1. No category

Social Media
Dashboard
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Copyright 2011 STI INNSBRUCK www.sti-innsbruck.at
What are Social Media Dashboards?
Social Media Dashboard Tools are ...
• “... letting you update, monitor, manage and maintain
several communication outlets at once.” [1]
• ... different from:
– Customer Relationship Management Tools
– Social Media Monitoring Tools
[1] http://www.socialbrite.org/2010/11/09/top-10-social-media-dashboard-tools/
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HootSuite – Social Media Dashboard
Facts:
• Founded in November 2008
• Based in Vancouver, British Columbia (Canada)
• More than 3.700.000 users (as of mid-December 2011)
• Used by a couple of known brands:
• Basic (Free) and Pro ($5.99/month) Versions
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HootSuite – Social Media Dashboard
Main features:
• Multiple Networks
• Custom Analytics
• Team Collaboration
• Schedule Messages
• Mobile Apps
Figure source: http://hootsuite.com/about
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HootSuite – Social Media Dashboard
Five most wanted features (as of Dec 2012):
1. Add support for Google+ social network
2. @tagging for Facebook statuses
3. Show number of retweets in statistics
4. I want to be able clear read tweets/status updates that
I've already read..
5. the ability to remove "via HootSuite" link and logo from
updates (facebook and twitter)
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