The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 The Ritz-Carlton, San Francisco 600 Stockton Street, San Francisco, CA 94108 JMP Securities invites you to attend its annual technology conference, matching institutional investors and financial sponsors with senior executives of leading publicly traded and privately held companies in sectors such as software, Internet and digital media, communications equipment, and wireless and cloud computing technologies. Featured speakers and panel discussions will explore the topics and ideas poised to influence the industry most in 2015 and beyond. The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Conference Schedule Monday, March 2 Tuesday, March 3 7:30 a.m. Registration and Continental Breakfast 7:30 a.m. Registration and Continental Breakfast 8:30 a.m. Company Presentations and Panel Discussions Begin 8:30 a.m. Company Presentations and Panel Discussions Begin 12:00 p.m. Boxed Lunches Served 12:00 p.m. Boxed Lunches Served 5:00 p.m. Company Presentations and Panel Discussions Conclude 4:30 p.m. Conference Concludes The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Panel Discussions The Rise of Security-as-a-Service Monday, March 2, 9:00 a.m. — Salon V Moderator: Erik Suppiger, Senior Networking and Security Analyst The Art and Science of Software Sales Leadership Monday, March 2, 11:00 a.m. — Salon V Moderator: Pat Walravens, Senior Software Analyst An open discussion with top executives from leading security-as-aservice companies related to the trend toward cloud security and its implications for the broader security market. We will focus on questions that serve to uncover significant investment themes: Why are enterprises increasingly adopting security-as-a-service solutions? What is the resistance to deploying security-as-a-service? Why are legacy vendors struggling to compete with security-as-a-service offerings? What were the most significant market trends and growth drivers in 2014? Why are major breaches occurring more today than in the past, and how is the security industry addressing the problem? Panelists include Jay Chaudhry, CEO of Zscaler; Gary Steele, CEO of Proofpoint; and Philippe Courtot, CEO of Qualys. A frank discussion with a panel of successful sales leaders regarding the art and science of leading a software sales organization. We will focus on questions investors often ask about sales organizations: What are the characteristics of a high-performing sales organization? What drives upside? What are the pitfalls around scaling an organization? How are quotas and plans set? When do organizations know whether they are going to miss? When do reorganizations disrupt sales cycles? What do sales leaders do when taking over a new sales organization? Panelists include Jim Steele, President of Worldwide Sales for InsideSales.com and former head of sales for salesforce.com; Bill Binch, SVP Global SMB Sales for Marketo; and Doug Merritt, SVP Field Operations for Splunk. The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Panels Discussions (continued) Bitcoin: A New and Compelling Asset Class for Institutional Investors Monday, March 2, 1:00 p.m. — Salon V Moderator: Dan Gallancy, CEO, SolidX Tech-Enabled Lenders Take Aim at a $12 Trillion Market Monday, March 2, 3:00 p.m. — Salon V Moderator: Matt Burton, CEO, Orchard Platform In the last year, venture capitalists have invested over $400 million in bitcoinrelated enterprises, the U.S. Marshall Service sold some $50 million worth of bitcoin at public auctions and, in the first quarter of 2015, Coinbase launched the first U.S.-regulated bitcoin exchange for consumers, with financial backing from NYSE and BBVA. Despite these significant milestones and the myriad investment opportunities in consumer-focused bitcoin companies, the bitcoin ecosystem remains largely disconnected from the traditional institutional capital markets. Comprised of senior executives from top bitcoin companies, the panel will discuss bitcoin as a new money-like asset class with unique characteristics, why bitcoin is important, and how institutional capital markets participants can become involved in the bitcoin ecosystem. The panel will also discuss innovative opportunities from the socalled blockchain, the underlying technology behind bitcoin. Lending Club and OnDeck Capital went public in late 2014, creating nearly $10 billion of market capitalization. Hear from top executives leading the next wave of tech-enabled lenders why there remain significant untapped opportunities in both consumer and small business lending, how technology is playing a crucial role in leveraging “social signals” to make better underwriting decisions, and what 75 million Millenials are doing to create a sea change in how financial services are consumed. The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Panels Discussions (continued) Digital Signals: A Discussion of Television Advertising’s Migrating Online and the Adoption of Programmatic Tools Tuesday, March 3, 1:00 p.m. — Salon V Moderator: Ron Josey, Senior Internet Analyst Online video is a key growth driver of the Internet as users increasingly consume video across all screens and advertisers follow. In this panel we will discuss the shift of the $70 billion television advertising market to online, the impact programmatic tools are having on improving the targeting and automation of advertising on brands and agencies, and the adoption and penetration of programmatic tools for linear television. The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Company Presentations (Partial list as of January 29, 2015; subject to change) Public Companies Akamai Technologies, Inc. (AKAM) Aerohive Networks, Inc. (HIVE) Arista Networks, Inc. (ANET) ARM Holdings plc (ARMH) AVG Technologies N.V. (AVG) Brocade Communications Systems, Inc. (BRCD) Cornerstone Ondemand Inc. (CSOD) CoStar Group, Inc. (CSGP) Coupons.com Incorporated (COUP) Ellie Mae, Inc. (ELLI) Enova International, Inc. (ENVA) GrubHub Inc. (GRUB) Hortonworks, Inc. (HDP) Imperva, Inc. (IMPV) inContact, Inc. (SAAS) Infoblox Inc. (BLOX) Informatica Corporation (INFA) iRobot Corporation (IRBT) j2 Global, Inc. (JCOM) Liquid Holdings Group, Inc. (LIQD) Marin Software Incorporated (MRIN) Marketo, Inc. (MKTO) MeetMe, Inc. (MEET) Micron Technology, Inc. (MU) NetSuite Inc. (N) New Relic, Inc. (NEWR) NICE Systems Ltd. (NICE) Pandora Media, Inc. (P) Paylocity Holding Corporation (PCTY) Proofpoint, Inc. (PFPT) PROS Holdings, Inc. (PRO) Qlik Technologies, Inc (QLIK) Qualys, Inc. (QLYS) Rackspace Hosting, Inc. (RAX) RealPage Inc. (RP) SciQuest, Inc. (SQI) The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Company Presentations (continued) (Partial list as of January 29, 2015; subject to change) Public Companies ServiceSource International, Inc. (SREV) SolarWinds, Inc. (SWI) Spredfast (Spredfast) SPS Commerce, Inc. (SPSC) Tableau Software, Inc. (DATA) TechTarget, Inc. (TTGT) Textura Corporation (TXTR) The Ultimate Software Group, Inc. (ULTI) TrueCar, Inc. (TRUE) TubeMogul, Inc. (TUBE) Tyler Technologies, Inc. (TYL) Ubiquiti Networks, Inc. (UBNT) Varonis Systems, Inc. (VRNS) VMware, Inc. (VMW) Yahoo! Inc. (YHOO) Yelp Inc. (YELP) Zendesk, Inc. (ZEN) Zillow, Inc. (Z) The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Company Presentations (Partial list as of January 29, 2015; subject to change) Private Companies Actian Adaptive Insights AdRoll Alert Logic Alteryx, Inc. AppNexus Apptio Apttus Avalara Birst, Inc. Bitcoin BrightEdge Centrify Corporation Cloudera CloudFlare, Inc. DataStax DataXu DocuSign Inc. Dyn eXelate Fiksu Glassdoor Host Analytics, Inc. iCIMS InsideSales.com Kabbage, Inc. loanDepot MapR MINDBODY Okta OpenDNS Ping Identity Plex Puppet Labs Radius Social Finance Sojern TeleSign The Trade Desk Webroot WeddingWire WideOrbit Zscaler Zuora The JMP Securities Technology Conference Monday, March 2, and Tuesday, March 3, 2015 Registration & Hotel Information To register for The JMP Securities Technology Conference, please go to: www.meetmax.com/jmptech.html no later than Friday, February 27, 2015. For additional information, contact Linle Froeb at LFroeb@LJFevents.com. Hotel Information The Ritz-Carlton, San Francisco 600 Stockton Street, San Francisco, CA 94108 If you require overnight accommodations, please call The Ritz-Carlton, San Francisco at (415) 296-7465. Advise the hotel that your stay is in connection with the JMP Securities event. The guest room rate is $369 per night. Each reservation must be guaranteed with a credit card at the time of booking. After Monday, February 6, 2015, rooms will be released for general sale, and reservations will be subject to availability and prevailing rates. One-On-One Meetings Please make all requests for one-on-one meetings by Thursday, February 12, 2015. To do so, contact your JMP Securities sales representative or Claire Kimple at CKimple@LJFevents.com.
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