We are the UK’s first full service marketing agency to specialise in tactically delivering marketing and PR activities to clients in the Energy, Water and Waste, Environmental Technologies, Urban Regeneration and Sustainability sectors. We specialise in 6 key areas: • • • • • • Digital Marketing PR Creative Branding Market Research Scarab4 is all about creating, transforming and growing sustainable businesses through effective marketing that drives bottom line profit. We understand that every client is different and we work closely with all of our clients to tailor communications that will suit their individual needs. If you would like to work with an agency that knows your sector, delivers first class results that increases your brand awareness and profits – Scarab4 is the agency for you. IN DEPTH INDUSTRY KNOWLEDGE Being sector specific – we are one of a kind – and save our clients time and money by knowing our sectors inside out. ENERGY, WATER ENVIRONMENTAL URBAN & WASTE TECHNOLOGIES REGENERATION SUSTAINABILITY Staying true to our roots, we only work with clients in the Energy, Water and Waste, Environmental Technologies, Urban Regeneration and Sustainability sectors. This allows us to stay up to date with industry news, create networks in our industries and allows us to give our clients exceptionally high service. Working with Scarab4 – rest assured – we understand your needs and your industry. BE PART OF ONLINE CONVERSATION Online communications is a rapidly growing force presenting the opportunity to speak to your key target audiences at a faster pace. We are specialists in delivering effective online communications to drive traffic, increase views and followers to create engagement and conversion. We know what messages will resonate with your audience and the right time to push those messages out. Scarab4 will work closely with you to devise a digital strategy, establishing which channels will be most effective to achieve measurable results that appeal to your target market. Our digital marketing disciplines include: • • • • Social Media Packages Blogging SEO PPC • • • • Email Marketing Web Design Web Development Digital Lead Generation DIGITAL COMMUNICATION THROUGH THE RIGHT CHANNELS A marketing strategy establishes a clear steer to where and how a business needs to invest its marketing efforts. By assessing activity in the marketplace, analysing trends and your competitors, key opportunities can be established. We develop a highly effective approach to communicating with your target market, through relevant channels with key messages that will resonate with your audience and influence behaviour. Through adopting a strategic and integrated approach, we will create an immediate impact, increase awareness of your brand and build a relationship with your customer. Our strengths lie in understanding your business, industry and what communication channels you need in order to achieve results. We will work alongside you to deliver marketing campaigns with a unique approach and creative flair. Our marketing disciplines include: • Marketing Strategy • Direct Marketing • Videography • Advertising • Content Creation • Offline Lead Generation MARKETING REPUTATION IS THE KEY TO SUCCESS As one of the most trusted forms of communication - PR is a powerful force - which can significantly increase your business reputation. We develop positive perceptions that influence key decision makers at the right time through the right channels. Our copywriters are masters of all styles, from hard hitting news through to business focus pieces and technical writing. We know what style of writing will appeal to your target audience and how to deliver effective communications that will get your business heard. Using our connections in the industry, we are able to achieve a wealth of coverage and great brand exposure for our clients. Scarab4 will ensure you enhance your strongest asset – your reputation – in order to secure traction and build relationships. Our PR disciplines include: • • • • Copywriting Press Releases Thought Leadership Media Relations • • • • Reputation Building Crisis Management Crisis Communications Public Consultation PR CREATIVELY COMMUNICATING YOUR BRAND In a competitive marketplace, being seen is crucial. Our creative work – consistent with your branding – will allow you to stand out in the crowd. It is imperative to us that we deliver creative activities that represent your business and what you stand for. We have creative design expertise to cater for all of your design needs from print to online. With a team of strategic and creative thinkers working handin-hand, we have the ability to execute creative strategies to extremely high levels. From initial concept to delivery, we will work closely with you to develop distinctive creative activities that your target audience will engage with. Our creative disciplines include: • Concept Creation • Creative Content • POS Material • Stationery • Print CREATIVE CREATING PERCEPTIONS AND FAMILIARITY Branding establishes your company’s identity. Your company logo, design and colours all play an influential role in communicating what your business stands for and what you are about. Your target market will generate a perception and develop feelings for your business through your branding. Getting it right is essential. With a strong design background, we have a creative flair and insight into what branding will work for you and how this will communicate with your desired target audience. Scarab4 will work closely with you to understand what sets you apart and develop a striking brand image and identity. Our branding disciplines include: • Brand Research • Brand Strategy • Brand Creative • Brand Management & Measurement BRANDING UNDERSTANDING YOUR MARKET Knowing your market and trends within the marketplace is essential. Gaining insightful market research creates competitive advantage and can shape a business strategy. From identifying and analysing market need, size and competition right through to carrying out social opinion research pieces, we have the capabilities to do it all under one roof. Understanding that every client is different, we will work with you to tailor a research project and devise creative solutions for your needs, adopting the most suitable research methods. Our market research and strategy disciplines include: • Developing Buyer Personas • Stakeholder Mapping • Competitor Analysis • Customer & Market Perception Pieces MARKET RESEARCH WE GO ABOVE AND BEYOND At the heart of our business, is our clients. We take the time to understand their needs and only tactically deliver work that drives bottom line profit and builds a great reputation. We’re unique – we know your sector – and we are very good at what we do. We work with businesses of all sizes. Whether you are a start-up, SME or a FTSE 100 company, we can cater for your needs and ensure your company is heard. Our team of experts are very friendly and get under the skin of your business to guarantee we deliver top results every time. Our marketing will transform your business, create an impact and sustain an interest. MARKETING TO TRANSFORM BUSINESS, CREATE IMPACT & SUSTAIN INTEREST DIGITAL | MARKETING | PR | CREATIVE | BRANDING | MARKET RESEARCH 0844 800 2686 | info@scarab4.com | www.scarab4.com | @scarab4_tweets Scarab4, Wansbeck Workspace, Rotary Parkway, Northumberland, NE63 8QZ
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