The world`s leading trade fair brand for the automotive service industry

The world’s leading trade fair brand
for the automotive service industry
Birmingham | Buenos Aires | Chicago | Dubai | Frankfurt
Istanbul | Jeddah | Johannesburg | Kuala Lumpur | Madrid
Mexico City | Moscow | New Delhi | Shanghai | St. Petersburg
Get connected
Join the future of the
automotive service industry
Founded in Frankfurt in 1971, Automechanika has now been held in a growing
number of global locations since 1997. Current dates and further information
on all 15 events can be found at automechanika.com
Dear exhibitors, visitors, business partners and colleagues,
the automotive industry is changing. Sustainability, urbanisation, connectivity
and digitalisation call for new technologies that the industry is not always able
to deliver on its own. Suppliers, OEMs and the automotive aftermarket are
therefore growing in importance, while the replacement parts and equipment
market is also becoming increasingly globalised.
With 15 events in 14 countries, Automechanika is the world’s leading trade fair
for the automotive industry. It includes highly international shows in Frankfurt,
Dubai and Istanbul, as well as events with a more regional focus, such as
Automechanika St. Petersburg. New additions include Chicago, Jeddah and
Birmingham. And the Automechanika family will continue to grow. In order
to identify new event locations and support our partners’ and customers’
market entry, Messe Frankfurt carries out exhibitor surveys on an annual basis.
Expertly managed organisation and extensive marketing and PR campaigns
in close liaison with our partners and customers guarantee the consistently
high quality of our events. Every single Automechanika trade fair is a driver
of innovation, a trend barometer and intercultural meeting place for the
global automotive technology and design community.
Automechanika and its events around the world now stand for some
16,000 exhibitors and 600,000 visitors, as well as 45 years of experience.
A proud achievement for which I would like to thank our partners, event
managers, industry associations, colleagues and all our customers in
production, sales and service. Your dedication and loyalty have made the
Automechanika brand an international success story. I do hope you will
get connected with us and the automotive future.
Michael Johannes
Automechanika Brand Manager
Automechanika
worldwide
2
3
Who we are and what we stand for
The assets of the Automechanika brand
4
International and regional
industry forums
Sustainability
Innovation
Contacts in more
than 160 countries
Comparability and quality
Transfer of commercial
and technological
know-how
International manufacturers
and major customers from all
over the world
16,000 exhibitors and
600,000 visitors worldwide
5
Opening doors to
important growth
markets
Chicago is an ideal location for the venture because it is
centrally located in the U.S. and easily accessible for drive-in attendees
and air travel. We look forward to Automechanika Chicago – a new
high-calibre event with emphasis on education and innovation.
Rahm Emanuel
Mayor of Chicago
Welcome to the USA, the UK and to Saudi Arabia
NEW
In 2015, we are staging the first ever Automechanika in Chicago.
Exhibitors include leading names such as BMW, Dupont,
Schaeffler Group USA Inc, Bosch Automotive Service Solutions,
Sonax, Menzerna, NGK Spark Plugs and many more. Which is
not surprising: after all, the USA represents one of the largest
automotive markets in the world!
The US automotive industry is currently estimated at $300
billion per year. The aftermarket is showing an annual growth
rate of 3.4 per cent, with 162,500 garages and workshops
offering repairs and services. For global suppliers and spares
manufacturers, Chicago is an ideal platform to meet and
forge new partnerships with wholesalers, distributors and
importers.
Automechanika Chicago is easy to reach from anywhere in
the world and offers a perfect stepping stone for businesses
looking to enter the US market or consolidate existing
relationships.
For further information please visit
automechanika-chicago.us.messefrankfurt.com
6
NEW
NEW
A further new departure is Automechanika Birmingham,
which is due to be launched in 2016. This is the first
Messe Frankfurt event to be held in the United Kingdom
and is organised under licence by Forest Exhibitions Ltd.
Plus, with the SMMT (Society of Motor Manufacturers
and Traders), we have a strong partner to support the
event. Around 250 exhibitors and approximately 5,000
trade visitors are expected, primarily from Great Britain
and Northern Ireland.
The focus of Automechanika Birmingham is on the
automotive supply sector and all aspects of aftermarket
business. The market for vehicle components in the
United Kingdom is very strong and, according to recent
forecasts, will continue to grow over the coming five
years. This means there is an urgent need for a specialist
trade fair for the automotive sector.
For further information please visit
automechanika-birmingham.com
The first Automechanika in Jeddah in 2016 will welcome
over 150 exhibitors from more than 20 countries. Alongside
Automechanika Dubai, Messe Frankfurt is establishing
this as our second event in the Middle East to further open
up one of the world’s most lucrative automotive markets.
In 2013 alone, Saudi Arabia imported over one million
vehicles at a total value of $20 billion. With a population
of just under 30 million, 30 per cent are currently planning
to purchase their own vehicle; 7.1 million cars are already
on the road.
Demand in spares is growing accordingly: based on $3.8
billion in 2013 and an annual growth rate of 7.7 per cent,
the 2018 turnover is estimated at $5.5 billion. It is high time
to leverage this market potential. At Automechanika Jeddah,
major buyers and decision-makers will come together to
network and build valuable connections.
For further information visit
automechanikajeddah.com
7
Quality speaks for itself
Industry and association representatives
about Automechanika
“Automechanika is synonymous
with success in the automotive
aftermarket, virtually worldwide. The fair in Frankfurt has
a global power of attraction,
while the regional events reach
important local players. The quality of the
discussions with trade visitors is outstanding.
And all of this in a modern and innovative,
yet down-to-earth setting, which is perfect
for Schaeffler.”
Michael Söding
Chairman of the Board Schaeffler Automotive Aftermarket
GmbH & Co. KG
“ Automechanika is a global
industry showcase of the
highest standard and we’ve
been using it for many years to
present our product and
service innovations to an international audience of industry professionals.
At the same time, the show offers an excellent opportunity to meet our customers and
suppliers. Benchmarking is an inevitable
part of an event like this and we welcome
this as an incentive to continually improve.”
Olaf Henning
CEO MAHLE Aftermarket
“Bosch Automotive
Aftermarket provides a wide
range of diagnostic and
workshop tools, automotive
spare parts, workshop
concepts and services.
Automechanika is an ideal platform to
showcase new products and services. We
have had a presence at Automechanika
since the early 1970s and are using the
trade fair to engage with our customers.
As a globally active business, the international profile of the show’s trade visitors
is of particular importance to us.”
“Automechanika is the
established global brand for
high-quality trade exhibitions
for the automotive industry.
In Frankfurt and many other
event locations around the
world, Automechanika brings together
industry representatives from far and wide.
VREI e. V. and its members are proud to
support Messe Frankfurt and Automechanika,
the leading trade show brand for our industry.”
Thomas Fischer
Chairman VREI, Verein Freier Ersatzteilmarkt e. V.
Dr. Uwe Thomas
Chairman of the Board of the Bosch Automotive
Aftermarket Division
8
“Automechanika combines
information and communication with a rich and diverse
experience. Virtual contacts
cannot compete with this
attractive combination.
Automechanika offers similar innovative
strengths as the exhibiting companies and
succeeds every time in presenting a
highly relevant trade show and meeting
point for the aftermarket, which neither
exhibitors nor visitors should want to miss.“
“In our opinion, Automechanika
is the most important hub for
the sector. SATA has been
using it as a platform for brand
and product presentations for
decades. Automechanika is
our most important global trade fair partner
and supports us in terms of both strategic
business acquisition and long-term customer
retention. Particularly striking is the
professional working relationship with
Automechanika team.”
Helmut Ernst
ZF Services, Chairman of the Board
Albrecht Kruse
CEO SATA GmbH & Co. KG
“Automechanika has been a
fantastic success for us – so
much so that we’ve tripled UK
Pavilions in the last three
years. We have been extremely
impressed with the high
quality of visitors resulting in high number
of business leads.“
Mike Hawes
Chief Executive at the Society of Motor Manufacturers
and Traders (SMMT)
9
Cooperation brings
success
Strong partnerships with top international
event organisers and industry associations
ACE
ACE Exhibitions (Al Harithy Company for Exhibitions) is
Saudi Arabia’s premier event organiser, having staged more
than 500 successful events across the Kingdom, covering a
range of industries and sectors.
ACMA
ACMA represents the interests of India’s automotive
component manufacturers. ACMA Automechanika New
Delhi is the country’s first trade fair devoted specifically to
the auto component industry and was held for the first
time in February 2013.
CNAICO
The China National Automotive Industry International Corp
(CNAICO) is an integrated state-controlled company that
specialises in cross-sector, diversified structures in international trade as well as trade fairs. Since Automechanika
first started to hold events in Asia in the late 1990s, CNAICO
has been an important partner of Messe Frankfurt.
Forest Exhibitions Ltd
Forest Exhibitions Ltd is owned and managed by the
UK Sales Partner for Messe Frankfurt since 2008,
Mr Rob Sherwood. He brings decades of experience in
organising B2B trade exhibitions in the UK. Automechanika
Birmingham has been licensed to Forest Exhibitions Ltd
by Messe Frankfurt Exhibition GmbH.
10
HANNOVER MESSE International
Automechanika Istanbul is a joint venture with the international subsidiary of Deutsche Messe Hannover (founded
1981).
IFEMA, Feria de Madrid
IFEMA is Spain’s largest trade fair organiser with around
80 events per year, including some of the most important
shows in specific sectors. Motortec Automechanika Madrid
has been held in a two-yearly cycle since 2011.
ITE
ITE Group plc is a leading British-based organiser of trade
exhibitions and conferences, particularly in Russia and
other emerging markets. Since 2010, the ITE Group together
with Messe Frankfurt have been organising Automechanika
Moscow powered by MIMS i.e. MIMS powered by
Automechanika Moscow in alternate years.
Matrade, Mai
With the Malaysia External Trade Development Corporation
(MATRADE) and the Malaysia Automotive Institute (MAI),
Messe Frankfurt has important partners in this region.
Together they have been organising Automechanika in
Kuala Lumpur since 2003.
MEMA, SEMA, APRA
MEMA (Motor Equipment Manufacturers Association) and
SEMA (Specialty Equipment Marketing Association) are two
of the largest US automotive industry associations. Together
with APRA (Automotive Parts Remanufacturers Association),
whose history goes back to the 1940s, they organise PAACE
Automechanika Mexico City, which has been held annually
since its launch in 1999.
RESTEC
RESTEC EVENTS is a global event and conference management company within the RESTEC Group. From offices in
St. Petersburg and Moscow, RESTEC EVENTS operates
some 350 exhibitions and conferences covering more than
40 industries worldwide.
UBM Advanstar
UBM Advanstar, part of UBM Americas, is a US-based
event and marketing services business serving the fashion,
licensing, life sciences and powersports industries. The
company owns and operates a portfolio of 54 tradeshows,
100 conferences, 30 publications, and almost 200 electronic
products and websites.
11
Components that
show the way forward
Focus areas within the Automechanika brand
Tomorrow’s mobility – driven by alternative
powertrains
In the face of climate change, resource depletion and
unstable fuel prices, the development of alternative drives
is high on the agenda. Automechanika addresses the
topic in its full breadth. In particular, it offers a high-profile
platform for the pioneers of e-mobility. In addition to
alternative fuels and powertrains, topics such as charging
infrastructure, financing, power supply and management,
maintenance, repair and training are also covered.
Visitors from all over the world come here to find out
the latest thinking in innovative mobility concepts that
are future-proof as well as practical and affordable.
Training needs – modern technology
meets traditional trade
The automotive sector continues to represent an attractive career choice for young people. Automechanika
provides a comprehensive overview of the wide range of
training opportunities in this sector. It gives companies a
platform for their recruitment efforts while at the same
time offering keen young car enthusiasts a chance to find
out more about the industry and make vital first contacts.
And, of course, the show also offers excellent opportunities to broaden skills and knowledge, with a range of
workshops, certified courses, talks and presentations that
combine practical skills and strategic forward thinking.
12
Truck Competence – a clear statement for
the commercial vehicle sector
For the transport and delivery of goods, smaller and
lighter vehicles are becoming increasingly important.
Moreover, demand for specialised and more efficient,
low-emission goods vehicles is also increasing.
Suppliers must adapt to the changing market and offer
components that contribute to improved fuel-efficiency.
Automechanika brings together a wealth of competence
in this field. Our special visitor guide lists exhibitors with
expertise in the commercial vehicles sector and the
“Truck Competence” logo makes it easy to find their
stands at the event.
13
Expertise and
networking
Internationally acclaimed
conference programme
With a wide range of talks, presentations, workshops and panel discussions, Automechanika
events offer an ideal forum for the exchange
of information with colleagues and experts.
Regardless of its location, Automechanika
is a global platform for communicating with
target groups from the workshop, service and
trade sectors and an indispensable market
driver for the automotive industry. Just two
examples:
14
NEW
Connected Mobility Conference, Laguna
Seca, USA
Leading figures from the field of eMobility and
iMobility will be meeting in Laguna Seca at the end
of October 2015. The conference, organised by
Messe Frankfurt, will look at the latest developments
and technological innovations in the increasingly
important arena of sustainable mobility and
intelligent, connected cars.
NextGen Auto International Summit China,
Shanghai
The Chinese automotive industry has been
experiencing a period of unprecedented growth.
Held since 2012 alongside Automechanika Shanghai,
the NextGen Auto International Summit conference
focuses on intelligent, lightweight vehicles with
alternative powertrains. Auto industry executives,
R&D engineers, senior Chinese government representatives and overseas experts are sharing their
insights on China’s journey towards a competitive
and sustainable automotive industry.
15
Messe Frankfurt
against Copying
An initiative that offers protection against
product and brand piracy
In 2006, Messe Frankfurt became the first trade fair organiser
in the world to launch an initiative against product and brand
piracy. “Messe Frankfurt against Copying” is committed to
protecting brands, samples and models during all
Automechanika events.
This initiative aims to ensure that exhibitors and visitors are fully
informed about the registration and assertion of intellectual
property rights. Messe Frankfurt works in close liaison with
official bodies and private organisations in the field of protection
of intellectual property. In urgent cases, it arranges for legal
support on site, and an emergency legal service offers
exhibitors free initial advice during the events.
Thankfully, these days, most products and brands are now more
effectively protected, for instance through the official registration
of property rights. The number of products confiscated by
customs has fallen significantly since the start of the initiative.
Information on patent protection at all
Automechanika trade fairs worldwide
16
17
We keep on growing
More room for your success –
more space for Automechanika Shanghai
The Shanghai event consistently breaks records in the number
of exhibitors, visitors and exhibition space. This strategic move will allow the
show to continue to grow and help everyone involved in the automotive
industry network, build their brands and generate more business.
Jason Cao
Senior General Manager, Messe Frankfurt (HK) Ltd
The automotive industry is becoming increasingly globalised
and this trend is set to continue apace. It is now commonplace
for German vehicles to be both manufactured and sold abroad –
China is a good example for this. Which makes it even more
important for the Automechanika brand to be globally represented, bringing together international manufacturers and
major buyers from around the world, as well as creating
a local focus in the world’s major growth markets.
Exhibition space in sqm
220,000
220,000
200,000
180,000
180,000
160,000
140,000
Automechanika Shanghai now at a bigger venue
Automechanika Shanghai is organised by Messe Frankfurt
(Shanghai) Co Ltd and the China National Automotive
Industry International Corporation (CNAICO). It is the second
largest of 15 Automechanika events held in Africa, Asia,
Europe, and Central and South America. As a result of the
continued growth of the show, Automechanika Shanghai
2015 will take place at a larger venue, the National Exhibition
and Convention Center in Hongqiao, Puxi, to provide the
extra space needed.
120,000
92,000
100,000
80,000
60,000
40,000
20,000
10,000
2004
2008
2012
2014
For further information please visit
automechanika-shanghai.hk.messefrankfurt.com
New venue: National Exhibition and Convention Center
in Hongqiao, Puxi
18
19
All supporters at a glance.
All events at a glance.
26. 2 – 1. 3. 2015
New Delhi, India
15 – 17. 7. 2015
Mexico City, Mexico
11 – 14. 3. 2015
Madrid, Spain
24 – 27. 8. 2015
Moscow,
Russian Federation
19 – 21. 3. 2015
Kuala Lumpur, Malaysia
2 – 5. 12. 2015
Shanghai, China
25 – 27. 3. 2015
St. Petersburg,
Russian Federation
26 – 28. 1. 2016
Jeddah, Saudi Arabia
9 – 12. 4. 2015
Istanbul, Turkey
7 – 10. 4. 2016
Istanbul, Turkey
24 – 26. 4. 2015
Chicago, IL, United States
7 – 9. 6. 2016
Birmingham,
United Kingdom
6 – 9. 5. 2015
Johannesburg, South Africa
2 – 4. 6. 2015
Dubai,
United Arab Emirates
Visit us on
13 – 17. 9. 2016
Frankfurt am Main,
Germany
9 – 12. 11. 2016
Buenos Aires,
Argentina
Messe Frankfurt Exhibition
Postfach 15 02 10
60062 Frankfurt am Main, Germany
Tel. +49 69 75 75-0 Fax +49 69 75 75-59 08
automechanika@messefrankfurt.com
www.automechanika.com
More information
about automotive
fairs and conferences
automotive.messefrankfurt.com