5: Creating Worldwise Innovation and Learning‐ Exploiting Cross‐Border Knowledge Management Exam 1 covering Chapters 1‐5 Read Chapter 4 Read Chapter 5 Review Chapter PowerPoint Slides Submit Water Cooler Discussion Post(s) before Sunday by 11:59pm Complete Quiz 2 covering Chapters 3‐4 (available 5/25, 12:00am‐5/31, 11:59pm) Complete Exam 1 covering Chapters 1‐4 (available 5/28, 12:00am‐5/30, 11:59pm) Chapter 6: Engaging in Cross‐Border Collaboration‐ Managing across Corporate Boundaries Case 6‐2: Nora‐Sakari, A Proposed JV in Malaysia Chapter 7: Implementing the Strategy‐ Building Multidimensional Capabilities Read Chapter 6 Read Chapter 7 Review Chapter PowerPoint Slides Read Case 6‐2 Submit Case 6‐2 Discussion Post(s) Complete Quiz 3 covering Chapters 5‐6 (available 6/1, 12:00am‐6/7, 11;59pm) http://cpbucket.fiu.edu/1155man4633pca1155_bbaol53195/syllabus.html 7/8 3/16/2015 CreatorPro | Syllabus for 1155MAN4633PCA1155_bbaol53195 1155MAN4633PCA1155_bbaol53195 Module 5 06/08‐06/14 Chapter 8: The Future of Transnational‐ an Evolving Global Rule StudyMate Review for Exam 2 becomes available starting 6/8 at 8:00am Module 6 06/15‐06/21 Exam 2 covering Chapters 5‐8 Read Chapter 8 Review Chapter PowerPoint Slides Submit Water Cooler Discussion Post(s) before Sunday by 11:59pm Complete Quiz 4 covering Chapters 7‐8 (available 6/8, 12:00am‐6/14, 11:59pm) Submit Group Project (Case Analysis Paper & Presentation) before Thurs. 6/11 by 11:59pm Submit Peer Evaluation before Fri. 6/12 by 11:59pm Submit Water Cooler Discussion Post(s) before Friday by 11:59pm Submit Course Evaluation via my.fiu.edu (optional) Complete Exam 2 covering Chapters 5‐8 (available 6/17, 12:00‐6/19, 11:59pm) Florida International University Online Copyright © 1998 ‐ 2015. 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