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Social Media for Events
IM@Events
Coverage & Event Support
SOCIAL MEDIA at EVENTS
GET PRO SOCIAL
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IM@Events Social Media for Events
Contents
IM@Events
Social Media
Coverage
IM@Events | Who We Are
You execute in the physical space; we manage
the digital space.
IM@Events is the culmination of years
working in the event and digital media space,
listening to event organizers and adapting
innovative processes. Media coverage isn’t
an add-on service we provide, it’s what we
specialize in. We’ve worked closely with event
organizers-from business launches to major
festivals- to identify what’s important to them
and design digital strategies that deliver.
If you want impressive marketing jargon
without engagement, relationships, well-crafted
content and results, we’re just not for you.
BUT, if you want unique content that’s adeptly
crafted to engage your audience, drive active
participation, and create an online experience
you can be proud of, we’re with you all the way!
We refuse to take shortcuts in building better
media.
Jane Barkley
Founder. IM@Events
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Our Work
Our Clients
Services
Pricing
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Our Work
About us
IM@Events Social Media for Events
Who we are
In 2013/14, our coverage produced an
average increase in our clients
Interaction by 574%
IM@Events has produced media
coverage for smaller events to
Impressions by 3885%
Link Clicks by 16 018%
festivals with over 150 000 attendees.
We’ve trained new businesses in
How we do it
social media best practice, applied
Comprehensive media coverage isn’t
an add-on service for us, it’s what we
specialize in. We’ve worked closely
with our clients to design digital
strategies around their goals to produce
impressive results. While we offer event
support and depth of knowledge across
digital media, social media for events is
our speciality!
our knowledge in the political sphere
and worked with large corporations.
Hello!
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Some of Our Clients
Include:
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Cadillac Fairview | Fairview Park Mall
IM@Events has worked with Fairview Park Mall to utilize national
content as well as create and post unique localized content to
engage their Facebook, Twitter and Instagram followers.
In addition to ongoing Social Media Management, IM@Events
has produced event coverage for Fairview Park events such as
LOULOUShops, CHYM Tree of Hope, and Black Friday.
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Savour Stratford
For 2 consecutive years, IM@Events were on site covering various
key elements and micro events through Savour Stratford Twitter and
Facebook channels, in addition: coordinating with the event team,
providing engagement and live event coverage, flagging sensitive
media, promoting the festival and amplifying the positive sentiment.
We also photographed the festival collecting hundreds of high
definition original images.
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Manulife LPGA Classic
Working in collaboration with the Cute Gecko Graphic Design team
we acted as the official source for protection and management of the
social media activities for the brand.
Our social media team was able to provide extensive media
coverage of the event, gather comprehensive baseline metrics,
diversify the existing bed of content, engage a significantly broader
audience over the previous year, and formulate an effective set of
recommendations.
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Impact Events Group Inc.
IM@Events has worked with Impact Events for nearly 4 years
providing strategic use of Facebook, Twitter, and YouTube. We
have routinely made use of targeted contests and promotions,
implemented and managed blogs, and helped maintain their
websites. We are the exclusive partner for coverage of all events
Impact Events Group produces, including the Downtown Kitchener
Ribfest & Craft Beer Show (attendance 30 000+), the Kingston
Ribfest & Craft Beer Show (attendance 10 000) and the CHYM Mighty
Machines Showcase (attendance 5000+).
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Blissdom Canada
IM@Events provided social media coverage for a nonstop, high
intensity social media influencer’s conference, Blissdom Canada.
Through careful amplification, engagement and interaction we were
able to keep Blissdom’s hashtag trending nationally for 3 consecutive
days, as well as boosting a sponsor hashtag which trended nationally
within its first hour.
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Port Credit & Kitchener-Waterloo Comedy Festivals
Working closely with the Event Organizer, our team produced
comprehensive coverage of both the Port Credit and KW Comedy
Festival, including: press releases, blogger, influencer and media
outreach, content creation and implementation throgh Twitter and
Facebook, coordination of video, and social data reporting.
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IM@Events Social Media for Events
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Services
Reach your maximum audience with a
digital strategy that’s carefully crafted to
suit your brand, and built to meet your
unique goals.
With a strong event history, loyal
relationships and years of social media
management our work often extends
beyond social to analyze and enhance
broader media goals (for BIG wins).
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Strategic Social Plan & Management
We develop and implement a comprehensive content calendar
that integrates key goals, stakeholders, sponsors, micro events
and topics. All content, engagement, and coverage we provide
is aimed at building a highly relevant and engaged community
around your business. We can also run targeted campaigns to
drive specific user action like social sharing, contest engagement,
attendance and ticket purchases.
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Research
Social Reporting
IM@Events doesn’t do anything without knowing our
stuff. We conduct thorough research into all elements
of your event, including a comprehensive look at
demographics, goals and gatekeepers of success. This is
the cornerstone for a sound digital strategy.
We’ll provide you with social reporting, summarizing
social data from your event and providing a snapshot of
overall media efficacy. We constantly gauge the success
of our social strategy, linking it directly to your goals.
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Community Engagement
A natural boost in numbers and meaningful connections.
Relationships are built through online interaction, targeted
campaigns, proactive community building, and influencer
outreach. Knowing the pockets where your community resides
and speaking their language is an important part of how we
connect with them.
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Live Coverage
Our event team is adept in live tweeting to produce a
keen sense of the energy, excitement and experience of
your event(s). Not only do we provide up to the minute
updates, but we gather testimonials, feedback, and
provide an unparalelled level of customer service on
multiple social platforms.
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IM@Events Social Media for Events
Pricing
Please let us know if you have any questions or would like to discuss further.
P roject
Name:
Jane Barkley
Company:
IM@Events
Contact:
jane@imatevents.com
Q uote
Our Social Media packages are customizable. Standard Pro Social Package starts at:
Additional services include: event photography, graphic design, videography, submission of evevent to relevant listings/
calendars, press releases, and media/influencer/blogger outreach
A dditional N otes
Thanks very much for taking the time to learn about our services.
from $1500
WE HOPE YOU
ENJOYED THE
READ + LOOK
FORWARD TO
HEARING FROM
YOU.
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BUILD BETTER
MEDIA.
IM@Events: Social Media for Events
Better media | imatevents.com